跨國公司管理chapMNCStrategicManagement

1、精選精選ppt精選ppt精選精選ppt精選精選ppt精選精選ppt精選精選ppt精選精選ppt精選精選ppt7-2精選精選pptEnvironmental Analysis精選精選ppt精選精選pptOverall strategy of whole companystrategy of regional subunitstrategy of national subunitstrategy of SBUsview of Headquarter精選精選pptInvest ; trade or licenseHaving OIL advantages? Direct InvestmentDeci

2、sion 1: locationDecision 2: Legal FormBranch and so on.Wholly Owned SubsidiaryDecisions about cooperationDecision:Merger or Green Field InvestJoint venture/Strategic AlliesForeign subunit establishedStrategic objectivesStrategic managementStrategic mentalityStrategic measuresEPRG modelComparison bet

3、ween WOS &JVIMGT model Main ContentStrategic management after subunit establishedStrategic decision before going abroadComparison between merger &GFI精選精選pptHigh extent of controlKeep confidentMore local resources and support;Policy and grant;Export of ownership specific Advantages.contradict

4、ionsadvantagesdisadvantagesJVWOS精選精選pptShort investment period;Decrease competition;Sell share to get more moneyHigher costMore restrictionsLocal resistanceLocal supportMore accurate budgetLower risk in operationMore successful casesTake long timeHigher risk in investmentadvantagesdisadvantagesGFIme

5、rger精選精選ppt精選精選ppt精選精選ppt精選精選ppt Efficiency Flexibility Worldwide Learning精選精選ppt National differences scale economy scope economy精選精選ppt精選精選ppt精選精選ppt精選精選ppt精選精選pptfinancialmanufacturingmarketingdecisionR&DHeadquartersubsidiary精選精選pptfinancialmanufacturingmarketingdecisionR&Dmultinationalglobalin