《公示語翻譯》課件

1、Translation of Public Signs公示語的翻譯1a一、定義公示語：公開和面對公眾，告示、指示、提示、顯示、警示、標(biāo)示與其生活、生產(chǎn)、生命、生態(tài)、生業(yè)休戚相關(guān)的文字及圖形信息。 -漢英公示語詞典，商務(wù)印書館，2002A board or other notice giving information, warning, direction, and etc. -Longman Dictionary of Contemporary English (1978) A board, notice, and etc. that directs somebody towards som

2、ething, gives a warning, advertises a business. -Oxford Advanced Learners English-Chinese Dictionary (1997) A notice that is publicly displayed giving information or instruction in a written or symbolic form.- New Oxford Dictionary of English (2001). A board, poster, or placard displayed in a public

3、 place to advertise or to convey information or a direction. -The American Heritage Dictionary of the English Language(2003)2a二、公示語的語言風(fēng)格大量實(shí)用名詞售票機(jī) Ticket Machines注意行人 Caution Pedestrians動詞、動名詞的使用保持通暢 KEEP CLEAR請小心臺階 PLEASE MIND YOUR STEPS詞組、短語的使用因故停用 Out of Order短時停車 Short stay縮略語的使用停車場 P廁所 WC3a二、公示語

4、的語言風(fēng)格嚴(yán)禁使用生僻詞匯留學(xué)生公寓 INTERNATIONAL STUDETNS HOUSE全自動門 Automatic Door文字圖形并用簡潔語匯 精確措辭送客止步 Passengers Only邊道封閉 Footpath Closed4a三、公示語信息的靜態(tài)和動態(tài)意義靜態(tài)意義：提供信息出口 Way Out新鮮果蔬 Fresh Produce國際出發(fā) International Departure大英博物館 The British Museum動態(tài)意義：告知展現(xiàn)指示請勿與司機(jī)攀談 Do not speak to the driver僅限緊急情況下使用 Emergency Use Only

5、嚴(yán)禁停車 No stopping at any time緊握扶手 Hold the Hand Rail5a四、公示語的示意功能指示性Directing （static)票務(wù)與旅游中心 Ticket & Travel Centre地鐵 Underground行人 Pedestrians公共廁所 Public Toilet問詢服務(wù) Information 嬰兒換巾處 Baby Change6a四、公示語的示意功能提示性Prompting (dynamic)限高3.3米RESTRICTED HEIGHT 3.3M請勿踐踏草坪Please Keep Off the Grass請右側(cè)站立 Please

6、stand on the right請此處交款 Please pay here7a四、公示語的示意功能限制性Restricting (dynamic)施工現(xiàn)場 禁止入內(nèi)Construction Site keep Out抱好犬只 Dogs must be carried勿靠兩側(cè) keep clear of the edges殘疾人通道 Handicapped Only導(dǎo)盲犬不限 Except Guide Dogs8a四、公示語的示意功能強(qiáng)制性Compelling (dynamic)警戒線 勿超越Police Line Do Not Cross嚴(yán)禁拍照 No Photography禁止通行 Do

7、nt Walk禁酒區(qū) Alcohol Free Zone禁止導(dǎo)游講解 NO BRIEFING OF GROUPS9a五、公示語的特定功能引發(fā)興趣裝修前大甩賣CLOSINGDOWN FOR MODERNIZATION最后機(jī)會 Last Chance to Buy提供服務(wù)免稅店 Duty Free旅游紀(jì)念品 Souvenirs加深理解安全無事故車站 accredited as a Secure Station您的安全 我們的天責(zé) YOUR SAFETY IS OUR PRIORITY10a五、公示語的特定功能促進(jìn)行動進(jìn)門贏大獎 COME IN AND WIN廠家特價直銷 DEAL DIRECT W

8、ITH MANUFACTURER AT SPECIAL PRICES八折優(yōu)惠 20% Off當(dāng)日可取 Daily Service鞏固形象謝謝您到訪北京車站 Thank you for visiting Bejing Railway Station我們關(guān)注！歡迎批評！We care! We want your comments!11a五、公示語的特定功能服務(wù)社會為改善北京的空氣質(zhì)量，本車安裝有環(huán)保引擎 This bus is fitted with an environmentally cleaner engine helping to improve Beijings air quality.

9、共同努力，世界更精彩 Working together, we can make a world of difference.防范犯罪警示他人，迅速撤離 Warn others. Move away.盜賊當(dāng)心 Thieves Beware12a六、公示語的種類Shopping Signs Under Construction Temporarily Closed.內(nèi)部施工，暫停開放No Refund, No Exchange票已售出，概不退換Souvenir Shop 旅游紀(jì)念品商店Deal Direct with Manufacturer at Special Price廠家特價直銷 20%

10、 off八折優(yōu)惠13aTraveling Signs Three Pool Mirroring the Moon三潭印月World Natural and Cultural Heritage Site世界自然與文化遺產(chǎn)Green Treasury and Natural Zoo天然動植物標(biāo)本園Underground Passage 地下通道Dead End 禁止通行 14aTraffic Signs Bend Ahead. Slow Down! 前方彎路慢行Slow down, Look around, and Cross 一慢二看三通過 Speed Limit, 30 km/h 限速：每小時

11、30公里15aInstitution Names Ministry of Land and Resource 國土資源部Department of Justice司法廳Commission of Limitative Affairs 法制工作委員會Chinese Academy of Social Science 中國社會科學(xué)院16aNames of Places 錦江樂園Jinjiang Amusement Park 靜安新城 Jingan New City 南京東路East Nangjing Road 北三環(huán) North Third Ring 玉佛寺Jade Buddha Temple 三

12、元橋 Sanyuan Overpass17aPublic Slogans Power to the people 一切權(quán)力歸人民Say No to Drug and Protect Your Life 拒絕毒品珍愛生命One World One Dream 同一個世界，同一個夢想 18a七、公示語的翻譯現(xiàn)狀C-E Signs Research Center ( Beijing International Studies University) 北京第二外國語學(xué)院公示語翻譯研究中心 對全國公示語翻譯與使用現(xiàn)狀進(jìn)行調(diào)查,了解外籍人士對公示語翻譯與使用的滿意度和需求,比較中外在公示語的翻譯與使用方面

13、的異同,探討公示語的翻譯與使用的功能性和語用性問題及解決對策,確認(rèn)公示語翻譯與使用的發(fā)展趨勢、重點(diǎn)和難點(diǎn); 為制定國家公示語翻譯標(biāo)準(zhǔn)提供參考依據(jù)。 19a受訪者對中國英語公示語的認(rèn)可度20a中外關(guān)注的錯誤類型對比21a八、公示語翻譯實(shí)例e.g. 1 Misguiding22a23ae.g. 2 Misunderstanding 24ae.g. 3 Misunderstanding25ae.g. 4 Word for word rendering26ae.g. 5 Word for word rendering27a28a29ae.g. 6 Incomprehensible一次性用品 A TIM

14、E SEX THING乘梯須知 MULTIPLY BY STEPS BEARD KNOW紅眼病監(jiān)測站Disease of jealousy inspection station 30ae.g. 7 Mixed use of Chinese and English31ae.g. 8 Word orderChinese Incorrect order Correct order 高新技術(shù)園區(qū)High and New Technology ZoneNew and High Technology Zone經(jīng)濟(jì)開發(fā)區(qū)Economic Open RegionOpen Economic Regions鋼鐵廠

15、Steel and Iron Factory Iron and Steel Factory海爾整體廚房Haier Unit KitchenHaier Kitchen Unit32ae.g. 9Misspelled English Words 33ae.g.10 Misunderstanding the Source or Target Language 城門四面開，絲路今勝昔 With city gate wide open, the Silk Road is much better than old days. Open to the outside world every way, Xia

16、n is becoming better 前方修路，謹(jǐn)慎駕駛Road Work Ahead 34a11. Omitting患心臟病、高血壓、酗酒者忌座”. Anyone who with heart disease, high blood, please dont get on. No recommendation for people suffering from heart diseases, high blood pressure or the effects of over drinking. 肇慶市公安局報警中心Zhaoqing City Center of Reporting to

17、 the PolicePolice Report Center (of Zhaoqing City)35ae.g. 12 Failures on Principles of Politeness 旅客登記時，須憑足以證明本人身份的有效證件，并說明住宿原因。旅客必須遵守賓館飯店的規(guī)章制度，服從工作人員的管理，愛護(hù)飯店的公共財物。對違反上述規(guī)定的旅客，飯店有權(quán)責(zé)成改正。Guests are requested to show their own valid papers to prove their identities and to tell the reason for lodging whe

18、n they cheek in at the hotel. Every guest has the obligation to abide by the rules and regulations of the hotel, cooperate with the personnel in carrying out their duties and take care of the property in the hotel. The authority of the hotel has the right to reason with anyone who has violated the regulations mentioned above. Please help us to speed up your check-in by presenting your ID card. Our guests are kindly expected to heed the rules and regulations. Your cooperation will be appreciated in making our service effectively. 36ae.g. 13 Fail