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e7d195523061f1c0c2b73831c94a3edc981f60e396d3e182073EE1468018468A7F192AE5E5CD515B6C3125F8AF6E4EE646174E8CF0B46FD19828DCE8CDA3B3A044A74F0E769C5FA8CB87AB6FC303C8BA3785FAC64AF5424764E128FECAE4CC72932BB65C8C121A0F41C1707D94688ED66335DC6AE12288BF2055523C0C26863D2CD4AC454A29EEC183CEF0375334B579郵輪產品線下銷售渠道建設ConstructionofofflinesaleschannelsforcruiseproductsTianjinMaritimeCollegeCuiBo天津海運職業(yè)學院崔波e7d195523061f1c0c2b73831c94a3edc981f60e396d3e182073EE1468018468A7F192AE5E5CD515B6C3125F8AF6E4EE646174E8CF0B46FD19828DCE8CDA3B3A044A74F0E769C5FA8CB87AB6FC303C8BA3785FAC64AF5424764E128FECAE4CC72932BB65C8C121A0F41C1707D94688ED66335DC6AE12288BF2055523C0C26863D2CD4AC454A29EEC183CEF0375334B579門店咨詢Storesconsulting目錄/CONTENTPart01郵輪公司門店

SalesoutletsofCruiseLinee7d195523061f1c0c2b73831c94a3edc981f60e396d3e182073EE1468018468A7F192AE5E5CD515B6C3125F8AF6E4EE646174E8CF0B46FD19828DCE8CDA3B3A044A74F0E769C5FA8CB87AB6FC303C8BA3785FAC64AF5424764E128FECAE4CC72932BB65C8C121A0F41C1707D94688ED66335DC6AE12288BF2055523C0C26863D2CD4AC454A29EEC183CEF0375334B579Part02傳統(tǒng)旅行社門店

SalesoutletsoftraditionaltravelagencyPart03旅游會展

TourismMICEe7d195523061f1c0c2b73831c94a3edc981f60e396d3e182073EE1468018468A7F192AE5E5CD515B6C3125F8AF6E4EE646174E8CF0B46FD19828DCE8CDA3B3A044A74F0E769C5FA8CB87AB6FC303C8BA3785FAC64AF5424764E128FECAE4CC72932BB65C8C121A0F41C1707D94688ED66335DC6AE12288BF2055523C0C26863D2CD4AC454A29EEC183CEF0375334B579CruiseExclusiveShop

郵輪公司品牌形象店SalesoutletsofCruiseLine一、郵輪公司門店1公主郵輪線下體驗店PrincessCruiseOfflineExperienceStoree7d195523061f1c0c2b73831c94a3edc981f60e396d3e182073EE1468018468A7F192AE5E5CD515B6C3125F8AF6E4EE646174E8CF0B46FD19828DCE8CDA3B3A044A74F0E769C5FA8CB87AB6FC303C8BA3785FAC64AF5424764E128FECAE4CC72932BB65C8C121A0F41C1707D94688ED66335DC6AE12288BF2055523C0C26863D2CD4AC454A29EEC183CEF0375334B579CruiseExclusiveShop

郵輪公司品牌形象店SalesoutletsofCruiseLine一、郵輪公司門店1推廣特色產品Promotefeaturedproducts塑造品牌形象Createbrand

image提高忠誠度Improvecustomerloyalty品牌形象店的優(yōu)點Advantagesofthebrandimagestore提升服務Improveservicee7d195523061f1c0c2b73831c94a3edc981f60e396d3e182073EE1468018468A7F192AE5E5CD515B6C3125F8AF6E4EE646174E8CF0B46FD19828DCE8CDA3B3A044A74F0E769C5FA8CB87AB6FC303C8BA3785FAC64AF5424764E128FECAE4CC72932BB65C8C121A0F41C1707D94688ED66335DC6AE12288BF2055523C0C26863D2CD4AC454A29EEC183CEF0375334B579Constructionofsaleschannelsforcruiselines

郵輪公司門店銷售渠道建設SalesoutletsofCruiseLine一、郵輪公司門店2門店選址Storelocation門店形象Storeimage門店服務Storeservicee7d195523061f1c0c2b73831c94a3edc981f60e396d3e182073EE1468018468A7F192AE5E5CD515B6C3125F8AF6E4EE646174E8CF0B46FD19828DCE8CDA3B3A044A74F0E769C5FA8CB87AB6FC303C8BA3785FAC64AF5424764E128FECAE4CC72932BB65C8C121A0F41C1707D94688ED66335DC6AE12288BF2055523C0C26863D2CD4AC454A29EEC183CEF0375334B579Overviewoftravelagencies‘saleschannels

旅行社銷售渠概述Salesoutletsoftraditionaltravelagency二、傳統(tǒng)旅行社門店1Store門店ExperienceStore體驗店傳統(tǒng)旅行社Traditionaltravelagency在線旅行社Onlinetravelagencye7d195523061f1c0c2b73831c94a3edc981f60e396d3e182073EE1468018468A7F192AE5E5CD515B6C3125F8AF6E4EE646174E8CF0B46FD19828DCE8CDA3B3A044A74F0E769C5FA8CB87AB6FC303C8BA3785FAC64AF5424764E128FECAE4CC72932BB65C8C121A0F41C1707D94688ED66335DC6AE12288BF2055523C0C26863D2CD4AC454A29EEC183CEF0375334B579旅行社與郵輪公司的合作2Salesoutletsoftraditionaltravelagency二、傳統(tǒng)旅行社門店傭金模式Commissionmodel包船模式CharterSailingCooperationbetweentravelagenciesandcruiselinese7d195523061f1c0c2b73831c94a3edc981f60e396d3e182073EE1468018468A7F192AE5E5CD515B6C3125F8AF6E4EE646174E8CF0B46FD19828DCE8CDA3B3A044A74F0E769C5FA8CB87AB6FC303C8BA3785FAC64AF5424764E128FECAE4CC72932BB65C8C121A0F41C1707D94688ED66335DC6AE12288BF2055523C0C26863D2CD4AC454A29EEC183CEF0375334B579OverviewoftourismMICEsaleschannel

旅游會展銷售渠概述1TourismMICE三、旅游會展旅游會展是旅游業(yè)界進行貿易交流、參觀展覽和洽談促銷的貿易活動,是針對旅游目的地、旅游企業(yè)和旅游者退出的展示交流平臺,以加強溝通聯(lián)絡、達成合作意向。TourismMICEisatradeactivityforthetourismindustrytoconducttradeexchanges,visitexhibitionsandnegotiatepromotions.Itisalsoadisplayandexchangeplatformfortourismdestinations,tourismenterprisesandtouriststoexit,soastostrengthencommunicationandreachcooperationintentions.e7d195523061f1c0c2b73831c94a3edc981f60e396d3e182073EE1468018468A7F192AE5E5CD515B6C3125F8AF6E4EE646174E8CF0B46FD19828DCE8CDA3B3A044A74F0E769C5FA8CB87AB6FC303C8BA3785FAC64AF5424764E128FECAE4CC72932BB65C8C121A0F41C1707D94688ED66335DC6AE12288BF2055523C0C26863D2CD4AC454A29EEC183CEF0375334B579OverviewoftourismMICEsaleschannel

旅游會展銷售渠概述1TourismMICE三、旅游會展郵輪產業(yè)大會CruiseIndustryConferencee7d195523061f1c0c2b73831c94a3edc981f60e396d3e182073EE1468018468A7F192AE5E5CD515B6C3125F8AF6E4EE646174E8CF0B46FD19828DCE8CDA3B3A044A74F0E769C5FA8CB87AB6FC303C8BA3785FAC64AF5424764E128FECAE4CC72932BB65C8C121A0F41C1707D94688ED66335DC6AE12288BF2055523C0C26863D2CD4AC454A29EEC183CEF0375334B579ConstructionoftourismMICEsaleschannel旅游會展銷售渠建設2郵輪產業(yè)大會CruiseIndustryConference選擇適宜的旅游交易會Chooseappropriatetravelfairs采取合適的展示策略AdoptappropriatepresentationstrategiesTourismMICE三、旅游會展e7d195523061f1c0c2b73831c94a3edc981f60e396d3e182073EE1468018468A7F192AE5E5CD515B6C3125F8AF6E4EE646174E8CF0B46FD19828DCE8CDA3B3A044A74F0E769C5FA8CB87AB6FC303C8BA3785FAC64AF5424764E128FECAE4CC72932BB65C8C121A0F41C1707D94688ED66335DC6AE12288BF2055523C0C26863D2CD4AC454A29EEC183CEF0375334B579e7d195523061f1c0c2b73831c94a3edc981f60e396d3e182073EE1468018468A7F192AE5E5CD515B6C3125F8AF6E4EE646174E8CF0B46FD19828DCE8CDA3B3A044A74F0E769C5FA8CB87AB6FC303C8BA3785FAC64AF5424772B7EF45D2BF96457F3B35A343EE4AD5A5C69DB31954CB170549E036BF2626A5F06C0210B3B9BA94CA877B2DCBC1A1A91F12B33E699AB57D合作共贏Win-wincooperatione7d195523061f1c0c2b73831c94a3edc981f60e396d3e182073EE1468018468A7F192AE5E5CD515B6C3125F8AF6E4EE646174E8CF0B46FD19828DCE8CDA3B3A044A74F0E769C5FA8CB87AB6FC303C8BA3785FAC64AF5424764E128FECAE4CC72932BB65C8C121A0F41C1707D94688ED66335DC6AE12288BF2055523C0C26863D2CD4AC454A29EEC183CEF0375334B579——本講小結——

Summary郵輪公司門店SalesoutletsofCruiseLine傳統(tǒng)旅行社門店

Salesoutletsoftraditionaltravelagency12旅游會展

TourismMICE3在我國,郵輪旅游產品更多的是采用哪些線下渠道進行銷售?e7d195523061f1c0c2b73831c94a3edc98

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