case study report2 bizwrtg案例研究報告

BusinesswritingWritingacasestudyreportQuestionsabouthowtowriteacasestudyreport

Howmanytypesarethere?Explain.Howmanypartsarethereinastandardcasestudyreport?Explain.Howtowriteaproblem-orientedcasestudyreport(thepattern:parts,tasks)?Howtowriteagoodcasestudyreport?Whatarethewritingfeaturesofacasestudyreport?Outline:CasestudytypesHowtowriteacasestudyreportWritingabettercasestudyreport1.CaseStudyTypes1.1TwoapproachestocasestudiesType1:TheanalyticalapproachThecasestudyisexaminedinordertotryandunderstandwhathashappenedandwhy.Itisnotnecessarytoidentifyproblemsorsuggestsolutions.Type2:Theproblem-orientedmethodThecasestudyisanalyzedtoidentifythemajorproblemsthatexistandtosuggestsolutionstotheseproblems1.2Theproblem-orientedmethodAsuccessfulcasestudyanalysesareallifesituationwhereexistingproblemsneedtobesolved.Itshould:Itshould:Relatethetheorytoapracticalsituation,forexampleapplytheideasandknowledgediscussedinthecourseworktothepracticalsituationathandinthecasestudy.IdentifytheproblemsSelectthemajorproblemsinthecaseSuggestsolutionstothesemajorproblemsmendthebestsolutiontobeimplementedDetailhowthissolutionshouldbeimplemented2.Howtowritethecasestudy2.1EightsectionsinacasestudySynopsisFindingsDiscussionConclusionmendationsImplementationReferencesAppendices(ifany)2.1.1SynopsisOutlinethepurposeofthecasestudyDescribethefieldofresearchOutlinetheissuesandfindingsofthecasestudywithoutthespecificdetailsIdentifythetheorythatwillbeused.Here,thereadershouldbeabletogetaclearpictureoftheessentialcontentsofthestudy.Noteanyassumptionsmade(youmaynothavealltheinformationyou'dlikesosomeassumptionsmaybenecessaryeg:"Ithasbeenassumedthat…’2.1.2FindingsIdentifytheproblemsfoundinthecase.Eachanalysisofaproblemshouldbesupportedbyfactsgiveninthecasetogetherwiththerelevanttheoryandcourseconcepts.Here,itisimportanttosearchfortheunderlyingproblemsThissectionisoftendividedintosub-sections,oneforeachproblem.2.1.3Discussion

Summarizethemajorproblem/sIdentifyalternativesolutionstothis/thesemajorproblem/s(thereislikelytobemorethanonesolutionperproblem)Brieflyoutlineeachalternativesolutionandthenevaluateitintermsofitsadvantagesanddisadvantages2.1.4Conclusion

Sumupthemainpointsfromthefindingsanddiscussion2.1.5mendations

ChoosewhichofthealternativesolutionsshouldbeadoptedBrieflyjustifyyourchoiceexplaininghowitwillsolvethemajorproblem/sThisshouldbewritteninaforcefulstyleasthissectionisintendedtobepersuasiveHereintegrationoftheoryandcourseworkisappropriate2.1.6Implementation

Explainwhatshouldbedone,bywhomandbywhenIfappropriate,includearoughestimateofcosts(bothfinancialandtime)2.1.7References

Makesureallreferencesaresitedcorrectly2.1.8Appendices(ifany)

Noteanyoriginaldatathatrelatestothestudybutwhichwouldhaveinterruptedtheflowofthemainbody.2.2SomeGeneralIssuesInacasestudyitiscrucialthatyouintegraterelevanttheoryfromthecourseandevidencefromthecase.Failuretoattempttointegratetheorywillleadtofailure.Referencingofallnon-originalmaterialisessential.Checkyourcompletedworkforinternalconsistency,forexamplemakesurethatyouattempttosolvethekeyissuesyouhaveidentified.,Don'tsay'X'isthemajorproblemandthenmendasolutionto'Y'.Trynottobeoverlydescriptive.Rememberyouaretryingtoidentify,analyzeandsolvetheproblemsofthecaseusingtherelevanttheoriesfromthecourse-notjustrepeatingwhatthetextbook,orcaseinformation,hassaid.3.WritingabettercasestudyreportFollowthepatternDefinetheproblemclearlyinonesentenceUse“could”inthesuggestionofpossibleoptionsUsecompletesentencesornounphrasestolistitems