電子商務 中英對照E-commerce Chapter9

1、22 Finding and evaluating Web-hosting services 尋找和評估網(wǎng)絡托管服務 Basic functions of electronic commerce software 電子商務軟件的基本功能 Advanced functions of electronic commerce software 電子商務軟件的高級功能33 Electronic commerce software for small and midsize businesses 中小企業(yè)的電子商務軟件 Electronic commerce software for midsize t

2、o large businesses 大中型企業(yè)的電子商務軟件44 Electronic commerce software for large businesses that have an existing information technology infrastructure 擁有信息技術基礎設施的大型企業(yè)的電子商務軟件網(wǎng)頁寄存（Web hosting）是指一類因特網(wǎng)寄存服務，它提供個人，組織和用戶用于存儲信息，圖像，視頻或任何通過網(wǎng)絡可訪問的內(nèi)容的在線系統(tǒng)。寄存公司通常會提供一個界面，讓用戶遠程上傳網(wǎng)頁內(nèi)容，然后其他人就可以通過公司來訪問用戶所寄取的網(wǎng)頁。也稱虛擬主機：在網(wǎng)絡服務器

3、上分出一定的磁盤空間供用戶放置站點、應用組件等，提供必要的站點功能、數(shù)據(jù)存放和傳輸功能。 Self-hosting Self-hosting 自托管自托管Running servers in-house在內(nèi)部運行服務器Most often used by large companies一般是大型企業(yè)使用的方式9 Third-party Web-hosting service providersThird-party Web-hosting service providers 第三方網(wǎng)絡托管服務提供商第三方網(wǎng)絡托管服務提供商Offer Web services, electronic comme

4、rce functions 提供Web服務,電子商務功能Often used by midsize, smaller companies 一般中小型企業(yè)使用10 Internet service providers (ISP) Internet service providers (ISP) 網(wǎng)絡服務提供者網(wǎng)絡服務提供者 指通過信息網(wǎng)絡向公眾提供信息或者為獲取網(wǎng)絡信息等目的提供服務的機構。 分為： 1.網(wǎng)絡接入服務提供者、 2.網(wǎng)絡平臺服務提供者 （csp） 3.網(wǎng)絡內(nèi)容及產(chǎn)品服務提供者 （csp） Commerce service providers (CSPs)Commerce servi

5、ce providers (CSPs)Provide Internet access and Web-hosting services提供互聯(lián)網(wǎng)接入和網(wǎng)絡托管服務Help companies conduct e-commerce幫助企業(yè)開展電子商務11Offer Web server management and rent application software 提供網(wǎng)絡服務器管理和出租應用軟件：Managed service providers (MSPs)Application service providers (ASPs)Electronic Commerce, Ninth Edit

6、ion12 Service provider hosting arrangementsService provider hosting arrangements 服務提供商托管安排服務提供商托管安排1. Shared hosting：共享虛擬主機 Clients Web site on a server hosting other Web sites simultaneously客戶的網(wǎng)站所在的服務器，同時托管其他網(wǎng)站Operated by the service provider at its location131. Shared hosting：共享虛擬主機 Operated by th

7、e service provider at its location 由服務提供者操作。供應商以單一機器，讓多個客戶共享于此機器內(nèi)的資源，在供應商與客戶間獲得最佳的成本比例，客戶不需花費巨額自設機器。14152. Dedicated hosting 專用主機Client Web server not shared with other clients客戶網(wǎng)絡服務器不與其他客戶共享，可以不用與其他客戶搶主機資源162. Dedicated hosting 專用主機Service provider responsibilities服務提供者的責任Owns server hardware, leas

8、es to client 擁有服務器硬件, 租賃硬件給客戶172. Dedicated hosting 專用主機 Maintains Web server hardware, software 維護網(wǎng)絡服務器硬件,軟件 Provides Internet connection提供互聯(lián)網(wǎng)連接3. Co-location service主機代管Service provider rents physical space to client服務提供者出租物理空間給客戶Provides reliable power supply, Internet connection提供可靠的電力供應,互聯(lián)網(wǎng)連接 C

9、lients install server hardware and software; maintain server 客戶安裝服務器硬件和軟件;維護服務器 主機代管可讓服務器的管理者，省去興建機房、申請數(shù)據(jù)線路、機房管理等費用及麻煩。Finding service providers Finding service providers 尋找服務提供者：尋找服務提供者：1. Local telephone directory 本地電話目錄2. Web directories 網(wǎng)絡目錄 The List, Google Directory of Web Host Directories20 W

10、eb server-hosting decisions Web server-hosting decisions 選擇托管：選擇托管：1. Ensure hardware platform and software combination: 確保硬件平臺和軟件組合(可根據(jù)客流升級)2. Web server requirements 網(wǎng)絡服務器的要求(自己網(wǎng)站的交易量和網(wǎng)絡流量)Best hosting service:Best hosting service:Scalable hardware and software combinations可擴展的硬件和軟件的組合:Adaptable t

11、o meet changing requirements when clients needs grow當客戶需要時,可以滿足不斷變化的需求22Software and hardware products for building Software and hardware products for building sites sites 建立網(wǎng)站的硬件和軟件建立網(wǎng)站的硬件和軟件1.Externally hosted stores with software tools 帶有軟件工具的外部托管存儲2. Sophisticated electronic commerce software su

12、ites 復雜的電子商務軟件套件 Electronic commerce software needs determined by 電子商務軟件的決定：1.Expected enterprise size 預期的企業(yè)規(guī)模2. Projected traffic and sales 預計流量和銷售243. Budget 預算Consider online store creation costs versus brick and mortar costs考慮在線商店創(chuàng)建成本Consider external or in-house host costs考慮外部或內(nèi)部主機成本所有電子商務軟件都必須

13、提供:1.Catalog display 目錄展示2.Shopping cart capabilities 購物車功能3.Transaction processing 交易處理更大更復雜的網(wǎng)站的軟件可能還包括:Software adding features and capabilities to basic commerce tool set比基本的電子商務工具增加了特色和功能(e.g. CRM, SCM, content management) Catalog organizes goods and services Catalog organizes goods and services

14、 being sold being sold 目錄組織在售商品和服務：目錄組織在售商品和服務：Organizes offerings into departments像實體店一樣，把產(chǎn)品分類組織到不同的分區(qū)Web store advantage網(wǎng)上商店的好處Single product may appear in multiple categories一件產(chǎn)品可能出現(xiàn)在多個類別下（好處是？） CatalogCatalog: listing of goods and services 目錄：產(chǎn)品和服務的展示。Static catalogStatic catalog: 靜態(tài)目錄Dynamic ca

15、talogDynamic catalog: 動態(tài)目錄1. Static catalog1. Static catalog: simple list written in HTMLOn Web page or series of Web pages2. Dynamic catalog2. Dynamic catalog: stores item information in a database 將項目信息存儲在數(shù)據(jù)庫中，有多幅圖片、詳細描述和搜索功能 Large, well-known electronic commerce sites 大型、知名的電子商務網(wǎng)站：1.Include many

16、features有很多特色2. professional looking 專業(yè)3.Use dynamic catalog aides and tools使用動態(tài)目錄的助手和工具 Small online stores 小型的在線商店(100 items)1.Require simple products or categories list需要簡單的產(chǎn)品或類別列表2.Item organization not important產(chǎn)品的組織排列不重要3.Can provide item photos with links可以提供產(chǎn)品照片，和詳細信息的鏈接4.Use a static catalo

17、g使用靜態(tài)網(wǎng)頁37Good sites provide alternative ways to find products use search engine一個好的網(wǎng)站，在客戶尋找產(chǎn)品的時候，提供替代方式 （使用網(wǎng)站內(nèi)搜索引擎）“Never stand in the way of a customer who wants to buy something” Electronic commerce early days 電子商務早期：Used forms-based shopping 使用表單的購物方式filling out online formsTrouble if ordering mo

18、re than one or two itemsProblems 問題Need to write down information 顧客需要寫下關于產(chǎn)品的很多信息Customers forgot whether submit button clicked顧客忘記是否確認提交Confusing and error prone 容易出錯4142 Electronic shopping cartsNow the standard method for processing sales 現(xiàn)在處理交易的標準方法Keep track of items customer selected 跟蹤客戶選中的物品

19、view cart contents, add or remove items 可以查看購物車內(nèi)容,添加條目,刪除物品Ordering requires a simple click 一個簡單的點擊就可以購買Item details stored automatically in cart 產(chǎn)品詳細信息會自動存儲在購物車44Button click executes the purchase transaction單擊按鍵執(zhí)行采購交易Screen asks for billing and shipping information屏幕顯示請求計費和物流信息 Shopping cart softw

20、are 購物車軟件BIZNET Internet Services, SalesCart, WebGenie SoftwareElectronic Commerce, Ninth Edition48FIGURE 9-5 SalesCart shopping cart software page Web: stateless system 網(wǎng)絡:無狀態(tài)的系統(tǒng)Unable to remember anything from one transmission or session to another從一個傳輸或會話，到另一個地方，網(wǎng)絡不會儲存任何東西 So shopping cart softwa

21、re must store information for retrieve(檢索) later：To create cookies(小型文本文件,)Allows information to be stored explicitly(明確地)Allows unique user identification 允許唯一的用戶標識 If browser does not allow cookie storage: 如果瀏覽器不允許cookie存儲:E-commerce software automatically assigns temporary number電子商務軟件自動分配臨時號碼Exa

22、mple: ShopSite Transaction processingTransaction processing: occurs when shopper proceeds to virtual checkout counter 交易處理:當顧客使用虛擬收銀臺Click checkout button Electronic commerce software performs necessary calculations 電子商務軟件執(zhí)行必要的計算：折扣，稅，運費 Web server software switch into secure communication state 買賣雙

23、方的Web服務器軟件切換到安全通信狀態(tài) Most companies use accounting software package 大多數(shù)中大型公司使用會計軟件包Records sales and inventory movements 記錄銷售和庫存的動態(tài)Requires integration with accounting software需要與會計軟件集成 Web sites use software to update tax rates 網(wǎng)站使用軟件來更新的稅率、運費 FedEx and UPS shipping rate software integrates with e-c

24、ommerce software 聯(lián)邦快遞和UPS運費與電子商務軟件集成 Other calculations Coupons, special promotions, time-sensitive offers 優(yōu)惠券,特別的促銷活動,時效性強的促銷Electronic Commerce, Ninth Edition57FIGURE 9-6 Basic electronic commerce Web site architecture Section topicElectronic commerce software featuresNeeded in large companies大型企業(yè)

25、需要的電子商務軟件的高級功能 Most large companies have: E-commerce operationsSubstantial business activityNot related to electronic commerce大多數(shù)有電子商務業(yè)務的大型企業(yè)，都有一些與電子商務無關的實質(zhì)性業(yè)務 Important to integrateElectronic commerce activities into the companys other operations讓電子商務活動與企業(yè)的其他商務活動整合 Basic element: collection of data

26、bases Additional software components can include: 額外的軟件組件可以包含：Middleware 中間軟件Database 數(shù)據(jù)庫Enterprise application integration 企業(yè)應用集成Web services web服務Integration with enterprise resource planning (ERP) software 與企業(yè)資源規(guī)劃軟件的集成Supply chain management software 供應鏈管理軟件 DatabaseDatabase：Collection of informa

27、tion 收集信息Stored on a computer in a highly structured way按照高度結構化來組織、存儲和管理數(shù)據(jù)的倉庫 Business rulesBusiness rulesHow the company does business 在經(jīng)濟管理的日常工作中，常常需要把某些相關的數(shù)據(jù)放進這樣的“倉庫”，并根據(jù)管理的需要進行相應的處理。63 Database management softwareDatabase management software 數(shù)據(jù)庫管理系統(tǒng)是一種操縱和管理數(shù)據(jù)庫的大型軟件。它對數(shù)據(jù)庫進行統(tǒng)一的管理和控制，以保證數(shù)據(jù)庫的安全性和完整性

28、。用戶通過系統(tǒng)訪問數(shù)據(jù)，數(shù)據(jù)庫管理員通過系統(tǒng)進行數(shù)據(jù)庫的維護工作。 Database management softwareDatabase management software 數(shù)據(jù)庫管理系統(tǒng)Makes it easy for users to:Enter, edit, update, retrieve information in the database使用戶的操作變得簡單：輸入、編輯、更新、檢索數(shù)據(jù)庫中的信息 Distributed information systemsDistributed information systemsLarge information systems

29、storing data in many different physical locations 將同一數(shù)據(jù)存儲在不同的物理位置的大型信息系統(tǒng)：分布式信息系統(tǒng) Electronic Commerce, Ninth Edition66 Distributed database systemsDistributed database systemsDatabases within distributed information systems分布式信息系統(tǒng)的所用的數(shù)據(jù)庫，叫做分布式數(shù)據(jù)庫系統(tǒng)lCoComplexity leads to high cost 復雜性導致高成本67 企業(yè)應該確定各種商

30、務軟件的數(shù)據(jù)庫的水平/等級 Determine database support levelProvided by any electronic commerce softwareDatabase Stores product information: size, color, type, price detail etc.68 Better to have one database serving two sales functions (online and in-store retail) 最好用一個數(shù)據(jù)庫服務企業(yè)的兩個銷售功能 (在線和店內(nèi)零售)Eliminates errors oc

31、curring when running parallel but distinct databases這樣可以消除錯誤和數(shù)據(jù)不相容69 MiddlewareMiddleware softwareTakes sales and inventory shipments information from electronic commerce softwareTransmits to accounting and inventory management software70中介軟件 InteroperabilityInteroperability互操作性Making information sy

32、stems work together使信息系統(tǒng)一起工作Important goal when installing middleware是中介軟件的重要目標Electronic Commerce, Ninth Edition73 Companies can write own middleware or purchase customized middleware 公司可以編寫，也可以購買定制的中介軟件。 Middleware cost range$50,000 to several million dollarsDepending on complexity Electronic Comm

33、erce, Ninth Edition74 Application programApplication program (application application softwaresoftware, applicationapplication)Program performing specific function執(zhí)行特定的功能的程序75 Application serverApplication server (computer)應用服務器Takes request messages received by Web server讀取將Web服務器接收到的請求消息Runs appli

34、cation program based on request messages contents運行應用程序執(zhí)行的行動，基于請求消息的內(nèi)容 Application integrationApplication integration 應用集成Creation of links among scattered applications在分散的應用程序之間創(chuàng)建鏈接Interconnects organizations business logic連接組織的業(yè)務邏輯77Accomplished by programs transferring information:From one applic

35、ation to another通過程序?qū)崿F(xiàn)傳輸信息:從一個應用程序到另一個Various program data formats differ各種程序數(shù)據(jù)格式不同Must edit and reformat dataElectronic Commerce, Ninth Edition78 Types of application servers 應用程序服務器的類型Page-based and component-based systems基于頁面 和 基于構建的系統(tǒng)79 Page-based application systemsPage-based application system

36、sReturn pages generated by scripts containing rules返回由腳本規(guī)則生成的頁面 Present data on Web page with the business logic在網(wǎng)頁上根據(jù)業(yè)務邏輯顯示數(shù)據(jù)Adobe ColdFusion，JavaServer Pages (JSP)80 Component-based application systemComponent-based application system 基于構件的應用系統(tǒng)Separates presentation logic from business logic將顯示邏輯與

37、業(yè)務邏輯分開Preferred by larger businesses大企業(yè)的首選 Enterprise resource planningEnterprise resource planning software Business systems integrating all facets of a business 商務系統(tǒng)將各方面的業(yè)務集成起來Accounting, logistics, manufacturing, marketing, planning, project management, treasury functions會計，物流，生產(chǎn)計劃，項目管理，財政職能81 電子

38、商務ERP把傳統(tǒng)ERP中的采購、生產(chǎn)、銷售、庫存管理等物流及資金流模塊與電子商務中的網(wǎng)上采購、網(wǎng)上銷售、資金支付等模塊整合在一起8283訂單管理財務管理物流管理生產(chǎn)管理ERP系統(tǒng)Web或應用服務器貿(mào)易伙伴A貿(mào)易伙伴B貿(mào)易伙伴C貿(mào)易伙伴D互聯(lián)網(wǎng)EDI圖9-9 ERP系統(tǒng)與EDI的集成Web Service是基于網(wǎng)絡的、分布式的模塊化組件，它執(zhí)行特定的任務，遵守具體的技術規(guī)范，這些規(guī)范使得Web Service能與其他兼容的組件進行互操作能使得運行在不同機器上的不同應用無須借助附加的、專門的第三方軟件或硬件， 就可相互交換數(shù)據(jù)或集成。85 Application program interface

39、Application program interface (APIAPI) 應用程序接口General name for the ways programs interconnect with each other是一個通用名稱，將程序之間彼此互連的方法 Web APIsWeb APIs: interaction over the Web What Web services can doOffer improved customer service, reduced costs提供改善客戶服務、降低成本Transmit XML-tagged data在企業(yè)集成的一個應用程序到另一個應用程序之

40、間傳輸XML-tagged數(shù)據(jù)What Web services can doProvide data feeds between two different companies提供兩種不同公司之間的數(shù)據(jù)傳輸 How Web services workKey element 關鍵元素Programmers write software accessing business application logic units without knowing details 程序員不需要知道單元細節(jié)，就可以編寫訪問業(yè)務應用程序邏輯單元的軟件Machine-to-machine communicatio

41、n允許用不同的語言編寫的程序在不同的平臺上交流,完成事務處理,以及進行其他業(yè)務任務最初使用HTML完成，現(xiàn)在使用XMLWeb services 工作原理 基礎的 Web Services 平臺是 XML + HTTP HTTP 協(xié)議是最常用的因特網(wǎng)協(xié)議。 XML 提供了一種可用于不同的平臺和編程語言之間的語言。Web services Web services 平臺的元素平臺的元素: : SOAP (簡易對象訪問協(xié)議) UDDI(通用描述、發(fā)現(xiàn)及整合) WSDL(Web services 描述語言) Section topicsLearn how small and medium-sized

42、businesses use software to implement online business Web sites了解中小企業(yè)如何使用軟件來實現(xiàn)在線業(yè)務網(wǎng)站 Web site createdStands alone in its business activities獨立于企業(yè)其他業(yè)務Does not coordinate completely with business other activities不完全配合業(yè)務的其他活動94 Use of service providers shared or dedicated hosting services 使用服務提供者的共享或?qū)Ｓ玫?/p>

43、主機服務 CSPs hosting services advantagesSpread large Web site costs over several “renters” hosted by the service將網(wǎng)站的費用分散到幾個“租客”95 Reason for low cost 減少成本的原因Host provider purchases and configures the server主機提供商購買和配置服務器 Host provider keeps server working through storms and power outages 主機提供商維護和保持服務器工作

44、96 CSPs offer free or low-cost e-commerce software 商務服務提供者提供免費或低成本的電子商務軟件Electronic commerce sites kept on CSPs server電子商務的軟件在CSP的服務器上Cost: less than $20 per month成本：每月20美元以下Designed for small online businesses: 為小型在線業(yè)務設計Selling few items (no more than 50)少于50件商品Incurring relatively low transaction

45、volumes (fewer than 20 transactions per day)相對較低的交易量(每天不超過20)Electronic Commerce, Ninth Edition98FIGURE 9-8 Yahoo! Merchant Services page Provide small businesses with: 為小型企業(yè)提供:Internet connection, Web site creation toolsLittle or no banner advertising clutter網(wǎng)絡連接,網(wǎng)站創(chuàng)建工具，很少或沒有橫幅廣告99 Charges 費用Low mo

46、nthly fee 很低的月租費One-time setup fees 一次性建設費Percentage of (or fixed) amount for each transaction按交易的百分比收費100 Provides 提供：Online store design tools and storefront templates網(wǎng)上商店設計工具和店面模板Easy-to-use interface易于使用的用戶界面Web page-generation capabilitiesWeb頁面生成功能 Provides:Page maintenance頁面的維護Shopping cart so

47、ftware capabilities購物車軟件功能Payment processing services 支付/交易處理服務 Main mall-style CSP: eBay stores 主要的購物中心式CSP: eBay (淘寶)Cost: less than $20 per month每月花費少于20美元Each small merchant has its own store每個小商戶都有自己的商店 Another example: sell through Amazon 另一個例子:AIndividual sells certain used items個人出售某些二手用品On

48、the same page A lists the new product在同一頁面A會列出同樣的，新的產(chǎn)品Merchants display offerings by product商家的展示由產(chǎn)品類型分類Mixed in with all other A items與所有其他A條目混合在一起 Basic and mall-style CSPs provide data-mining capabilities 基本CSP和購物中心式csp都提供數(shù)據(jù)挖掘功能105 Data mining數(shù)據(jù)挖掘Helps businesses find customers with common intere

49、sts 幫助企業(yè)找到客戶的共同興趣Helps discover previously unknown relationships among data有助于發(fā)現(xiàn)未知的數(shù)據(jù)之間的關系106Provides reports indicating: 提供報告Problematic Web pages in stores design 指出商店的網(wǎng)頁設計存在的問題Number of pages average customer must load and display before locating desired merchandise提供平均每個客戶在找到想要的商品之前需要加載的頁面數(shù)量Elec

50、tronic Commerce, Ninth Edition108FIGURE 9-9 Approximate costs to put a small store online Estimated costs for self-hosting a Web site 自托管一個網(wǎng)頁的費用Setup and Web site maintenance$3000 to $20,000 (one time)建立和維護一個網(wǎng)站：3千-2萬美元High-bandwidth Internet connection$600 and $12,000 per year高帶寬網(wǎng)絡連接：每年6百-1萬2美元Secur

51、e server room: $5000 a year安全服務器:每年5千美元Technicians to monitor and maintain equipment$50,000 to $100,000 annually技術人員監(jiān)控和維護設備：每年5萬到10萬美元Annual total costs: $60,000 to $100,000每年總成本:6萬美元至10萬美元 Costs of larger sites: more difficult to estimate 大型網(wǎng)站的成本:更加難以估計Largest elementIntegrating Web site with exist

52、ing systems 最大的元素: Web站點與現(xiàn)有系統(tǒng)集成Electronic Commerce, Ninth Edition112Midsize businesses: start-up costs中型企業(yè):啟動成本$100,000 to $500,00010到50萬美元Recurring annual costs: about half that amount反復出現(xiàn)的年度成本:大約啟動成本的一半113Large businesses: start-up costs大型企業(yè):啟動成本$1 million and $50 million100萬到5000萬美元50 percent of

53、the launch cost every year to operate, maintain, and improve the site每年的維護和改善網(wǎng)站的成本占啟動成本的50%的114Provide an outline of Web site development tools提供一個網(wǎng)站開發(fā)工具的概述Provide an overview of three specific midrange electronic commerce software products概述三個具體的中端電子商務軟件產(chǎn)品115 After Web site creation 建好網(wǎng)站之后：Add purc

54、hased software elements and content management software添加購買的軟件元素和內(nèi)容管理軟件Create the middleware創(chuàng)建中介軟件116 Buying and using midrange e-commerce software 購買和使用中檔電子商務軟件More expensive than using a CSP比使用CSP貴$2000 to $50,000117 Midrange software traditionally offers connectivity to database systems 中檔軟件通常提供連

55、接到數(shù)據(jù)庫系統(tǒng)Store catalog informationConnections into existing inventory and ERP systems連接到現(xiàn)有的庫存和ERP系統(tǒng) Three midrange electronic commerce systems 三個中檔電子商務系統(tǒng)1.Intershop Enfinity 軟件包2.WebSphere Commerce Suite by IBM IBM電子商務平臺3.Commerce Server by Microsoft微軟商務服務商 Intershop Enfinity 提供如下服務 Search and catalog

56、 capabilities 搜索引擎和商品目錄Electronic shopping carts 電子購物車Online credit card transaction processing 信用卡在線處理The ability to connect to existing back-end business systems and databases 同（后臺）業(yè)務系統(tǒng)和數(shù)據(jù)庫的連接功能 提供了支持大中型企業(yè)在網(wǎng)上銷售產(chǎn)品或服務所需要的軟件 包括：Catalog templates 商業(yè)目錄模板Setup wizards 安裝向?qū)dvanced catalog tools 先進的目錄編制工

57、具 Allows businesses to sell products or services on the Web using the following tools 為網(wǎng)上銷售商品或服務的企業(yè)提供了以下工具User profiling and management 用戶檔案管理Transaction processing 交易處理Product and service management 商品和服務管理Target audience marketing 目標市場營銷 Provides many predefined reports for analyzing site activiti

58、es and product sales data 提供了分析網(wǎng)站活動和商品銷售數(shù)據(jù)的預制報表 Larger business requirements:更大的業(yè)務需求:Same advanced capabilities as midsize firms與中型企業(yè)一樣的高級功能Ability to handle higher transaction loads來處理更高的事務負載的能力Dedicated software applications專用的軟件應用程序Handling specific online business 124 Distinction between midrang

59、e and large-scale electronic commerce software 中型和大型電子商務軟件之間的區(qū)別Price 價格Extensive support for business-to-business commerce廣泛支持b2b商務125 Examples of enterprise-class products that can be used to run a large online business 企業(yè)級電子商務軟件舉例IBM WebSphere Commerce Business EditionOracle E-Business SuiteBroadv

60、ision One-To-One Commerce126 Enterprise-class software 企業(yè)級電子商務軟件Typically provides good tools for linking to and supporting supply and purchasing activities 企業(yè)級電子商務軟件一般都為連接和支持供應和采購活動提供良好的工具消費者瀏覽器購物采購錢包購物網(wǎng)站后臺系統(tǒng)商品目錄頁面構造工具商務服務器www服務器進行授權與結賬處理的結算訂單履行（庫存與EDI）會計系統(tǒng)認證中心安全服務器商家賬戶消費者消費者賬戶發(fā)卡銀行商業(yè)銀行圖9-14 典型的企業(yè)級電