數(shù)字時(shí)代的商務(wù)英語寫作智慧樹知到期末考試答案章節(jié)答案2024年對(duì)外經(jīng)濟(jì)貿(mào)易大學(xué)

數(shù)字時(shí)代的商務(wù)英語寫作智慧樹知到期末考試答案+章節(jié)答案2024年對(duì)外經(jīng)濟(jì)貿(mào)易大學(xué)Choose

the

best

sentence

to

present

an

applicant's

skills

in

an

application

letter.

(

)

答案:Helping

customers

has

been

a

pleasure

in

previous

jobs,

and

serving

your

customers

would

be

equally

rewarding.Begin

the

job

search

by

studying

the

job

market

and

（

）

答案:identifying

your

interests,

goals,

and

qualifications.Goodwill

messages

should

be

short,

selfless,

specific,

spontaneous,

and

(

)

答案:sincere.Your

current

assignment

is

to

condense

a

200

government

policy

report

on

oil

drilling

in

Alaska

into

a

shorter

report

for

Sierra

Club

members

to

reaD.

What

kind

of

report

would

you

most

likely

write?

(

)

答案:Justification/recommendation

reportWhich

of

the

following

explanations

is

most

effective

when

denying

a

customer's

request

for

credit?

(

)

答案:Although

your

credit

rating

does

not

meet

our

minimum

standards,

we

would

be

happy

to

reconsider

your

application

if

you

add

a

cosigner.If

you

have

any

further

questions,

please

do

not

hesitate

to

call

me

is

a

professional

way

to

close

a

refusal

letter.

(

)

答案:FalseWhat

is

the

best

advice

for

presenting

the

bad-news

portion

of

your

negative

message

to

employees?

(

)

答案:Position

the

bad

news

so

that

it

does

not

stand

out.If

you

are

preparing

a

report

in

manuscript

format

for

an

outside

organization,

print

the

report

on

your

company

letterheaD.

(

)

答案:FalseIsabel

is

responding

to

a

congratulatory

note

she

received

from

a

colleague.

Which

of

the

following

is

the

best

sentence

to

include

in

her

response?

(

)

答案:Thanks

for

your

kind

words

regarding

my

promotion.Which

of

the

following

sentences

avoids

jargon

and

slang?

(

)

答案:All

companies

must

follow

the

guidelines

outlined

in

the

Sarbanes-Oxley

Act.Which

of

the

following

most

effectively

illustrates

reader

benefits

and

elicits

desire?

(

)

答案:Going

on

a

walking

tour

of

Europe

will

allow

you

to

visit

small

villages,

meet

and

converse

with

the

locals,

and

dine

on

authentic

cuisine.If

you

are

responding

favorably

to

your

customer's

claim,

the

best

opening

is

an

apology.

(

)

答案:FalseAn

effective

technique

when

writing

a

persuasive

claim

letter

is

to

suggest

that

the

reader

intentionally

created

the

problem.

(

)

答案:FalseWhich

of

the

following

situations

would

most

likely

require

persuasion

within

an

organization?

(

)

答案:Asking

employees

to

accept

a

pay

cut

to

avoid

layoffs

or

plant

closingsMost

routine

business

writing

tasks

allow

you

to

use

informal

research

techniques

to

gather

sufficient

information.

(

)

答案:TrueIn

responding

positively

to

a

request,

you

will

want

to

(

)

答案:apply

the

same

direct

pattern

used

in

making

requests.In

an

invitation

to

speak

at

your

college

honor

society

meeting,

you

tell

the

reader

that

she

will

be

providing

inspiration

to

current

business

students

and

future

business

owners.

You

are

using

an

indirect

benefit

to

persuade

your

reader.

(

)

答案:TrueBranch

managers

of

First

Federated

Savings

and

Loan

received

this

e-mail

message:

Please

inform

all

personal

that

management

retains

the

right

to

check

personal

belongings

of

employees

before

employees

leave

the

bank.

What

error

did

the

writer

make?

(

)

答案:A

proofreading

errorProofreading

includes

which

of

the

following

tasks?

(

)

答案:Correcting

spelling,

grammar,

punctuation,

names

and

numbers,

and

formatUse

an

emotional

appeal

when

the

(

)

答案:product

is

inexpensive,

short-lived,

or

nonessential.Do

not

hesitate

to

contact

me

is

an

effective

example

of

closing

pleasantly

in

a

direct

reply

letter.

(

)

答案:FalseHow

should

the

following

be

classified?

ReliaCare

increased

insurance

premiums

by

28

percent

for

our

next

fiscal

year,

that

is

why

we

are

seeking

new

insurance

bids.(

)

答案:Comma

spliceWhich

of

the

following

sentences

demonstrates

conversational

business

writing?

(

)

答案:I

am

upset

about

your

return

policy.You

will

create

clear,

readable

messages

if

you

(

)

答案:group

similar

items

together

and

emphasize

important

ideas.A

subject

line

in

a

direct

reply

letter

(

)

答案:generally

refers

in

abbreviated

form

to

previous

correspondence

and/or

summarizes

a

message.Quality

Building

Materials

Inc..

has

developed

a

new

whole-house

weather

blanket

and

needs

to

determine

the

price

point

at

which

builders

would

switch

to

this

new

product.

The

best

research

method

for

this

is

a(n)

(

)

答案:scientific

experiment

that

presents

price

choices

with

controlled

variables.Thomas

is

in

charge

of

taking

formal

minutes

during

an

Institute

of

Internal

Auditors

chapter

meeting.

Which

of

the

following

is

the

best

advice?(

)

答案:Record

only

new

business

because

old

business

will

appear

in

previous

minutes.The

primary

way

to

make

a

résumé

persuasive

is

to

(

)

答案:customize

it

to

fit

each

company

and

position.Which

of

these

is

the

best

tip

for

arranging

the

parts

of

a

persuasive

résumé?

(

)

答案:Always

begin

your

résumé

with

your

name

and

contact

information.Which

of

the

following

represents

the

best

use

of

language

in

report

writing?(

)

答案:Seventy-five

percent

of

people

agree...Although

organizations

may

find

complaints

about

their

products

and

services

on

sites

such

as

C

and

iR,

wise

businesses

never

respond

in

the

cyber

worlD.

(

)

答案:FalseWhat

information

is

included

in

the

appendix

of

a

formal

report?

(

)

答案:Recommendations

based

on

the

report

findingsDoris

is

declining

a

request

for

a

monetary

contribution

from

a

charitable

organization

to

which

her

employer,

BMI

Industries,

usually

donates.

Which

of

the

following

most

effectively

implies

the

refusal?

(

)

答案:Although

our

profits

are

being

reinvested

in

BMI

Industries

this

year,

we

hope

to

be

able

to

contribute

next

year.If

an

employment

position

has

been

announced

and

applicants

are

being

solicited,

you

can

write

your

cover

letter

using

a

direct

approach.

(

)

答案:TrueThe

biggest

mistake

job

seekers

make

when

writing

cover

letters

is

making

them

sound

too

generic.

(

)

答案:TrueWhich

of

the

following

bad-news

letters

is

best

suited

to

a

direct

strategy?

(

)

答案:An

announcement

of

changes

in

business

servicesWhich

of

the

following

sentences

avoids

clichés?

(

)

答案:Please

encourage

your

department

members

to

join

the

health

cluB.Long

sentence

lead-ins

(

)

答案:are

unnecessary

introductory

words.Rational

appeals

focus

on

making

or

saving

money,

increasing

efficiency,

and

(

)

答案:making

good

use

of

resources.In

which

of

the

following

situations

should

you

send

a

letter

instead

of

an

e-mail

message?

(

)

答案:You

are

asking

leading

members

of

the

community

to

contribute

to

a

fundraising

event

to

improve

local

parks.When

a

manager

writes

a

persuasive

memo

to

employees

using

the

indirect

pattern,

his

or

her

goals

are

to

present

a

strong

but

honest

argument

and

to

avoid

manipulation

or

trickery.

(

)

答案:TrueIn

view

of

the

fact

that

is

more

concise

than

in

light

of

this

information.

(

)

答案:FalseTo

get

the

best

results,

write

your

claim

letter

promptly

because

delaying

a

claim

makes

it

seem

less

important.

(

)

答案:TrueWhich

of

the

following

is

the

most

effective

opening

sentence

for

a

direct

reply

letter?

(

)

答案:Yes,

we

can

put

together

a

corporate

travel

package

that

will

meet

your

needs

and

fit

your

budget.Which

of

the

following

sentences

most

effectively

presents

promotional

materials

in

a

letter

responding

to

a

customer

inquiry?

(

)

答案:You

will

find

that

our

top-selling

host

gift

baskets

not

only

welcome

your

guests

but

also

save

you

money

and

time

compared

to

individually

purchasing

and

assembling

your

host

baskets

on

site.You

will

be

interested

to

learn

that

is

a

recommended

and

professional

way

to

begin

a

business

document.

(

)

答案:FalseTo

emphasize

an

idea

through

style,

place

it

(

)

答案:in

a

simple

sentence.I

am

writing

this

letter

to

inform

you

that

is

an

example

of

(

)

答案:a

long

lead-in.You

should

plan

to

spend

equal

amounts

of

time

on

each

phase

of

the

writing

process.

(

)

答案:FalseWhich

of

the

following

is

the

most

effective

emotional

appeal?

(

)

答案:Surround

yourself

in

the

uncompromising

safety

and

luxury

of

a

Lincoln

Because

you've

earned

it.When

you

expect

a

reader

of

your

message

to

be

uninterested,

unwilling,

displeased,

or

hostile,

you

should

(

)

答案:explain

all

background

information

first.Which

of

the

following

sentences

demonstrates

concise

writing?

(

)

答案:Cherrie

Hull

will

be

our

interim

director

effective

May

1.Techniques

to

elicit

audience

desire

and

overcome

reader

resistance

in

a

marketing

message

include

all

of

the

following

except

(

)

答案:application

forms.To

be

effective,

the

three

phases

of

the

writing

process

must

be

performed

in

sequence,

moving

from

Phase

1

to

Phase

2

to

Phase

3

in

order.

(

)

答案:FalseWhen

writing

a

direct

reply

letter

to

a

customer,

refer

only

to

the

product

in

question.

Mentioning

other

products

would

be

considered

rude

and

presumptuous.

(

)

答案:FalseWhich

of

the

following

kinds

of

business

messages

typically

use

the

indirect

strategy?

(

)

答案:Sensitive

messagesSympathy

notes

are

probably

more

difficult

to

write

than

any

other

type

of

message.

(

)

答案:TrueA

personally

written

message

will

have

much

more

impact

on

your

reader

than

a

ready-made

card.

(

)

答案:TrueYou

should

never

send

a

goodwill

messages

via

e-mail.

(

)

答案:FalseWriting

letters

of

appreciation

to

customers

who

complain

can

be

a

smart

business

strategy.

(

)

答案:TrueWhen

responding

to

a

letter

of

congratulations,

minimize

your

achievements

or

suggest

that

the

sender

has

exaggerated

your

good

qualities

to

appear

humble.

(

)

答案:FalseThe

most

successful

job

seekers

launch

smart,

reactive

campaigns.

(

)

答案:FalseBegin

the

job

search

by

studying

the

job

market

and

(

)

答案:identifying

your

interests,

goals,

and

qualifications.Generally,

job

seekers

offer

their

e-portfolios

on

Web

sites

where

potential

employers

can

access

the

information

round

the

clock,

but

e-portfolios

are

also

(

)

答案:burned

onto

CDs

and

DVDs

to

be

mailed

to

prospective

employers.In

the

Education

section

of

your

résumé,

you

should

(

)

答案:include

relevant

seminars

attended

and

workshops

completed.Which

of

the

following

is

a

traditional

job-search

technique?

(

)

答案:Developing

a

networkIt

is

unethical

to

present

your

grade

point

average

(GPA)

as

a

calculation

based

on

the

grades

in

your

major

courses

only.

(

)

答案:FalseExperts

argue

about

the

best

length

for

a

résumé,

but

they

agree

that

you

shouldn't

waste

space

on

unnecessary

information.

Which

of

the

following

should

you

omit

on

your

résumé?

(

)

答案:Complete

listing

of

all

courses

taken

during

schoolingBecause

it

quickly

reveals

a

candidate's

education

and

experience

record,

most

recruiters

favor

a(n)

(

)

答案:chronological

résumé.Which

of

the

following

is

the

best

tip

for

creating

a

successful

cover

letter?

(

)

答案:Make

activities

and

outcomes,

not

yourself,

the

subject

of

sentences

to

reduce

overuse

of

"I."The

best

advice

for

college

students

who

need

to

learn

about

careers

and

establish

a

professional

network

is

to

(

)

答案:volunteer

with

a

nonprofit

organization.Headings

that

show

the

outline

of

a

report

are

called

(

)

答案:functional

headings.Which

of

the

following

reports

is

an

example

of

an

analytical

report?

(

)

答案:A

report

outlining

the

new

company

procedure

for

reporting

workplace

injuriesWhich

of

the

following

statement

is

incorrect?

(

)

答案:The

length

of

executive

summary

is

suggested

to

be

no

more

than

one-tenth

of

the

business

plans

or

not

more

than

a

couple

of

pages

for

lengthy

business

plans.What

is

the

purpose

of

a

letter

or

memo

of

transmittal?

(

)

答案:To

provide

a

list

of

sources

used

within

the

reportWhich

of

the

following

is

most

likely

to

be

written

as

an

informative

report?

(

)

答案:A

comparison

of

five

handheld

communication

devices

that

your

company

might

purchaseWhich

of

the

following

is

not

needed

in

a

feasibility

report?

(

)

答案:The

background

and

problem

necessitating

the

proposalAlthough

citing

sources

in

a

formal

report

is

essential,

you

do

not

need

to

cite

sources

in

an

informal

report.(

)

答案:FalseYour

company

currently

processes

its

payroll

internally

but

is

considering

the

use

of

an

external

accounting

firm.

You

are

in

charge

of

determining

whether

your

company

should

proceed

with

this

plan.

What

kind

of

report

would

you

most

likely

write?

(

)

答案:Summary

reportThe

first

step

in

preparing

a

report

is

to

sit

down

and

begin

writing

immediately;

this

technique

allows

you

to

capture

your

best

ideas

quickly.

(

)

答案:FalseWhen

you

organize

a

report

indirectly,

in

which

order

should

you

present

your

ideas?

(

)

答案:Conclusion,

recommendations,

description

of

the

problem,

and

factsPlacing

the

reasons

before

the

bad

news

improves

the

chances

that

the

reader

will

accept

and

understand

the

bad

news.

(

)

答案:TrueWhen

you

must

refuse

a

request,

you

may

sometimes

offer

an

alternative,

substitute,

or

compromise.

(

)

答案:TrueThe

most

important

part

of

a

bad-news

message

is

the

section

that

explains

why

a

negative

decision

is

necessary.

(

)

答案:TrueCompany

policy

prevents

us

from

exchanging

your

defective

wireless

router

more

than

30

days

after

you

purchased

it

is

an

example

of

an

effective

explanation.

(

)

答案:FalseThank

you

so

much

for

asking

me

to

speak

at

the

university's

graduation

ceremony

is

an

effective

buffer

in

a

refusal

letter.

(

)

答案:FalseUsing

the

following

statement

in

an

explanation

of

the

reasons

for

the

bad

news

could

help

the

receiver

to

accept

the

message:

Although

we

would

like

to

consider

installing

the

heating

system

you

have

offered,

we

are

seeking

a

more

energy-efficient,

environmentally

friendly

unit.

(

)

答案:TrueTo

take

the

spotlight

off

the

bad

news,

place

it

at

the

end

of

a

paragraph.

(

)

答案:FalseIf

your

message

may

create

a

hostile

reaction,

you

should

use

the

indirect

strategy.

(

)

答案:TrueIf

your

receiver

might

overlook

the

bad

news,

it

is

appropriate

to

use

the

direct

strategy.

(

)

答案:TrueBusiness

writers

must

learn

which

bad-news

messages

should

be

presented

with

the

direct

strategy

and

which

should

be

presented

with

the

indirect

strategy.

(

)

答案:TrueWhich

of

these

statements

about

persuasion

is

most

accurate?

(

)

答案:Persuasion

is

important

if

you

anticipate

resistance

or

if

you

must

prepare

before

you

can

present

your

ideas

effectively.When

using

the

indirect

strategy

in

a

persuasive

message,

you

should

place

the

reasons

and

explanations

(

)

答案:before

the

main

idea.Select

the

situation

that

is

least

likely

to

require

persuasion.

(

)

答案:A

request

to

have

a

defective

printer

replaced

within

the

warranty

periodWhich

of

the

following

messages

would

most

likely

require

the

indirect

strategy

to

persuade?

(

)

答案:Requesting

favors

and

action

from

coworkersProfessional

marketers

and

salespeople

follow

the

AIDA

strategy

in

their

sales

letters

because

it

is

effective.

What

does

AIDA

represent?

(

)

答案:Attention,

interest,

desire,

and

actionWhen

writing

persuasive

claim

or

complaint

letter,

you

should

(

)

答案:appeal

to

the

receiver's

sense

of

responsibility

and

pride

in

the

company's

good

name.Tanya

is

planning

a

persuasive

message.

What

should

she

do

in

her

opening?

(

)

答案:Ask

a

stimulating

question.The

best

way

to

begin

a

persuasive

request

is

to

(

)

答案:capture

the

reader's

attention

and

interest.Roy

needs

to

write

a

persuasive

message

to

his

boss.

What

would

you

tell

Roy

to

place

in

his

closing?

(

)

答案:Motivate

your

boss

to

take

action.In

the

body

of

your

persuasive

message,

you

will

reduce

resistance

by

(

)

答案:anticipating

arguments

and

offering

counterarguments.Which

of

the

following

sentences

best

focuses

on

the

audience?

(

)

答案:Register

now

to

lock

in

your

preferred

travel

dates.In

concluding

your

direct

reply

letter,

you

should

(

)

答案:provide

specifics

if

further

action

is

required.Kim

is

following

the

three-part

plan

to

write

a

direct

claim

letter

about

a

problem

with

her

digital

communication

service

bundle.

What

should

she

put

in

her

opening?

(

)

答案:A

clear

description

of

the

desired

actionIn

the

closing

paragraph

of

an

adjustment

letter,

it

is

inappropriate

to

mention

another

one

of

your

company's

products

or

services.

(

)

答案:FalseBegin

a

direct

claim

letter

with

a

description

of

your

previous

experiences

as

a

faithful,

happy

customer.

(

)

答案:FalseWhich

of

the

following

is

the

most

appropriate

opening

for

an

adjustment

letter

granting

a

claim?

(

)

答案:The

enclosed

check

for

$78,

which

covers

the

cost

of

your

dinner,

demonstrates

our

desire

to

satisfy

our

customers

and

earn

their

confidence.Which

of

the

following

would

be

the

most

effective

closing

statement

in

a

routine

action

request

letter?

(

)

答案:Please

send

a

contract

for

heating

and

ventilation

work

by

April

1

to

allow

installation

to

begin

by

April

15.End

dates

and

specific

actions

in

a

routine

request

letter

should

be

placed

in

the

(

)

答案:closing.If

you

use

e-mail

to

respond

to

an

inquiry,

check

facts

carefully

because

your

e-mail,

like

any

document

written

for

your

company,

is

considered

a

legally

binding

contract.

(

)

答案:TrueTo

encourage

a

positive

response

to

your

request

for

action,

consider

connecting

your

appreciation

in

the

closing

to

a

statement

developing

sender

benefits.

(

)

答案:FalseWhat

question

should

you

ask

to

visualize

your

audience?

(

)

答案:All

answer

choices

are

questions

you

should

ask

to

visualize

your

audience.As

employees

use

instant

messaging

to

conduct

more

business,

they

should

send

messages

that

are

informal,

conversational,

and

(

)

答案:professional.The

following

sentence

effectively

uses

a

stylistic

device

to

de-emphasize

the

bad

news:

Although

we

don't

have

any

available

positions

at

this

time,

we

were

pleased

to

receive

your

application

and

will

keep

it

on

file

for

six

months.

(

)

答案:TrueMonica

is

writing

her

first

safety-inspection

report.

To

sound

businesslike

and

professional,

Monica

should

include

expressions

such

as

the

affected

party,

the

undersigned,

and

the

writer.

(

)

答案:FalseTo

emphasize

an

idea

through

mechanics,

place

it

in

(

)

答案:Any

of

these

techniques

would

emphasize

the

idea.Which

of

the

following

is

most

acceptable

for

business

writing?

(

)

答案:Please

check

with

your

supervisor

for

information

about

salary

increases.Business

writers

who

use

words

such

as

interrogate,

remuneration,

and

terminate

are

using

language

many

readers

would

consider

(

)

答案:unfamiliar.Which

of

the

following

statements

regarding

bulleted

or

numbered

lists

is

accurate?

(

)

答案:Lists

allow

readers

to

review

main

ideas

quickly.Which

of

the

following

demonstrates

effective

business

writing?

(

)

答案:The

office

personnel

will

assist

you

with

your

forms.The

direct

strategy

would

be

most

appropriate

when

(

)

答案:expecting

the

audience

to

be

pleased,

mildly

interested,

or

neutral.Which

of

the

following

best

avoids

flabby

expressions?

(

)

答案:Although

many

employees

have

requested

training,

we

can't

afford

the

extra

expense.Which

of

the

following

best

avoids

a

long

lead-in?

(

)

答案:Yes,

we

will

send

the

information

you

requested.What

is

a

sentence

fragment?

(

)

答案:A

broken-off

part

of

a

complex

sentenceAnya

is

sending

a

persuasive

memo

to

her

staff

asking

them

to

participate

in

the

new

wellness

program.

Which

of

the

following

sources

of

information

would

be

most

appropriate

to

help

Anya

shape

an

effective

persuasive

message

for

her