《商務關系英文》課件

BusinessRelationsEnglishCATALOGUE目錄OverviewofBusinessRelationshipsinEnglishCommonExpressionsinBusinessRelationshipsEnglishPracticalApplicationofBusinessRelationshipsEnglishEtiquettenormsinbusinessrelationshipsEnglishCATALOGUE目錄TheDevelopmentTrendsofBusinessRelationshipsEnglishLearningMethodsandSuggestionsforBusinessRelationshipsEnglishOverviewofBusinessRelationshipsinEnglishCATALOGUE01Businessrelationshipsrefertotherelationshipsbetweenbusinesses,organizations,andindividualsthatareestablishedthroughvariousformsofcommercialtransactionsandinteractionsTheserelationshipsarebuiltontrust,cooperation,andmultiplebenefits,andtheyaimtoachievecommongoalsandobjectivesBusinessrelationshipsinEnglisharethecommunicationandinteractionsthattakeplacebetweenbusinesses,organizations,andindividualsintheglobalbusinessenvironment,usingtheEnglishlanguageasthecommonlanguageofcommunicationDefinitionofBusinessRelationshipsinEnglishTheImportanceofBusinessRelationshipsEnglishGlobalcommunication:Englishisthemostwidelyspokenlanguageintheworld,andithasbecomethedefactogloballanguageofbusinessTherefore,profitabilityinEnglishisessentialforbusinessesandindividualswhowanttoconductbusinesswithinternationalpartnersandclientsEnhancedcredibility:ProperuseofEnglishinbusinesscommunicationcanenhancethecredibilityandprofessionalismofabusinessorindividualItcanalsoimprovetheperceptionofthecompany'sproductsandservicesbyinternationalcustomersReducedmisunderstandings:ClearandaccuratecommunicationinEnglishcanhelpreducemisunderstandingsandpreventpotentialconflictsordisputesbetweenbusinessesandtheirinternationalpartnersorclientsTheScopeofApplicationofBusinessRelationshipsEnglishNegotiations:BusinessrelationshipsEnglishisessentialforsuccessfulnegotiationswithinternationalbusinesspartnersItcanhelpbusinessesreachagreementonimportantissuessuchasprices,termsofpayment,deliverydates,andothercontracttermsSalesandmarketing:BusinessrelationshipsEnglishiscriticalforeffectivesalesandmarketingactivitiesaimedatinternationalmarketsItcanhelpbusinessespromotetheirproductsandservicestointernationalcustomers,understandtheirneedsandpreferences,andbuildbrandawarenessCustomerservice:BusinessrelationshipsEnglishisessentialforimprovingqualitycustomerservicetointernationalcustomersItcanhelpbusinessesresolvecustomercomplaints,answerquestions,andprovideaftersalessupportinatimelyandeffectivemannerCommonExpressionsinBusinessRelationshipsEnglishCATALOGUE02GreetingsandintroductionsGreetingsExpressionsusedtogreetorwelcomebusinesspartners,suchas"Goodmorning/afternoon/evening"or"Hello"IntroductionPhrasesusedtointroduceoneselforothers,suchas"I'dlikeyoutomeet..."or"Thisis..."BusinessCommunicationandNegotiationOpeningStatementsPhrasesusedtostartabusinessconversation,suchas"I'dliketodiscuss..."or"Weneedtotalkabout..."ClosingStatementsExpressionsusedtoendabusinessconversation,suchas"Thankyouforyourtime"or"Ilookforwardtohearingfromyou"AgreementsPhrasesusedtoexpressagreement,suchas"Iagreement"or"Weareinagreement"DisagreementsPhrasesusedtoexpressdisagreement,suchas"I'mafterIdisagree"or"Idon'tthinkthat'sagoodidea"InvitationPhrasesusedtoinvitesomeonetoabusinessevent,suchas"Wouldyouliketoattend...?"or"Wewouldbehonoredifyoucould..."Expressionsusedtoacceptaninvitation,suchas"Yes,Iwouldbedelayedtoattend"or"Thankyou,Iwouldrecommendtheopportunity"Phrasesusedtodeclineaninvitation,suchas"I'msorry,butIcan'tattend"or"Unfortunate,Iwon'tbeabletomakeit"Expressionsusedtoexpressgraduationafteranevent,suchas"Thankyoufortheopportunity"or"Itwasapleasuremeetingyou"AcceptanceDegradationThankYouBusinessInvitationandReceiptThetitleortopicoftheemailorletter,whichshouldbeclearandconsistentSubjectLineThenameofthesender,theircontactinformation,andanyrelevantaffiliationsortitlesSignatureTheformalmeetingatthebeginningofanemailorletter,suchas"Dear[Name]"or"ToWhoItMayConcern"SalutationThemaincontentoftheemailorletter,whichshouldbewellorganizedandcoherentBodyBusinessEmailsandLettersPracticalApplicationofBusinessRelationshipsEnglishCATALOGUE03ExpressionsinBusinessMeetingsUsefulforsharingideasormakingrecommendationsExample:"Inmyopinion,weshouldconsiderthisoptionbecauseitwouldbemorecosteffective."Expressionsforexpressing…UseformalmeetingsandintroductionstoestablishaprofessionaltoneExample:"Goodmorning,I'mdependingonmeetingyou."ExpressionsformeetingandintroductionsUsefulforwrappingupdiscussionsorsummarizingkeypointsExample:"Inconclusion,weneedtoprioritizethesethreetasks."ExpressionsforsummarizingandincludingExpressionsinBusinessNegotiationsUsefulforsealingtheagreementorfinalizingthenegotiationExample:"Wehavereachedanagreement,let'ssignthecontract."ExpressionsforclosingthedealUsedduringpricenegotiationorbargainingExample:"Iproposeapriceof$500,isthatacceptabletoyou?"ExpressionsformakingoffersandcounteroffersHelpfulforhandlingconflictordifferingopinionsExample:"Iunderstandyourposition,butIthinkwecanfindamiddleground."ExpressionsfordisagreementandcompressionExpressioninbusinessandsocialcasesUsefulforhandlingmissesorconflictsExample:"I'msorryforanyinconvenience,pleaseacceptmyapologies."ExpressionsforapologizingandgivingUsefulforbuildingrelationshipsandmakingconnectionsExample:"Whatdoyouthinkofthisevent?It'sbeenagreatmeetingwithyou."ExpressionsforsmalltalkandnetworkingUsefulforshowinggradeorrecommendationExample:"Thankyouforyourhelp,Irecommendit."ExpressionsforexpressinggradeandrecommendationEtiquettenormsinbusinessrelationshipsEnglishCATALOGUE04BusinessformalThisisthemostformalattribute,typicallyworthitforveryimportantoccasionsormeetingsItinsistsofasuitandtieformen,andaformaldressorsuitforwomenBusinesscaseThisisaslightlylessformalattribute,suitableformostbusinesscasesItincludeskhakis,poloshirts,andothersimilarclothingitemsSmartcaseThisisablendofcaseandformalwear,suitableformorerelaxedbusinesscasesItcanincludedenims,sweaters,andothercomfortableyetpresentableclothingitemsDresscoderequirementsforbusinesscasesRespectfullanguageUsepolicyandRespectfullanguagetocommunicatewithothersAvoidusingofferorinappropriatelanguagethatmayofferorinitiateothersActivelisteningListenactivelytowhatothersaresaying,andavoidinterruptingorspeakingoverthemShowthatyouvaluetheiropinionsandideasClearanddecisioncommunicationSpeakclearlyanddecisively,avoidingjargonortechnicallanguagethatmayfuseoraliveothersUsesimplelanguagetocommunicatecomplexideasCommunicationEtiquetteinBusinessOccasionsSeatingarrangementsKnowtheproperseatingarrangementsfordifferenttypesofbusinesscasesForexample,inabusinessdinner,themostimportantpersonshouldbeseatedattheheadofthetableTablemenObservepropertytablemensuchasusingthecorrectcorner,nottalkingwithfoodinyoursouth,andwaitinguntileveryoneispreservedbeforestartingtoeatDrinkingetiquetteIfalcoholispreserved,knowtherightwaytoofferandreusedrinks,aswellastheappropriatetoastsandsalestomakeduringabusinessOccasionTableEtiquetteinBusinessOccasionsTheDevelopmentTrendsofBusinessRelationshipsEnglishCATALOGUE05GlobalizationDriversLanguageNeedsAsbusinessesexpandtheiroperationsacrossborders,theneedforacommonlanguageofcommunicationrisksEnglishhasbecomethedefactogloballanguageofbusinessIncrementalCulturalAwarenessInaglobalizedworld,understandingandobservingdifferentculturesiscriticalforsuccessfulbusinessrelationshipsThisrequiresexpertiseinbothlanguageandcultureBusinessRelationshipsintheContextofGlobalizationDigitalCommunicationAdvancementsintechnologyhavemadedigitalcommunicationthenorminbusinessrelationshipsThishasshiftedthefocustoclear,condition,andeffectivewrittencommunicationskillsTechnologyasaToolToolslikeAIpoweredtranslationsoftwarehaveeasylanguagebarriersandallowedformoreseamlesscommunication,evenwhenthereisalanguagemismatchTheImpactofTechnicalDevelopmentonBusinessRelationshipsEnglishContinuousEvolutionAsglobalbusinesslandscapeschange,sowillthelanguagebeusedinbusinessrelationshipsEnglishwillliketocontinuetoadaptandincorporatenewvocabularyandphrases要點一要點二IncrementedFocusonSoftSkillsAstechnologytakesoversomeofthemoreroutinetasks,thefocuswillshifttowardssoftskillslikeemotionalintelligen