中國(guó)數(shù)字經(jīng)濟(jì)全景盤(pán)點(diǎn)

1、PART0.0%10.0%20.0%30.0%40.0%50.0%60.0%70.0%80.0%05101520253035404520172018201920202021E0.0%2.0%4.0%6.0%8.0%10.0%12.0%14.0%16.0%02468101220172018201920202021E-5.0%0.0%5.0%10.0%15.0%20.0%25.0%30.0%35.0%02000040000600008000010000012000059.8%22.8%72.3%31.9%62.8%14.2%54.2%44.8%42.5%58.8%年以來(lái)數(shù)字用戶(hù)規(guī)模已突破億人202

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4、%20.0%10.0%0.0%40.0%30.0%20.0%10.0%0.0%直播 電商綜合電商生鮮電商社交 電商社區(qū) 團(tuán)購(gòu)C2M品牌 電商二手電商0.0 %10. 0%20. 0%30. 0%40. 0%50. 0%60. 0%70. 0%0.0 05.0 010. 0015. 0020. 0025. 0030. 0020142015201620172018201920202021E800700600500400300200100090020212020200150100500250 35030030%25%20%15%10%5%0%VR2020.12020.112020.122021.01

5、2021.022021.032021.042021.052021.062021.072021.0840.020142015201620172018201920202021E201320142015201620172018201920202021H1IPTVOTT大屏激大屏激 活終端（億臺(tái)）活終端（億臺(tái)）OTT大屏視頻會(huì)員大屏視頻會(huì)員 覆蓋率（覆蓋率（%）2021上半年大屏視頻會(huì)員上半年大屏視頻會(huì)員覆覆蓋率蓋率憑借優(yōu)質(zhì)產(chǎn)品體驗(yàn)，掌控家庭場(chǎng)景憑借優(yōu)質(zhì)產(chǎn)品體驗(yàn)，掌控家庭場(chǎng)景核核心入心入口口，未未 來(lái)會(huì)員市占率有望快速提升來(lái)會(huì)員市占率有望快速提升2.6914.46%智能汽車(chē)時(shí)代，每臺(tái)車(chē)都將擁有自智能汽車(chē)時(shí)代，每臺(tái)車(chē)都將擁有自己己的的“大大腦腦”，智智 能化成大勢(shì)所趨能化成大勢(shì)所趨大屏化大屏化座艙領(lǐng)域大屏、多屏、一芯 多屏的產(chǎn)品模式繼續(xù)演繹自動(dòng)駕駛自動(dòng)駕駛L4時(shí)代時(shí)代L4自動(dòng)駕駛的狀態(tài)，實(shí)現(xiàn)空間屬性跨界融合， 高度車(chē)路/車(chē)車(chē)協(xié)同，汽車(chē)將會(huì)被重新定義交互升級(jí)交互升級(jí)座艙人機(jī)交互也從被動(dòng)感知，向主動(dòng)式交互發(fā)展，功能不斷豐富。三星在 2