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1、現(xiàn)代設(shè)計表現(xiàn)技法(Modern design performance techniques)recommended modern design performance techniques -First, the significance of design performance1. the designers special languageThe designers imagination is not pure art fantasy, but the imagination using science and technology to translate it into usefu

2、l practical products. at onceIt is necessary to visualize the imagination first. This process of translating imagination into reality is the use of a special painting language of designImagine the process of showing on a blueprint. Therefore, designers must have a good basis for painting and a certa

3、in space, three-dimensional imagination, onlyWith excellent performance technology, in order to draw in handy, will fully display the shape, color, texture, and arouse peoples feelingsA sympathetic chord. When confronted with abstract concepts and conceptions, designers must undergo concrete process

4、, i.e., abstract and abstract conceptsMake the images, colors, textures and feelings that you think of in your mind into something that has a sense of reality. The design process is very delicateThe. A good idea will be fleeting, the designer must immediately capture the idea in the brain. Design is

5、 something that is not specific to an objectThe act of doing is often beyond national boundaries, time and space. It can be described and conveyed in words and words. But as human beings togetherLanguage, the indispensable and necessary skill of a designer - drawing. The significance of drawing as a

6、 musician in the hands of the staff.Stick out a mile。 Therefore, the expressive power of design expression is the skill that every designer should have.2. communication tools in the design fieldIn the field of designer thinking, a collective approach to thinking is used to solve problems. Enlighten

7、each other and make reasonable suggestions,Modern industrial design is different from the design and production of traditional handicrafts. Product designers and students of modern industrial productionThe manufacturer cannot be an individual, and industrial design is often a group work. As a result

8、, product modeling designers design and manufacture productsPrior to the product, it is necessary to refer to the parties concerned - enterprise decision-makers, engineering and technical personnel, Party members and even users or consumers,Explain the product and make the product most conducive to

9、the production of beautiful and popular products with the policy unchanged. In the process of production, the higher the understanding of the products, the better and more smoothly the products can be assembled and made moreEfficiency. The work of this series of statements and statements constitutes

10、 the basic content and task of performance.3. weapons for selling productsMany Products Design Company, in the production of new products, to sell products, the use of photographic techniques, plus exquisite exposition, as widePublicity. But the camera doesnt display surreal, exaggerated, imaginativ

11、e pictures. At this point, use special techniques for painting,The effect is more prominent. Because human beings have a strong ability to perform, they can add subjective imagination at random, exaggerating or deliberately exaggerating the productGeneralization。 Compared with camera, camera perform

12、ance than the product of a few mysterious longing and regret. Camera technology is out of the questionSatisfy the boundless imagination. Therefore, the design performance map is the product of inference.Two, the characteristics of design performance chart1. faxThrough the performance of color, textu

13、re and artistic description, to achieve the true effect of the product. The most important thing about performance maps is communicating the right information.Correctly let people understand the various characteristics of new products and the effect produced in a certain environment. Enable all pers

14、onnel to understand and understand.However, the perspective used to represent the human eye is different from the entity that the eye sees. Perspective is the pursuit of precision and accuracy, butSince the perspective is different from the persons curve view, perspective is often planar. So the per

15、spective does not exactly represent the entitys truthRealness. Accuracy is important in the design field. It should be authentic and be able to communicate designers creativity objectively. Present faithfullyThe overall shape, structure, color, process accuracy, visual perception, to establish the m

16、edia between the designer and viewer. So,Without proper expression, one cannot communicate and judge correctly.2. fastThe market competition of modern products is very fierce, and good ideas and inventions must be expressed in some way and shorten the product development cycle.Whether independent de

17、sign, or to promote your design, to face customer sales promotion ideas, we must make recommendations to each other, to build customersImmediately recorded or graphically expressed. Fast drawing skills can be a very important tool.3. beautifulAlthough the design effect diagram is not a pure art, it

18、must have certain artistic charm.Facilitate the peer and production department to understand their intentions. Excellent designDrawing itself is a good decoration, it combines art and technology as a whole. A performance chart is an idea of shapes, colors, textures, and ratiosComprehensive performan

19、ce of example, size, light and shade. The designer has to be persuasive in order to make the idea come true. Similarly, the graphs are shown in the same stripUnder the aesthetic works often shoo. Designers want to convince people of different opinions to make good use of beautiful performance mapsRe

20、ach an agreement. Aesthetic Manifestation Diagram - clean, concise, and pleasing to the eye and to the point. In addition to these, it also represents the designers work attitudeQuality and confidence. A successful designer can not afford to neglect the beauty of his work. Beauty is the common langu

21、age of mankind. Design works such as noneAs if the safflower lacked leaves, it was eclipsed.4. illustrativeGraphic experts tell us that the simplest graphics are more intuitive and illustrative than mere language. The designer expresses the design intention,Instructions must be given in various ways

22、. Such as sketches, perspective drawings, performance maps and so on, can achieve the purpose of explanation. Especially color rendering,Can more fully express the product form, structure, color, texture, sense of quantity and so on. It can also exhibit invisible rhythms, shapes, characters, beautyA

23、nd other abstract content, so the performance diagram is highly descriptive.Three, beauty and expression1., the aesthetic value of modern industrial productsModern industrial products are the crystallization of modern science, technology and art. They are applied in industrial production by advanced

24、 scientific and technological achievements and produce new onesA product of good function and beauty.Modern industrial products have their own visual language. First of all, the beauty of product form, the use of morphological elements: point, line,Face, body, space, texture and so on, and re formed

25、 elements, form, rhythm, rhythm, contrast.,Harmony, change, unity and other forms of aesthetic, to show the beauty of product form. The material, luster, color and texture of the product are allAffected the beauty of the product, the aesthetic value of industrial products must be based on the functi

26、on and beauty of unified premise.On the basis of modern industrial means, to explore the form of beauty. Modern industrial products in life can give people the sense of beauty has its own law,It has a spiritual impact on mankind, and it touches everyone, and it is so long and lasting that it affects

27、 peoples feelings at all timesIt is incomparable to any other forms of art.The quality of both internal and external quality of industrial products reflects not only the material production level of a country, but also the level of culture and art.In order to better meet the needs of the people, so

28、that consumers use convenient and comfortable, designers must grasp consumer psychology, in order to make the design in line withThe possibility of objective material and process conditions, so that the product is expected to be better achieved, it is necessary to grasp the possibility of materials,

29、 process conditions, must beKnowledge of materials technology. In order to make the product conform to and catch up with the new fashion of modern design, designers need to master the plane structure and color composition,The basis of three-dimensional structure, perspective, etc.2. the mission of c

30、olor in industrial design1). Color: color everywhere and enrich the whole world, it is also integrated into our lives, we used to express personality, to express affection. If the world had no colour, the object would be only body, and no soul. Living in a colorful world, colorColor is very importan

31、t to people. It is a language used to tell people and to attract people. People in real life have no timeIt is refreshing to do anything that does not relate to color, everything that is needed in everyday life, whether it be articles of daily use or consumer goodsThe color in the market shows us th

32、e power of color. This color stimulus affects our shopping behavior. In other words, weBuy colors intentionally or unintentionally.2) the charm of the product - in addition to the function of the goods itself, shape, color have a great influence. The beauty of color is the visual sense of human bein

33、gPerceived spatial beauty, each color combination has its own characteristics, and has different aesthetic effects in visual, emotional and imagery.According to the different characteristics of color, we can use it to show the function of the product itself, color to our common idea, and becomeA med

34、ium for communicating messages.Color = language (information). Color has feelings, and when it comes to a certain color, suggests the use of the product. Color chartThe present situation is rich, and can make people feel warm and cold, front and back, weight, size, movement and soft and hard. This i

35、s naturally the use of human psychological feelings.Colors change with the times,Designers around the world are committed to opening new areas of color in order to always maintain the freshness of color,Every year the international fashion color also enhances the publics ability to appreciate colors

36、, so the color design emphasizes the expressive power of color itselfAnd color symbolism, color, emotion, and color matching laws. The more designers understand the product color, the more accurately they can master the language of colorAnd function, design popular products.3., the psychological cha

37、racteristics of product beautyPeople have a special psychological characteristic of product aesthetics, which is composed of the whole or part of the following feelings:1) is sexy - emotional, is in age, gender, race, occupation, education and other consumers resonate, products should be based onThe

38、 psychological characteristics of different consumers to design, in order to enable consumers at all levels of pleasure, such as male products in modeling requirementsRugged, generous, and more straight line, manly style. While women pay attention to products elegant, delicate, multi use curve, cons

39、istent withFemale psychology.2) novelty - the appearance of the product has a strong visual appeal, according to the consumers novelty, novelty and change of mind, product selectionThe use of multi-functional new technologies, new materials, to enhance consumer desire to buy.3) the sense of characteristics - product modeling through careful design, so that the use of products, functions,

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