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2025/2/14《商務(wù)英語(yǔ)談判》-Introduction1EnglishforBusinessNegotiation
商務(wù)英語(yǔ)談判
Introduction2025/2/14《商務(wù)英語(yǔ)談判》-Introduction2ENGLISHFORBUSINESSNEGOTIATIONCONTENTSPARTONEPRE-NEGOTIATIONPARTTWOINTERNATIONALTRADEPARTTHREEINTERNATIONALECONOMICCOOPERATION2025/2/14《商務(wù)英語(yǔ)談判》-Introduction3PARTONE
PRE-NEGOTIATIONCHAPTER6ProductDescriptionCHAPTER5CompanyDescriptionCHAPTER4CorporateHospitalityCHAPTER3IntroductionsandGreetingsCHAPTER2TelephoneCallsCHAPTER1BusinessManners1-62025/2/14《商務(wù)英語(yǔ)談判》-Introduction4PARTTWO
INTERNATIONALTRADECHAPTER13ComplaintsandAdjustmentsCHAPTER12SigningaContractCHAPTER11ShipmentCHAPTER10PackingCHAPTER9PaymentTermsCHAPTER8PriceCHAPTER7InquiriesandOffers7-132025/2/14《商務(wù)英語(yǔ)談判》-Introduction5PARTTHREE
INTERNATIONAL
ECONOMICCOOPERATION14-15CHAPTER14MergersandAcquisitionsCHAPTER15LicensingAgreements2025/2/14《商務(wù)英語(yǔ)談判》-Introduction6Ineachchapter,thereare:
1.BeforeYouBegin2.UsefulExpressions3.SampleDialogues,CaseAnalysis4.WordsandExpressions5.Exercises2025/2/14《商務(wù)英語(yǔ)談判》-Introduction7Ineachsection:BeforeYouBegin Backgroundinformationabouteachtopicisgivenhere.Forsomechapters,negotiationstrategies,tips,ordo’sanddon’tsareprovidedforreference.2025/2/14《商務(wù)英語(yǔ)談判》-Introduction8Ineachsection:UsefulExpressions Six(A-F)groupsofusefulexpressionsoftherelatedtopicarelistedaccordingtothefunctionsofsuchexpressions.Eachgroupcontains5sentences,whichwillbeusefulinconductingbusinessdialogues.2025/2/14《商務(wù)英語(yǔ)談判》-Introduction9Ineachsection:SampleDialogues,CaseAnalysisDialoguesofdifferentsituationsaregivenheretoshowhowbusinesspeopleinteractunderdifferentbusinesssettings.CaseAnalysisisthebriefanalysisofthelanguageskillsornegotiationskillsusedbythenegotiatorsorpeopleinvolvedinthedialogues.2025/2/14《商務(wù)英語(yǔ)談判》-Introduction10Ineachsection:WordsandExpressions NewwordsandexpressionsappearintherelatedchapterarelistedaccordingtoalphabeticalorderwithChinesetranslation.2025/2/14《商務(wù)英語(yǔ)談判》-Introduction11Ineachsection:ExercisesTwodialoguesituations(AandB)aregivenhereforthestudentstorole-playthenegotiationwithknowledgelearntintheprevioussectionsOnepairofstudentsmodelplaythedialogueOtherstudentscommentonthemodelplayTeachermakesthecomment.2025/2/14《商務(wù)英語(yǔ)談判》-Introduction12Finalexam5-minutepairworkwithgivendialoguesituation(oneofthefifteentopicsforeachpairofstudents)10-minutepreparationbeforetheexamChapter12025/2/14商務(wù)英語(yǔ)談判Chapter113EnglishforBusinessNegotiation
商務(wù)英語(yǔ)談判
Chapter1–BusinessManners2025/2/14商務(wù)英語(yǔ)談判Chapter114PARTONE
PRE-NEGOTIATIONCHAPTER6ProductDescriptionCHAPTER5CompanyDescriptionCHAPTER4CorporateHospitalityCHAPTER3IntroductionsandGreetingsCHAPTER2TelephoneCallsCHAPTER1BusinessManners1-62025/2/14商務(wù)英語(yǔ)談判Chapter115CHAPTER1BusinessMannersObjectivesLearnthedefinitionofbusinessnegotiationandtheeffectivecommunicationmethodsKnowhowtobehaveproperlyinthebusinessworldBefamiliarwiththeexpressionsusedincommunicatingwithpeopleinsocialsettingsLearntheskillsandkeypointsaboutbusinessmannersthroughcasesandcaseanalysis2025/2/14商務(wù)英語(yǔ)談判Chapter1161.4WordsandExpressions PleaselearnthissectionbeforeyoubeginlearningthisChapter.2025/2/14商務(wù)英語(yǔ)談判Chapter1171.1BeforeYouBeginWhyisknowledgeof“history”and“geography”requiredforthe“successinlearningaboutinternationalbusiness”?Whatis“businessnegotiation”?Whyisgoodbusinessetiquetteimportantforpeopleengagedinbusiness?Howtounderstand“asociety’sculturehasastronginfluenceonbusinessactivities”?Howcantoomuchortoolittleeyecontactcreateanuncomfortablefeelinginthepersonyouaretalkingtoandcreateproblemsincommunication?2025/2/14商務(wù)英語(yǔ)談判Chapter118Whatdoyouthinkisthe“right”amountofeyecontact?Canyougiveanexampletoshowthewrittenrulefordresscodeortheinformalideasofwhatisacceptabletowear?Whyare“controversialsubjects”notsuitableforsmalltalk?Howtounderstand“Therelationshipwithapersondeterminesthekindoflanguageyouuse.Thisrelationshipmayevenaffectwhatyousaywhenyoumeetpeople”?Whatcommunicationmethodsareusedinthefollowingsentences?Whateffectshavebeenbroughtbysuchmethods?Weclosethecaféeverynightat11:30sothatwecangohome.Thecaféwillremainopenuntil11:30P.M.fortheconvenienceofourcustomer.Answersforreference1.1BeforeYouBegin2025/2/14商務(wù)英語(yǔ)談判Chapter1191.1BeforeYouBegin1.Whyisknowledgeof“history”and“geography”requiredforthe“successinlearningaboutinternationalbusiness”?Considerhowahistoriceventhasaffectedinternationalbusiness,howearlyChinesetradedwithotherareasoftheworld;considerEuropeancolonizationandtheIndustrialRevolution. China’smajortradingpartners: EuropeanUnion,Japan,AssociationofSoutheastAsianNations(ASEAN),HongKong,SouthKorea,Taiwan,Australia,Russia,India2025/2/14商務(wù)英語(yǔ)談判Chapter1201.1BeforeYouBegin2.Whatis“businessnegotiation”?Businessnegotiationisaprocessofguidedtransformationthatoccursthroughdialogicalexchangeaimingatanoptimalagreementthatrespondsfairlytotheco-negotiators’aspirationsaspersonsofequivalentmoralworth.2025/2/14商務(wù)英語(yǔ)談判Chapter1213.Whyisgoodbusinessetiquetteimportantforpeopleengagedinbusiness?Goodbusinessetiquettemakesiteasytoworktogether.Knowinghowtoactinawell-manneredwaywillmakeyoubemoreconfidentofyourbehavior.Confidencegivesoneanadvantageoverone’scompetition.Intheworldofbusinessthatextraconfidencecanmeangreatercareersuccess.1.1BeforeYouBegin2025/2/14商務(wù)英語(yǔ)談判Chapter1224.Howtounderstand“asociety’sculturehasastronginfluenceonbusinessactivities”?Forexample,inSpainandpartsofLatinAmerica,businessestraditionallywereclosedforseveralhoursinthemiddleofthedayforalonglunchoraperiodofrest.1.1BeforeYouBegin2025/2/14商務(wù)英語(yǔ)談判Chapter1235.Howcantoomuchortoolittleeyecontactcreateanuncomfortablefeelinginthepersonyouaretalkingtoandcreateproblemsincommunication?Forexample,toolittleeyecontactcanmaketheotherpersonthinkyouarenotinterestedinwhattheyhavetosay,thatyouarenotlistening,orthatyouareupsetwiththem.Toomucheyecontactcanmakeyoubeperceivedas"strange",beinterpretedasaninvasionofprivacy,orcommunicateaninappropriatelyhighlevelofattractionorinterest.1.1BeforeYouBegin2025/2/14商務(wù)英語(yǔ)談判Chapter1241.1BeforeYouBeginWhatdoyouthinkisthe“right”amountofeyecontact?The"right"amountofeyecontactyoushouldmaintainduringaconversationdependsonseveralthings,includingculture(insomeAsiancountries,forexample,itisconsideredimpolitetomaintaineyecontactwithsomeonewhoholdsauthorityoveryou),theclosenessoftherelationship(moreeyecontactisappropriateincloserelationships),andwhetheryouarespeakingorlistening.Inmostrelationships,however,itisappropriatetospendmostofthetimelookingattheotherpersons’eyeswhentheyarespeaking,andbetweenone-quarterandone-halfofthetimemaintainingeyecontactwiththeotherpersonwhenyouarespeaking.Sucheyecontactshouldbemadeinanattentivemanner,asopposedtoanintensestaringordisinterestedglance.2025/2/14商務(wù)英語(yǔ)談判Chapter1251.1BeforeYouBeginCanyougiveanexampletoshowthewrittenrulefordresscodeortheinformalideasofwhatisacceptabletowear? Forinstance,acompanymayhaveawrittenrulethatyoumaynotwearjeanstowork,oremployeesmayjustfeelthattheyshouldwearmoreformaltrousersinsteadofjeans.Theyknowthatiftheywearjeanstowork,theywilllookoutofplace.2025/2/14商務(wù)英語(yǔ)談判Chapter1261.1BeforeYouBeginWhyare“controversialsubjects”notsuitableforsmalltalk? Becausewhenyoudon’tknowothers’stand,controversialsubjectsmightspoilyourconversations.2025/2/14商務(wù)英語(yǔ)談判Chapter1271.1BeforeYouBeginHowtounderstand“Therelationshipwithapersondeterminesthekindoflanguageyouuse.Thisrelationshipmayevenaffectwhatyousaywhenyoumeetpeople”? Forexample,it’snotappropriatetosay“Hi,howareyou!”whenmeetingtheManagingDirectorofalargecompanyortosay“Goodmorning,it’sagreatpleasuretomeetyou”whenbeingintroducedtoapersonyou’llbeworkingcloselywithinthesameteam.2025/2/14商務(wù)英語(yǔ)談判Chapter1281.1BeforeYouBegin10.Whatcommunicationmethodsareusedinthefollowingsentences?Whateffectshavebeenbroughtbysuchmethods? 1)Weclosethecaféeverynightat11:30sothatwecangohome. 2)Thecaféwillremainopenuntil11:30P.M.fortheconvenienceofourcustomer.Ofcoursetheabovetwosentencesareexaggeratedinordertoshowtheeffectsbroughtbydifferentcommunicationmethods.InSentence1),theword“close”showsthe“negativeapproach”,and“wecangohome”showsthe“we-attitude”;whileinSentence2),“remainopen”showsthe“positiveapproach”and“fortheconvenienceofourcustomer”reflectsthe“you-attitude”.CustomerswouldpreferthatSentence2)beusedincommunicatingwiththemeventhoughthetwosentenceshavethesamemeaningthat“at11:30thecaféceasestobeinoperationfortheday.”2025/2/14商務(wù)英語(yǔ)談判Chapter1291.2UsefulExpressionsWhatarethemaincontentscoveredbyGroupA-F?A.Openingameeting
B.Expressionsforthehost
C.Thelanguageofmeetings
D.Askingforhelp
E.Smalltalk
F.Cooperation
2025/2/14商務(wù)英語(yǔ)談判Chapter1301.3SampleDialoguesPleasereadthedialogueswithyourpartnersandanswerthequestionsbelow(A-E).Whatpoliteandsuitableexpressionshavebeenusedintheinformalmeetingamongcolleagues?Whatareconsideredproperorimproperbehaviorsbeforetheformalmeeting?Whatareconsideredproperorimproperbehaviorsinameetingoftwo?Whatpropersmalltalkshavebeenusedduringaconferenceteabreak?Whatareconsideredproperorimpropersmalltalksduringaconferenceteabreak?2025/2/14商務(wù)英語(yǔ)談判Chapter1311.5ExercisesWorkingroupsof2-4.Role-playExerciseAorB.Pleaseassignyourownroles.Youhave10minutesforthepreparation.Afterthattheteacherwillaskonegrouptomodelrole-playExerciseAorBatyourownchoice.Theotherstudentsarerequiredtolistencarefullytothemodelrole-playandbereadyforthecomments.Chapter22025/2/14商務(wù)英語(yǔ)談判Chapter232EnglishforBusinessNegotiation
商務(wù)英語(yǔ)談判
Chapter2–TelephoneCalls2025/2/14商務(wù)英語(yǔ)談判Chapter233PARTONE
PRE-NEGOTIATIONCHAPTER6ProductDescriptionCHAPTER5CompanyDescriptionCHAPTER4CorporateHospitalityCHAPTER3IntroductionsandGreetingsCHAPTER2TelephoneCallsCHAPTER1BusinessManners1-62025/2/14商務(wù)英語(yǔ)談判Chapter234CHAPTER2TelephoneCallsObjectivesKnowhowtousethismodernmethodofcommunicationsmoreeffectivelyinbusinessBeawareoftheimportanceoftelephoneetiquetteBefamiliarwiththeexpressionsusedintelephonecallsLearntheskillsandkeypointsintelephonecallsthroughcasesandcaseanalysis2025/2/14商務(wù)英語(yǔ)談判Chapter2352.4WordsandExpressions PleaselearnthissectionbeforeyoubeginlearningthisChapter.2025/2/14商務(wù)英語(yǔ)談判Chapter2362.1BeforeYouBeginWhyisitimportanttolearntheexpressionsusedintelephonecalls?Whichismoredifficultforpeopletocommunicate,talkingface-to-faceormakingacallinEnglish?Dopeopleusenon-verbalskillsincommunicationoverthephone?Whyis“courtesy”importantinspeakingoverthephone?Howtomaketelephonenumberseasiertounderstand?2025/2/14商務(wù)英語(yǔ)談判Chapter2372.1BeforeYouBeginWhatareconsideredgoodhabitsinmakingabusinesscall?Howtocalculatetheworldtimedifference?Whatisthebestwaytoanswerthephone?Whatareconsideredappropriatephone-answeringskills?Howtoansweracallwhichisnotforyoubutforyourcolleaguewhoisnotin?Answersforreference2025/2/14商務(wù)英語(yǔ)談判Chapter2381.Whyisitimportanttolearntheexpressionsusedintelephonecalls? Inordertowinbusinessandleavegoodimpressionstothebusinessfriends,itisimportanttolearntheexpressionsusedintelephonecallsaswellasthetelephonemakingskillsandansweringskills.2.Whichismoredifficultforpeopletocommunicate,talkingface-to-faceormakingacallinEnglish? MakingacallinEnglishmightbemoredifficult,becausepeoplecannotrelyonnon-verbalcommunicationmethodstohelpthemoutwhilespeakingEnglishonthephone.2.1BeforeYouBegin2025/2/14商務(wù)英語(yǔ)談判Chapter2393.Dopeopleusenon-verbalskillsincommunicationoverthephone? Yes,ofcourse.Thoughnon-verbalskillssuchasgestures,eyecontactandsmilescannotbeseenbyspeakersoneitherendofthecall,non-verbalskillsincommunicationoverthephonedoexistwhichinvolvemainlypleasanttone,properintonation,andcleararticulationofwords.4.Whyis“courtesy”importantinspeakingoverthephone? Becauseagoodtelephonemannernotonlymakesagoodimpressioninbusiness,butitalsohelpstomakemoney,sinceyouhavetomakeorreceivecallstoorfromregularcustomersandprospectivecustomers.2.1BeforeYouBegin2025/2/14商務(wù)英語(yǔ)談判Chapter2405.Howtomaketelephonenumberseasiertounderstand? Telephonenumbersaremucheasiertounderstand,whenpronouncedingroupsanddividedbyapause.Thereforetrytousesinglenumberswhensayingtelephonenumbers,andgroupthemwithpauses(forexample,86-750=‘eightsix–sevenfivezero’,not‘eighty-sixsevenhundredandfifty’).Thedoublenumberslike88canbespokenas‘eight–eight’or‘doubleeight’.Thenumber0isusuallypronounced‘oh’or‘zero’,notas‘nought’.6.Whatareconsideredgoodhabitsinmakingabusinesscall? Forbusinesspeople,theyshouldprepareforanimportantphonecallinaforeignlanguagebymakingnotesinadvanceandduringthecallmakenoteswhiletalkingtohelpthemtorememberwhatwassaid.2.1BeforeYouBegin2025/2/14商務(wù)英語(yǔ)談判Chapter2417.Howtocalculatetheworldtimedifference? Thewebsite‘’isrecommendedtochecktheworldtimedifference.8.Whatisthebestwaytoanswerthephone? Thebestwaytoanswerthephoneistoidentifyyourselfwithbothyourfirstandlastnames.2.1BeforeYouBegin2025/2/14商務(wù)英語(yǔ)談判Chapter2429.Whatareconsideredappropriatephone-answeringskills? -Payattentiontothewordsyouchoose. -Thecorrectphrasesshouldbesaidintherightorder. -Usepositivevoiceandvocabulary10.Howtoansweracallwhichisnotforyoubutforyourcolleaguewhoisnotin? -Tellthecallerthewhereaboutsofthepersonrequested. -Askforidentification. -Whenyouhavetoleavethecalleronhold,providehimorherwithprogressreportsevery30to45seconds.2.1BeforeYouBegin2025/2/14商務(wù)英語(yǔ)談判Chapter2432.2UsefulExpressionsWhatarethemaincontentscoveredbyGroupA-F?A.StartingthecallB.Givingone’snameC.Clarifyingtheinformation
D.Howtoansweracallwhichisnotforyou
E.Checkingthecaller’sidentityorother information
F.Respondingtothecaller’srequest2025/2/14商務(wù)英語(yǔ)談判Chapter2442.3SampleDialoguesPleasereadthedialogueswithyourpartnersandanswerthequestionsbelow(A-E).Whattosayunderdifferentphonecallsituations?Howtohandleacallproperly?Howtotalkonthephonewithaswitch-boardoperator?Whatareconsideredproperandimproperhandlingofacall?Whatisconsideredaproperhandlingofacall?2025/2/14商務(wù)英語(yǔ)談判Chapter2452.5ExercisesWorkingroupsof2-4.Role-playExerciseAorB.Pleaseassignyourownroles.Youhave10minutesforthepreparation.Afterthattheteacherwillaskonegrouptomodelrole-playExerciseAorBatyourownchoice.Theotherstudentsarerequiredtolistencarefullytothemodelrole-playandbereadyforthecomments.Chapter32025/2/14商務(wù)英語(yǔ)談判Chapter346EnglishforBusinessNegotiation
商務(wù)英語(yǔ)談判
Chapter3–IntroductionsandGreetings2025/2/14商務(wù)英語(yǔ)談判Chapter347PARTONE
PRE-NEGOTIATIONCHAPTER6ProductDescriptionCHAPTER5CompanyDescriptionCHAPTER4CorporateHospitalityCHAPTER3IntroductionsandGreetingsCHAPTER2TelephoneCallsCHAPTER1BusinessManners1-62025/2/14商務(wù)英語(yǔ)談判Chapter348CHAPTER3IntroductionsandGreetingsObjectivesLearntomakegracefulintroductions,shakehandswithskillandhavesmalltalkwithpeopleinthebusinessworldBeawareoftheculturaldifferencesinvolvedinintroductionsandgreetingsBefamiliarwiththeexpressionsusedinmakingintroductionsandgreetingbusinessfriendsLearntheskillsandkeypointsinintroductionsandgreetingsthroughcasesandcaseanalysis2025/2/14商務(wù)英語(yǔ)談判Chapter3493.4WordsandExpressions PleaselearnthissectionbeforeyoubeginlearningthisChapter.2025/2/14商務(wù)英語(yǔ)談判Chapter3503.1BeforeYouBeginWhatisthepurposeofsmalltalkundersocialsettings?Howimportantisittoknowhowtomakeagracefulintroduction?Whyshouldpeoplestandupfortheintroduction?Howtoshakehandsproperly?Whatordershouldbefollowedinintroducingothers?2025/2/14商務(wù)英語(yǔ)談判Chapter3513.1BeforeYouBeginWhyaretitlescrucialinintroductions?Howtoexchangebusinesscards?Howtounderstand“currentmutualsituation”?Whatdoesitmeanby“current/relevantevents”?Whatdoesitmeanby“open-endedquestions”?Answersforreference2025/2/14商務(wù)英語(yǔ)談判Chapter3521.Whatisthepurposeofsmalltalkundersocialsettings? Smalltalkisdesignedto“breaktheice”—toeaseintoaconversationwithsomeoneyouhavejustmet.Youcouldaskyournewcolleagueorclientsomequestionsifyouwanttobefriendlyandstartaconversation,suchas“Didyouhaveagoodjourney?”2.Howimportantisittoknowhowtomakeagracefulintroduction? Knowinghowtomakeagracefulintroductionwillnotonlyallowyoutoconcentrateonmakingapositiveimpressionbutitwillalsoempoweryou.3.1BeforeYouBegin2025/2/14商務(wù)英語(yǔ)談判Chapter3533.Whyshouldpeoplestandupfortheintroduction?It’sawellmannertorisefortheintroductionandhandshake.Teachersaresuggestedtodemonstratetothewholeclass,withthehelpofastudent,howimproperitistobeseatedfortheintroduction.Pleasealsodemonstratetotheclasshowtorisefortheintroduction.3.1BeforeYouBegin2025/2/14商務(wù)英語(yǔ)談判Chapter3544.Howtoshakehandsproperly?Togreetpeoplewithafirmhandshakeiscommoninthebusinessworld.Handshakeisnotafinger-shakeorbone-crashinghandshake.Anditshouldlastonlyaslongasittakestogreettheperson.Teachersaresuggestedtoaskallthestudentstoshakehandswitheachotherinpairs.AsksomeofthestudentstodemonstratetothewholeclasshowtoshakehandsproperlybyfollowingtheexampleshowninFigure3-1.Correcttheimproperhandshake,ifany.3.1BeforeYouBegin2025/2/14商務(wù)英語(yǔ)談判Chapter3555.Whatordershouldbefollowedinintroducingothers? Introduceamaletoafemale,e.g.: Mary,thisisTom. Introduceapersonwithlowerranktoapersonwithhigherrank,e.g.:
Mr.Shaffer,thisisMr.GeorgeBraunfromABCSoftware. Introducetheyoungertotheolder,e.g.:
LaoLi,thisisXiaoZhang. Introducethehosttotheguest,e.g.:
KarenLaval,thisisBobSchmidtwhojoinedusacoupleofmonthsago.3.1BeforeYouBegin2025/2/14商務(wù)英語(yǔ)談判Chapter3566.Whyaretitlescrucialinintroductions? Inabusinesssituation,titlesarecrucialinintroductions,becausetheyputthepeoplebeingintroducedintocontextforothers.Isheamarketingperson,asalesperson,anengineer,anaccountant?Thisinformationiscriticaltomakingsurethateveryoneiscomfortablewithoneanother(andimmediatelyopensthedoortoconversationthatcaneaseinitialawkwardness).Peoplewanttoknowtowhomtheyarespeakingsothattheycanmakeappropriatecomments.3.1BeforeYouBegin2025/2/14商務(wù)英語(yǔ)談判Chapter3577.Howtoexchangebusinesscards? Followthestepsindicatedinthetext: “Makesureyoupresentyourbusinesscardwithbothhandsandtheletteringfacingup.IntheMiddleEast,SoutheastAsia,andAfrica(withtheexceptionofIsrael),however,youwillonlyuseyourrighthandtopresentandtakebusinesscards.Don’tstuffitintoyourpocketimmediately.Besuretoactuallytakealookatit.Thenputitawaycarefully.” -Whyis“righthand”usedtoexchangebusinesscardsinsuchcultures? Becausethelefthandisreservedfortakingcareofbodilyfunctionsinthosecountries.3.1BeforeYouBegin2025/2/14商務(wù)英語(yǔ)談判Chapter3588.Howtounderstand“currentmutualsituation”? Currentmutualsituationisonewhereyoucan“SeeandSay”:Ifyoubothcanseeit,youcancommentonit.Forexample,“Thefoodlooksreallygood!”9.Whatdoesitmeanby“current/relevantevents”? Current/relevanteventsreferto,forexample,regularlyreadnewspapers,onlinenews,tradejournals,etc.10.Whatdoesitmeanby“open-endedquestions”? Open-endedquestionsrefertothosequestionsthatcan’tbeansweredwithasimpleyesorno.Theideaistotrytogettheotherpersontalking,notjustsaying“yes”or“no.”Tryusingthephrase“Tellmeabout…”3.1BeforeYouBegin2025/2/14商務(wù)英語(yǔ)談判Chapter3593.2UsefulExpressionsWhatarethemaincontentscoveredbyGroupA-F?A.Makingself-introductionsandinviting introductions
B.IntroducingothersC.Greetingpeople
D.SmalltalkE.ShowinggratitudeasaguestF.Expressionsforendingadialogue2025/2/14商務(wù)英語(yǔ)談判Chapter3603.3SampleDialoguesPleasereadthedialogueswithyourpartnersandanswerthequestionsbelow(A-I).Howtointroduceothers?Howtointroduceothersandhavesmalltalks?Howtointroduceothersandhavesuitablesmalltalks?Howtointroduceothersandfindnewsmalltalktopics?Howtomakeself-introductionsandhavesmalltalks?Howtoturnstrangersintofriends?Howtogiveimpressionsofacityoracountry?Whatshouldbesaidwhenmeetingguestsattheairport?Whattosayandwhattodowhenmeetingguestsattheairport?2025/2/14商務(wù)英語(yǔ)談判Chapter3613.5ExercisesWorkingroupsof2-4.Role-playExerciseAorB.Pleaseassignyourownroles.Youhave10minutesforthepreparation.Afterthattheteacherwillaskonegrouptomodelrole-playExerciseAorBatyourownchoice.Theotherstudentsarerequiredtolistencarefullytothemodelrole-playandbereadyforthecomments.Chapter42025/2/14商務(wù)英語(yǔ)談判Chapter462EnglishforBusinessNegotiation
商務(wù)英語(yǔ)談判
Chapter4–CorporateHospitality2025/2/14商務(wù)英語(yǔ)談判Chapter463PARTONE
PRE-NEGOTIATIONCHAPTER6ProductDescriptionCHAPTER5CompanyDescriptionCHAPTER4CorporateHospitalityCHAPTER3IntroductionsandGreetingsCHAPTER2TelephoneCallsCHAPTER1BusinessManners1-62025/2/14商務(wù)英語(yǔ)談判Chapter464CHAPTER4CorporateHospitalityObjectivesIdentifyachievableobjectivesforcorporatehospitalityandthecriticalfactorsinmakingcorporatehospitalityasuccessManagebasicstoformaldiningBefamiliarwiththeusefulexpressionsinmakingandacceptinginvitationsLearntheskillsandkeypointsinentertainingbusinessfriendsthroughcasesandcaseanalysis2025/2/14商務(wù)英語(yǔ)談判Chapter4654.4WordsandExpressions PleaselearnthissectionbeforeyoubeginlearningthisChapter.2025/2/14商務(wù)英語(yǔ)談判Chapter4664.1BeforeYouBeginWhatis“corporatehospitality”?Whatisthepurposeof“corporatehospitality”?Whateventissuitableforcorporatehospitality?Whateventsaresuitableforcorporatehospitalityinyourowncity?What“diningetiquette”isgenerallyacceptedinthewesterncultures?2025/2/14商務(wù)英語(yǔ)談判Chapter4674.1BeforeYouBeginWhataretherulesforthehostonmakingatoast?Whyisbusinesslunchpopularinthewest?Whenisthetimingforbringingupbusinessatthelunchtable?Canyougivesomeexamplestoshowthetaboosincorporategift-givinginsomecultures?Ifyouweretobuycorporategiftsforyourclients,whatessentialsshouldyouconsider?Answersforreference2025/2/14商務(wù)英語(yǔ)談判Chapter4681.Whatis“corporatehospitality”?Corporatehospitalitymightbedescribedasthoseactivitiesthatareutilizedatanorganization’sexpensetoenablethatorganizationtobenefitfromtheentertainmentofitscustomers,distributors,suppliers,journalists,investors,employeesandotherpeoplewhocanhelpthemintheirbusinessendeavors.4.1BeforeYouBegin2025/2/14商務(wù)英語(yǔ)談判Chapter4692.Whatisthepurposeof“corporatehospitality”?Someorganizationsaimatattractingnewcustomerswhileothersofferingrewardstoexistingcustomers.Somecompaniesneedtoholdsalesseminars,conferences,orproductlaunches.Sometimestheyhavevisitorsfromafar.Itisrecognizedthatreasonableandproperentertainmentofselectedcustomers,suppliers,prospectiveemployeesandbusinessassociates,is,attimes,inthebestinterestofthecorporation.4.1BeforeYouBegin2025/2/14商務(wù)英語(yǔ)談判Chapter4703.Whateventissuitableforcorporatehospitality?Corporatehospitalityeventgenerallycoversthreedistinctsectors:spectatorsports,cultural/artseventsandparticipatoryactivities(includingsportsandthearts).4.Whateventsaresuitableforcorporatehospitalityinyourowncity?Teachersaresuggestedtoencouragestudentstotelltheclassthemostpopulareventsuitableforentertainingforeignbusinessfriendsintheirownhometown.Forexample,inNorthernChina,youmaytakebusinessfriendstogoskiingtogetherinwinter;oravisittothelocalmuseummightbeagoodchoiceforsomebusinessfriendswhoareinterestedinunderstandingmoreaboutyourcity.4.1BeforeYouBegin2025/2/14商務(wù)英語(yǔ)談判Chapter4715.What“diningetiquette”isgenerallyacceptedinthewesterncultures?Thegeneralruleindiningisnottodisgustyourdiningpartners.Donotputyourelbowsonthetable.Donotspeakwithfoodinyourmouth.Keepthenapkininyourlap.Whenusingcutlery,startfromtheoutsideandworkyourwayin.Cutyourmeatinsmallpieces,onepieceatatime.Whenyouaredoneeating,leavetheutensilsontheplate,notthetablecloth.Say“Excuseme,I’llberightback”ifyouhavetogetup
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