100流行管理術(shù)語

1、4C 營銷理論 (The Marketing Theory of 4Cs ) 4R 營銷理論 (The Marketing Theory of 4Rs ) 4P 營銷理論(The Marketing Theory of 4Ps )感性營銷 (Sensibility Marketing ) 利基營銷(Niche Marketing )交叉營銷(Cross Marketing)知識營銷(Information Marketing )文化營銷( Cultural Marketing )服務(wù)營銷 (Services Marketing) 體驗營銷 (Experience Marketing) 定制營銷

2、 (Customization Marketing) 色彩營銷 (Color Marketing ) 綠色營銷 (Green Marketing) 關(guān)系營銷 (Relationship Marketing) 合作營銷 (The Co Marketing Solution) 伙伴營銷 (Partnership Marketing) 一對一營銷 (One-to-One Marketing) 差異化營銷 (Difference Marketing) 大市場營銷 (Big Marketing ) 個性化營銷 (Personalization Marketing) 堡壘式營銷( Focalization

3、 Marketing )數(shù)據(jù)庫營銷(Data base Marketing)服務(wù)分銷策略(Services Distribution Strategy)服務(wù)促銷策略(Services Sales Promotion Strategy)整合營銷傳播 ( Integrated Marketing Communications, IMC) 水壩式經(jīng)營 (Dam Operation) 戰(zhàn)略營銷聯(lián)盟 (Strategic Marketing Union) 網(wǎng)絡(luò)數(shù)據(jù)庫營銷 (Internet Data base Marketing)整時營銷”與 晚盈利” (Profit by Timing Marketi

4、ng and Lag Profit Marketing)管理篇目標(biāo)管理(Management by Objectives, MBO )標(biāo)桿瞄準(zhǔn)（Benchmarking)開明管理（Open Management)寬容管理( Allowance Management)危機管理(Crisis Management)標(biāo)桿管理(Benchmarking Management)人格管理(Character Management)品牌管理(Brand Management)變革管理(Change Management)溝通管理(Communication Management)走動管理 ( Managem

5、ent by Walking Around ，MBWA ) 價值管理 ( Value Management)鉤稽管理 ( Innovation and Practice Management) 能本管理 (Capacity Core Management) 績效管理 ( Managing For Performance ) 賦權(quán)管理 ( Delegation Management) 靈捷管理 ( Celerity Management)為傳統(tǒng)意義上的物流 )物流管理 (Logistics Management/Physical Distribution ) (Physical Distribu

6、tion 知識管理 ( Knowledge Management )時間管理 ( Time-Management) 互動管理 ( Interactive Management) T 型管理 (T Management) 預(yù)算管理 ( Budget Management) 末日管理 ( End Management) 柔性管理 (Soft Management) 例外管理 ( Exception Management) K 型管理 (K Management) EVA 管理 (Economic Value Added, EVA) 5S 管理法 (5S ： Seiri、 Seiten、 Seigo

7、、Seiketsu、Shitsuke) 零缺陷管理( Zero Defects) 一分鐘管理( One Minute Management ) 供應(yīng)鏈管理 ( Supply Chain Management, SCM ) 客戶關(guān)系管理 ( Customer Relationship Management，CRM ) 產(chǎn)品數(shù)據(jù)管理 (Product Data Management, PDM) 過程質(zhì)量管理法 ( Process of Quality Management ) 管理駕駛艙( Cockpit of Management )OEC 管理法 (Over All Every Control

8、 and Clear) 數(shù)字化管理 (Digital Management) 海豚式管理 (Management as Porpoise) 豐田式管理 ( Toyota- Management) 跨文化管理 ( Span-Culture Management) 螞蟻式管理 ( Style of Ant Management ) 購銷比價管理 ( Purchase by Grade Management) 企業(yè)內(nèi)容管理 ( Enterprise Content Management) 企業(yè)健康管理 ( Health of Enterprise Management ) 薪酬外包管理 ( Sala

9、ry Epibolic Management ) 戴明的質(zhì)量管理 (William Edwards Dem 's Quality Management)六西格瑪管理法 (Six Sigma)倒金字塔管理 ( Handstand Pyramidal Management)變形蟲式管理 (Amoeba Management)定律篇木桶定律( Cannikin Law )墨菲定律(Moffe's Law)羊群效應(yīng)( Sheep-Flock Effect )帕金森定律( Parkinson's Law )華盛頓合作定律 (Washington Company Law)手表定律(

10、 Watch Law )蘑菇定律( Mushroom Law )鲇魚效應(yīng)( Weever Effect )飛輪效應(yīng)( Flywheel Effect )光環(huán)效應(yīng)(Halo Effect )馬太效應(yīng)( Matthew Effect )蝴蝶效應(yīng)( Butterfly Effect )多米諾效應(yīng)( Domicile Effect )皮格馬利翁效應(yīng) ( Pygmalion Effect )彼德原理(The Peter Principle)破窗理論( Break Pane Law)路徑依賴( Path Dependence)奧卡姆剃刀( Occam's Razor)博弈論 (Game Theor

11、y)定位法則( Orientation Law )80/20 原理(80/20 Law )X 理論 -Y 理論 ( Theory X- Theory Y )超 Y 理論( Exceed theory Y )綜合篇7S 模型 ( Principle of 7S ) ABC 分析法 ( ABC-Analysis ) SWOT 分析 (SWOT Analysis) 波士頓矩陣法 ( Boston Matrix Analysis ) 新 7S 原則 (Principle of New 7S) PDCA 循環(huán) (PDCA Cyc ) 平衡記分卡 (Balanced Score Card) 品管圈 (Qu

12、ality Control Circle ，QCC ) 零庫存 ( In-Time Inventory ) 顧客份額 ( Constituency Share) 業(yè)務(wù)流程重組 (Business Process Reengineer) 動態(tài)薪酬 ( Dynamic Salary ) 管理審計 ( Managed Audit ) 管理層收購 ( Management Buy-out ) 逆向供應(yīng)鏈 (Reverse Supply Chain) 寬帶薪酬設(shè)計 ( Broad Band Salary Design) 員工持股計劃( Employee Stock Ownership Plan ， ES

13、OP) 人力資源外包 ( Epiboly HR )360 度績效反饋 (360-Degree Performance Feedback) 人力資源價值鏈( Human Resource Value Chain)柯氏模式 ( Kirkpatrick Model ) 歸因模型 (Attribution Model) 期望模型 ( Expectancy Model ) 五力模型 (The Five-force Model) 安東尼模型 ( Anthony Model ) CS 經(jīng)營戰(zhàn)略( Customer Satisfaction )532 績效考核模型 ( 532 Performance Appr

14、aisal Model ) 101 C 理論(101 C Theory)雙因素激勵理論 ( Dual Stimulant Theory ) 注意力經(jīng)濟 ( The Economy of Attention ) 靈捷競爭( Adroitly Compete ) 德爾菲法( Delphi Technique) 執(zhí)行力 (Execution) 領(lǐng)導(dǎo)力 (Leadership) 學(xué)習(xí)力 ( Learning Capacity ) 企業(yè)教練 ( Corporate Coach) 首席知識官 ( Chief Knowledge Officer ) 第五級領(lǐng)導(dǎo)者 ( Fifth Rank Leader ) 智力資本 ( Intellect C