《互動(dòng)媒體設(shè)計(jì)》課程教學(xué)大綱VIP

1、互動(dòng)媒體設(shè)計(jì)教學(xué)大綱課程代碼課程名稱互動(dòng)媒體設(shè)計(jì)英文名稱Interactive media design課程類別專業(yè)領(lǐng)域課課程性質(zhì)必修學(xué)時(shí)總學(xué)時(shí)：32上機(jī)學(xué)時(shí)：0 實(shí)驗(yàn)學(xué)時(shí)：0 實(shí)踐學(xué)時(shí)：0 實(shí)創(chuàng)學(xué)時(shí)：0學(xué)分2.0開課學(xué)期第六學(xué)期開課單位設(shè)計(jì)學(xué)院適用專業(yè)信息與交互設(shè)計(jì)授課語言中文授課先修課程信息與交互設(shè)計(jì)基礎(chǔ)，信息交互界面設(shè)計(jì)與編程畢業(yè)要求（專業(yè)培養(yǎng)能力）本課程對學(xué)生達(dá)到如下畢業(yè)要求有如下貢獻(xiàn)：1.通過對國內(nèi)外多媒體作品的介紹與分析，從多媒體互動(dòng)設(shè)計(jì)的藝術(shù)理論、認(rèn)知心理、視覺辨析、教學(xué)設(shè)計(jì)等相關(guān)基礎(chǔ)理論中了解多媒體規(guī)劃及創(chuàng)意原理。2.展開多媒體互動(dòng)設(shè)計(jì)的主要步驟：內(nèi)容設(shè)計(jì)、互動(dòng)設(shè)計(jì)、視覺表現(xiàn)設(shè)

2、計(jì)。3.掌握多媒體互動(dòng)設(shè)計(jì)相關(guān)軟件，引導(dǎo)學(xué)生完成完整的實(shí)際可用的多媒體互動(dòng)設(shè)計(jì)作業(yè)。課程培養(yǎng)學(xué)生的能力（教學(xué)目標(biāo)）多媒體信息技術(shù)廣泛地運(yùn)用于日常生活的各個(gè)領(lǐng)域，如商業(yè)、醫(yī)療、教育等。多媒體教學(xué)是為了適應(yīng)新時(shí)期的人才培養(yǎng)需求而提出的，并對當(dāng)代教育從技術(shù)、觀念上都產(chǎn)生革命性的影響。因此，完成課程后，學(xué)生將具備以下能力：1.多媒體互動(dòng)設(shè)計(jì)課程正是為了適應(yīng)這一新的要求而開設(shè)。通過此課的學(xué)習(xí)，使學(xué)生系統(tǒng)的掌握多媒體互動(dòng)設(shè)計(jì)的基礎(chǔ)理論、設(shè)計(jì)原則及方法，領(lǐng)悟團(tuán)體協(xié)作的精神；2.使學(xué)生具有一定的開發(fā)多媒體互動(dòng)設(shè)計(jì)的教學(xué)以及商用軟件的能力，為將來工作需要打好基礎(chǔ)。課程簡介本課程是相對傳統(tǒng)單方向媒體而言的新課程，

3、它是把數(shù)字，文字，聲音，圖形，圖象，動(dòng)畫，視頻等多種媒體有機(jī)結(jié)合起來，利用計(jì)算機(jī)等技術(shù)把他們建立起邏輯聯(lián)系，通過信息，網(wǎng)絡(luò)，廣播電視等形式發(fā)布，著重培養(yǎng)計(jì)算機(jī)、多媒體人才。教學(xué)內(nèi)容與學(xué)時(shí)分配第一章互動(dòng)媒體設(shè)計(jì)概述8學(xué)時(shí)一、目的要求 4學(xué)時(shí)（一）明確互動(dòng)媒體設(shè)計(jì)的意義。 2學(xué)時(shí)（二）了解互動(dòng)媒體藝術(shù)概況與基本常識。 2學(xué)時(shí)二、講授內(nèi)容 4學(xué)時(shí)（一）互動(dòng)媒體藝術(shù)的意義 1學(xué)時(shí)（二）互動(dòng)媒體藝術(shù)概況 1學(xué)時(shí)（三）互動(dòng)媒體藝術(shù)功能的特點(diǎn)，在信息傳播與人際溝通方面的意義 1學(xué)時(shí)（四）互動(dòng)媒體藝術(shù)分類 1學(xué)時(shí)第二章互動(dòng)媒體設(shè)計(jì)過程 8學(xué)時(shí)一、目的要求 4學(xué)時(shí)（一）了解互動(dòng)媒體設(shè)計(jì)流程。 2學(xué)時(shí)（二）觀摩優(yōu)

4、秀設(shè)計(jì)作品，了解、分析設(shè)計(jì)的成功要素。 2學(xué)時(shí)二、講授內(nèi)容 4學(xué)時(shí)（一）互動(dòng)媒體設(shè)計(jì)作品欣賞 1學(xué)時(shí)（二）互動(dòng)媒體設(shè)計(jì)成功要素分析（三）人員、團(tuán)隊(duì)與溝通（四）創(chuàng)意、制作與后期工作 1學(xué)時(shí)（五）市場與商業(yè)運(yùn)作方面的考慮 1學(xué)時(shí)（六）設(shè)計(jì)流程： 1學(xué)時(shí)1創(chuàng)意2紙上設(shè)計(jì)3內(nèi)容導(dǎo)航流程4分鏡頭腳本5互動(dòng)功能規(guī)定6產(chǎn)品雛形制作7測試、評價(jià)與改進(jìn)三、作業(yè)根據(jù)設(shè)計(jì)構(gòu)思，撰寫一篇符合互動(dòng)媒體設(shè)計(jì)要求的文章，具體對象可以是網(wǎng)頁設(shè)計(jì)、遠(yuǎn)程數(shù)學(xué)或互動(dòng)娛樂設(shè)計(jì)或課件，要求圖文并茂。第三章內(nèi)容設(shè)計(jì) 8學(xué)時(shí)一、目的要求 4學(xué)時(shí)（一）了解設(shè)計(jì)內(nèi)容的功能性、藝術(shù)性、技術(shù)性。 2學(xué)時(shí)（二）具體學(xué)習(xí)有關(guān)互動(dòng)媒體設(shè)計(jì)的技術(shù)。 2學(xué)

5、時(shí)二、講授內(nèi)容 4學(xué)時(shí)（一）內(nèi)容的功能性 1學(xué)時(shí)（二）內(nèi)容的藝術(shù)性 1學(xué)時(shí)（三）內(nèi)容的技術(shù)性 1學(xué)時(shí)（四）恰當(dāng)?shù)膬?nèi)容與取舍 1學(xué)時(shí)1腳本2插圖（圖象）3動(dòng)畫4聲音5互動(dòng)鏈接三、作業(yè)：隨堂實(shí)作一些有關(guān)技術(shù)和小練習(xí)。第四章互動(dòng)媒體設(shè)計(jì) 8學(xué)時(shí)一、目的要求 4學(xué)時(shí)（一）深入分析互動(dòng)設(shè)計(jì)的意義與要素。 2學(xué)時(shí)（二）學(xué)習(xí)實(shí)踐視覺表現(xiàn)設(shè)計(jì)的實(shí)施。 2學(xué)時(shí)二、講授內(nèi)容 4學(xué)時(shí)（一）互動(dòng)設(shè)計(jì)的意義與要素 2學(xué)時(shí)（二）視覺表現(xiàn)設(shè)計(jì)原則 2學(xué)時(shí)1風(fēng)格與主題2網(wǎng)頁設(shè)計(jì)與版面編排原則3圖象的采用與內(nèi)容的統(tǒng)一4文字效果5動(dòng)畫呈現(xiàn)時(shí)刻與顯現(xiàn)速度6導(dǎo)航腳本7圖、文、聲音與運(yùn)動(dòng)的綜合效果三、作業(yè)：自定主題創(chuàng)作一件作品教學(xué)要求

6、：對互動(dòng)媒體設(shè)計(jì)體系的初步認(rèn)識，對互動(dòng)媒體設(shè)計(jì)過程的感性認(rèn)識和一般了解，對中外互動(dòng)媒體設(shè)計(jì)作品即自己的設(shè)計(jì)進(jìn)行初步的評價(jià)，并能完成個(gè)人和團(tuán)隊(duì)的匯報(bào)。重點(diǎn)：整體設(shè)計(jì)的完成。實(shí)驗(yàn)教學(xué)（包括上機(jī)學(xué)時(shí)、實(shí)驗(yàn)學(xué)時(shí)、實(shí)踐學(xué)時(shí)）無教學(xué)方法課程教學(xué)以課堂教學(xué)、課外作業(yè)、綜合討論、網(wǎng)絡(luò)以及授課教師的科研項(xiàng)目于積累等共同實(shí)施。考核方式本課程注重過程考核，成績比例為：平時(shí)作業(yè)和課堂表現(xiàn)：30%期中考試和平時(shí)小測試（設(shè)計(jì)過程成果）：30%期末考試（設(shè)計(jì)最終成果）：40%教材及參考書現(xiàn)用教材：黃秋野，互動(dòng)媒體設(shè)計(jì)，東南大學(xué)出版社。2011，主要參考資料：1 趙英杰著，碼上就會(huì)：FlashCS3動(dòng)畫設(shè)計(jì)寶典 圖

7、解ActionScript 3.0程序設(shè)計(jì)入門， 臺灣上奇出品，2015，2(美)Keith Peters主編，F(xiàn)lash ActionScript 3.0 動(dòng)畫制作大師，上奇科技股份有限公司出版，2007年3 李亮,李志勇編著，F(xiàn)lash互動(dòng)媒體設(shè)計(jì)， 化學(xué)工業(yè)出版社， 2009，4(美) BenShneiderman主編，用戶界面設(shè)計(jì)，電子工業(yè)出版社，20105 黃巖主編，用戶界面設(shè)計(jì)與制作，上?？萍冀逃霭嫔?，20126 鄒建平主編，裝置藝術(shù)，湖南美術(shù)出版社，20037(英)Giles Colborne

8、60;主編，簡約至上:交互式設(shè)計(jì)四策略，人民郵電出版社，2011 “Interactive media design” SyllabusCourse CodeCourse TitleInteractive media designCourse CategorySpecialty-related CourseCourse NatureCompulsory CourseClass HoursTotal hours: 32 machine hours: 0 experimental hours: 0 hours: 0 hours of practice is: 0CreditsTwoSemester

9、Sixth semesterInstituteSchool of designProgramOrientedInformation and interaction designTeaching LanguageTeaching in ChinesePrerequisitesInformation and interaction design, information interaction interface design and programmingStudent Outcomes (Special Training Ability)This course provides student

10、s with the following requirements:1 through the introduction and analysis of the domestic and international multimedia works, from the perspective of the multimedia interactive designUnderstanding the basic principles of cognitive psychology, visual discrimination, instructional design and other rel

11、ated theories to understand the principles of multimedia planning and creativity.2 the main steps of multimedia interactive design: content design, interactive design, visual performance design.3 master the multimedia interactive design software, and guide the students to complete the actual multime

12、dia interactionDesign work.Teaching ObjectivesMultimedia information technology is widely used in various fields of daily life, such as business, health care, education, etc. Multimedia teaching is to adapt to the needs of the new era of talent training, and the contemporary education from the techn

13、ology, the concept of a revolutionary impact. Therefore, after the completion of the course, students will have the following abilities:1 multimedia interactive design course is to adapt to the new requirements.Through the study of this course, the students can master the basic theory, design princi

14、ples and methods of multimedia interactive design, and understand the spirit of group cooperation;2 to enable students to have a certain degree of development of multimedia interactive design of teaching and the ability of commercial software, for the future work needs to lay a good foundationCourse

15、 DescriptionThis course is a new course comparing with the traditional single direction of the media, it is the number, text, sound, graphics, images, animation, video and other media combine the use of computer technology to establish a logical connection between them, through the information netwo

16、rk, radio and television, publishing and other forms, emphasizes the training of the computer and multimedia talentTeaching Content and Class Hours DistributionChapter 1 overview of Interactive Media Design 8 hoursFirst, the requirements of 4 hours(a) the significance of the interactive media design

17、. 2 hours(two) understanding the general situation and basic knowledge of interactive media. 2 hoursTwo, teaching content 4 hours(1) the significance of interactive media art 1 hours(two) interactive media art overview 1 hours(three) the characteristics of interactive media art function, in the mean

18、ing of information communication and interpersonal communication for 1 hours(four) the classification of interactive media art in class 1The second chapter interactive media design process 8 hoursFirst, the requirements of 4 hours(1) understanding the interactive media design process. 2 hours(two) o

19、bserve the excellent design works, understand and analyze the success factors of design. 2 hoursTwo, teaching content 4 hours(1) 1 hours of Interactive Media Design(two) the success factors of Interactive Media Design(three) personnel, team and communication(four) creative, production and post work

20、for 1 hours(five) market and business operation considerations for the 1 hours(six) design process: 1 hours1 creative2 design on paper3 content navigation process4 shot script5 interactive features6 product prototype production7 testing, evaluation and improvementThree, jobAccording to the design, w

21、rite an article with interactive media design requirements of the article, the specific object can be a web design, mathematics or remote interactive entertainment or courseware design requirements, illustrations.The third chapter is the design of the content of 8 hoursFirst, the requirements of 4 h

22、ours(1) to understand the functional, artistic and technical content of the design. 2 hours(two) specific learning techniques for interactive media design. 2 hoursTwo, teaching content 4 hours(a) functional 1 hours of content(two) the artistry of content for 1 hours(three) the technical content of t

23、he course for 1 hours(four) the right content and the choice of 1 hours1 script2 Illustration (image)3 animation4 sounds5 interactive linksThree, job:With the implementation of some relevant technology and small class exercises.The fourth chapter Interactive Media Design 8 hoursFirst, the requiremen

24、ts of 4 hours(a) in-depth analysis of the meaning and elements of interactive design. 2 hours(two) the practice of visual performance design. 2 hoursTwo, teaching content 4 hours(1) the meaning and elements of interaction design 2 hours(two) visual performance design principles for 2 hours1 styles a

25、nd themes2 web design and layout principles3 the use of images and the unity of content4 text effect5 animation presentation time and speed6 navigation scripts7 the comprehensive effect of figure, text, sound and movementThree, job:Create a themeTeaching requirements: a preliminary understanding of

26、the interactive media design system, the perceptual knowledge of the interactive media design process and the general understanding of the Chinese and foreign works of interactive media design their own design for preliminary evaluation, and can complete the individual and team report.Focus: the com

27、pletion of the overall designExperimental TeachingnothingTeaching MethodThe curriculum teaching is carried out in the following aspects: classroom teaching, homework, comprehensive discussion, network and the research project of teachers.Examination MethodThis course focuses on process assessment:Homework and classroom performance: 30%Midterm exam and usual small test (design process): 30%Final exam (final design): 40%Teaching Materials and Reference BooksCurrent teaching materials: Huang Qiuye, interactive med