中西顏色差異課件

CultureDifferenceof

ColorWords

inChineseandWesternCountriesCultureDifferenceof1顏色Color&CultureThesymbolicsignificanceofvariouscolorsindifferentnationallanguagesoftendiffersalotinfeature,someofwhichevenarousetaboos.Thesymbolicsignificanceofthedifferenceincolorbetweendifferentculturesisduetothedifferentculturalandhistoricalbackgroundandthedifferentaestheticpsychologyofeachnation.2顏色Color&CultureThesymbolicREDRED3顏色REDinchinaRedisthesymbolofgoodluck,happiness,success,health,harmony,peaceandprosperity.Herearemanypositiveexpressions.紅火

紅利

紅顏?zhàn)呒t4顏色REDinchina紅火4顏色REDinWesternculturesRedisthecolorofblood,symbolizinglife,passionandenthusiasm,celebration,andconfidence.Ontheotherhand,redalsosymbolizestemper,anger,danger,crimeandviolence,becauseitisthecolortheGodofWar.5顏色REDinWesterncultures5?redtape官僚作風(fēng)inthered赤字aredletterday大喜的日子IdiomsonRed?redtapeIdiomsonR6ED WhiteED White7顏色WHITEinchinaWhitesymbolizespurity,brightnessandclearness.ExpressionsofnegativemeaningswithwhitemaydatebacktotheperiodfromHantoTangdynastywhen(白衣)referringtothepopulaceweresopoorthattheycouldnotaffordtodyethecloth,thenwhitebegantobeassociatedwithpoverty.Itwassaidghostsorspiritsusuallyappearedinwhite.Thenwhitebegantobeassociatedwithdeathandwasusedtosymbolizeterrorandevil.8顏色WHITEinchina8WHITEinwesterncultureInwesternculture,abridewearsalongwhiteskirtandveilandholdsawhitelilyattheweddingceremony,becausethecolortraditionallysymbolizespurity,holiness,honesty,kindnessandlegality.9WHITEinwestern9IdiomsonwhiteAwhitelie無害而善意的謊言Awhiteday吉日Whitenight不眠之夜Whitecoffee加有牛奶的咖啡IdiomsonwhiteAwhitelie10BIACKBIACK11顏色BLACKinchinaBlackwasregardedasthekingofallcolorsinancientchinaandthesinglecolorworshipedthelongest.Blackalsosymbolizesdeath,fearandillegalforces.12顏色BLACKinchina12顏色BLACKinWesternculturesInEnglishculture,blackisatabootodeathandillomen,andforeignersusuallywornatfuneralstoexpresssadnessandheavymood.So,blackisusuallyassociatedwithhopelessness,gloominess,wickedness,eventoexpressangeranddeath.13顏色BLACKinWesterncultures13IdiomsonBlackBlackcoffee濃咖啡Blacksheep害群之馬Callblackwhite顛倒黑白Swearblackiswhite強(qiáng)詞奪理IdiomsonBlackBlackcoffee14GreenGreen15GreeninChinaInChineseculture,greenmeansalot.Itisthecolorofmostplants,butthechinesedonotfavoritatall.Peopleimposealowormeanmeaningongreen.Whenpeopleareinbadlook,weoftencallit“agreenlook”(臉都綠了).InChina,whenone'swifehasanaffair,peoplewouldrathertellherhusbandis“wearingagreenhat”.GreeninChinaInChinesecultu16GreeninWesternCultureInwesternculture,greentendstobeattachedtovitalityandpeace.agreenoldage老當(dāng)益壯inthegreen在青春期agreenwinter溫暖的冬天GreeninWesternCultureInwes17However,greenisalsoarepresentitiveofnon--experiencedorenvyinwesternculture.

Agreenhand一個(gè)新手Agreenhorn涉世未深，容易上當(dāng)受騙的人Agreenthought不成熟的想法begreenwithenvy嫉妒，紅眼中西顏色差異課件18TherearealwaysdifferencebetweenChineseandWesterners.Differencesincolordoexistsifgeography,nation,feelingaredifferent.Onlywemasterthedifferencecanwebettercommunicatewitheachother.CultureofcolorsTherearealwaysdifferencebe19

CultureDifferenceof

ColorWords

inChineseandWesternCountriesCultureDifferenceof20顏色Color&CultureThesymbolicsignificanceofvariouscolorsindifferentnationallanguagesoftendiffersalotinfeature,someofwhichevenarousetaboos.Thesymbolicsignificanceofthedifferenceincolorbetweendifferentculturesisduetothedifferentculturalandhistoricalbackgroundandthedifferentaestheticpsychologyofeachnation.21顏色Color&CultureThesymbolicREDRED22顏色REDinchinaRedisthesymbolofgoodluck,happiness,success,health,harmony,peaceandprosperity.Herearemanypositiveexpressions.紅火

紅利

紅顏?zhàn)呒t23顏色REDinchina紅火4顏色REDinWesternculturesRedisthecolorofblood,symbolizinglife,passionandenthusiasm,celebration,andconfidence.Ontheotherhand,redalsosymbolizestemper,anger,danger,crimeandviolence,becauseitisthecolortheGodofWar.24顏色REDinWesterncultures5?redtape官僚作風(fēng)inthered赤字aredletterday大喜的日子IdiomsonRed?redtapeIdiomsonR25ED WhiteED White26顏色WHITEinchinaWhitesymbolizespurity,brightnessandclearness.ExpressionsofnegativemeaningswithwhitemaydatebacktotheperiodfromHantoTangdynastywhen(白衣)referringtothepopulaceweresopoorthattheycouldnotaffordtodyethecloth,thenwhitebegantobeassociatedwithpoverty.Itwassaidghostsorspiritsusuallyappearedinwhite.Thenwhitebegantobeassociatedwithdeathandwasusedtosymbolizeterrorandevil.27顏色WHITEinchina8WHITEinwesterncultureInwesternculture,abridewearsalongwhiteskirtandveilandholdsawhitelilyattheweddingceremony,becausethecolortraditionallysymbolizespurity,holiness,honesty,kindnessandlegality.28WHITEinwestern9IdiomsonwhiteAwhitelie無害而善意的謊言Awhiteday吉日Whitenight不眠之夜Whitecoffee加有牛奶的咖啡IdiomsonwhiteAwhitelie29BIACKBIACK30顏色BLACKinchinaBlackwasregardedasthekingofallcolorsinancientchinaandthesinglecolorworshipedthelongest.Blackalsosymbolizesdeath,fearandillegalforces.31顏色BLACKinchina12顏色BLACKinWesternculturesInEnglishculture,blackisatabootodeathandillomen,andforeignersusuallywornatfuneralstoexpresssadnessandheavymood.So,blackisusuallyassociatedwithhopelessness,gloominess,wickedness,eventoexpressangeranddeath.32顏色BLACKinWesterncultures13IdiomsonBlackBlackcoffee濃咖啡Blacksheep害群之馬Callblackwhite顛倒黑白Swearblackiswhite強(qiáng)詞奪理IdiomsonBlackBlackcoffee33GreenGreen34GreeninChinaInChineseculture,greenmeansalot.Itisthecolorofmostplants,butthechinesedonotfavoritatall.Peopleimposealowormeanmeaningongreen.Whenpeopleareinbadlook,weoftencallit“agreenlook”(臉都綠了).InChina,whenone'swifehasanaff