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LeonYang（楊武全）Dec,2009RSNAReport20091ReportListPrefaceGeneralPlayersPhilipsNeusoftChinalocalGXRFocusDRRC/RFBucky&MobileMammographyGXRSuppliersNEOOthers2AboutRSNARSNA(RadiologicalSocietyofNorthAmerica)

Foundedin1915RSNAisaprofessionalmembershipsocietycommittedtoexcellenceinpatientcarethrougheducationandresearch.Morethan40,000medicalimagingprofessionalsaremembersofRSNA,includingradiologists,radiationoncologists,medicalphysicistsandalliedscientistsThemissionoftheRSNAistopromoteanddevelopthehigheststandardsofradiologyandrelatedsciencesthrougheducationandresearchA-HiltonChicagoB-McCormickPlace3Whoparticipant?LotsofmedicaldevicecompaniesdisplayproductsinRSNA,whichcontainsourassociatesandcompetitors4GeneralChicagoisacompatiblecityforEXPO,forthemodernandadvantageoustransportationRSNA2009ismorestagnantthanprevious,forthereasonofeconomiccrisis4largehalls-3forEXPO,1forlearningcenterUSA,EuropeanandJapanesecompaniesaremainplayersSomeChinaLocalcompaniesparticipantKoreacompaniesaremoreactiveMorecompaniesentermedicalinformationsystem,whicharemainlybaseonsoftwareLotsofSuppliersparticipantTube,HVG,Monitor,Coils……5GXRMarketPositionBuckyRC/RFDR200K500K1,500K1,000K2,000KCompetitorPNMS(PMS/NMS)VacancyorPotential500/800RFWDMGE/SiemensToshiba/ShimadzuEssentaRAD/NeuStar500RRF2900EssentaRCGE/Siemens/ShimadzuWDM/SWM/UCMCGE/Siemens/ShimadzuWDM/LandwindChinaLocalCompaniesUnit:RMBRF39006PlayersStrongPlayersinEXPOGE-BlueSiemens-GreenPhilips-BlueCanon-RedVI7PhilipsPhilipsshowall-sidedmedicaldeviceStrongshowerCTPetCTMR1.5T3.0TGXRDRCVStandCeilingsuspenseUS8NeusoftNeusoftshowall-sidedmedicaldeviceChinaLocalStrongshowerMinimodelsinsteadofrealsystemFocusonCTandMRinworldmarketCTNeuVizDual16slicesMRSuperstar0.35TSpark1.5TUS9ChinaLocalSomeChinaLocalcompaniesStronginChinaExpandtoworldwidemarketChinaLocalWDMDRMindrayUSLandwindDRXGYMR10GXR-DRLotsofDRsystemsinEXPOLikemushroomafteraspringrainGoodROIinhospitalfinanceDRcategoryEconomicG-armDRCeilingsuspenseDR11GXR-RC/RFRC/RFFewRC/RFshowersRC/RFinthestageof“DeclineofProduction””HospitalstobuyRC/RFfor“l(fā)evelevaluation””HospitalstouseinbreakevenoffinanceSHIMADZUisstilltheNo.1playerRC/RF12GXR-Bucky&MobileBuckyFewbuckyshowersMainlyfromsmallcompaniesBasicbuckyfunctionsLowpriceMobileSomemobileshowersMainlyfromsmallcompaniesLowpriceSecondarypositioninGXRproductportfoliofrombigcompanies13GXR-MammographyGXRMarketSegmentationPreciseMarketPositionCustomerdrivenMammographyAmammogramisaspecialtypeofX-rayofthebreasts.Mammogramscanshowtumorslongbeforetheyarebigenoughforyouoryourhealthcareprovidertofeel.MammogramsarequickandeasyPatientstandinfrontofanX-raymachine.DoctortakestheX-raysplacesthebreastbetweentwoplasticplates14MedicalInfo.Sys.HISHospitalInformationSystemPACSPictureArchivingandCommunicationSystemISSInformationShareSystemMainlyfromprofessionalmedicalsoftwarecompanies15GXRSuppliersTubeDUNLEEVarianHVGCPISEDECALKOREAFlatDetectorCanonVatechOthersWorkstationMonitorPrinter16NEOKids-careMarketSegmentationMarketPositionPreciseMarketPositionCustomerdriven17OthersMobilemedicalstationHospitalinfrastructureRSNAe-learningcenter18CustomerfocusBuckyMedium-levelPerformanceReliabilityCostBuckyLow-levelCostReliabilityPerformanceRC/RFMedium-levelReliabilityPerformanceCostRC/RFLow-levelCostReliabilityPerformanceCustomerFocus

inEXPO19SummarizeDRLotsofDRplayersinthemarketDRinthestageof“Growth”MostcompaniesinmediummarketlevelSomeinhighlevelmarketlevelVerybeneficialtoplayinmediummarketlevelwiththemarketgrowthIt’s““musthave”RC/RFFewRC/RFplayersRC/RFinthestageof“DeclineofProduction””Thekeypointistoimprovetheproductreliability,especiallyinmovementandexposureBuckyFewBuckyplayersBuckyinthestageof“DeclineofProduct

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