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1、The Life of Steve Jobs阿米屋()-特產(chǎn)零食,進(jìn)口零食!免運(yùn)費(fèi),貨到付款!1Young Steven JobsBorn on February 24th, 1955 in San Francisco, CaliforniaPut up for adoption a week after birthAdoption was finalized under the condition that Steven would attend college阿米屋()-特產(chǎn)零食,進(jìn)口零食!免運(yùn)費(fèi),貨到付款!2EducationSkipped 5th grade Took his firs

2、t electronics class in high schoolAfter school, attended lectures at the Hewlett-Packard company where he met Steve Wonzniak during work阿米屋()-特產(chǎn)零食,進(jìn)口零食!免運(yùn)費(fèi),貨到付款!3Education (Cont.)Graduated high school in 1972Enrolled in Reed College in OregonDropped out after one semesterSlept on his friends dorm ro

3、om floor and dropped in on classes of interest阿米屋()-特產(chǎn)零食,進(jìn)口零食!免運(yùn)費(fèi),貨到付款!4The Beginning of A CareerReturned to California in 1974 and was hired as a technician for AtariAttended meetings at Wozniaks “Homebrew Computer Club”Steve convinced Wozniak to work with him in building computers阿米屋()-特產(chǎn)零食,進(jìn)口零食!免

4、運(yùn)費(fèi),貨到付款!5AppleBorn on April 1st, 1976Apple I designed and prototype builtFirst single board computer with built-in video interface阿米屋()-特產(chǎn)零食,進(jìn)口零食!免運(yùn)費(fèi),貨到付款!6Apple (Cont.)Apple II designed in the following yearOperating System loaded automaticallySmaller Components & built-in circuitryIn 1976, Jobs lo

5、oked to hire a public relations agency to help advertise阿米屋()-特產(chǎn)零食,進(jìn)口零食!免運(yùn)費(fèi),貨到付款!7Smooth SailingMost investors turned Apple downRetired Intel executive Mike Markkula decided to investMarkkula became chairman of Apple in May 1977阿米屋()-特產(chǎn)零食,進(jìn)口零食!免運(yùn)費(fèi),貨到付款!8Smooth Sailing (Cont.)Became publicly traded c

6、ompany in 1980Launched LISA in 1983First commercial computer to use GUIUnpopular due to its few software programs and high price阿米屋()-特產(chǎn)零食,進(jìn)口零食!免運(yùn)費(fèi),貨到付款!9Smooth Sailing (Cont.)Macintosh created to compete with PCMarketed for friendliness, not just a mindless machineVery popular sold approximately 70

7、,000 Macs in the first 100 days阿米屋()-特產(chǎn)零食,進(jìn)口零食!免運(yùn)費(fèi),貨到付款!10The DownfallSales began to plungeWozniak quit Apple in 1985Board members of Apple met on May 28th, 1985 and each voted on the removal of Steve from the company阿米屋()-特產(chǎn)零食,進(jìn)口零食!免運(yùn)費(fèi),貨到付款!11Still Looking UpAfter taking time off, Jobs wanted to ge

8、t back to Apple and his love for computersDecided to start his own companyFounded NeXT Computer in 1989阿米屋()-特產(chǎn)零食,進(jìn)口零食!免運(yùn)費(fèi),貨到付款!12Still Looking Up (Cont.)NeXT turned a profit for the first time in 1992NeXT software needed to be made more reliable and compatible for consumersCompany slowly starts goi

9、ng downhill阿米屋()-特產(chǎn)零食,進(jìn)口零食!免運(yùn)費(fèi),貨到付款!13Still Looking Up (Cont.)Jobs was criticized for wasting money that belonged to the company in 1993Closed a NeXT factory in that FebruaryLaid off half of the employees and stopped making computers阿米屋()-特產(chǎn)零食,進(jìn)口零食!免運(yùn)費(fèi),貨到付款!14Still Looking Up (Cont.)Jobs had to make

10、 drastic decisionsMicrosoft purchased NeXT softwareMicrosoft came up with $150 million to stake in AppleSaved a dying company.阿米屋()-特產(chǎn)零食,進(jìn)口零食!免運(yùn)費(fèi),貨到付款!15Still Looking Up (Cont.)Jobs management style had drastically changedRelaxed and was open to suggestionsEmployees commented that Jobs made experime

11、nting with electronics fun阿米屋()-特產(chǎn)零食,進(jìn)口零食!免運(yùn)費(fèi),貨到付款!16Still Looking Up (Cont.)Jobs began looking into alternatives to Object Linking and EmbeddingCreated OpenDocJobs was very serious about this阿米屋()-特產(chǎn)零食,進(jìn)口零食!免運(yùn)費(fèi),貨到付款!17Still Looking Up (Cont.)NeXT STEP software was being turned into Mac OS XUnder Jo

12、bs guidance the company increased sales Introduced the iMac and other new products阿米屋()-特產(chǎn)零食,進(jìn)口零食!免運(yùn)費(fèi),貨到付款!18Still Looking Up (Cont.)Jobs held the title of ICEO Very influential impact on the Apple companyBy the year 2000, he created even greater advances in new technology阿米屋()-特產(chǎn)零食,進(jìn)口零食!免運(yùn)費(fèi),貨到付款!19

13、The New BeginningIn early 2000, Pixar leads animated film industryLater that month, Jobs announced his return to the CEO positionInsisted on keeping his $1 annual salary阿米屋()-特產(chǎn)零食,進(jìn)口零食!免運(yùn)費(fèi),貨到付款!20The New Beginning (Cont.)Although his salary was low, the company granted him ten million shares of Appl

14、e stock worth hundreds of millions阿米屋()-特產(chǎn)零食,進(jìn)口零食!免運(yùn)費(fèi),貨到付款!21The New Beginning (Cont.)First project as CEO was the G4 CubeWas too expensive and didnt satisfy a certain marketLasted only twelve months in Apples line-up 阿米屋()-特產(chǎn)零食,進(jìn)口零食!免運(yùn)費(fèi),貨到付款!22The New Beginning (Cont.)The next step for Steve was hi

15、s newest operating system, Mac OS XThe future of Apple阿米屋()-特產(chǎn)零食,進(jìn)口零食!免運(yùn)費(fèi),貨到付款!23The New Beginning (Cont.)Apple wanted software to sync up digital devicesWas turned down by most companiesJobs took matters into his own hands and created iLife suite. 阿米屋()-特產(chǎn)零食,進(jìn)口零食!免運(yùn)費(fèi),貨到付款!24The New Beginning (Cont.

16、)In 2001, Jobs opened Apple retail stores so customers could:Try out computersTest softwareMeet with salespeople This was a large risk but he knew that people would want to buy them阿米屋()-特產(chǎn)零食,進(jìn)口零食!免運(yùn)費(fèi),貨到付款!25Portable Audio RevolutionLess than a year after iTunes was released, Apple released the iPod

17、Originally only for Mac usersIn July 2002, the new iPod was available for Windows users as wellSales skyrocketed and 75% of MP3 players are iPods阿米屋()-特產(chǎn)零食,進(jìn)口零食!免運(yùn)費(fèi),貨到付款!26Portable Audio Revolution (Cont.)In eight weeks, five million songs were sold on iTunesTook over 80% of the legal music download

18、ing market阿米屋()-特產(chǎn)零食,進(jìn)口零食!免運(yùn)費(fèi),貨到付款!27More Successful ChangesJune 6th, 2005, Jobs announced switch from PowerPC chips to Intel chips. This would conserve energy on PowerBook and iBook阿米屋()-特產(chǎn)零食,進(jìn)口零食!免運(yùn)費(fèi),貨到付款!28More Successful Changes (Cont.)October 2005, 5th generation of iPod was introducedCould play music videos and TV showsJobs announced the opening of the iTunes video store阿米屋()-特產(chǎn)零食,進(jìn)口零食!免運(yùn)費(fèi),貨到付款!29PixarPixar was Jobs second companySwept the box office with its animated filmsOn January 24th, 2006,

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