電子商務(wù)英語（第三版）unit12

電子商務(wù)英語（第三版）CROSS?BORDERE?COMMERCEDEVELOPMENTINCHINAUNIT

12A1.Tolearnthecharacteristicsofcross?borderE?commerceinChina.了解中國跨境電子商務(wù)的特點。2.Tomasterthetrendofcross?borderE?commerceinChina.掌握中國跨境電子商務(wù)的發(fā)展趨勢。3.Tounderstandthemainproblemsinthedevelopmentofcross?borderE?commerceinChina.理解中國跨境電子商務(wù)發(fā)展中存在的主要問題。LearningTargets點擊添加文本點擊添加文本點擊添加文本點擊添加文本TextCross?borderE?commerceDevelopmentinChinaAtpresent，therearemainlythreecharacteristicsofthecross?borderE?commercedevelopmentinChina：thescaleofcross?borderE?commercecontinuestoexpand，andtheproportiontoimportandexporttradecontinuestorise；Cross?borderE?commercemainlyreliesonexportbusiness；Cross?borderE?commerceisB2B-dominanted，andB2Cisgraduallyemerginganddevelopingwell.點擊添加文本點擊添加文本點擊添加文本點擊添加文本TextThescaleofcross?borderE?commercecontinuestoexpand，andtheproportiontoimportandexporttradecontinuestoriseAsthecurrentworldtradetendstotighten，moreandmoreenterprisesandbusinessesarebeginningtoreducecirculationanditscost，shortenthedistancebetweenforeignconsumerstoopenupinternationalmarkets，andimproveeconomicbenefits.Cross?borderE?commerceexactlyprovidesafavorablechanneltothat.In2017，China’stotalimportandexporttransactionvolumewas￥7.6trillion，andcross?borderE?commerceaccountedfor20%ofimportandexporttransactionvolume.點擊添加文本點擊添加文本點擊添加文本點擊添加文本TextThescaleofcross?borderE?commercecontinuestoexpand，andtheproportiontoimportandexporttradecontinuestoriseTherearemorethan5000enterprisesoncross?borderE?commerceplatform，andover200000enterprisesengageincross?borderE?businessthroughvariousplatforms.AccordingtoMinistryofCommerce，theoveralltransactionvolumeofcross?borderE?commercereached9.0trillionin2018，accountingfor23%ofimportandexporttrade.TheinsidersexpectthattheaverageannualgrowthrateofChinascross?borderE?commercewillstabilizeat20%ormoreinthenextfouryears.點擊添加文本點擊添加文本點擊添加文本點擊添加文本Text2.Intermsofimportandexportstructure，thedevelopmentofcross?borderE?commerceexportbusinessisrapid，andtheproportionofimportbusinessrisessteadilyIn2016，China’scross?borderE?commerceaccountedfor26%oftotalimportsandexports，amongwhichcross?borderE?commerceexportsaccountedfor38%oftotalexports，andcross?borderE?commerceimportsfor10%oftotalimports.In2017，thetotalimportandexportvolumeofcross?borderE?commerceincreasedbyover80%.Itcanbeseenthatthedevelopmentofcross?borderE?commerceexportsinChinahasmoreadvantagesthanthatofimports.點擊添加文本點擊添加文本點擊添加文本點擊添加文本Text2.Intermsofimportandexportstructure，thedevelopmentofcross?borderE?commerceexportbusinessisrapid，andtheproportionofimportbusinessrisessteadilyThestrategyof“theBeltandRoad”willplayamoresignificantroleinpromotingChina‘’simportandexporttradeinthefuture.ExportersareexpectedtoexportproductstotheBeltandRoadcitiesandregionsmoreconveniently，andthetrademapwillgraduallyexpand.Withtheopeningandexpansionofonlineshoppingmarket，aswellasthegradualformingandmaturingofconsumeronlineshoppinghabits，theimportofcross?borderE?commercewillhavealargeroomtodevelopinthefuture.Theproportionofcross?borderE?commerceimportsisexpectedtograduallyincreaseinthenextfewyears.點擊添加文本點擊添加文本點擊添加文本點擊添加文本Text3.Intermsofbusinessmodel，cross?borderE?commerceisB2B-dominanted，andB2CgraduallydevelopsTakingtheoperatingmodelasthecriterion，cross?borderE?commercecanbedividedintogeneraltrade（cross?borderB2B）andcross?borderonlineretail（cross?borderB2CandC2C）.Thetransactionsubjectofcross?bordertradingorderstendtobesmallandthechannelsofproductsfromfactorytoconsumersarebecomingincreasinglydiverse，thustheB2Ctransactionshareispredictedtofurtherincreaseinthefuture.scale［skeil］ n.規(guī)模Proportion［pr?′p?：?n］ n.比例Circulation［?s?：kj?′lei?n］ n.流通，循環(huán)點擊添加文本點擊添加文本點擊添加文本點擊添加文本NewWordsInsider［?n′said?（r）］ n.局內(nèi)人，知情人Estimate［′estim?t］ n.評估，估價點擊添加文本點擊添加文本點擊添加文本點擊添加文本NewWordsStabilize［′steib?laiz］v.（使）穩(wěn)定，（使）穩(wěn)固Dominated［′d?mineitid］

adj.占主導(dǎo)地位的，受控的點擊添加文本點擊添加文本點擊添加文本點擊添加文本NewWordsCriterion［kra?′ti?ri?n］ n.標(biāo)準(zhǔn)，準(zhǔn)則diverse［da?′v?：s］adj.不同的，多種多樣的點擊添加文本點擊添加文本點擊添加文本點擊添加文本NewWordsForeseeable［f?：′si：?bl］adj.可預(yù)知的，可預(yù)測的點擊添加文本點擊添加文本點擊添加文本點擊添加文本NewWordstransactionvolume 交易量openup 打開dueto 因為，由于點擊添加文本點擊添加文本點擊添加文本點擊添加文本PhrasesandExpressionsaccountfor 對……做出解釋，導(dǎo)致，（比例）占engagein 從事于（參加）beexpectedto 有望做某事，被期待做某事點擊添加文本點擊添加文本點擊添加文本點擊添加文本PhrasesandExpressions點擊添加文本點擊添加文本點擊添加文本點擊添加文本Notes1....thescaleofcross?borderE?commercecontinuestoexpand，andtheproportiontoimportandexporttradecontinuestorise；Cross?borderE?commercemainlyreliesonexportbusiness；Cross?borderE?commerceisB2B-dominanted，andB2Cisgraduallyemerginganddevelopingwell.……跨境電子商務(wù)交易規(guī)模持續(xù)擴(kuò)大，進(jìn)出口貿(mào)易的比重持續(xù)上升；跨境電子商務(wù)以出口貿(mào)易為主；跨境電子商務(wù)以B2B為主，B2C逐漸興起且發(fā)展趨勢良好。點擊添加文本點擊添加文本點擊添加文本點擊添加文本Notes2.Asthecurrentworldtradetendstotighten，moreandmoreenterprisesandbusinessesarebeginningtoreducecirculationanditscost，shortenthedistancebetweenforeignconsumerstoopenupinternationalmarkets，andimproveeconomicbenefits.由于當(dāng)前世界貿(mào)易趨于收斂，越來越多的企業(yè)和商家開始致力于減少流通環(huán)節(jié)，降低流通成本，縮短與國外消費者的距離以開拓國外市場，提高經(jīng)濟(jì)效益。點擊添加文本點擊添加文本點擊添加文本點擊添加文本Notes3.Intermsofimportandexportstructure，thedevelopmentofcross?borderE?commerceexportbusinessisrapid，andtheproportionofimportbusinessrisesstead