英語成語與文化ppt課件

1、Unit fourwords related to the weather1. cloud 云 7. downpour 傾盆大雨 13. sun 太陽 2. thunder 雷 8. raincoat 雨衣 14. sunlight 陽光 3. wind 風(fēng) 9. mud 泥巴 15. raindrop 雨滴；雨點(diǎn) 4. gutter 排水溝 10. rubber boot(s) 橡膠套鞋 16. drizzle 細(xì)雨；毛毛雨 5. breeze 微風(fēng) 11. umbrella 雨傘 17. splash 潑濺(聲) 6. lightning 閃電 12. rainbow 彩虹 18. pud

2、dle 水坑extra stuff1. storm 暴風(fēng)雨2. pour 下大雨3. shower (light rain) 陣雨4. thundershower 雷雨5. torrential rain 暴雨6. gust (of wind) 一陣狂風(fēng)7. storm cloud(s) 暴風(fēng)云8. rain gear 雨衣9. poncho 斗篷；披風(fēng)10. overcoat 外套11. flood 洪水12. flash flood 大雨過后出現(xiàn)的短暫洪水；暴洪13. hail 冰雹14. sleet 凍雨；夾帶冰雪的雨15. snow 雪sentences 他覺得今天會(huì)下雨嗎？ Do y

3、ou think it will rain today? 外面正在下大雨。 Its pouring outside. 如今在下大雨。 Its raining cats and dogs. Its raining buckets. Its raining very heavily. 如今在下毛毛雨。 Its drizzling. 我全身濕透了！ Im soaked! 我全身濕透了！ Im drenched! 風(fēng)好大。 The wind is blowing hard. 今天的風(fēng)好大。 Its really windy today. 太陽從云端探出頭來。 The sun broke through

4、 the clouds. 那場(chǎng)雨讓我們的方案泡湯了。 The rain ruined our plans. 我希望雨趕快停。 I hope it stops raining soon. 下雨天我喜歡待在家里休憩。 I like staying home and resting on rainy days. Idioms rain or shine 不論天氣如何；在任何情況下 此句同 whatever the weather，外表上的意思是“不論天氣如何，也可引申為“在任何情況下。 Katie goes jogging with her dog every morning, rain or sh

5、ine. 不論天氣如何，凱蒂早上都會(huì)帶著狗去慢跑。Choose the best word or phrase to answer each question.a. puddlesb. windc. mudd. rainbowe. thunderstormf. rubber bootsg. umbrellah. haili. lightningj. thunder 1. This is a beautiful thing that sometimes appears when it rains.2. Wear these on your feet to stay dry.3. Youll he

6、ar this after you see lightning.4. This is formed when water is mixed with sand or dirt.5. When it is cold, these small balls of ice sometimes fall from the sky.6. Water from rain often creates these on the ground.7. This is when it rains especially hard for a short period of time.8. These bright fl

7、ashes come from the sky when there is a storm.9. This thing opens and closes, and it can protect a person from the rain.10. This can blow the hat off your head if youre not careful.Speaking OutModel 1 Who pays? Bob: Hey! Look, this is a cool TV commercial. “_! Things go better with Coke Laura: I thi

8、nk the Pepsi commercial is just as attractive: “_! The choice of a new generation Laura agrees with Bob that the competitors are just canceling out each others efforts? Laura: Thats quite true. They both spend piles of money to increase their market shares, but neither gains. What is consumer brand

9、loyalty?It means consumers are loyal to a certain product and keep buying it. Also, theyre willing to pay more. Who pays for advertising? Why? Bob says It seems contradictory. more sales mean lower production costs, but more advertising means higher costs to the consumer. work out your conversation

10、with words or phrases given in the following the Ericssons TV commercial “Make yourself heard! the Nokias commercial “Connecting People. cool , just as, fascinating pay for the advertising create a favorable image of a product consumer brand loyalty identify with the product , even willing to pay mo

11、re contradictory: increases sales lead to a lower production cost ; more advertising results in greater costs the winner is always the _.Model 2 Beware of ads! 1. What does the man think of the commericals ? Key words : killing me, if I were you, 2. The womans opinion on commericals? key words: fant

12、astic, depend on, powerful 3. What does the woman thik of McDonalds commercials? key words: kids cute; warm family feeling 4. According to Peter, what is the woman called by the advertising agency? key words: target customer, end userMake your own dialogue according to the words or phrases given swi

13、tch to another channel Just do it! What a powerful product. LOreal commercial , the models skin, smooth, get the same skin You mean they are lying about appeal to emotions, not reason Model 3 Are the free magazines free? Peter JaneNot free at allFree magazine All advertisingInteresting articlesThe c

14、ost of the ads is built into the products. Advertising pays for the magazinecompanies spend more money on advertising than on making quality products Ad serves a useful purpose: tell about new productsfascinatingfreedom to chooseYour turn to speak brochure, a giveaway brochure, easily find here and

15、there some pretty interesting things The cost of the ads is included in the products. tells me about new products, helps me in choosing what to buy fascinating, dont have to believe all the ads. Activity 2:proverbs 1.Many hands make light work: 2.Its no use crying over split milk. 3.Where there is s

16、moke there is fire. 眾人拾柴火焰高眾人拾柴火焰高覆水難收覆水難收無風(fēng)不起浪無風(fēng)不起浪 4.Birds of a feather flock together. 5.Idleness is the root of all evil. 6.There is no rose without a thorn.物以類聚物以類聚一懶生百邪一懶生百邪甘瓜苦蒂甘瓜苦蒂 物無全美物無全美 7.All good things must come to an end. 8.The proof of the pudding is in the eating. 9.Live and let live

17、.天下沒有不散的宴席天下沒有不散的宴席親身下河知深淺親身下河知深淺得饒人處且饒人得饒人處且饒人 10.As you sow, so you reap. 11.Other countries, other manners. 12.What we lose on the swings, we gain on the roundabouts.種瓜得瓜，種豆得豆種瓜得瓜，種豆得豆十里不同俗十里不同俗失之東隅，收之桑榆失之東隅，收之桑榆 Key: 1. (A) 2. (B) 3. (A) 4. (D) 5. (A) 6. (A) 7. (A) 8. (B) 9. (D) 10. (B) 11. (B)

18、12. (B) 13. (A) 14. (A) 15. (D) 16. (D) 17. (C) 18. (A) 19. (C) 20. (A) Key: Conversation 1: 1. (B) 2. (A) 3. (B) 4. (C) 5. (A) Conversation 2: 6. (B) 7. (A) 8. (C) 9. (C) 10. (A)Conversation two Advantages and Disadvantages of Telephones 1. What advantages does the telephone have in the mans opinion? Key: The first is speed and the second is directness. Another advantage of the telephone is that its personal. It is very swift, and I think it is also very personal. 2. What about the disadvantages? If you have a telephone at home, it often tings at an inconvenient time. you cant easily ge