外文翻譯汽車配件網(wǎng)絡(luò)營銷

1、汽車配件網(wǎng)絡(luò)營銷第一，汽車配件網(wǎng)絡(luò)管理概念美國汽車零部件的汽車配件經(jīng)銷商鍾泰是這家商店購物和其特點(diǎn)，但位于郊區(qū)的亞特蘭大、美國及其他配件，是在線交易，和汽車配件銷售相關(guān)服務(wù)可在互聯(lián)網(wǎng)上。此 distributior 存儲(chǔ)的銷售人員有廣泛的知識(shí)網(wǎng)絡(luò)，他們耐心地幫助沒有在線的交易經(jīng)驗(yàn)，其客戶在互聯(lián)網(wǎng)上完成。如果客戶需要，它們也可以免費(fèi)傳授知識(shí)的在線交易。為了反映快速、便捷的在線銷售，他們提供24小時(shí)的服務(wù)，如果客戶提出的問題，他們總是努力在15分鐘內(nèi)答復(fù)?？蛻粜枰诩依镏斑M(jìn)入商店銷售的計(jì)算機(jī)，然后在網(wǎng)站可以完成所有想做、鐘表店配件、下載圖片、汽車價(jià)格、訂單等。然后，您可以坐在家里或他自己維修

2、車間的門到門的收到的汽車配件的推銷員。在線交易確實(shí)有很多優(yōu)勢(shì)。為節(jié)省時(shí)間，這是明顯的。這種方式，說的經(jīng)銷商貿(mào)易成為吸引客戶的一種方式，人們逐漸接受它和批準(zhǔn)。同時(shí)，網(wǎng)上的交易減少了很多的開支，包括工作人員、管理、市場(chǎng)營銷等，和節(jié)省的開支成本上汽車配件價(jià)格對(duì)客戶的利益。這是外國汽車配件銷售的網(wǎng)絡(luò)化管理。通過互聯(lián)網(wǎng)和電子商務(wù)實(shí)現(xiàn)我們國家，然后在線業(yè)務(wù)營銷mvp的汽車配件這具有重要的意義。從汽車零部件的現(xiàn)狀，汽車銷售網(wǎng)絡(luò)遍布流通不是建設(shè)的完美的或在內(nèi)部網(wǎng)絡(luò)中的一個(gè)條件。網(wǎng)絡(luò)設(shè)置是主要為企業(yè)內(nèi)部協(xié)調(diào)和日常管理，而不是電子商務(wù)。從國外，中國的在線配件銷售前景也可以是啟示的汽車零件在線銷售的發(fā)展。在外國汽車

3、配件的銷售，怎么辦？零公里銷售如何為客戶提供最滿意的服務(wù)嗎？互聯(lián)網(wǎng)，這兩個(gè)問題可以大大減輕。現(xiàn)在，尤其是發(fā)達(dá)國家通過互聯(lián)網(wǎng)購買汽車用品世界各地正在迅速擴(kuò)大。第二，汽車配件網(wǎng)絡(luò)管理優(yōu)勢(shì)在線購買的汽車部件的汽車經(jīng)銷商和客戶，是否為汽車零部件制造企業(yè)，這是一件好事。第一，對(duì)汽車零部件制造企業(yè)，互聯(lián)網(wǎng)可以更輕松地收集顧客購買汽車零件的過程中的各種問題和及時(shí)的信息反饋給汽車零部件生產(chǎn)企業(yè)。根據(jù)以上分析，企業(yè)可以出示客戶購買意向，因而產(chǎn)生符合市場(chǎng)需求作為汽車零部件。這節(jié)省了時(shí)間和成本，且搶奪市場(chǎng)機(jī)會(huì)。第二，使用互聯(lián)網(wǎng)的信息和便捷的服務(wù)，制造企業(yè)可以迅速告知的配件供應(yīng)商庫存和銷售，從而調(diào)整他們的生產(chǎn)和汽車部

4、件分配計(jì)劃。汽車配件供應(yīng)商降低庫存，加速現(xiàn)金流，取得令人滿意的回報(bào)。對(duì)于用戶來說，他們可以通過互聯(lián)網(wǎng)，像可選的菜單選擇自己需要汽車零部件。汽車零件制造企業(yè)和賣方市場(chǎng)信息很重要，而且可以通過互聯(lián)網(wǎng)方便地獲得。互聯(lián)網(wǎng)汽配銷售商可以提供實(shí)時(shí)的字段信息的生產(chǎn)企業(yè)的客戶。信息需求可以幫助減少汽車配件銷售生產(chǎn)企業(yè)收費(fèi)通常成本將占大約 15%的最終銷售汽車配件價(jià)格。如果推廣成本，成本是更高的比例。事實(shí)上，互聯(lián)網(wǎng)也可以發(fā)揮廣告的作用。在此之前，汽車零部件分布的賣家一向只賣的一部分和窮人的另一部分。錢是被占領(lǐng)的一部分費(fèi)用導(dǎo)致銷售汽車配件。透過互聯(lián)網(wǎng)，可在生產(chǎn)和銷售市場(chǎng)銷售的壞汽車零部件避免生產(chǎn)企業(yè)和供應(yīng)商。隨著

5、互聯(lián)網(wǎng)和便捷的服務(wù)，不僅節(jié)省時(shí)間和成本，且更重要的是，互聯(lián)網(wǎng)會(huì)導(dǎo)致一個(gè)概念的變化，汽車零部件制造企業(yè)、分銷商和顧客被卡住的nearlier更多。第三，中國的汽車配件網(wǎng)絡(luò)管理的發(fā)展趨勢(shì)中國的汽車配件網(wǎng)絡(luò)管理和電子商務(wù)已開始發(fā)展趨勢(shì)。許多當(dāng)前國內(nèi)大型和中型汽車維修企業(yè)建立了計(jì)算機(jī)管理系統(tǒng)，實(shí)現(xiàn)了內(nèi)部網(wǎng)絡(luò)。這涵蓋整個(gè)網(wǎng)絡(luò)維修服務(wù)。接收來自調(diào)度材料檢查的業(yè)務(wù)?？梢宰層?jì)算機(jī)的控制了解經(jīng)營的實(shí)時(shí)監(jiān)控，可以形成，并極大地提高員工的工作效率，更重要的是，取代手工會(huì)計(jì)核算和管理，加強(qiáng)配件。與此同時(shí)，一些大的規(guī)模，當(dāng)前的操作性能良好的汽車配件經(jīng)銷商還介紹了計(jì)算機(jī)化的管理。由于汽車產(chǎn)品，此類管理軟件，那么使用各種人

6、員必須裝載警衛(wèi)隊(duì)訓(xùn)練一段時(shí)間后會(huì)更高的要求。這種汽車零件管理網(wǎng)絡(luò)覆蓋全過程的操作。從進(jìn)貨、零售和批發(fā)價(jià)格根據(jù)確定模型，和這種數(shù)字分類管理，最后做帳戶結(jié)算及交付，以及消脹。連鎖經(jīng)營更好地經(jīng)銷商已放它在整個(gè) fenxiaodian 的網(wǎng)絡(luò)管理，形成一定規(guī)模的網(wǎng)絡(luò)連接。很多汽車配件從網(wǎng)絡(luò)管理的所有經(jīng)銷商都獲得好的回報(bào)。最突出的特點(diǎn)反映在商品，通過網(wǎng)絡(luò)管理分配，可以達(dá)到事半功倍的效果。此外，近年來舊汽車配件流通制度逐漸被打破，汽車零部件市場(chǎng)不斷成熟的蓬勃發(fā)展。一些有遠(yuǎn)見的洞察力，營辦商感到有網(wǎng)絡(luò)時(shí)代，開始和附近的市場(chǎng)網(wǎng)絡(luò)。長春市西部的北京汽車配件、 汽車配件等上海汽車零配件市場(chǎng)如虛擬網(wǎng)絡(luò)建設(shè)的城市和2

7、000年市場(chǎng)的發(fā)展。但現(xiàn)實(shí)是網(wǎng)絡(luò)是很幼稚，但肯定不實(shí)現(xiàn)網(wǎng)上交易和服務(wù)。與節(jié)奏的加快兩，逐漸贊揚(yáng)三位一體的銷售模式，在地球研究的業(yè)內(nèi)人士。例如，在選擇上海通用經(jīng)銷商時(shí)，是否有三位一體的銷售能力，以確定對(duì)象，如三位一體整車配件銷售模式是網(wǎng)絡(luò)流場(chǎng)的縮影。因?yàn)樗瑥目ㄜ囦N售、零配件供應(yīng)、維修。提到汽車部件網(wǎng)絡(luò)管理和電子商務(wù)，有人認(rèn)為，汽車配件電話購物是實(shí)際上c商務(wù)因?yàn)橹挥袦贤ㄆ脚_(tái)之間不同，操作基本上是相同。其實(shí)這種認(rèn)識(shí)是不準(zhǔn)確，電話業(yè)務(wù)和電子商務(wù)是更像表兄弟，在許多方面，電話業(yè)務(wù)先天性缺陷。第一，消費(fèi)者從電話中了解的信息是有限的完全可以滿足客戶的需求。第二，如果廣告商或因配件的銷售，目錄，客戶的印刷

8、配件成本的打印速度更高，但緩慢的重建。此外，電話交流，由于對(duì)環(huán)境、 對(duì)聲音，說到，影響的因素，使電話服務(wù)人員的困難和錯(cuò)誤率增加。正如電話業(yè)務(wù)、 管理內(nèi)容的深度和廣度方面進(jìn)一步發(fā)展中將受到限制。四、汽車零件分發(fā)系統(tǒng)和網(wǎng)絡(luò)管理的建設(shè)汽車零件分發(fā)系統(tǒng)和網(wǎng)絡(luò)管理的建設(shè)，現(xiàn)在成功在線交易有形產(chǎn)品如書籍、音像制品、服裝等，和汽車零部件作為某些科學(xué)和技術(shù)內(nèi)容，一些產(chǎn)品是 statemandatory 標(biāo)準(zhǔn)的工業(yè)產(chǎn)品，要實(shí)現(xiàn)在線交易，與其他工業(yè)的產(chǎn)品相比有其優(yōu)勢(shì)、賣家和買家，只要貼上信息輸入與互聯(lián)網(wǎng)有關(guān)汽車零部件如車輛、汽車、零件名稱、部件號(hào)、制造、價(jià)格、數(shù)量等，您可以在線銷售或購買。要真正實(shí)現(xiàn)概念的電子商務(wù)

9、網(wǎng)上銷售、買家和賣家，除了要解決誠信的問題，而且還必須建立一套完整的高效率的物流配送系統(tǒng)。發(fā)展電子商務(wù)，無非支付手段的限制因素安全身份驗(yàn)證，真正的組成，會(huì)發(fā)現(xiàn)汽車零部件物流與之前分配制度是最難、最簡便、 最貴的一。很多汽車配件電子商務(wù)公司正試圖查找現(xiàn)有的物理網(wǎng)絡(luò)、 郵政服務(wù)、快遞和連報(bào)紙遞送公司作為傳遞系統(tǒng)等。不過，適用于汽車零部件配送和電子商務(wù)系統(tǒng)應(yīng)該看起來像？物理網(wǎng)絡(luò)的條件可以轉(zhuǎn)換成汽車零件配電系統(tǒng)的電子商務(wù)將會(huì)以最低的成本嗎？五、汽車部件網(wǎng)絡(luò)管理是道路網(wǎng)絡(luò)的改革和發(fā)展的必由之路中國汽車零部件銷售發(fā)展互聯(lián)網(wǎng)業(yè)務(wù)的方式應(yīng)該是適合在中國，具有中國特色的情況。事實(shí)上，美國，網(wǎng)絡(luò)營辦商取得了巨大的

10、成功，但我們不能忽視這輝煌背后的美國強(qiáng)大的物質(zhì)基礎(chǔ)的社會(huì)基礎(chǔ)。早在100年前，美國已建立完善的道路、鐵路、郵政服務(wù)、快遞配送系統(tǒng)相結(jié)合；今天的社會(huì)中，美國人已習(xí)慣了免費(fèi)貨幣交易。可以說在美國今天的互聯(lián)網(wǎng)經(jīng)濟(jì)的發(fā)展應(yīng)該是很自然的結(jié)果超過200年作為自由市場(chǎng)經(jīng)濟(jì)的美國基于天然產(chǎn)品。像個(gè)孩子從赤手，開始爬，然后學(xué)走路，隨時(shí)間運(yùn)行自然地學(xué)會(huì)了。作為中國的發(fā)展，只有兩個(gè)方面的付款和交付已成為致命的問題瓶頸。如何結(jié)合中國國情的發(fā)展和互聯(lián)網(wǎng)的特性，能夠切實(shí)做些實(shí)用的汽車零件的網(wǎng)絡(luò)營辦商今天是優(yōu)先發(fā)展。中國的汽車零部件電子商務(wù)和企業(yè)網(wǎng)絡(luò)營辦商必須遵循聯(lián)合，它應(yīng)該是一個(gè)很自然的結(jié)果是 200 年以上天然產(chǎn)品基于

11、美國作為一個(gè)自由的市場(chǎng)經(jīng)濟(jì)。像個(gè)孩子從赤手，開始爬，然后學(xué)走路，隨時(shí)間運(yùn)行自然地學(xué)會(huì)了。中國的發(fā)展，作為付款和分布的只有兩個(gè)方面已成為致命的問題瓶頸。如何結(jié)合中國國情的發(fā)展和互聯(lián)網(wǎng)，能夠切實(shí)做些實(shí)用的汽車零部件今天網(wǎng)絡(luò)營辦商的特點(diǎn)是優(yōu)先發(fā)展。automotive marketingfirst, the auto parts network management conceptamerican auto parts of automobile fittings dealer raymond is located in a suburban atlanta, american and other

12、accessories, this shop to shop and its characteristics, but is online transactions, and car accessories sales related services are available on the internet. this distributior store of salespeople have extensive network of knowledge, they patiently helped no online trading experience of customer fin

13、ish on the internet. if the customer need, they also can be free of imparting knowledge of online transactions. in order to reflect the rapid and convenient online sales, they provide 24-hour services, if the customer questions, they always strive to reply in 15 minutes. the customer need, sitting a

14、t home before entering the store sells computer, then the website can complete all want to do, watch shop fittings, download the pictures, auto prices, orders, etc. then, you can sit at home or in his own maintenance shop of door-to-door salesman received by car accessories.online transaction does h

15、ave many advantages. to save time, this is obvious. in this way, said dealers trade become a way to attract customers, people gradually accept it and approved. at the same time, the online trading reduced many expenses, including the staff, management, marketing, etc, and save the cost of expenses o

16、n auto parts price on the customer benefit.this is the foreign auto accessories sales of a networked management. this through the internet and e-commerce fulfillment of our country, and online business, the auto parts marketing mvp has important significance. from the current situation of auto parts

17、, auto sales network throughout the circulation of construction is not perfect, or in an internal network condition. the network settings are mostly for enterprise internal coordination and daily management, instead of e-commerce.chinas online accessories sales prospects from abroad, also can be the

18、 development of auto parts online sales of enlightenment. in the foreign auto accessories sales, how to do? zero kilometers sales how to provide the most satisfactory service to customers? with the internet, these two problems can greatly alleviate. now, especially developed countries around the wor

19、ld through the internet to buy auto accessories are expanding quickly.second, the auto parts network management advantagesonline purchase of auto parts for car dealers and customers, whether for auto parts manufacturing enterprise, it is a good thing. first, for auto parts manufacturing enterprise,

20、the internet can more easily collect customers to buy auto parts in the process of the various issues, and timely information feedback to the auto parts manufacturing enterprises. according to the above analysis, the enterprise can produce customer purchase intention, thus producing according with m

21、arket demand as the auto parts. this saves time and cost, and snatch market opportunities. secondly, the use of internet information and convenient services, manufacturing enterprises can promptly informed accessories vendors inventory and sales, thereby adjusting their production and auto parts all

22、ocation plan. auto accessories vendors reduce inventory, accelerate the cash flow, obtained satisfactory returns. for users, they can through the internet, like menu optional choose oneself need auto parts.the market information for auto parts manufacturing enterprise and the seller is important, an

23、d can be easily obtained through the internet. internet auto parts vendors can provide customers to production enterprise of real-time field information. the demand of information can help to reduce automobile accessories sales production enterprise charges, which usually cost will account for auto

24、parts price of around 15% final sales. if the promotion costs, the cost is higher proportion. in fact, the internet can also play a role of advertising.before that, the sellers of auto parts distribution has always sold in part, and another part of the poor. money is part of the occupied fee is caus

25、ed to sell the car accessories. through the internet, the production enterprises and vendors can be avoided in production and sales market sales bad auto parts. with the advent of the internet and convenient service, not only saves time and cost, and more importantly, the internet can cause a concep

26、t of change, auto parts manufacturing enterprise, distributors and customers to be stuck nearlier more.third, chinas automobile fittings network management development trendchinas auto accessories network management and e-commerce, has started to present development trend. many of the current domest

27、ic large and medium-sized car repair enterprises established computer management system, realized the internal network. this covers the entire network maintenance services. to receive from business, dispatching material inspection. computerized control can be made to understand the undertakings in r

28、eal-time monitoring, which can form, and greatly improve the efficiency of the staff, more important is to replace manual accounting and management, strengthen accessories.meanwhile, some large scale, the current operating performance good car accessories dealers also introduced a computerized manag

29、ement. because of automotive products, so use variety of such management software, the personnel must be higher requirements after a period of training to mount guard. such auto parts management network covers the whole process of operation. from the incoming, retail and wholesale price is determine

30、d according to the models, and such numbers classified management, finally to do account settlement and delivery, and xiaozhang. chain-like management make better dealer has put the network management of the whole fenxiaodian to it, formed a certain scale of network connection. many automobile fitti

31、ngs all dealers from network management gained good returns. the most prominent feature is reflected in the commodity, through the network management allocations, can reach twice the result with half the effort.in addition, in recent years the old car accessories circulation system gradually broken,

32、 auto parts market, constantly mature vigorous development. some far-sighted insight, the operator has felt the network era, and start a near the market network. like changchun automobile fittings, west of beijing automobile fittings, shanghai auto parts market such as the city of virtual network co

33、nstruction and the development of the market for 2000. but the reality is that the network is quite childish, but certainly not realize online trading and service.with the quickening pace of two, the personage inside course of study to commend trinity sales mode in the earth gradually. for example,

34、in the choice of shanghai general dealers, whether to have trinity sales ability to determine the object, such as a trinity whole car accessories sales mode is a microcosm of network flow field. because it includes from truckload sale, spare parts supply and maintenance.mention auto parts network ma

35、nagement and e-commerce, somebody thinks, car accessories telephone shopping is actually c-commerce, because only communication platform between different, the operation is basically the same. actually this kind of understanding is not accurate, phone business and e-commerce is more like cousins, in

36、 many ways, phone business congenital deficiency. first, consumers from the phone in understanding the information is limited, can fully satisfy customers requirements. secondly, if advertisers, or printing accessories for customers, due to the directory of accessories sales, cost of printing more a

37、nd more high, but slow renewal speed. in addition, on the telephone exchanges, due to the environment, voice, speaking, the influence of factors, make telephone service personnel difficulty and error rates increased. just as phone business, management content in depth and breadth aspect further deve

38、lopment will be limited.fourth,auto parts distribution system and network management of construction auto parts distribution system and network management of construction iis now a successful online trading tangible products such as books, audio and video products, clothing, etc., and auto parts as

39、a certain scientific and technological content, some products are statemandatory standard industrial products, to achieve on-line transactions, compared with other industrial products, have their advantages, sellers and buyers as long as posted on the internet and input information about auto parts,

40、 such as vehicles, cars, parts name, part number, manufacture, price, quantity, etc., you can sell online or purchase.to truly realize the concept of e-commerce online sales, buyers and sellers in addition to solving the integrity issues, but also must establish a complete set of efficient logistics

41、 distribution system.speaking before the factors that limit development of electronic commerce, nothing more than a means of payment, security authentication, the real make up, will find car parts logistics and distribution system is the most difficult, the most facile, the most expensive one.many a

42、uto parts e-commerce companies are trying to find the existing physical network, such as postal services, courier and even newspaper delivery company as a delivery system.however, a suitable auto parts distribution and e-commerce system should look like?the conditions of physical network can be tran

43、sformed into an auto parts distribution system of e-commerce will be the lowest cost?five, auto parts network management is the only way for the development and reform of the road networkthe chinese auto parts sales development should be appropriate for the situation in china, with chinese character

44、istics, the way the internet business. indeed, the united states, network operators have achieved great success, but we can not ignore this brilliant behind the social basis of the united states strong material foundation. as early as 100 years ago, the u.s. has established a comprehensive road, rail, postal services, courier delivery system combining; todays society, americans have been accustomed to free curren