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1、Essentials and Forms of Business Letter-writing 商業(yè)信函的組成部分和格式Layout of a Business Letter 商業(yè)信函的格式Three major forms1. Indented Form 縮格式2. Blocked Form 齊頭式3. Modified Blocked Form 改良齊頭式 St G angsgatan 143 Stockholm , 105 45 Sw eden Telex: 53892 SH E L E C SS O ur R eference N o. H /W T 008 Tel: 46-8-738
2、-6000 Your R eference N o. Fax: 46-8-738-6016 E -m ail: hw lee D ate: 30th M arch, 20- M essrs. W illiam & W arner 105 R oller R oad Sydney, A ustralia A ttention: M r. D onnason, M arketing D ept. D ear Sir, R e: Shipping A dvice of Freezers W ith reference to your order N o. F256 of February 5
3、 for 1,000 sets of Freezers, w ere pleased to inform you that the goods have been loaded on board the s/s “Peace”, w hich is sailing for your port on A pril 1st. W eve sent a telex to the above effect this m orning. Please insure the goods as contracted and m ake preparation for taking the delivery.
4、 W e are now m aking out the necessary docum ents for negotiation. W e assure you that our goods w ill be found satisfactory upon arrival at your port. W e also hope that w e can close m ore business w ith you in the future. Yours faithfully, T he E lectrolux C orp. H oris D e W olley H oris D e W o
5、lley (M anager) 縮格式示例日期靠右具體收信人和事由居中段首縮格結(jié)尾敬語和落款偏右 1 J&J Plaza New Brunswick, NJ 089333 U.S.A. Tel: 732-524-0400 Fax: 732-525-0622 E-m ail: carrie Date: 22nd July, 20- Soft Health Care Product Corp. Room 2301 Yili BLD, 35 Nanjing Road, Shanghai, China Attention: M r. Wang , Import Dept. Dear Sir,
6、Re: SHAM POO Weve received your letter of July 10th enquiring about our JOHNSONS Baby Shampoo With Natural Lavender, but unfortunately, the stock of this product is running low due to the heavy demand. But we will inform you as soon as the new supplies come up. We sell a wide variety of Babys Shampo
7、o. All of them are made of the NO M ORE TEARS formula. For your reference, we enclose an illustrated catalogue of our shampoos and we hope you will find it interesting. We hope that we can close business to our mutual advantage in the future. Yours faithfully, Johnson & Johnson D o r i s F e r g
8、 o s o n Doris Fergoson (M anager) 齊頭式示例除信頭外全部左對齊S A M S U N G E L E C T R O N I C S 3 1 0 T a e p y u n g -ro 2 -g a , C h u n g -g u S e o u l, 1 0 0 -1 0 2 , K o re a T e l: 8 2 -2 -3 7 0 6 -1 1 1 4 O u r R e fe re n c e N o . O D L -1 1 E -m a il: q s l s a m s u n g c o rp .c o m Y o u r R e fe
9、 re n c e N o . D a te : 2 3 rd D e c e m b e r, 2 0 - S h a n d o n g S c ie n c e & T e c h n o lo g y C o . L td . 2 1 /F B rig h t P la z a 1 3 8 J in n i R o a d , J in a n S h a n d o n g , C h in a A tte n tio n : M r. Z h o u J u n , Im p o rt D e p t. D e a r S ir, R e : O u r O ffe r f
10、o r P D A T y p e III-H T h a n k y o u fo r y o u r in te re s t in o u r la te s t P e rs o n a l D ig ita l A s s is ta n t T y p e III-H . A s re q u e s te d , w e o ffe r y o u 5 0 0 s e ts o f P D A a t U S D 1 4 0 p e r s e t F O B In c h o n fo r s h ip m e n t in F e b ru a ry, 2 0 -. W e
11、re q u ire p a y m e n t b y L /C . B e c a u s e th e re is a n in c re a s in g d e m a n d fo r th is p ro d u c t, o u r p ric e is n o n -n e g o tia b le . W e lo o k fo rw a rd to y o u r re p ly. Y o u rs tru ly, S a m s u n g E le c tro n ic s L a v is K im L a v is K im (M a n a g e r) 改良齊
12、頭式示例案號和日期靠右落款偏右Parts of a Business Letter 信件組成部分Essential Parts 必要部分1. The letterhead 信頭2. The date line 日期3. The inside name and address 收信人名稱地址4. The salutation 稱呼5. The body of the letter 信文6. The complimentary close 結(jié)尾敬語7. The signature 落款Optional Parts 附加部分8. The attention line 具體收信人9. The subj
13、ect line 事由10. The reference notation 案號11. The enclosure 附件12. The carbon copy notation 抄送13. The postscript 附言1.China National Cereals, Oils and Foodstuffs Imp & Exp Corp.8 Jianguomen Nei DajieBeijing 10005, ChinaTelephone: 86-10-6526-8888Fax: 86-10-6527-6028E-mail: 2.Our Ref. Your Ref. Date:
14、15th November, 20-3.Messrs H. Ronald & Co. 556 Eastcheap London, E.C. 3, England8.Attention: Import Dept.4.Dear Sirs,9.Aquatic Products 5.We thank you for your enquiry of 5 November. In compliance with your request, we are sending you herewith a copy of our illustrated catalogue and a quotation
15、sheet for your reference. All prices are subject to our confirmation for our aquatic products have been selling well this season. Therefore, we would suggest that you advise us by a fax in case of interest. We await your early favorable reply. 6.Yours truly, 7. China National Cereals, Oils and Foods
16、tuffs Imp & Exp Corp. Sig. _ (Manager)10.QS/AN11.Enclosures12.cc our Shanghai Branch Office13.P.S. We require payment by L/C for a total value not exceeding USD50,000.信函組成部分示例組成部分分項示例1. China National Cereals, Oils & Foodstuffs Imp & Exp Corp.8 Jianguomen Nei DajieBeijing 10005, ChinaTel
17、ephone: 86-10-6526-8888Fax: 86-10-6527-6028E-mail: 2. Our Ref. Your Ref. Date: 15th November, 20-信頭日期3.Messrs H. Ronald & Co. 556 Eastcheap London, E.C. 3, England8.Attention: Import Dept.4.Dear Sirs,9.Aquatic Products收信人名稱和地址具體收信人稱呼事由5. We thank you for your enquiry of 5 November. In compliance
18、 with your request, we are sending you herewith a copy of our illustrated catalogue and a quotation sheet for your reference. All prices are subject to our confirmation for our aquatic products have been selling well this season. Therefore, we would suggest that you advise us by a fax in case of int
19、erest. We await your early favorable reply. 6. Yours truly, 7. China National Cereals, Oils and Foodstuffs Imp & Exp Corp. Sig. _ (Manager)結(jié)尾敬語信文落款10. QS/AN11. Enclosures12. cc our Shanghai Branch Office13. P.S. We require payment by L/C for a total value not exceeding USD50,000.案號附件抄送附言各部分寫法信頭和
20、收信人名稱、地址 英語:名稱在上,地址在下 地址先小后大 中文:名稱在上,地址在下 地址先大后小名稱、地址A UK address: Air Environmental MechanicalEquipment Limited2076 West Main StreetDevon, EX14 0RAU.K. 公司名稱門牌號街道城市郵編國家中文名稱、地址舉例山東外貿(mào)職業(yè)學(xué)院中國山東省青島市江西路62號單位名稱地址由大到小中國地址名稱用英文寫Sinochem Jiangsu Import and Export CorporationJiangsu International Business Mans
21、ion,50 Zhonghua Road, Nanjing210001, P.R. China 單位名稱門牌號大樓名稱街道郵編城市國家日期位置:美式:在信頭和收信人名稱地址之間英式:通常在收信人名稱地址之下 均可以齊頭,也可以靠右寫法:美式:月-日-年英式:日-月-年美式日期舉例Interstate Products, Inc. 511 Interstate Court Sarasota, FL 34240 USA Date: April 4, 20- Shandong Foreign Trade (Holdings) Corporation Limited 51,TAIPING ROAD Q
22、INGDAO, 266001 CHINA 日期英式日期舉例OFFICE SYSTEMS PTY. LTD. 124 Oak Street Tel (61-2)419 3209 Chatswood Fax (61-2)419 4011 England E-mail .uk Aqueous Technologies 291 Caxton Street Sante Fe U.S.A 18 November, 20- Dear Sir or Madam, 日期日期寫法注意事項 “月份”最好用文字,如: 1.2nd May, 20- 2.2 May, 20- 3.2 May 20- (Comma can
23、 be omitted) 4.September 21st, 20- 5.September 21,20- 避免月份用數(shù)字,如11/12/20-稱呼 位置:必須齊頭 寫法:對男士(正規(guī)):Dear Sir, 或Dear Sirs,或Gentlemen:對女士(正規(guī)):Dear Madam, 或Dear Mesdames,對關(guān)系密切的商業(yè)伙伴:Dear Jack,詞首字母全大寫,用逗號或不用標(biāo)點(diǎn)符號Gentlemen后用冒號結(jié)尾敬語 位置:齊頭式靠左對齊,縮格式偏右 正規(guī)場合下常用:1.Yours faithfully,2.Yours truly,3.Faithfully yours,4.Tru
24、ly yours,第二個單詞小寫,用逗號或不用標(biāo)點(diǎn)符號稱呼與結(jié)尾敬語的對應(yīng)關(guān)系Salutation Close Occasion Dear Sir(s) Dear Sir or Madam (Mmes) Yours faithfully Faithfully yours Standard and formal closure Gentlemen Ladies/Gentlemen Yours (very) truly Very truly yours Used by Americans Dear Mr. Malone Yours sincerely/ Sincerely Best wishes (U.K.) Best regards/ Regards (U.S.) Less formal and between persons known to each other 落款Yours
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