《商務(wù)英語函電》課件-Module 4 Order 訂單

BusinessCorrespondences外貿(mào)英語函電Module4Order訂單ContentPlacing&ConfirminganOrderDeclininganOrderOrder,AcceptancesandRejections訂單、接受和回絕Part1Placing&ConfirminganOrder1.PlacinganorderDefinitionofanorder：

Anorderisarequestforthesupplyofaspecificquantityofgoods.Itmayresultfromthebuyers’acceptanceorconfirmationofafirmoffermadebythesellersOR

resultfrom

thesellers’acceptanceorconfirmationofacounter-offermadebythebuyers.Remark:Thebuyersplaceanorderaftertheystudiedthecatalogues,pricelist,samplesfromthesuppliers.

Ifallthetermsaresatisfiedwithbuyersandsellers,buyerswillplaceanorder.Usually,everyfirmhastheirownOrderSheet(OrderForm).Providedthefirmdoesn’tuseanorderform,aletterisneededfortheorder(OrderLetter).Youmustwriteyourorderclearandeasytounderstand.Anordershouldatleastcontainthefollowingpoints:descriptionofthegoods,suchasspecification,size,quantity,qualityandarticlenumber(ifany);Prices(unitpricesaswellastotalprices);termsofpayment;modeofpacking;timeoftransportation,portofdestinationandtimeofshipmentetc.Writingskillsofplacinganorderletter：1.Beginning:Indicatethatyouarepleasedtoplaceanorder.2.Thedetailsofyourorder:DescriptionQuantityPrice(unitprice,amount,total….)PackingDateandwayofshipmentPaymenttermsandotherterms3.Ending:Askfortheconfirmationofyourorderfromtheseller.Withthehopesoftheirattention.Specimenletter1----AnalysisBeginningofanorderletter:Furthertoyourrecentdiscussionsthroughfaxandemail,wewouldliketoconfirmdetailsoforderingtheabovementionedgoods:

基于我們最近傳真和郵件的溝通，現(xiàn)確定訂購以上提及的商品.ThedetailsoftheorderQuantityDescriptionUnitpriceAmountPacking:Eachpieceispackedinapolybagtheninacarton.Payment:Byirrevocabledocumentaryletterofcreditopenedwith

BankofChinaanddrawnatsight.付款方式：由中國銀行開具的不可撤銷、見票即付（即期）信用證。Delivery:Asweneedthegoodsurgently,pleasedeliverwithin40daysafterreceiptoftheorder.EndingofanorderletterWewouldlikeyoutosendusyouracknowledgementofthisorderatyourearliestconvenience.盼貴司盡早認(rèn)收該訂單，并回傳給我方。Yourearlyattentiontothisorderwillbehighlyappreciated.如貴方能早日關(guān)注該訂單，將不勝感激。Specimenletter2----AnalysisOrderofVales（OrderForm）Whoistheseller?Whoisthebuyer?Whatisthetermsofpayent?WhoissuetheL/C?WhoisthebeneficiaryoftheL/C?Whatisthetermsofshipment?Whatisthevalidityoftheorder?Whatisthetermsofprice?Whatisthedeliverytime?2.AcknowledgmentofOrderWhenthebuyerplacesanorder,theseller:

acknowledgestheorder(acceptstheorder)

rejectstheorder

offerssubstituteWhenthesellerreceivedanorderfromthebuyer,hemaywriteaconfirmationlettertoacknowledgeoftheorder,orsendasalesnotestoconfirmtheorder.Writingskillsofacknowledginganorder1)Expressyourthanksfortheorder.2)Stateyouracceptanceorrejectionfortheorder.3)Anassuranceofpromptandcarefulattention.Alwaysusingprintedroutineacknowledgements.Specimenletter3RichGardenShoeCo.,Ltd.120ZhongshanRoad,GuangzhouTelaxhankyouforyourorderNo.___2015102_____________.Weacceptyourorderfor______________

__andwillarrangeshipmentaccordingly.Ourletterofacceptancewillreachyouinafewdays.感謝貴司2015102號訂單。我們接受你方2萬雙靴子訂單并將立即安排生產(chǎn)出貨。我方確認(rèn)訂單將很快回傳給貴司。3.AcceptanceofOrderWhenthebuyerplacesanorder,theseller:

acknowledgestheorder(acceptstheorder)

rejectstheorder

offerssubstituteWritingskillsofacceptinganorderletterExpressappreciationfortheorderreceived.Assurethebuyersthatthegoodstheyhaveorderedwillbedeliveredincompliancewiththeirrequest.Itisalsoadvisableforthesellerstotaketheopportunitytoreselltheirproductsortointroducetheirotherproductstothebuyers.Closetheletterbyexpressingwillingnesstocooperateorsuggestingfuturebusinessdealings.Specimenletter4----AnalysisDearSirs,WewereverypleasedtoreceiveyourOrderNo.678forportableTVSets.Weaccordinglyaccepttheorderandshallarrangedeliveryassoonaspossible.Wehaveconfidencethatyouwillbecompletelysatisfiedwithourgoodswhenyoureceivedthem.Asyoumaynotbeawareofthewiderangeofgoodswedealinweareenclosingacopyofourcatalogueandhopethatourhandlingofyourfirstorderwithuswillleadtofurtherbusinessbetweenusandmarkthebeginningofahappyworkingrelationships.Yoursfaithfully,Part2DecliningWHY?thegoodsrequiredarenotavailable;pricesandspecificationshavebeenchanged;thebuyersandthesellerscannotagreeonsometermsofthebusiness;thebuyer’screditisnotingoodstanding;themanufacturersimplydoesnotproducethegoodsordered,etc..WritingskillsofdeclininganorderletterAPositiveOpening—Itissensibletoopentheletterinapositivewayinordertoplacethemessageinitscorrectcommunicationcontext.Forexample,appreciationorpleasureinreceivingtheordercanbestatedatthebeginningoftheletter.Detailedexplanations—Whendeclininganorder,detailedandsensiblereasonsshouldbeprovidedinordertoretainthereader’sinterestinthewriter’sproductsorservices.Inaddition,inordertoconcludeadeal,thewriterusuallymakescounter-offersORofferssuitablesubstitutessoastopersuadesthebuyerstoacceptablethem.Specimenletter5DearSirs,WehavereceivedyourorderNo.1160for100setsofcolorTVandthankyouverymuch.Toourregret,thesizeofyourorderisfarbelowourrequiredminimumof200sets.Asyoualreadymentionedinyourlastletter,ourproductsareofsuperiorquality.Wehaveconfidencethatyouwillfindareadymarketforthem.Therefore,ifyouwillincreaseyourorderto200sets,wecanensureanearlyshipment.Wewishtoreceiveyourfavorablereply.

Yoursfaithfully,對最低起訂量的還盤Specimenletter6DearSirs,WeareappreciativeofyourorderforModelXPwashingmachinesreceivedonAugust6.

Unfortunately,owingtoshortageofskilledlabor,ouroutputcapacitywasreducedby30%.WearenotinapositiontopromiseshipmentearlierthanNovember.Butyoucanpostponethedeliveryuntilalatertime,wecanconsideracceptingyourorder.

Wearelookingforwardtohearingfromyousoon.

Yoursfaithfully,對交貨時間的還盤Specimenletter7(P.103)----AnalysisOfferingRayoninplaceofWateredSilkExercise:Translatethefollowing

1)Furthertoourrecentdiscussionsthroughfaxande-mail,weshouldliketoconfirmdetailsoforderingtheabovementionedgoods:繼我們最近通過傳真和電郵的磋商，我方確認(rèn)訂購以上商品。詳細(xì)條件如下:2)WewereverypleasedtoreceiveyourOrderNo.123forRomanPillowSets.Weaccordinglyaccepttheorderandshallarrangedeliveryassoonaspossible.非常高興地收到貴方第123號羅馬枕頭系列訂單。我方接受該單并將盡早安排裝運。3)WeareverypleasedtoreceiveyourorderNo.RG0812forChristmasstocks.Weaccepttheorderandareencl