《國際貿易拓展課程教案》訂單及其履行

1、第 頁教 學 內 容 提 要備注Unit 4 Orders and Their Fulfillment 訂單及其履行 4.1 Introduction（簡介）(5 mins) 目的：掌握如何下訂單并進行回復。 訂單是指買方要求賣方按先前報盤達成的交易條件供應具體數(shù)量的貨物。許多公司常常采用具有正式打印號的訂貨單，這樣既能節(jié)省時間，又能確保不遺漏任何重要細則。不過，仍有一些公司，尤其是小公司，采用信函方式訂貨。必須特別指出的是，如果采用電話訂購，應該通過書信加以確認。 訂單必須準確、清楚，否則就會帶來意想不到的麻煩。 一般地，訂單應包括以下內容： （1）品名和品質。應清楚地提及商品目錄或目錄號碼

2、，對商品質量進行必要的準確而全面的描述（比如質量等級、顏色、式樣等）。 （2）價格和數(shù)量。應清楚地說明所訂購的每項商品的數(shù)量、重量或長度。如果沒有明確的數(shù)量，則應說明最高限量與最低限量。 （3）包裝和標志。 （4）裝運地點、裝運日期、運輸方式及代理等。 （5）付款條件。 （6）單據(jù)。包括所需的全部單據(jù)及運輸指示。 （7）替代品。如果所要的商品沒有現(xiàn)貨供應，是否同意以別的商品替代。4.2 Writing Skills（寫作技巧）(5 mins)訂單信函的寫作步驟及常見表達方式：接受訂單信函的寫作步驟及常見表達方式：拒絕訂單信函的寫作步驟及常見表達方式：4.3 Specimen Letters（樣

3、函）(55 mins)Notes to the specimen letters1. strong bales大包2. gunny bag黃麻麻袋3. waterproof material防水材料4. file檔案5. Confirmed Irrevocable Letter of Credit保兌的、不可撤銷信用證6. We have booked your Order我們接訂你方訂單7. repair free of charge免費修理8. performance bond履約保證金9. all orders are being met in strict rotation所有訂單排得

4、很緊10.trade discounts商業(yè)折扣4.4 Focal Words（焦點詞匯）actn.行為，行為過程，一幕，條例，法令The thief was caught in the act of riffling the safe.The second act was not very interesting. Navigation Actvt. & vi.行動，辦事，充任，發(fā)生作用Why dont you make up your mind to act at once？We should act in a principled manner. Who acted as chairma

5、n in her absence？This medicine acts on the heart.act as擔任He acted as chairman in my absence.act in在-方面（的）行動I am quite sure that he acted in this matter from disinterested motives.acting: adj.& n.代理的，演技an acting chairmanHer acting was quite first-rate.action: n. 行動，行為，作用，訴訟，故事take action put out of a

6、ction Action speak louder than words.They were forced to take legal action.The storm put the telephones out of action. I felt that it was time for me to take action.confirmvt. 鞏固，確定The latest information confirms my belief that he is to blame. We hereby confirm acceptance of your order.confirmation:

7、 n. 批準，認可，證實We are waiting for confirmation of the news. confirmed: adj.證實的，保兌的confirmed letter of creditfavorn. 好感，賞識，幫忙，特權 Would you do me a favor？ A letter of credit in our favor will be established immediately. vt. 恩惠，給以優(yōu)惠，對有利，贊成 Opportunities always favor those with courage. We trust to be favo

8、red with your order.favorable: adj. 贊成的，有利的，優(yōu)越的 We believe if you take the quality into consideration, you will find our quotation most favorable.favorably: adv. 贊成地，滿意地，有幫助地 He impressed me favorably.favored adj. 滿意的，優(yōu)惠的 most-favored-nation treatmentfavorer n. 支持者，贊成者in favor of 贊成，主張 They were in

9、favor of free trade.in ones favor 對某人有利 The exchange rate is not in our favor.ask a favor of sb. 求人幫一個忙 I want to ask a favor of you.Marketn. 市場，需求，銷路，交易，市價 Good ware makes quick markets.vt. 交易，銷售 The inventor is trying to market his new product.marketable adj. 適銷的，暢銷的 marketable goods 暢銷貨marketer n

10、. 在市場上買賣的人，專營某種商品的商人或商店 a big gasoline marketermarketing n. 買賣，營銷 a marketing cost marketplace n. 集市，市場registern. 登記，記錄，注冊，登記冊 Just sign the register here and Ill have your bags sent up later.vt. & vi. 登記，注冊，掛號郵寄，留下印象 Please register this letter. His bearing registered me with intense fear. register

11、ed adj.登記的，注冊的，掛號的 registered trademark registered post 4.5 Useful Sentences（實用語句）(25 mins)1. In consideration of this being your initial order, we have decided to grant you 3% special discount to strengthen your position in competition with other suppliers.2. We have received your letter of May 23

12、along with your proforma invoice No 215/1427 in triplicate and take pleasure in placing an order with you for the said items.3. We are pleased to inform you that your order No.320 has been accepted by our manufacturers.4. We hereby confirm acceptance of your order and are enclosing herewith our sale

13、s confirmation in two originals one of which please sign and return to us for our file.5. We hope that this order will meet your immediate acceptance and careful execution as usual.6. Please supply the under-mentioned goods as per your quotation and samples submitted on September 5. 7. In view of our heavy bookings, we are not in a position to commit ourselves to new orders. 8. Your prompt attention to this order will be highly appreciated.9. Thank you again for this t