R D value proposition (engish version)-麥肯錫-國(guó)際汽車城戰(zhàn)略咨詢?nèi)竉第1頁(yè)
R D value proposition (engish version)-麥肯錫-國(guó)際汽車城戰(zhàn)略咨詢?nèi)竉第2頁(yè)
R D value proposition (engish version)-麥肯錫-國(guó)際汽車城戰(zhàn)略咨詢?nèi)竉第3頁(yè)
R D value proposition (engish version)-麥肯錫-國(guó)際汽車城戰(zhàn)略咨詢?nèi)竉第4頁(yè)
R D value proposition (engish version)-麥肯錫-國(guó)際汽車城戰(zhàn)略咨詢?nèi)竉第5頁(yè)
已閱讀5頁(yè),還剩9頁(yè)未讀, 繼續(xù)免費(fèi)閱讀

下載本文檔

版權(quán)說(shuō)明:本文檔由用戶提供并上傳,收益歸屬內(nèi)容提供方,若內(nèi)容存在侵權(quán),請(qǐng)進(jìn)行舉報(bào)或認(rèn)領(lǐng)

文檔簡(jiǎn)介

ShanghaiInternationalAutoTown:

GoldenGatetotheVastChineseMarketBrochureforR&DinstitutionsOctober14,2001October14,2001:

October14,2001:PhotoofMayorXuKuangdiSignatureofMayorContentsChina’seseautoindustryChina’sBboomingChineseautomarketExceptionalShanghai’soutstandingautoindustryPromisingHighpotentialShanghaiInternationalAutoTown(SIAT)SIAT–firstchoiceforautoR&DandstartupsComprehensiveSIATR&DmanagementandtrainingcenterFavorableautoR&DenvironmentPrivilegepoliciesofSIATSIATinvestmentprocedureandcontactinformationMapofShanghaiMapofShanghaiLocatedinthemostadvancedareaofChina,…Nearthemostdevelopedautobaseofthecountry,…Withhighqualityprofessionalandtechnicaltalent,…Enjoyingsupportfromapragmaticandambitiousgovernment,…ExertinginfluenceontherestofthenationAmodernautotownwillemergeinWestShanghai.ItwillbeagoldengatetothevastChineseautomobilemarket.AmodernautotownwillemergeinWestShanghai.ItwillbeagoldengatetothevastChineseautomobilemarket.Chineseautoindustry

(GeneralBackgroundInformation)PAGE\#"'Page:'#'

'"Thissub-headisnotneededPAGE\#"'Page:'#'

'"Thissub-headisnotneededChina’sBoomingAutomobileMarketInjustafewyearsfromnow,China’sautomobilemarketwillenjoyrapidandsustainedannualgrowthofover10percent.By2010,Chinaisexpectedtobeoneofthethreemajorautomobilemarketsintheworld.Annualdemandforcarswillriseto5.8millionunits.Exhibit1:Exhibit1:Autosalesvolume,salesprojectionIncomingyears,automobileindustryinChinawillgrowmuchfasterthantheworldaverage.Increasedpercapitaincomes,growthinpassengerandfreighttransportationdemand,improvedroads,policiesencouragingautomobilepurchases,andtariffchangesfollowingChina’saccessiontotheWTOwilldrivethisgrowth.Incomingyears,China’sautomobilemarketwillenjoysustainedandrapidannualgrowthofover10percent.By2010,Chinaisexpectedtobeoneofthethreemajorautomobilemarketsintheworld.Annualdemandforcarswillriseto5.8millionunits.China’sautomobileindustrywillgrowmuchfasterthantheworldaverage.Increasedpercapitaincomes,growingdemandforpassengerandfreighttransportation,improvedroads,policiesencouragingautomobilepurchases,andtariffchangesfollowingChina’saccessiontotheWTOwilldrivethisgrowth.Inthenext10years,thegrowingmarketfornewcarsandtheemergenceanddevelopmentofthesecond-handcarmarketwillresultinafastgrowthinautomobiledistribution,anddrivethesignificantdevelopmentofmaintenance,credit,andinsurancebusinesses.Thedevelopmentoftheautoindustrywillstepuphigherstepuptherequirementsonforautoresearchanddevelopment.ChineseautoR&Dwillfacethechallengeofmovingfromcopyingforeignmodelsandprocesses,withwhilemakingsmallandsimplechanges,todevelopinganddesigningbrandnewmodels.TherewillbealotofthingstodoforChina’sautoR&D.

ExceptionalShanghai’soutstandingautoindustryAstheeconomic,financialandtransportationcenterofChina,Shanghaihasallthefavorableconditionsforsupportingafastgrowingautoindustry.Goingbytheestimatesofprofessionalorganizations,theboominChina’sautoindustrywillfirsttakeplaceintheChangjiangRiverDelta.Marketdemandherewillincreaseby10-20percentannuallyinthenext10years.Apartfromthishugelocalmarket,otherpartsofthecountrywillalsogeneratemassivedemandShanghaiisalsorecognizedasChina'smostdevelopedindustrialandcommercialcenter.Shanghai’sItsautomobilemanufacturingfoundationisratedoneofthebestinChina.ShanghaiwasthefirstinChinatointroducetheVolkswagen“Santana"carin1983.Afternearly20yearsofdevelopment,ShanghaihasbecomeamaturemanufacturingbaseproducingmainlytheSantana,Passat,Buick,ShanghaiVolvobus,andDatongheavytruck.Shanghai’sautomobileoutputamountstoone-fifththatofthewholecountry.ShanghaialsohasoneofthemostpowerfulautoR&DbasesinChinawithleadingresearchinstitutionsandagreatmanyprofessionaltechnicians.WithitsdevelopedThefurtherdevelopmentofShanghai’seconomy,cultureandtechnology,itwillbecomemakeitevenmoreimportantinChina’sautoR&D.Besides,Shanghai’soveralldevelopmenthasattractedtheattentionoftheworld.Agreatmanylargenumberofoutstandingprofessionalshavecometoworkandliveinthisbeautifulcity,whichenjoysthereputationof“apearlintheeast”,offeringtheafirst-rateclasstalentpoolforherfurtherdevelopment.Exhibit2:PicturesofcarsExhibit2:PicturesofcarsSIATisacomprehensiveautocenterfocusingonautotradebutincludingR&D,logisticsservices,exhibitionandeducation,tourismandcarmaking.ItislocatedinAnting,atowninWestShanghai,atthejunctureofJiangsu,ZhejiangandShanghai.SIATwillbuildonShanghai’sexistingadvantages,leverageglobaltrendsintheautoindustryandconsumerpreferences,andbuildnewcoreskillstosetupacomprehensiveautoeconomicsystem.centerwithsuchfunctionsasR&D,logistics,exhibitionsandeducation,tourismandcarmaking.TheShanghaiMunicipalGovernmenthasspeciallyestablishedtheSIATDevelopmentCompany.,Ltd.,topromotetheplanningandimplementationoftheproject.MajorshareholdersincludeShanghaiAutoIndustryGroupCompany,ShanghaiGoodsandMaterialsGroup,andtheInvestmentCompanyofJiadingDistrictGovernment.SIATinvitedinternationalexpertsinallfieldstoconducttheinvestigationandresearch,designingandverification.Itsplanthusincludeseconomic,social,human,andaestheticaspectstoensurethecreationofthebestreturnoninvestmentreturnandthemostattractiveenvironment.WiththesupportfromoftheMunicipalGovernmentandthepeopleofShanghai,SIATisbeingbuiltatanunprecedentedspeed.Thebasicstructurewillbesetupin2twoyearsandthewholeprojectshouldbecompletedwithin5-6fivetosixyears.SIATwillgreatlypromotethedevelopmentofChina’sautoindustryandbecomeacenterofexcellenceinShanghaiExhibit3Exhibit3:Mapof60km2SIATCoreTradingZone上海國(guó)際汽車城--汽車研發(fā)、創(chuàng)新機(jī)構(gòu)的首選之地上海國(guó)際汽車城--汽車研發(fā)、創(chuàng)新機(jī)構(gòu)的首選之地上海國(guó)際汽車城--汽車研發(fā)、創(chuàng)新機(jī)構(gòu)的首選之地上海國(guó)際汽車城--汽車研發(fā)、創(chuàng)新機(jī)構(gòu)的首選之地上海國(guó)際汽車城--汽車研發(fā)、創(chuàng)新機(jī)構(gòu)的首選之地上海國(guó)際汽車城--汽車研發(fā)、創(chuàng)新機(jī)構(gòu)的首選之地SIAT–firstchoiceforautoR&DandstartupsTheconcentrationofautomakersandpartssupplierswithinandnearSIATwillcreategreatdemandforautoR&D.AcomprehensiveautoR&Dfacility,afavorableR&DenvironmentandcommittedgovernmentsupportwillmakeSIATanunbeatablelocationfortheseactivities.ComprehensiveSIATR&DManagementandTrainingCenterThecenteriscomposedofSIAT’sR&DcenterwillcompriseR&Dinstitutions,logisticsservices,acertification/monitoringfacility,universities,professionaltrainingschoolsandstartupcompanies.ThroughfocusedR&D,logistics,certificationandotherservices,theAnR&DmanagementandtrainingcenterwillbecomeanimportantR&Dplatformfortheautoindustry,creatingevalueforOEMsautomakersandpartssuppliersandbecomeanimportantR&Dplatformfortheautoindustry.ItseEducationalandtrainingfacilitieswilltraintheprovideChina’sfutureengineersandlaborsworkerswithdifferentlevelavarietyofskills.TheywillbecomeanexcellenttalentpoolforR&DinstitutionsinSIATItssSupportforstart-upswillcreatefavorableconditionsforthecommercializationofhi-techresearchresults,andsupportthecreationandgrowthofmanyenterprises.

FavorableautoR&DenvironmentFavorableR&DenvironmentTheconcentrationofOEMsandpartssupplierswithinandsurroundingSIATwillputgreatdemandonautoR&D.TheexhibitioncentersandsalesnetworkinSIATwillalsodrawtheR&DinstitutionsclosertothemarketandconsumerssothattheycanknowmoreabouttheirdemandsanddobetterintheR&D.RespondingtToensurethatitmeetsthegreaterdemandforautoR&D,SIATwillcreateanunsurpassedenvironmentforsuchwork.Talentpool:AutouniversitiesandprofessionalschoolsinSIATwillprovidetalentofalllevels.SIAT’sfavorabletalentpoliciesandtalentservices<FOREXAMPLE?>willfacilitatetheattractionofhelpattracttalentsfromallovertheworldandwillcreateasoundbasisfordevelopingpeople.GoodAdequateinfrastructureandsupportingservices:TheR&Dmanagementandtrainingcenterwillbesupportedbysuchhaveallrequiredinfrastructuresuchasbroadbandandopticalfibernetworkrequiredtoshareinformationandintellectualpropertyresources.ItThecenterwillalsoenjoysupportingITandfinanceservicesprovidedbyfrommanyvendorsprovidersintheSIAT.ComfortableSuperiorlivingconditions:SIATwillbuildlivingquartersandentertainmentfacilitiesthatprovidefirstclassworkingandlivingconditionstopeopleworkingorstudyingthere.

GovernmentSupportandPreferentialPoliciesTheCentralGovernmentandShanghaiMunicipalGovernmentattachgreatimportancetothebuildingdevelopmentofSIAT.Therefore,tTheGovernmentwilladoptensurepoliciesforSIATthataremuchmorefavorablethanthoseforanyeconomicdevelopmentzonesorspecialzones.Specialpoliciesywillinclude:LowlandusagefeeforR&Dinstitutionsandfreelandusagerightsforuniversitiesandtechnical/businesstrainingcenters.DirectinvestmentsbytheGovernmentintheinfrastructure,plantnetworkandcommunicationsystems.R&Dinstitutionscanusethesefacilitiesfreeofchargeoratverylowcost.Supportforstart-upsintheformofstart-upseedmoney,taxreductionortaxexemption.SpecialfundsforSIATR&Dandcommercializationprovidesfinancialsupporttoresearchesandprojects.FavorablepoliciesforattractingandretainingtalentfromhomeandabroadtocometoSIAT.InvestmentprocedureandcontactinformationSIATsincerelyinvitesautoR&D,certificationandexaminationinstitutions,etc.,tosetupfacilitiesinSIAT.RequirementsforR&DinstitutionsapplicationWiththewhole-heartedsupportoftheShanghaiMunicipalGovernmentandofinternationalprofessionalsinassociatedfields,SIATaimstobuildafirst-classautotown.SIATreceivesgreatsupportfromShanghaiGovernmentandinternationalexpertsofrelevantindustries.SIATwillbebuiltintoaworld-classauto

溫馨提示

  • 1. 本站所有資源如無(wú)特殊說(shuō)明,都需要本地電腦安裝OFFICE2007和PDF閱讀器。圖紙軟件為CAD,CAXA,PROE,UG,SolidWorks等.壓縮文件請(qǐng)下載最新的WinRAR軟件解壓。
  • 2. 本站的文檔不包含任何第三方提供的附件圖紙等,如果需要附件,請(qǐng)聯(lián)系上傳者。文件的所有權(quán)益歸上傳用戶所有。
  • 3. 本站RAR壓縮包中若帶圖紙,網(wǎng)頁(yè)內(nèi)容里面會(huì)有圖紙預(yù)覽,若沒(méi)有圖紙預(yù)覽就沒(méi)有圖紙。
  • 4. 未經(jīng)權(quán)益所有人同意不得將文件中的內(nèi)容挪作商業(yè)或盈利用途。
  • 5. 人人文庫(kù)網(wǎng)僅提供信息存儲(chǔ)空間,僅對(duì)用戶上傳內(nèi)容的表現(xiàn)方式做保護(hù)處理,對(duì)用戶上傳分享的文檔內(nèi)容本身不做任何修改或編輯,并不能對(duì)任何下載內(nèi)容負(fù)責(zé)。
  • 6. 下載文件中如有侵權(quán)或不適當(dāng)內(nèi)容,請(qǐng)與我們聯(lián)系,我們立即糾正。
  • 7. 本站不保證下載資源的準(zhǔn)確性、安全性和完整性, 同時(shí)也不承擔(dān)用戶因使用這些下載資源對(duì)自己和他人造成任何形式的傷害或損失。

最新文檔

評(píng)論

0/150

提交評(píng)論