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EstablishingBusinessRelationsIntroductionInformationChannelsChamberofCommerceathomeandabroadCommercialcounselor’sofficeTradedirectoriesofvariouscountriesandregionsAdvertisementinmediaExhibitionsandtradefairsMarketinginvestigationsEnquiriesreceivedfromforeignmerchantsMutualvisitbytradedelegationsandgroupsThroughtheinternetSelf-introductionorintroductionfromhisbusinessconnectionsPointsforAttention

GeneralStructureOpeningsentencePurposeofcontactingthecompanyAself-introductionAsaexporter:thequalityofyourproductsAsaimporter:thecommoditiesyouwanttobuy,thereferenceastoyourfirm’sfinancialpositionandbusinessstandingComplimentaryclosureLetterStudySample(1)DearSirs,WeoweyournameandaddresstotheCommercialCounselor’sOfficeoftheChineseEmbassyinPakistan,wearewritingyouinthehopeofestablishingbusinessrelationsbetweenus.Wehavebeenimportersofarts&craftsformanyyears.Atpresent,weareinterestedinvariouskindsofChineseartsandcraftsandwouldappreciateyourcataloguesandquotations.Ifyoupricesareinlinewiththeworldmarket,webelievewecanconcludebusiness.Yourearlyreplywillbeappreciated.Yourstruly,NissimPicherGeneralManagerSample(2)DearMr.Faulkner,HavingobtainedyournameandaddressfromMr.Anderson&Co.,Rotterdam,wewishtoinformyouthatwespecializeinbothIndustrialandPharmaceuticalChemicals,andshallbepleasedtoenterintobusinessrelationswithyou.Togiveyouageneralideaofourproducts,weencloseacompletesetofleafletsshowingvariousproductsbeinghandledbythiscorporationwithdetailedspecificationsandmeansofpacking.Quotationsandsampleswillbesentuponreceiptofyourspecificinquires.Ifyouareinterestedinourproducts,pleasecontactusthroughtheaboveaddress.Wehopebusinesswillbeconcludedowingtoourmutualefforts.Weshouldbeobligedifyoushouldgiveusanearlyreply.Yoursfaithfully,Hu

DongshengManagerSample(3)DearSirs,Havingobtainedyournameandaddressfromthenewspaperwearewritingtoyouwithaviewtoestablishingtradingrelationswithyou.Wehavebeeninthelinesofelectronicequipmentformanyyears.Atpresent,weareinterestedinvarioussortsofelectronicequipmentmadeinyourcountryandshouldappreciateyourcataloguesandquotations.Shouldyourpriceinline,wetrustimportantbusinesswillbefinalized.Yourpromptreplywouldbeappreciated.Yoursfaithfully,LuMingManagerSample4---ReplyDearSirs,WearegladtoreceiveyourletterofMay4,astheproductsyoumentionedfallwithinthescopeofourbusinessactivities,weshallbepleasedtoenterintodirectbusinessrelationswithyou.Togiveyouageneralideaofourproductsnowavailableforexport,weencloseapamphletandapricelist.Quotationswillbeairmailedtoyouuponreceiptofyourspecificinquiry.Welookforwardtoyourfavorablereply.Yourstruly,ManagerUsefulsentencemenu-1HowtoobtainthenameandaddressofthecompanyWeoweyournameandaddresstotheCommercialCounselor’sOffice……HavingobtainedyournameandaddressfromMr.Anderson&Co.,Rotterdam……Welearnedyournameandaddressat/through……Yournameandaddresshavebeengiven/introducedtousby……TheAmericanConsulateinShanghaihasadvisedustogetintouchwithyouconcerning……Yourcommercialcounselor’sofficehadreferredustoyoufor……Wewishtointroduceourselvestoyouas……Wearegladtosendyouthisintroductoryletter,……Wetakethelibertyofwritingtoyouwithaviewto……ThroughthecourtesyofMr.Whitewehavelearnedthat……WeareindebtedtoMr.Whiteforyournameandaddressand……Usefulsentencemenu-2建立商務(wù)關(guān)系establishbusinessrelationswithenterinto……openup……buildup……tradewithus……Usefulsentencemenu-3Self-introductionbeoneoftheleading/largeexportersorimportersof……specializein……beinthelineof……dealwithhandlecoverbeinterestedin……Usefulsentencemenu---Practice從英國商會得知貴公司的名字和地址,我們寫信以期與貴公司建立業(yè)務(wù)關(guān)系。我們有幸自薦,我們是一家獨家經(jīng)營輕工業(yè)產(chǎn)品的國營公司,希望能與貴公司建立業(yè)務(wù)關(guān)系。我們冒昧寫信以期與貴公司建立業(yè)務(wù)關(guān)系。承蒙史密斯先生介紹,獲悉貴公司是你地輕工業(yè)產(chǎn)品的主要進口商。我們非常樂意在平等互利,互通有無的基礎(chǔ)上與貴公司建立業(yè)務(wù)關(guān)系。由于這些產(chǎn)品屬于我方經(jīng)營范圍,我們很高興與你方建立業(yè)務(wù)關(guān)系。Usefulsentencemenu---practice從英國商會得知貴公司的名字和地址,我們寫信以期與貴公司建立業(yè)務(wù)關(guān)系。YournameandaddresshavebeengiventousbytheBritishChamberofCommerce,wearewritingtoestablishbusinessrelationswithyou.我們有幸自薦,我們是一家獨家經(jīng)營輕工業(yè)產(chǎn)品的國營公司,希望能與貴公司建立業(yè)務(wù)關(guān)系。Wewishtointroduceourselvestoyouasastate-openedcorporationdealingexclusivelyinlightindustrialgoods,hopingthatyouwouldliketoenterintobusinessrelationswithus.我們冒昧寫信以期與貴公司建立業(yè)務(wù)關(guān)系。Wetakethelibertyofwritingtoyouwithaviewtobuildinguprelationswithyourcompany.承蒙史密斯先生介紹,獲悉貴公司是你地輕工業(yè)產(chǎn)品的主要進口商。ThroughthecourtesyofMr.SmithwehavelearnedthatyouareoneoftheleadingimportersofLightIndustrialinyourarea.我們非常樂意在平等互利,互通有無的基礎(chǔ)上與貴公司建立業(yè)務(wù)關(guān)系。Wearewritingtoenterintobusinessrelationswithyouonthebasisofequality,mutualbenefitandexchangingwhatonehasforwhatoneneeds.由于這些產(chǎn)品屬于我方經(jīng)營范圍,我們很高興與你方建立業(yè)務(wù)關(guān)系。Asthisitemsfallswithinthescopeofourbusinessactivities,weshallbepleasedtoenterintodirectbusinessrelationswithyou.WritingPractice---1我們在ABC公司獲得了貴公司的名稱和地址,希望和你們建立貿(mào)易關(guān)系.我們一直在進口工藝品,目前我們對中國的工藝品很感興趣,很希望獲得你們的目錄和報價.DearSirs,HavingobtainedyournameandaddressfromABCCompany,wearewritingyouinthehopeofestablishingbusinessrelationsbetweenus.Wehavebeenimportersofarts&craftsformanyyears.WeareinterestedinChineseartsandcrafts,andwouldappreciateyourcataloguesandquotations.Ifyourpricesareinline,wetrustimportantbusinesscanbematerialized.Yoursfaithfull

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