人教版高中英語Book-9-Unit-5-reading-Keeping-Advertisers-H課件

1、鄉(xiāng)鎮(zhèn)衛(wèi)生院愛衛(wèi)工作計劃范本書為進一步鞏固衛(wèi)生城鎮(zhèn)成果,不斷改善城鎮(zhèn)環(huán)境衛(wèi)生水平,全面提高居民的生活和環(huán)境質(zhì)量,推進健康城鎮(zhèn)的建設。根據(jù)縣愛衛(wèi)會工作目標和要求,結(jié)合城鎮(zhèn)實際情況,制定健康教育工作計劃如下:一、目標:通過開展各種形式的健康教育活動,進一步指導各社區(qū)的健康教育工作,以達到營造健康的環(huán)境,培育健康理念,優(yōu)化健康的設施、完善健康的服務,擁有健康的人群的目的。使轄區(qū)居民群眾掌握有關的健康知識和衛(wèi)生保健常識,增強大衛(wèi)生意識、創(chuàng)建意識和自我保健意識,形成一定的健康行為規(guī)范,倡導良好的生活習慣和健康的生活方式。二、計劃安排:1、辦好健康教育學校。以各社區(qū)健康教育學校為主,做到授課有計劃安排、有教

2、師、有教材、有課時、有記錄。開課率100%。2、廣泛開展宣傳活動。醫(yī)學教育網(wǎng)搜集整理緊緊圍繞愛國衛(wèi)生月“人人動手、清潔家園”和世界衛(wèi)生日的主題積極開展宣傳活動,組織轄區(qū)單位設立宣傳臺、涌躍參加黑板報聯(lián)展,進行評比;各社區(qū)居委會定期在宣傳欄中進行健康知識宣傳,利用宣傳形成一個較強烈的愛國衛(wèi)生工作宣傳氛圍。3、繼續(xù)發(fā)揮示范點的表率作用。配合縣有關部門通過抓好示范點的健教工作在轄區(qū)各單Unit5Keeping Advertisers Honest鄉(xiāng)鎮(zhèn)衛(wèi)生院愛衛(wèi)工作計劃范本書Unit5Keeping AdWhat is an advertisement?An advertisement is an a

3、nnouncement in newspaper, on television, or on a poster about something such as a product, event, or job. What is an advertisement?An adBrainstormingWhat is the purpose of advertisement?BrainstormingWhat is the purpoDid any of these advertisements contain lies or misleading information?Did any of th

4、ese advertisementDiscussionAs we are flooded with advertisements in our modern world, how can we recognize false advertisements ?DiscussionAs we are flooded wiPre-readingNew words & expressionsimmoral If you describe someone or their behavior as immoral, you believe that their behavior is morally wr

5、ong.decent Decent people are honest and behave in a way that most people approve of.ethical morally good or correct. (opp) unethicalPre-readingNew words & express1. Whats the genre of the passage?2. In what four ways can consumers be protected from false, misleading or unethical advertising?STAGE ON

6、ESkim the passage and answer the questions.There are laws, advertising organizations and complaints organization to protect consumers. In addition, consumers themselves should be responsible for checking the product before buying it. Exposition1. Whats the genre of the pasScan the passage and find o

7、ut topic sentence for the first part (the law) and examples if possible .Topic sentencesExamplesOne way to control advertising is to make laws to prevent advertisers doing the wrong thing.Adult theme alcoholic drinks laws prevent from STAGE TWOSAMPLEScan the passage and find out STAGE THREEFind out

8、the topic sentence and rewrite the key words if possible .SAMPLETopic sentences(para3-para5)Rewrite the key words if possible STAGE THREEFind out the topic Topic sentences(para3-para5)Rewrite the key words if possible3. For this reason, most advertisers belong to advertising organizations that not o

9、nly educate and support their members, but also make rules for everyone in the organization to follow.(Advertising organizationShould)make a code of ethics for everyone in the organization to follow4. This is why many countries have a government organization which examines complaints about ads.(Comp

10、lains organization)is established to examine complains about ads5. This means that the consumer is responsible for checking the product before buying.It is the customers duty to check the product before buying;Topic sentences(para3-para5)RHave a discussion with your group members and try to suggesti

11、ons to prevent advertisers making false advertisements.Instructions: 1.six students are in a group .2. Each group needs a writer to write down these suggestions into a list.3. You need to give some examples to support your opinion.STAGE FOURGroup work Have a discussion with your grSampleTitle: A list of suggestions to stop false advertising I hold the opinion that cusumers In addition, government department should For example .SampleTitle: A list of suggestREFLECTIONThe test of a first-rate intelligence is the ability to hold two opposed ideas in mind at the same time a