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1、Gift-givingFrameworkGift-giving in generalAsiaEuropeAmericaWhy is gift so important? oldest social traditiona companys imageinterpersonal relationshipTo whom should we send gift? between boss and employeesbetween companiesWhen to send gifts?business occasions: at the first meeting after a successful

2、 business negotiationspecial days: Christmas, New Year, or other anniversariesWhat to choose as a gift? a good meaningrelated to the theme avoid taboospersonal preferenceHow to give and receive a gift? Wrap it.a carda thank you noteWhere gift matters?High important in business -Japan.Important, but

3、not fatal to business -Asia/Pacific Rim, the Middle East, Africa.Somewhat important, more as a courtesy -Latin America, Eastern Europe/Russia.Not important or expect in business -The US, Canada, Australia, most of Western Europe.Four principles:propertime intervalcustoms and taboosmeaningful VideoPo

4、sturePlaceThe choose of giftLanguage Giving gifts in AsiaGift-giving in KoreaGifts that are suggested: desk accessories, kitchen gadgets, framed paintings, decorated items for homeGifts to avoid are: foreign currency, cheese, green headwear, sharp objects Gifts online are popular.Gift-giving in Japa

5、nA、colourTry to avoid: purple and green. Wrapping paper: avoid black and white best choice is the color wrapping paper.B、proper gift Taboo: Lotus Favorites: bamboo, ducks, tortoise and so onPay attention to chrysanthemum It has special meaning in Japanthe number of gift1,3,5,7 is proper.9 is also av

6、oided. In Japanese, 9 is pronounced similar to “bitter”. Gift-giving in ArabGift-giving in ArabA、When you meet with your business partners for the first time, remember dont send him a gift.B、The Arabs would like to send valuable gifts. C、Alcohol is forbidden for IslamGift-giving in Europe Giving gif

7、ts is not a normal part of European business culture. Only exception: a unique commemorative itemGiving-gift in Germangifts reflecting home countryelegant wrappingssmall giftsNo substantial gifts in private. Gift-giving in EnglandA small souvenir from your country or a scarce item is a good choice.G

8、ifts show casing your companys logo is not proper especially in England.Lily means death in England.Stuffs with patterns of elephant or crane have rude meanings.Gift-giving in ItalyEnsure that your cards are mailed in time to be received a week before Christmas.Avoid gifts showcasing a companys logo

9、.Do not wrap gifts in black, gold and purple. Gift-giving in AmericaGift-giving in USAChoice of giftConsider the message they want to convey to receivers but not the price of giftsIn practical waysFlowers, fruits and wines as giftsReceive a gift Gifts are opened in front of the giver.Normally, the oral expression of thanks is followed by a written note of appreciation. Gift-giving in BrazilFindings:The best time of giving a gift should be after business meeting, especially at di

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