工商管理專業(yè)英語專業(yè)詞匯匯總

1、精品文檔Unit oneformal organization正式組織division of labor勞動分工departmentalization部門化delegation授權(quán)stakeholders利害相關(guān)者organizational chart組織結(jié)構(gòu)圖flatter organization扁平組織cash flow現(xiàn)金流量trade credit商業(yè)信用short-term loans短期貸款commercial paper商業(yè)票據(jù)life insurance companies人壽保險公司pension funds退休基金bonds債券stocks股票unit twomacro

2、economics宏觀經(jīng)濟學(xué)national income theory國民收入理論inflation通貨膨脹deflation通貨緊縮the level of interest rates利率水平international trade balance國際貿(mào)易平衡monetary policy貨幣政策fiscal policy財政政策unemployment rate失業(yè)率price index價格指數(shù)the consumer price index消費價格指數(shù)the producer price index生產(chǎn)價格指數(shù)the GDP price deflator GDP價格平減指數(shù)nomin

3、al GDP 名義 GDPreal GDP 實際 GDPdisposable income可支配收入transfer payment轉(zhuǎn)移支付substitution effect替代效應(yīng)income effect收入效應(yīng)equilibrium price均衡價格equilibrium output均衡產(chǎn)出oil embargo石油禁運multiplier effect乘數(shù)效應(yīng)expansionary monetary policy擴張貨幣政策time lags時滯unit fourindustrial organization theory產(chǎn)業(yè)組織理論。1 歡迎下載精品文檔sustained

4、competitive advantage可持續(xù)競爭優(yōu)勢contingency theory權(quán)變理論the board of directors董事會information symmetry信息對稱resource-based theory資源基礎(chǔ)理論unit fivehuman resource management人力資源管理recruitment招聘piece rate計件工資率merit pay績效工資job analysis工作分析psychological assessment心理評估semi-structured interview半結(jié)構(gòu)化面試16PF 卡特爾 16 種人格因素測

5、試performance appraisal績效評價unit sixAmerican marketing association美國市場營銷協(xié)會line function生產(chǎn)性職能staff function服務(wù)性職能promotional mix促銷組合personal selling人員推銷unit sevenconsumer behavior消費者行為consumer decision process消費決策過程market segmentation市場細分target market目標市場unit eightplastic money信用卡electronic commerce電子商務(wù)banner advertisement條幅廣告brick-and-mortar business model傳統(tǒng)的有固定經(jīng)營場所的經(jīng)營模式search products搜索式產(chǎn)品experience products體驗式產(chǎn)品customer relationship