龜兔賽跑之后的故事 企業(yè)管理

1、龜 兔 賽 跑 之 后 的 故 事 誰(shuí)更具有競(jìng)爭(zhēng)力 個(gè)人？團(tuán)隊(duì)？ 誰(shuí)是笑到最后的贏家 你？我？還是大家？2021.41 Once upon a time a tortoise and a hare had an argument about who was faster. They decided to settle the argument with a race. They agreed on a route and started off the race.從前，有一只烏龜和一只兔子互相爭(zhēng)辯誰(shuí)跑的快。他們決定來(lái)一場(chǎng)比賽分高低，選定了路線，就此起跑。2021.42 The hare sho

2、t ahead and ran briskly for some time. Then seeing that he was far ahead of the tortoise, he thought hed sit under a tree for some time and relax before continuing the race.兔子帶頭沖出，奔馳了一陣子，眼看它已遙遙領(lǐng)先烏龜，心想，它可以在樹(shù)下坐一會(huì)，放松一下，然后再繼續(xù)比賽。2021.43 He sat under the tree and soon fell asleep. The tortoise plodding on

3、 overtook him and soon finished the race, emerging as the undisputed champ.兔子很快地在樹(shù)下就睡著了，而一路上笨手笨腳走來(lái)的烏龜那么超越過(guò)它，不一會(huì)兒完成比賽，成為貨真價(jià)實(shí)的冠軍。2021.44 The hare woke up and realised that hed lost the race. The moral of the story is that slow and steady wins the race.等兔子一覺(jué)醒來(lái)，才覺(jué)察他輸了。這個(gè)故事給我們的啟示是：緩慢且持續(xù)的人會(huì)贏得比賽。2021.45 Th

4、is is the version of the story that weve all grown up with. 這是從小伴隨我們長(zhǎng)大的龜兔賽跑故事的版本。2021.46 But then recently, someone told me a more interesting version of this story. It continues.但最近有人告訴了我一個(gè)更有趣的版本。故事這么連續(xù)下去2021.47 The hare was disappointed at losing the race and he did some Defect Prevention (Root Ca

5、use Analysis). He realised that hed lost the race only because he had been overconfident, careless and lax. 兔子當(dāng)然因輸了比賽而倍感失望，為此他做了些缺失預(yù)防工作根本原因解析。它很清楚，失敗是因?yàn)樗行判?，大意，以及散漫?021.48 If he had not taken things for granted, theres no way the tortoise could have beaten him. So he challenged the tortoise to ano

6、ther race. The tortoise agreed.如果它不是自認(rèn)一切都是理所當(dāng)然的，烏龜是不可能打敗它的。因此，它單挑烏龜再來(lái)另一場(chǎng)比賽，而烏龜也同意。2021.49 This time, the hare went all out and ran without stopping from start to finish. He won by several miles.這次，兔子全力以赴，從頭到尾，一口氣跑完，領(lǐng)先烏龜好幾公里。2021.410 The moral of the story？ Fast and consistent will always beat the sl

7、ow and steady. 這個(gè)故事有什么啟示？動(dòng)作快且前后一致的人將可勝過(guò)緩慢且持續(xù)的人。2021.411 If you have two people in your organization, one slow, methodical and reliable, and the other fast and still reliable at what he does, the fast and reliable chap will consistently climb the organizational ladder faster than the slow, methodical

8、 chap.如果在你的工作單位有兩個(gè)人，一個(gè)緩慢，按部就班，且可靠；另一個(gè)那么是動(dòng)作快，且辦事還算牢靠，那么動(dòng)作快且牢靠的人會(huì)在組織中一直往上爬，升遷的速度比那緩慢且按部就班辦事的人快。2021.412 Its good to be slow and steady; but its better to be fast and reliable.緩慢且持續(xù)固然很好，但動(dòng)作快且牢靠那么更勝一籌。2021.413 But the story doesnt end here. The tortoise did some thinking this time, and realised that the

9、res no way he can beat the hare in a race the way it was currently formatted. 這故事還沒(méi)完沒(méi)了這下輪到烏龜要好好檢討，它很清楚，照目前的比賽方法，它不可能擊敗兔子。2021.414 He thought for a while, and then challenged the hare to another race, but on a slightly different route.它想了一會(huì)兒，然后單挑兔子再來(lái)另一場(chǎng)比賽，但是是在另一條稍許不同的路線上。2021.415 The hare agreed. The

10、y started off. In keeping with his self-made commitment to be consistently fast, the hare took off and ran at top speed until he came to a broad river. 兔子同意，然后兩者同時(shí)出發(fā)。為了確保自己立下的承諾從頭到尾要一直快速前進(jìn)，兔子奔馳而出，極速奔跑，直到碰到一條寬闊的河流。2021.416 The finishing line was a couple of kilometers on the other side of the river.而

11、比賽的終點(diǎn)就在幾公里外的河對(duì)面2021.417 The hare sat there wondering what to do. In the meantime the tortoise trundled along, got into the river, swam to the opposite bank, continued walking and finished the race.兔子呆坐在那裡，一時(shí)不知怎么辦。這時(shí)候，烏龜卻一路跚跚而來(lái)，投入河裡，游到對(duì)岸，繼續(xù)爬行，完成比賽。2021.418 The moral of the story? First identify your

12、core competency and then change the playing field to suit your core competency.這那么故事有什么啟示？首先，辨識(shí)出你的核心競(jìng)爭(zhēng)力，然后改變游戲規(guī)那么來(lái)適應(yīng)發(fā)揮你的核心競(jìng)爭(zhēng)力。2021.419 In an organization, if you are a good speaker, make sure you create opportunities to give presentations that enable the senior management to notice you.在你的工作單位，如果你是一

13、個(gè)能言善道的人，一定要想法創(chuàng)造時(shí)機(jī)，好好表現(xiàn)自己，以便讓企業(yè)上層注意到你。2021.420 If your strength is analysis, make sure you do some sort of research, make a report and send it upstairs. Working to your strengths will not only get you noticed but will also create opportunities for growth and advancement.如果你的優(yōu)勢(shì)是從事分析工作，那么你一定要做一些研究，寫一個(gè)報(bào)

14、告，然后呈送上級(jí)。依著自己的優(yōu)勢(shì)(專長(zhǎng))來(lái)工作，不僅會(huì)讓上頭的人注意到你，也創(chuàng)造成長(zhǎng)和進(jìn)步的時(shí)機(jī)。2021.421 The story still hasnt ended.故事還沒(méi)結(jié)束。2021.422 The hare and the tortoise, by this time, had become pretty good friends and they did some thinking together. Both realised that the last race could have been run much better.這下子，兔子和烏龜成了惺惺相惜的好朋友。它們一起

15、檢討，兩個(gè)都很清楚，在上一次的比賽中，它們可以表現(xiàn)得更好！2021.423 So they decided to do the last race again, but to run as a team this time. 所以，他們決定再賽一場(chǎng)， 但這次是同隊(duì)合作。2021.424 They started off, and this time the hare carried the tortoise till the riverbank. There, the tortoise took over and swam across with the hare on his back. 它

16、們一起出發(fā)，這次可是兔子扛著烏龜，直到河邊。在那裡，烏龜接手，背著兔子過(guò)河。2021.425 On the opposite bank, the hare again carried the tortoise and they reached the finishing line together. They both felt a greater sense of satisfaction than theyd felt earlier.到了河對(duì)岸，兔子再次扛著烏龜，兩個(gè)一起抵達(dá)終點(diǎn)。比起前次，它們都感受到一種更大的成就感。而且，他們居然花費(fèi)了由始以來(lái)最短的時(shí)間！2021.426 The m

17、oral of the story? Its good to be individually brilliant and to have strong core competencies; but unless youre able to work in a team and harness each others core competencies, youll always perform below par because there will always be situations at which youll do poorly and someone else does well

18、.這個(gè)故事有什么啟示？ 個(gè)人表現(xiàn)優(yōu)異與擁有堅(jiān)強(qiáng)的核心競(jìng)爭(zhēng)力固然不錯(cuò)，但除非你能在一個(gè)團(tuán)隊(duì)內(nèi)與別人同心協(xié)力，并掌控彼此的核心競(jìng)爭(zhēng)力，否那么你的表現(xiàn)將永遠(yuǎn)在標(biāo)準(zhǔn)之下，因?yàn)榭傆幸恍┣闆r下，你是技不如人，而別人卻干的蠻好的。2021.427There are more lessons to be learnt from this story.從這個(gè)故事，我們可以學(xué)到更多。2021.428Note that neither the hare nor the tortoise gave up after failures. The hare decided to work harder and put i

19、n more effort after his failure.我們了解，在遭逢失敗后，兔子和烏龜都沒(méi)有就此放棄。兔子決定更加努力，並且投入更多的精力。2021.429The tortoise changed his strategy because he was already working as hard as he could. In life, when faced with failure, sometimes it is appropriate to work harder and put in more effort. 在盡了全力之后，烏龜那么選擇改變策略。在人的一生中，當(dāng)失敗

20、臨頭時(shí)，有時(shí)我們需更加努力。2021.430 The hare and the tortoise also learnt another vital lesson. When we stop competing against a rival and instead start competing against the situation, we perform far better.兔子和烏龜也學(xué)到了最關(guān)鍵的一課。當(dāng)我們不再與競(jìng)爭(zhēng)對(duì)手較力，而開(kāi)始逐鹿某一情境時(shí)，我們會(huì)表現(xiàn)得更好。2021.431 When Roberto Goizueta took over as CEO of Coca-

21、Cola in the 1980s, he was faced with intense competition from Pepsi that was eating into Cokes growth. 1980年代，當(dāng)古茲維塔接掌可口可樂(lè)執(zhí)行官時(shí)，他面對(duì)的是百事可樂(lè)的劇烈競(jìng)爭(zhēng)，可口可樂(lè)的市場(chǎng)成長(zhǎng)正被它蠶食掉。2021.432 His executives were Pepsi-focussed and intent on increasing market share 0.1 per cent a time. 古茲維塔手下的那些管理者，把焦點(diǎn)全灌注在百事可樂(lè)身上，一心一意只想著一次增長(zhǎng)百分

22、之零點(diǎn)一的市場(chǎng)占有率。2021.433 Goizueta decided to stop competing against Pepsi and instead compete against the situation of 0.1 per cent growth.古茲維塔決定停止與百事可樂(lè)的競(jìng)爭(zhēng)，而改與百分之零點(diǎn)一的成長(zhǎng)此一情境角逐。2021.434 He asked his executives what was the average fluid intake of an American per day? The answer was 14 ounces. What was Coke

23、s share of that? Two ounces. Goizueta said Coke needed a larger share of that market. 他問(wèn)起美國(guó)人一天的平均液態(tài)食品消耗量為多少？答案是十四盎斯?？煽诳蓸?lè)在其中有多少？答案是兩盎斯。古茲維塔說(shuō)，可口可樂(lè)需要在那塊市場(chǎng)做大占有率。2021.435The competition wasnt Pepsi. It was the water, tea, coffee, milk and fruit juices that went into the remaining 12 ounces. The public sh

24、ould reach for a Coke whenever they felt like drinking something.我們的竟?fàn)帉?duì)象不是百事可樂(lè)，而要是占掉市場(chǎng)剩余十二盎司的水、茶、咖啡、牛奶及果汁。當(dāng)大家想要喝一點(diǎn)什么時(shí)，應(yīng)該是去找可口可樂(lè)。2021.436 To this end, Coke put up vending machines at every street corner. Sales took a quantum jump and Pepsi has never quite caught up since.為達(dá)此目的，可口可樂(lè)在每一街頭擺上販賣機(jī)，銷售量因此節(jié)節(jié)上升，百事可樂(lè)從此再也追趕不上。2021.437 To sum up, the story of the hare and tortoise teaches us many things.Ch