2021國(guó)家銀行招聘考試-相同項(xiàng)單選集_112（精選試題）_第1頁(yè)
2021國(guó)家銀行招聘考試-相同項(xiàng)單選集_112（精選試題）_第2頁(yè)
2021國(guó)家銀行招聘考試-相同項(xiàng)單選集_112（精選試題）_第3頁(yè)
2021國(guó)家銀行招聘考試-相同項(xiàng)單選集_112（精選試題）_第4頁(yè)
2021國(guó)家銀行招聘考試-相同項(xiàng)單選集_112（精選試題）_第5頁(yè)
已閱讀5頁(yè)，還剩8頁(yè)未讀， 繼續(xù)免費(fèi)閱讀

下載本文檔

版權(quán)說(shuō)明：本文檔由用戶提供并上傳，收益歸屬內(nèi)容提供方，若內(nèi)容存在侵權(quán)，請(qǐng)進(jìn)行舉報(bào)或認(rèn)領(lǐng)

文檔簡(jiǎn)介

1、精品文檔_國(guó)家銀行招聘考試-相同項(xiàng)單選集1、everyproductonthemarkethasavarietyofcostsbuiltintoitbeforeitiseverputupforsaletoacustomer.therearecostsofproduction,transportation,storage,advertising,andmore.eachofthesecostsmustbringinsomeprofitateachstage:truckersmustprofitfromtransportingproducts,ortheywouldnotbeinbusiness.

2、thus,costsalsoincludeseverallayersofprofits.thesellingpriceofaproductmusttakeallofthesecosts(andbuiltinprofits)intoconsideration.thesellingpriceitselfconsistsofamarkupoverthetotalofallcosts,anditisnormallybasedonapercentageofthetotalcost.themarkupmaybequitehigh,90percentofcost,oritmaybelow.groceryit

3、emsmasupermarketusuallyhavealowmarkup,whileminkcoatshaveaveryhighone.highmarkups,however,donotinthemselvesguaranteebigprofits.profitscomefromturnover.ifanitemhasa50percentmarkupanddoesnotsell,thereisnoprofit.butifacerealhasan8percentmarkupandsellsverywell,therearereasonableprofits.whilemostpricingis

4、basedoncostfactors,therearesomeexceptions.prestigepricingmeanssettingpricesartificiallyhighinordertoattractselectclientele.suchpricingattemptstosuggestthatthequalityorstyleoftheproductisexceptionalorthattheitemcannotbefoundelsewhere.storescanuseprestigepricingtoattractwealthyshoppers.leaderpricingan

5、dbaitpricingaretheoppositesofprestigepricing.leaderpricingmeanssettinglowpricesoncertainitemstogetpeopletocomeintothestores.theproductssopricedarecalledlossleadersbecauselittleornoprofitcanbemadeonthem.theprofitsaremadefromotherproductspeoplebuywhileinthestore.baitpricing,nowgenerallyconsideredilleg

6、al,meanssettingartificiallylowpricestoattractcustomers.thestore,however,hasnointentionofsellinggoodsatthebaitprices.thepointistogetpeopleintothestoreandpersuadethemoftheinferiorityofthelowpriceditem.thenahigherpriceditemispresentedasabetteralternative.acommonretailtacticisoddpricedproducts.forsomepr

7、oductsof$300,thestorewillsetthepriceat$295or$299.95togivetheappearanceofalowerprice.automobilesandotherhighpricedproductsareusuallypricedinthismanner.forsomereason$7995hasmoreappealtoapotentialcarcustomerthan$8000.bidpricingisaspecialkindofpricesetting.itisoftenusedintheawardingofgovernmentcontracts

8、.severalcompaniesareaskedtosubmitbidsonajob,andnormallythelowestbidderwins.aschoolsystemmaywanttobuyalargenumberofcomputers.severalcompaniesareaskedtosubmitprices,andtheschooldistrictwilldecideonthebestbidbasedaswellonconsiderationsofqualityandservice.inthefirstparagraph,”markup”mostprobablymeans_.a

9、.theamountbywhichapriceisraisedb.marginc.turnoverd.netprofits2、everyproductonthemarkethasavarietyofcostsbuiltintoitbeforeitiseverputupforsaletoacustomer.therearecostsofproduction,transportation,storage,advertising,andmore.eachofthesecostsmustbringinsomeprofitateachstage:truckersmustprofitfromtranspo

10、rtingproducts,ortheywouldnotbeinbusiness.thus,costsalsoincludeseverallayersofprofits.thesellingpriceofaproductmusttakeallofthesecosts(andbuiltinprofits)intoconsideration.thesellingpriceitselfconsistsofamarkupoverthetotalofallcosts,anditisnormallybasedonapercentageofthetotalcost.themarkupmaybequitehi

11、gh,90percentofcost,oritmaybelow.groceryitemsmasupermarketusuallyhavealowmarkup,whileminkcoatshaveaveryhighone.highmarkups,however,donotinthemselvesguaranteebigprofits.profitscomefromturnover.ifanitemhasa50percentmarkupanddoesnotsell,thereisnoprofit.butifacerealhasan8percentmarkupandsellsverywell,the

12、rearereasonableprofits.whilemostpricingisbasedoncostfactors,therearesomeexceptions.prestigepricingmeanssettingpricesartificiallyhighinordertoattractselectclientele.suchpricingattemptstosuggestthatthequalityorstyleoftheproductisexceptionalorthattheitemcannotbefoundelsewhere.storescanuseprestigepricin

13、gtoattractwealthyshoppers.leaderpricingandbaitpricingaretheoppositesofprestigepricing.leaderpricingmeanssettinglowpricesoncertainitemstogetpeopletocomeintothestores.theproductssopricedarecalledlossleadersbecauselittleornoprofitcanbemadeonthem.theprofitsaremadefromotherproductspeoplebuywhileinthestor

14、e.baitpricing,nowgenerallyconsideredillegal,meanssettingartificiallylowpricestoattractcustomers.thestore,however,hasnointentionofsellinggoodsatthebaitprices.thepointistogetpeopleintothestoreandpersuadethemoftheinferiorityofthelowpriceditem.thenahigherpriceditemispresentedasabetteralternative.acommon

15、retailtacticisoddpricedproducts.forsomeproductsof$300,thestorewillsetthepriceat$295or$299.95togivetheappearanceofalowerprice.automobilesandotherhighpricedproductsareusuallypricedinthismanner.forsomereason$7995hasmoreappealtoapotentialcarcustomerthan$8000.bidpricingisaspecialkindofpricesetting.itisof

16、tenusedintheawardingofgovernmentcontracts.severalcompaniesareaskedtosubmitbidsonajob,andnormallythelowestbidderwins.aschoolsystemmaywanttobuyalargenumberofcomputers.severalcompaniesareaskedtosubmitprices,andtheschooldistrictwilldecideonthebestbidbasedaswellonconsiderationsofqualityandservice.theseco

17、ndparagraphmostprobablyimplies_.a.reducingcostwillincreaseprofitscertainlyb.profitsdependonhowfastgoodsaresellingc.fairmarkuppromisethegreatestprofitsd.lowermarkupbringsreasonableprofits3、everyproductonthemarkethasavarietyofcostsbuiltintoitbeforeitiseverputupforsaletoacustomer.therearecostsofproduct

18、ion,transportation,storage,advertising,andmore.eachofthesecostsmustbringinsomeprofitateachstage:truckersmustprofitfromtransportingproducts,ortheywouldnotbeinbusiness.thus,costsalsoincludeseverallayersofprofits.thesellingpriceofaproductmusttakeallofthesecosts(andbuiltinprofits)intoconsideration.these

19、llingpriceitselfconsistsofamarkupoverthetotalofallcosts,anditisnormallybasedonapercentageofthetotalcost.themarkupmaybequitehigh,90percentofcost,oritmaybelow.groceryitemsmasupermarketusuallyhavealowmarkup,whileminkcoatshaveaveryhighone.highmarkups,however,donotinthemselvesguaranteebigprofits.profitsc

20、omefromturnover.ifanitemhasa50percentmarkupanddoesnotsell,thereisnoprofit.butifacerealhasan8percentmarkupandsellsverywell,therearereasonableprofits.whilemostpricingisbasedoncostfactors,therearesomeexceptions.prestigepricingmeanssettingpricesartificiallyhighinordertoattractselectclientele.suchpricing

21、attemptstosuggestthatthequalityorstyleoftheproductisexceptionalorthattheitemcannotbefoundelsewhere.storescanuseprestigepricingtoattractwealthyshoppers.leaderpricingandbaitpricingaretheoppositesofprestigepricing.leaderpricingmeanssettinglowpricesoncertainitemstogetpeopletocomeintothestores.theproduct

22、ssopricedarecalledlossleadersbecauselittleornoprofitcanbemadeonthem.theprofitsaremadefromotherproductspeoplebuywhileinthestore.baitpricing,nowgenerallyconsideredillegal,meanssettingartificiallylowpricestoattractcustomers.thestore,however,hasnointentionofsellinggoodsatthebaitprices.thepointistogetpeo

23、pleintothestoreandpersuadethemoftheinferiorityofthelowpriceditem.thenahigherpriceditemispresentedasabetteralternative.acommonretailtacticisoddpricedproducts.forsomeproductsof$300,thestorewillsetthepriceat$295or$299.95togivetheappearanceofalowerprice.automobilesandotherhighpricedproductsareusuallypri

24、cedinthismanner.forsomereason$7995hasmoreappealtoapotentialcarcustomerthan$8000.bidpricingisaspecialkindofpricesetting.itisoftenusedintheawardingofgovernmentcontracts.severalcompaniesareaskedtosubmitbidsonajob,andnormallythelowestbidderwins.aschoolsystemmaywanttobuyalargenumberofcomputers.severalcom

25、paniesareaskedtosubmitprices,andtheschooldistrictwilldecideonthebestbidbasedaswellonconsiderationsofqualityandservice.inadepartmentstore,thepurposeofprestigepricing_.a.demonstratesthebadqualityoftheseitemsb.getsthemtopurchasesomeotherarticlesc.earnssomedirtymoneyfromtheseitemsd.persuadestherichcusto

26、merstobuy4、everyproductonthemarkethasavarietyofcostsbuiltintoitbeforeitiseverputupforsaletoacustomer.therearecostsofproduction,transportation,storage,advertising,andmore.eachofthesecostsmustbringinsomeprofitateachstage:truckersmustprofitfromtransportingproducts,ortheywouldnotbeinbusiness.thus,costsa

27、lsoincludeseverallayersofprofits.thesellingpriceofaproductmusttakeallofthesecosts(andbuiltinprofits)intoconsideration.thesellingpriceitselfconsistsofamarkupoverthetotalofallcosts,anditisnormallybasedonapercentageofthetotalcost.themarkupmaybequitehigh,90percentofcost,oritmaybelow.groceryitemsmasuperm

28、arketusuallyhavealowmarkup,whileminkcoatshaveaveryhighone.highmarkups,however,donotinthemselvesguaranteebigprofits.profitscomefromturnover.ifanitemhasa50percentmarkupanddoesnotsell,thereisnoprofit.butifacerealhasan8percentmarkupandsellsverywell,therearereasonableprofits.whilemostpricingisbasedoncost

29、factors,therearesomeexceptions.prestigepricingmeanssettingpricesartificiallyhighinordertoattractselectclientele.suchpricingattemptstosuggestthatthequalityorstyleoftheproductisexceptionalorthattheitemcannotbefoundelsewhere.storescanuseprestigepricingtoattractwealthyshoppers.leaderpricingandbaitpricin

30、garetheoppositesofprestigepricing.leaderpricingmeanssettinglowpricesoncertainitemstogetpeopletocomeintothestores.theproductssopricedarecalledlossleadersbecauselittleornoprofitcanbemadeonthem.theprofitsaremadefromotherproductspeoplebuywhileinthestore.baitpricing,nowgenerallyconsideredillegal,meansset

31、tingartificiallylowpricestoattractcustomers.thestore,however,hasnointentionofsellinggoodsatthebaitprices.thepointistogetpeopleintothestoreandpersuadethemoftheinferiorityofthelowpriceditem.thenahigherpriceditemispresentedasabetteralternative.acommonretailtacticisoddpricedproducts.forsomeproductsof$30

32、0,thestorewillsetthepriceat$295or$299.95togivetheappearanceofalowerprice.automobilesandotherhighpricedproductsareusuallypricedinthismanner.forsomereason$7995hasmoreappealtoapotentialcarcustomerthan$8000.bidpricingisaspecialkindofpricesetting.itisoftenusedintheawardingofgovernmentcontracts.severalcom

33、paniesareaskedtosubmitbidsonajob,andnormallythelowestbidderwins.aschoolsystemmaywanttobuyalargenumberofcomputers.severalcompaniesareaskedtosubmitprices,andtheschooldistrictwilldecideonthebestbidbasedaswellonconsiderationsofqualityandservice.odd-pricingmethod_.a.isoftenusedwithveryexpensiveitemsb.iso

34、nlyeffectiveonpotentialcarcustomersc.isthemostpopularwayofpricingaproductd.isthemosteffectivewayofsellinglowpricedproducts5、everyproductonthemarkethasavarietyofcostsbuiltintoitbeforeitiseverputupforsaletoacustomer.therearecostsofproduction,transportation,storage,advertising,andmore.eachofthesecostsm

35、ustbringinsomeprofitateachstage:truckersmustprofitfromtransportingproducts,ortheywouldnotbeinbusiness.thus,costsalsoincludeseverallayersofprofits.thesellingpriceofaproductmusttakeallofthesecosts(andbuiltinprofits)intoconsideration.thesellingpriceitselfconsistsofamarkupoverthetotalofallcosts,anditisn

36、ormallybasedonapercentageofthetotalcost.themarkupmaybequitehigh,90percentofcost,oritmaybelow.groceryitemsmasupermarketusuallyhavealowmarkup,whileminkcoatshaveaveryhighone.highmarkups,however,donotinthemselvesguaranteebigprofits.profitscomefromturnover.ifanitemhasa50percentmarkupanddoesnotsell,therei

37、snoprofit.butifacerealhasan8percentmarkupandsellsverywell,therearereasonableprofits.whilemostpricingisbasedoncostfactors,therearesomeexceptions.prestigepricingmeanssettingpricesartificiallyhighinordertoattractselectclientele.suchpricingattemptstosuggestthatthequalityorstyleoftheproductisexceptionalorthattheitemcannotbefoundelsewhere.storescanuseprestigepricingtoattractwealthyshoppers.leaderpricingandbaitpricingaretheoppositesofprestigepricing.leaderpricingmeanssettinglowpricesoncertainitemsto

溫馨提示

  • 1. 本站所有資源如無(wú)特殊說(shuō)明，都需要本地電腦安裝OFFICE2007和PDF閱讀器。圖紙軟件為CAD,CAXA,PROE,UG,SolidWorks等.壓縮文件請(qǐng)下載最新的WinRAR軟件解壓。
  • 2. 本站的文檔不包含任何第三方提供的附件圖紙等，如果需要附件，請(qǐng)聯(lián)系上傳者。文件的所有權(quán)益歸上傳用戶所有。
  • 3. 本站RAR壓縮包中若帶圖紙，網(wǎng)頁(yè)內(nèi)容里面會(huì)有圖紙預(yù)覽，若沒(méi)有圖紙預(yù)覽就沒(méi)有圖紙。
  • 4. 未經(jīng)權(quán)益所有人同意不得將文件中的內(nèi)容挪作商業(yè)或盈利用途。
  • 5. 人人文庫(kù)網(wǎng)僅提供信息存儲(chǔ)空間，僅對(duì)用戶上傳內(nèi)容的表現(xiàn)方式做保護(hù)處理，對(duì)用戶上傳分享的文檔內(nèi)容本身不做任何修改或編輯，并不能對(duì)任何下載內(nèi)容負(fù)責(zé)。
  • 6. 下載文件中如有侵權(quán)或不適當(dāng)內(nèi)容，請(qǐng)與我們聯(lián)系，我們立即糾正。
  • 7. 本站不保證下載資源的準(zhǔn)確性、安全性和完整性, 同時(shí)也不承擔(dān)用戶因使用這些下載資源對(duì)自己和他人造成任何形式的傷害或損失。

評(píng)論

0/150

提交評(píng)論