電子商務(wù)專業(yè)英語(yǔ)A試卷.doc

1、20072008年度第二學(xué)期電子商務(wù)專業(yè)英語(yǔ)期末考試試題（ A卷）專業(yè) 姓名 學(xué)號(hào)題目一二三四五六七總分得分一選擇題(每題2分，共40分)1. The () is the core of Internet business.A. Internet B. WebC. ARPA D. ARPANET2. The () evolved into the Internet.訂A. Internet B. web C. ARPANET D. www3. () is the meaning of EDI in E-commerce.A. Economic Development InstituteB. E

2、lectron Diffraction InstrumentC. Engineering Demonstrated InspectionI I I I I I I I I I線D. Electronic Data Interchange4. () are the three components of markets according to the Text.A. sellers, buyers and goodsB. agents, products and processesC. businesses, consumers and InternetD. businesses, produ

3、cts and consumers5. () sites do give visitors the chance to find almost everything they arelooking for in one place.IIIIIIIIIIIII1 IIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIIA. Portal sites B. Auction sites C. Storefront sites D. Online shopping mall6. Internet users can assume the role of either s

4、eller or bidder through ().第1頁(yè)共7頁(yè)A. Portal sites B. Auction sites C. Shopping malls D. Bartering sites7. () is e-commerce that uses security procedures and techniques, includingcryptography and digital signatures, commensurate with anticipated risks.A. Secure managementB. Secure transactionsC. Secur

5、e e-commerceD. E-commerce8. Although () are a popular form of payment for online purchases, manypeople resist the appeal and simplicity of () transactions due to securityconcerns.A. digital cashB. e-WalletsC. micropaymentsD. credit cards9. () ,cards with computer chips embedded on their faces, are a

6、ble to holdmore information than ordinary credit cards with magnetic strips.A. Peer-to-peer paymentB. E-BillingC. Smart cardsD. Credit cards10. () is one example of digital currency. It is stored electronically and canbe used to make online electronic payments.A. Digital cashB. E-WalletsC. Smart car

7、dsD. E-Billing11. () consists of data generated by site visits, including each visito sr IPaddress, time of visit, frequency of visits and other information.A. Data mining B. Log file C. eCRM D. Personalization12. () is the application of CRM to an e-business strategy and includes thepersonalization

8、 and customization of customer sexperiences and interactions witha Web site, call center or any other method of customer contact with the e-business.A. Data mining B. Log file C. Personalization D. eCRM13. B2C is differentiated B2B mainly in ().A. deconstructed value chain B. supply chain management

9、 第 2 頁(yè) 共 7 頁(yè)D. customerC. convenience14. (), or disintermediation, occurs when a manufacturer or service providerbypasses a reseller or salesperson and starts selling directly to the customer.A. Negotiation B. Customers C. Channel conflict D. Integration15. The relation between the SCO and SCM is ()

10、.A. SCM is the implementation of a SCOB. SCO is the implementation of a SCMC. SCM is part of the SCOD. SCO is part of the SCM16. E-logistics really means ().A. Logistics services for e-commerceB. Logistics services for electronic engineeringC. Logistics in Electronic IndustryD. Logistics for electro

11、nic engineering17. The SCO means ().A. Supply Chain OptimizationC. Supply Chain Organization18. The SCM means ().A. Supply Chain ManagerC. Supply Control Management19. (B. Supply Chain OrientationD. Supply Chain OfficeB. Supply Chain ManagementD. Supply Control Manager) refers to the relationship be

12、tween two or more companies.A. B2CB. C2CC. B2BD. C2B20. () refers to the relationship between the original equipmentmanufacturers (OEMs), secondary manufacturers, distributors, shipping companies, retailers and consumers.A. A B2B marketplaceC. A B2B integratorB. A B2B exchangeD. A company s supply c

13、hain 第 3 頁(yè) 共 7 頁(yè)連線題。將右邊專業(yè)縮略語(yǔ)中文意思的序號(hào)填在左邊的括號(hào)內(nèi)。(每題 1分，共15 分)1CEO （)首席執(zhí)行官2TCP （)客戶關(guān)系管理3ARPA（)傳輸控制協(xié)議4LAN （)企業(yè)資源計(jì)劃編制5EDI （)(美國(guó)國(guó)防部)高級(jí)研究計(jì)劃署6IT （)企業(yè)對(duì)企業(yè)7POS （)局域網(wǎng)8P2P （)企業(yè)對(duì)消費(fèi)者9CRM （)電子數(shù)據(jù)交換10ERP （)中央處理器11B2B （)(11)信息技術(shù)12B2C （)可擴(kuò)展鏈接標(biāo)識(shí)諦言13CPU （)電子收款系統(tǒng)14XML （)(14)研究與發(fā)展，研究與開(kāi)發(fā)15R&D （)(15)個(gè)人對(duì)個(gè)人詞匯英譯漢。將右邊中文意思的序號(hào)填在

14、左邊的括號(hào)內(nèi)。(每題 1 分，共15分)1packed switching（）微支付2remittance（）包交換3invoice（）大型購(gòu)物中心4inventory（）匯款，匯寄之款5logistics（） 拍賣(mài)6micropayment（ ）發(fā)票，發(fā)貨單7shopping mall（）折扣8auction（ ）存貨第 4 頁(yè) 共 7 頁(yè)9. discount ()10. credit card ()11. e-procurement ()12. net profit ()13. marketplace ()14. cargo ()15. tariff ()四 將下面句子主句中的主語(yǔ)用語(yǔ)用

15、信用卡，簽帳卡物流，后勤學(xué)，后勤(11)關(guān)稅，關(guān)稅表，稅則電子采購(gòu)凈利，純利(14)集會(huì)場(chǎng)所，市場(chǎng)，商場(chǎng)船貨表小出來(lái)，謂語(yǔ)用 表小出來(lái)，表示出來(lái)，從句引導(dǎo)詞用口表示出來(lái)。(每題5分，共10分)1. EDI uses standard-format electronic documents that replace common paper business documents such as invoices, bill of lading, purchase orders, purchase change orders, requests for quotations, and receiv

16、ing advicesthe six types of business documents that constitute 85% of the official commercial transactions in the U.S.2. The consumer who entrusts his or her money to electronic systems that are attacked or fail can unquestionably suffer loss.五英譯漢。(每題2分，共10分)1. Secure electronic funds transfer is cr

17、ucial to e-commerce.2. There are many benefits of bring business to the Internet.3. Rebates can help attract customers to your site.4. People are often reluctant to fill out a form requiring personal information.5. Online text chatting provides a real-time form of communication between customers and

18、 service representatives.六 段落翻譯。（每題 5 分，共 10 分）1 Digital cash is one example of digital currency. It is stored electronically and can be used to make online electronic payments; digital-cash accounts are similar to traditional bank accounts: consumers deposit money into their digital-cash accounts to be used in their digital transactions.第 9 頁(yè) 共 7 頁(yè)2 Customer registration requiring visitors to fill out a form with personal information that is then used to create a profileis reco