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1?Ipsos|GlobalViewsA.I2023|July2023|Public

GLOBALVIEWS

ONA.I.2023

Howpeopleacrosstheworldfeelaboutartificialintelligenceandexpectitwill

impacttheirlife

A31-countryGlobalAdvisorsurvey

July2023

Summaryfindings

UnderstandingofAIisstilllagging

?Onaverageacrossthe31countriessurveyed,two-

thirdssaytheyhaveagoodunderstandingofwhatAIis,butonlyhalfsaytheyknowwhatproductsandservicesuseAI.

?Knowledgeofwhich

productsandservicesuseAIishigheramongyoungeradults,men,thosewhoare

employed,moreeducated,and/ormoreaffluent.

?Inatypicalpattern,

familiaritywithAI-poweredproductsandservices

rangesfromover70%inIndonesiaandMalaysiatojust35%inBelgium,NewZealand,andtheUnited

States.

?ReportedunderstandingofAIhasincreasedoverthe

past18months,particularlyinEurope,butfamiliarity

withwhichproductsandservicesuseAIhasnot.

Mixedfeelingsandincreased

nervousness

?Globally,onlyabouthalfagreethatproductsand

servicesusingAIhave

morebenefitsthan

drawbacks(54%)andareexcitedaboutthem(also54%).

?However,aboutthesamenumber(52%)arenervous

aboutthem,up13pointsfrom18monthsago.

?Excitementishighestin

emergingmarketsand

lowestinEuropeandNorthAmerica;itisalsohigher

amongGenZersand

Millennials,aswellasthecollegeeducated.

?Nervousnessishighestinallpredominantly

AnglophonecountriesandlowestinJapan,KoreaandEasternEurope.

Widegeographic

differencesintrust

?TrustinAIvarieswidelybyregion;itisgenerallymuchhigherinemergingmarketsandamongpeopleunder

40thaninhigh-income

countriesandamongGenXersandBoomers.

?People'strustthat

companiesusingAIwill

protecttheirpersonal

informationrangesfrom

72%inThailandtojust32%inFrance,Japan,andthe

U.S.

?ThepercentageofpeoplewhotrustthatAIwillnot

discriminateagainstgroupsofpeopleshowsaneven

widerspreadacrosscountries.

JusthalfsayAIhasimpactedtheirlifeinthepastfewyears…

?Globally,justhalf(49%)saythatAI-basedproductsandserviceshavesignificantlychangedtheirdailylivein

thepast3to5years,aboutthesamepercentageasinDecember2021.

?InSouthKoreaandacrossSoutheastAsia,the

percentagefeelingthiswayisabout35to40

percentagepointshigher

thanmostcountriesacrossNorthwesternEuropeandNorthAmerica.

?Itisalso,onaverage,atleast20pointshigher

amongGenZersandMillennialsthanamongBoomers.

…but2in3expectitwillsoonchangeit

profoundly

?Onaverage,66%agree

thatAI-poweredproducts

andserviceswill

significantlychangetheir

dailylifeinthenext3-5

years,includingmajorities

inallcountries(from82%inSouthKoreato51%in

France)andall

demographicgroups(butespeciallyamongthemoreaffluentandthosewithacollegeeducation).

?Amongworkers,57%

expectAItochangethewaytheydotheircurrentjoband36%expectittoreplacetheircurrentjob.

?ThepercentageofworkersexpectingmajordisruptionsishighestinSoutheastAsiaandlowestinNorthern

Europe(withdifferencesofupto50points)andisalsomuchhigheramongthosewhoareyoungerand/or

decisionmakersthan

amongthosewhoarenot.

Notallchangesare

expectedtobeforthebetter

?Globally,slightlymorethanhalfexpectthatincreaseduseofAIwillgivethem

moretimetogetthingsdoneandimprovetheirentertainmentoptions.

?Only1in3orslightlymoresayitwillimprovetheir

health,theirjob,andtheircountry'seconomy.

?Moresayitwillmakethejobmarketworsethan

better.

?Again,optimismaboutAIismuchhigherintheGlobalSouththaninhigh-incomecountries,andamong

youngerandhighly

educatedadultsthan

amongthosewhoareolder

orhavenocollegeeducation.

2?Ipsos|GlobalViewsonA.I.2023|July2023|Public

1

Understanding

ofAI

UnderstandingofAI

%agree(31country-average)

Ihaveagood

67%

understandingofwhatartificialintelligenceis

Highest

Lowest

Change

sinceDec.2021

84%

43%

+3ppt

Japan

Indonesia

76%

35%

+1ppt

51%

Iknowwhichtypesofproductsandservicesuseartificialintelligence

Indonesia

Belgium,

NewZealand,USA

Base:22,816adultsundertheageof75across31countries,interviewedMay26–June9,2023--onlineonlyinallcountriesexceptIndia.

The“GlobalCountryAverage”reflectstheaverageresultforallthecountrieswherethesurveywasconducted.Ithasnotbeenadjustedtothepopulationsizeofeachcountryormarketandisnotintendedtosuggestatotalresult.ThesamplesinBrazil,Chile,Colombia,India,Indonesia,Ireland,Malaysia,Mexico,Peru,Romania,Singapore,SouthAfrica,Thailand,andTurkeyaremoreurban,moreeducated,and/ormoreaffluentthanthegeneralpopulation

4?Ipsos|GlobalViewsonA.I.2023|July2023|Public

UnderstandingofAI

Q.Howmuchdoyouagreeordisagreewiththefollowing:

Ihaveagood

understandingofwhatartificialintelligenceis

%Agree(very/somewhat)

GlobalCountryAverage IndonesiaSouthAfrica Thailand RomaniaSouthKoreaMexico

Brazil

Peru

Turkey Hungary ColombiaNetherlandsChile

Poland SingaporeUnitedStates Sweden Argentina Spain MalaysiaGreatBritain IndiaNewZealand Germany Australia Canada France IrelandBelgium

Italy

Japan

71%63%

72%69%67%59%

60%

65%

74%

60%

66%

72%

69%63%

73%73%71%70%

67%

7

7

7

76

75

74

73

73

69%67%67%67%67%66%65%

64%64%62%

61%59%59%58%58%

56%

53%43%

84%8%8%7%

%%%%%

MaleFemale

GenZMillennial GenXBoomer

LowerincomeMiddleincomeUpperincome

LowereducationMediumeducationHighereducation

EmployedNon-employed

Base:22,816adultsundertheageof75across31countries,interviewedMay26–June9,2023--onlineonlyinallcountriesexceptIndia.

The“GlobalCountryAverage”reflectstheaverageresultforallthecountrieswherethesurveywasconducted.Ithasnotbeenadjustedtothepopulationsizeofeachcountryormarketandisnotintendedtosuggestatotalresult.ThesamplesinBrazil,Chile,Colombia,India,Indonesia,Ireland,Malaysia,Mexico,Peru,Romania,Singapore,SouthAfrica,Thailand,andTurkeyaremoreurban,moreeducated,and/ormoreaffluentthanthegeneralpopulation

5?Ipsos|GlobalViewsonA.I.2023|July2023|Public

UnderstandingofAI

Q.Howmuchdoyouagreeordisagreewiththefollowing:

Iknowwhichtypesofproductsandservicesuseartificialintelligence%Agree(very/somewhat)

GlobalCountryAverage Indonesia Thailand Turkey MalaysiaSouthKoreaPeru

BrazilRomaniaIndia

MexicoSouthAfrica Chile Singapore ColombiaItaly

Spain Poland ArgentinaGreatBritainNetherlands Germany Canada Australia Japan Hungary France Sweden IrelandNewZealandUnitedStatesBelgium

55%46%

59%57%48%

36%

45%

49%

58%

44%

49%

56%

54%43%

51%

7

68

68

65%62%62%62%61%

60%58%

57%53%

50%46%46%

44%

43%

42%39%38%

38%38%37%37%

36%36%35%35%35%

76%73%1%

%%

MaleFemale

GenZMillennial GenXBoomer

LowerincomeMiddleincomeUpperincome

LowereducationMediumeducationHighereducation

EmployedNon-employed

Base:22,816adultsundertheageof75across31countries,interviewedMay26–June9,2023--onlineonlyinallcountriesexceptIndia.

The“GlobalCountryAverage”reflectstheaverageresultforallthecountrieswherethesurveywasconducted.Ithasnotbeenadjustedtothepopulationsizeofeachcountryormarketandisnotintendedtosuggestatotalresult.ThesamplesinBrazil,Chile,Colombia,India,Indonesia,Ireland,Malaysia,Mexico,Peru,Romania,Singapore,SouthAfrica,Thailand,andTurkeyaremoreurban,moreeducated,and/ormoreaffluentthanthegeneralpopulation

6?Ipsos|GlobalViewsonA.I.2023|July2023|Public

2

Feelingsabout

AI

FeelingsaboutAI

%agree(31country-average)

Productsandservicesusing

54%

artificialintelligencehavemorebenefitsthandrawbacks

Highest

Lowest

Change

sinceDec.2021

+3ppt

78%

Indonesia

37%

France,USA

54%

Productsandservices

usingartificialintelligencemakemeexcited

N/A

80%

Thailand

32%

Sweden

23%

Productsandservices

usingartificialintelligencemakemenervous

52%

+12ppt

69%

Japan

Australia

Base:22,816adultsundertheageof75across31countries,interviewedMay26–June9,2023--onlineonlyinallcountriesexceptIndia.

The“GlobalCountryAverage”reflectstheaverageresultforallthecountrieswherethesurveywasconducted.Ithasnotbeenadjustedtothepopulationsizeofeachcountryormarketandisnotintendedtosuggestatotalresult.ThesamplesinBrazil,Chile,Colombia,India,Indonesia,Ireland,Malaysia,Mexico,Peru,Romania,Singapore,SouthAfrica,Thailand,andTurkeyaremoreurban,moreeducated,and/ormoreaffluentthanthegeneralpopulation

8?Ipsos|GlobalViewsonA.I.2023|July2023|Public

FeelingsaboutAI

GlobalCountryAverageIndonesiaThailand MexicoMalaysiaPeru

TurkeySouthKoreaColombia

Q.Howmuchdoyouagreeordisagreewiththefollowing:

Productsandservicesusingartificial

intelligencehavemore

benefitsthandrawbacks

%Agree(very/somewhat)

India Brazil Singapore RomaniaSouthAfrica Chile ArgentinaItaly

Japan SpainHungary

PolandGreatBritainNewZealandNetherlands Germany Ireland Australia Belgium Sweden Canada FranceUnitedStates

58%51%

62%58%53%

43%

51%

53%

60%

50%

53%

58%

57%48%

54%

7

6967%67%66%65%65%64%64%

61%

59%59%57%

55%52%50%

48%47%46%

44%

43%42%40%40%

39%39%38%37%37%

78%74%3%

%

MaleFemale

GenZMillennial GenXBoomer

LowerincomeMiddleincomeUpperincome

LowereducationMediumeducationHighereducation

EmployedNon-employed

Base:22,816adultsundertheageof75across31countries,interviewedMay26–June9,2023--onlineonlyinallcountriesexceptIndia.

The“GlobalCountryAverage”reflectstheaverageresultforallthecountrieswherethesurveywasconducted.Ithasnotbeenadjustedtothepopulationsizeofeachcountryormarketandisnotintendedtosuggestatotalresult.ThesamplesinBrazil,Chile,Colombia,India,Indonesia,Ireland,Malaysia,Mexico,Peru,Romania,Singapore,SouthAfrica,Thailand,andTurkeyaremoreurban,moreeducated,and/ormoreaffluentthanthegeneralpopulation

9?Ipsos|GlobalViewsonA.I.2023|July2023|Public

Global

FeelingsaboutAI

Q.Howmuchdoyouagreeordisagreewiththefollowing:

Productsandservices

usingartificialintelligencemakemeexcited

%Agree(very/somewhat)

CountryAverage

ThailandSouthKorea Indonesia Mexico Turkey MalaysiaPeru

India Brazil Singapore Colombia RomaniaSouthAfricaChile

Japan

Spain

Italy Poland Argentina Hungary GermanyNewZealandGreatBritainNetherlands Australia Ireland CanadaUnitedStates FranceBelgium

Sweden

58%50%

64%60%51%

38%

50%

52%

61%

47%

53%

59%

58%47%

54%

7

7

7

7

7

72 66% 66%65%62%

62%

59%51%

51%50%50%50%

46%45%43%43%

42%42%40%

38%37%36%36%35%

32%

80%

6%5%4%4%4%%

MaleFemale

GenZMillennial GenXBoomer

LowerincomeMiddleincomeUpperincome

LowereducationMediumeducationHighereducation

EmployedNon-employed

Base:22,816adultsundertheageof75across31countries,interviewedMay26–June9,2023--onlineonlyinallcountriesexceptIndia.

The“GlobalCountryAverage”reflectstheaverageresultforallthecountrieswherethesurveywasconducted.Ithasnotbeenadjustedtothepopulationsizeofeachcountryormarketandisnotintendedtosuggestatotalresult.ThesamplesinBrazil,Chile,Colombia,India,Indonesia,Ireland,Malaysia,Mexico,Peru,Romania,Singapore,SouthAfrica,Thailand,andTurkeyaremoreurban,moreeducated,and/ormoreaffluentthanthegeneralpopulation

10?Ipsos|GlobalViewsonA.I.2023|July2023|Public

Global

FeelingsaboutAI

Q.Howmuchdoyouagreeordisagreewiththefollowing:

Productsandservices

usingartificialintelligencemakemenervous

%Agree(very/somewhat)

CountryAverageAustralia

GreatBritain CanadaNewZealandUnitedStatesIreland

India Thailand Malaysia Chile Turkey Singapore SwedenSouthAfrica FranceBrazil

SpainNetherlands Belgium Romania Italy Indonesia Mexico Peru Argentina Germany Hungary ColombiaSouthKorea PolandJapan

51%53%

51%52%52%52%

53%53%

51%

51%51%

54%

52%51%

62%58%

52%

6

6

6

57%55%54%54%53%53%

53%52%51%51%50%50%50%50%

48%48%

47%46%46%46%45%44%

38%23%

69%65%3%

3%3%

MaleFemale

GenZMillennial GenXBoomer

LowerincomeMiddleincomeUpperincome

LowereducationMediumeducationHighereducation

EmployedNon-employed

Base:22,816adultsundertheageof75across31countries,interviewedMay26–June9,2023--onlineonlyinallcountriesexceptIndia.

The“GlobalCountryAverage”reflectstheaverageresultforallthecountrieswherethesurveywasconducted.Ithasnotbeenadjustedtothepopulationsizeofeachcountryormarketandisnotintendedtosuggestatotalresult.ThesamplesinBrazil,Chile,Colombia,India,Indonesia,Ireland,Malaysia,Mexico,Peru,Romania,Singapore,SouthAfrica,Thailand,andTurkeyaremoreurban,moreeducated,and/ormoreaffluentthanthegeneralpopulation

11?Ipsos|GlobalViewsonA.I.2023|July2023|Public

3

TrustinAI

TrustinAI

%agree(31country-average)

56%

Itrustartificialintelligencetonotdiscriminateorshowbiastowardsanygroupofpeople

Highest

Lowest

Change

sinceDec.2021

83%

N/A

33%

Sweden

Thailand

52%

Itrustcompaniesthatuse

artificialintelligenceasmuchasItrustothercompanies

+3ppt

73%

72%

Thailand

36%

USA

32%

50%

N/A

Itrustthatcompaniesthatuseartificialintelligencewillprotectmypersonaldata

Thailand

France,Japan,USA

Base:22,816adultsundertheageof75across31countries,interviewedMay26–June9,2023--onlineonlyinallcountriesexceptIndia.

The“GlobalCountryAverage”reflectstheaverageresultforallthecountrieswherethesurveywasconducted.Ithasnotbeenadjustedtothepopulationsizeofeachcountryormarketandisnotintendedtosuggestatotalresult.ThesamplesinBrazil,Chile,Colombia,India,Indonesia,Ireland,Malaysia,Mexico,Peru,Romania,Singapore,SouthAfrica,Thailand,andTurkeyaremoreurban,moreeducated,and/ormoreaffluentthanthegeneralpopulation

13?Ipsos|GlobalViewsonA.I.2023|July2023|Public

Q.Howmuchdoyouagreeordisagreewiththefollowing:

Itrustartificialintelligencetonotdiscriminateor

showbiastowardsany

groupofpeople

%Agree(very/somewhat)

TrustinAIGlobal

CountryAverageThailandIndonesia

PeruMexicoMalaysia

Brazil India HungarySouthAfrica Turkey Romania Singapore Argentina ColombiaChile

Poland

ItalySouthKorea Spain GermanyGreatBritainNewZealand Canada Australia JapanNetherlands Ireland BelgiumUnitedStatesFrance

Sweden

57%55%

61%59%54%

47%

52%

55%

61%

53%57%56%

58%51%

76%72%72%

56%

68%66%66%66%65%

63%63%63%61%61%

60%59%59%

55% 51%47%

47%45%44%44%43%

42%41%

41%

38% 37%33%

83%

MaleFemale

GenZMillennial GenXBoomer

LowerincomeMiddleincomeUpperincome

LowereducationMediumeducationHighereducation

EmployedNon-employed

Base:22,816adultsundertheageof75across31countries,interviewedMay26–June9,2023--onlineonlyinallcountriesexceptIndia.

The“GlobalCountryAverage”reflectstheaverageresultforallthecountrieswherethesurveywasconducted.Ithasnotbeenadjustedtothepopulationsizeofeachcountryormarketandisnotintendedtosuggestatotalresult.ThesamplesinBrazil,Chile,Colombia,India,Indonesia,Ireland,Malaysia,Mexico,Peru,Romania,Singapore,SouthAfrica,Thailand,andTurkeyaremoreurban,moreeducated,and/ormoreaffluentthanthegeneralpopulation

14?Ipsos|GlobalViewsonA.I.2023|July2023|Public

TrustinAI

Q.Howmuchdoyouagreeordisagreewiththefollowing:

ItrustcompaniesthatuseartificialintelligenceasmuchasItrustothercompanies

%Agree(very/somewhat)

GlobalCountryAverageThailandMalaysiaIndonesia India Mexico TurkeyRomania

Peru Brazil Singapore ColombiaSouthAfricaSouthKorea ItalyArgentina

Chile Poland Spain Hungary GermanyGreatBritainNetherlands JapanNewZealand Australia Sweden Belgium Canada Ireland FranceUnitedStates

55%49%

58%57%49%

42%

48%

51%

57%

47%

51%55%

55%47%

66%

52%

6

65 62%60%60%57%

56%55%55%

53%52%51%50%

49%46%45%

45%44%44%

43%42%

42%39%39%39%

37%36%

73%70%69%7%

%

MaleFemale

GenZMillennial GenXBoomer

LowerincomeMiddleincomeUpperincome

LowereducationMediumeducationHighereducation

EmployedNon-employed

Base:22,816adultsundertheageof75across31countries,interviewedMay26–June9,2023--onlineonlyinallcountriesexceptIndia.

The“GlobalCountryAverage”reflectstheaverageresultforallthecountrieswherethesurveywasconducted.Ithasnotbeenadjustedtothepopulationsizeofeachcountryormarketandisnotintendedtosuggestatotalresult.ThesamplesinBrazil,Chile,Colombia,India,Indonesia,Ireland,Malaysia,Mexico,Peru,Romania,Singapore,SouthAfrica,Thailand,andTurkeyaremoreurban,moreeducated,and/ormoreaffluentthanthegeneralpopulation

15?Ipsos|GlobalViewsonA.I.2023|July2023|Public

TrustinAI

Q.Howmuchdoyouagreeordisagreewiththefollowing:

Itrustthatcompaniesthatuseartificial

intelligencewillprotectmypersonaldata

%Agree(very/somewhat)

GlobalCountryAverageThailandIndonesia Mexico IndiaMalaysiaRomania PeruHungaryItaly

SouthAfrica Turkey Brazil Poland Singapore Colombia SpainNetherlands Argentina Chile GermanyNewZealandGreatBritain BelgiumSouthKorea Sweden Ireland AustraliaCanada

JapanUnitedStatesFrance

51%49%

55%53%47%

42%

47%

49%

54%

48%

50%50%

52%

45%

50%

6

64 61%61%60%60%59%58%

57%

56%55%54%53%

49%

47%45%44%44%

42%42%

41%40%39%38%38%

34%32%32%32%

72%68%6%

%

MaleFemale

GenZMillennial GenXBoomer

LowerincomeMiddleincomeUpperincome

LowereducationMediumeducationHighereducation

EmployedNon-employed

Base:22,816adultsundertheageof75across31countries,interviewedMay26–June9,2023--onlineonlyinallcountriesexceptIndia.

The“GlobalCountryAverage”reflectstheaverageresultforallthecountrieswherethesurveywasconducted.Ithasnotbeenadjustedtothepopulationsizeofeachcountryormarketandisnotintendedtosuggestatotalresult.ThesamplesinBrazil,Chile,Colombia,India,Indonesia,Ireland,Malaysia,Mexico,Peru,Romania,Singapore,SouthAfrica,Thailand,andTurkeyaremoreurban,moreeducated,and/ormoreaffluentthanthegeneralpopulation

16?Ipsos|GlobalViewsonA.I.2023|July2023|Public

4

AIimpacton

one’sdailylife

andjob

AIimpactonone’sdailylife

%agree(31country-average)

49%

Productsandservicesusingartificialintelligencehave

profoundlychangedmydailylifeinthepast3-5years

Highest

Lowest

Change

sinceDec.2021

73%

31%

+1ppt

SouthKoreaBelgium,

Ireland,Sweden

66%

Productsandservicesusingartificialintelligencewill

profoundlychangemydailylifeinthenext3-5years

+7ppt

82%

SouthKorea

51%

France

Base:22,816adultsundertheageof75across31countries,interviewedMay26–June9,2023--onlineonlyinallcountriesexceptIndia.

The“GlobalCountryAverage”reflectstheaverageresultforallthecountrieswherethesurveywasconducted.Ithasnotbeenadjustedtothepopulationsizeofeachcountryormarketandisnotintendedtosuggestatotalresult.ThesamplesinBrazil,Chile,Colombia,India,Indonesia,Ireland,Malaysia,Mexico,Peru,Romania,Singapore,SouthAfrica,Thailand,andTurkeyaremoreurban,moreeducated,and/ormoreaffluentthanthegeneralpopulation

18?Ipsos|GlobalViewsonA.I.2023|July2023|Public

Global

PastimpactofAI

Q.Howmuchdoyouagreeordisagreewiththefollowing:

Productsandservices

usingartificialintelligencehaveprofoundlychangedmydailylifeinthepast3-5years

%Agree(very/somewhat)

CountryAverageSouthKorea

Thailand Indonesia Malaysia Mexico Peru Singapore India Turkey BrazilSouthAfrica Chile Romania Colombia Poland ArgentinaItaly

Spain AustraliaNetherlands Hungary JapanNewZealand CanadaUnitedStatesGreatBritain Germany France Sweden BelgiumIreland

51%46%

58%54%47%

34%

45%

48%

54%

42%

48%

53%

52%41%

66%65

63%63%63%

49%

64

57%54%54%54%

46%45%44%

41%40%

36%

36%36%35%34%34%34%

33%32%31%31%31%

73%72%72%71%

%%

MaleFemale

GenZMillennial GenXBoomer

LowerincomeMiddleincomeUpperincome

LowereducationMediumeducationHighereducation

EmployedNon-employed

Base:22,816adultsundertheageof75across31countries,interviewedMay26–June9,2023--onlineonlyinallcountriesexceptIndia.

The“GlobalCountryAverage”reflectstheaverageresultforallthecountrieswherethesurveywasconducted.Ithasnotbeenadjustedtothepopulationsizeofeachcountryormarketandisnotintendedtosuggestatotalresult.ThesamplesinBrazil,Chile,Colombia,India,Indonesia,Ireland,Malaysia,Mexico,Peru,Romania,Singapore,SouthAfrica,Thailand,andTurkeyaremoreurban,moreeducated,and/ormoreaffluentthanthegeneralpopulation

19?Ipsos|GlobalViewsonA.I.2023|July2023|Public

Global

FutureimpactofAI

Q.Howmuchdoyouagreeordisagreewiththefollowing:

Productsandservices

usingartificialintelligencewillprofoundlychangemydailylifeinthenext3-5

years

%Agree(very/somewhat)

CountryAverage

SouthKorea TurkeyIndonesia ThailandSingaporeMalaysia PeruRomaniaMexico

Chile

Brazil

SouthAfricaColombiaJapan

India Argentina ItalyNetherlands Hungary AustraliaNewZealand SpainPoland

GreatBritainUnitedStates Germany Sweden Canada Ireland BelgiumFrance

68%63%

69%67%66%59%

60%

64%

72%

58%

64%

71%

68%61%

7

7

66%

7

7371%71%70%70%

67%65%65%

64%63%63%62%62%61%61%

59%

58%57%56%55%

54%53%52%51%

82%

81%79%79%

8%

8%6%%

MaleFemale

GenZMillennial GenXBoomer

LowerincomeMiddleincomeUpperincome

LowereducationMediumeducationHighereducation

EmployedNon-employed

Base:22,816adultsundertheageof75across31countries,interviewedMay26–June9,2023--onlineonlyinallcountriesexceptIndia.

The“GlobalCountryAverage”reflectstheaverageresultforallthecountrieswherethesurveywasconducted.Ithasnotbeenadjustedtothepopulationsizeofeachcountryormarketandisnotintendedtosuggestatotalresult.ThesamplesinBrazil,Chile,Colombia,India,Indonesia,Ireland,Malaysia,Mexico,Peru,Romania,Singapore,SouthAfrica,Thailand,andTurkeyaremoreurban,moreeducated,and/ormoreaffluentthanthegeneralpopulation

20?Ipsos|GlobalViewsonA.I.2023|July2023|Public

ImpactofAIonCurrentJob

Q.Howlikely,ifatall,doyouthinkitisthat…(31-countryaverage)

8%

8%

NotLikely

36%

AIwillchange

howyoudoyour

currentjobInthe

next5years

AIwillreplace

Likely

yourcurrent

35%

jobinthenext

57%

5years

Don’tknow

56%

Base:22,816adultsundertheageof75across31countries,interviewedMay26–June9,2023--onlineonlyinallcountriesexceptIndia.

The“GlobalCountryAverage”reflectstheaverageresultforallthecountrieswherethesurveywasconducted.Ithasnotbeenadjustedtothepopulationsizeofeachcountryormarketandisnotintendedtosuggestatotalresult.ThesamplesinBrazil,Chile,Colombia,India,Indonesia,Ireland,Malaysia,Mexico,Peru,Romania,Singapore,SouthAfrica,Thailand,andTurkeyaremoreurban,moreeducated,and/ormoreaffluentthanthegeneralpopulation

21?Ipsos|GlobalViewsonA.I.2023|July2023|Public

AIwillchangehowyoudoyourcurrentjobAIwillreplaceyourcurrentjob

ImpactofAIGlobal

onCurrentJob

Howlikely,ifatall,doyouthinkitisthatAIwillinthenext5years?

%Likely(very/somewhat)

CountryAverageIndonesiaMalaysiaThailand

BrazilSouthAfrica Colombia Peru Singapore MexicoTurkey

India Chile Argentina Spain Romania Italy Australia Poland FranceSouthKoreaGreatBritainUnitedStatesNewZealand Ireland CanadaNetherlands Japan Belgium HungaryGermany

Sweden

57%

87%

81%78%

73%71%69%

68%

67%63%63%62%

60%59%57%

54%53%52%52%

50%

50%49%48%47%47%

43%

42%41%40%

38%35%35%

GlobalCountryAverageThailandMalaysiaIndonesia BrazilIndia

SouthAfrica PeruColombia TurkeySingaporeChile

Mexico Japan PolandArgentina SpainRomaniaItaly

SouthKorea Australia FranceUnitedStatesGreatBritain IrelandNewZealand Canada BelgiumNetherlands Germany HungarySweden

36%

69%

62%62%

57%51%

47%

46%

44%42%41%

38%36%

33%33%32%32%32%31%31%31%

29%28%28%

27%23%

23%21%21%

19%19%17%

Base:14,782employedadultsundertheageof75across31countries,interviewedMay26–June9,2023--onlineonlyinallcountriesexceptIndia.

The“GlobalCountryAverage”reflectstheaverageresultforallthecountrieswherethesurveywasconducted.Ithasnotbeenadjustedtothepopulation

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