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1、高等教育出版社高等教育出版社 高等教育電子音像出版社高等教育電子音像出版社1. Talk about online credit card and payment terms2. Show interests in products3. Discuss the effective time of an offer4. Talk about the products and the prices5. Accept or delay an offer6. Narrative description1. Online credit cards are not completely reliable
2、in some way2. How to take advantage of the Internet in business3. Letter of CreditSection Section Section Section Follow the SamplesIntroductionAct OutBusiness CommunicationPut in UsePayment in business can be madein various ways: in cash, with a cheque or a draft, or by credit card. Nowadays e-comm
3、erce accounts are more often settled by credit card. Here is the CreditCard Menu that can help you apply for your own credit card online.IntroductionBackMr. Brown: Id like to know if I can apply for a credit card online to make payment. Miss Liu: Yes, you can.Mr. Brown: What should I do? Miss Liu: F
4、irst of all, you can click on the Credit Card Menu.Mr. Brown: What for? Miss Liu: To view and compare credit card offers from the leading card issuers.Mr. Brown: What shall I do with the kind of card that Ive chosen? Miss Liu: What you need to do now is simply click on the “apply online” link.Mr. Br
5、own: And then? Miss Liu: You complete and submit the card issuers secure application form. Thats all you need to do.Mr. Brown: Is it really that simple? Miss Liu: Yes, it is. But if you want to know more about the matter, you can click on help to learn more about it.Mr. Brown: Thank you for your inf
6、ormation. Miss Liu: My pleasure.Follow the Samples1 Application for Credit Card OnlineMr. Zhou: I am very much interested in your product, but Im wondering what payment terms you accept. Miss Li: We usually accept D/P and irrevocable L/C.Mr. Zhou: Can I have your quotation in FOB terms for our revie
7、w? I have already received your pricing in CIF terms. Miss Li: Sure, Ill send it to you later today.Mr. Zhou: By the way, can you quote in HK dollars since the exchange rate for US dollars has been strong recently? Miss Li: I can do that for you, too.Mr. Zhou: Thank you very much.Back2 On Payment Te
8、rmsAct OutHere is a group of short dialogues. Follow the examples and make more conversations with your partner.BackPut in Use1 Role play the following conversation with your partner by translating the Chinese into English.A: Can you show us your catalogue?B: 1 _. (當(dāng)然可以。這是我們部分熱銷(xiāo)商品的目錄。)A: Thank you.
9、Were very much interested in some of them. Heres an enquiry sheet weve drawn up.B: 2 _. (謝謝。我們會(huì)仔細(xì)研究的。)A: How about the availability of your products?B: 3 _. (多數(shù)商品都可以穩(wěn)定供貨。)A: Do you quote FOB or CIF?B: 4 _. (我們通常按抵岸價(jià)報(bào)價(jià)。)A: The market at our end has become pretty competitive. In order to sell successf
10、ully there, your goods will have to be competitive in price as well.B: 5 _. (您會(huì)發(fā)現(xiàn)我們的價(jià)格很有吸引力。)Youll find our prices very attractiveCertainly. Heres the catalogue for some of our popular itemsThanks. Well study it carefullyWe have a steady supply for most of themWe usually quote on a CIF basisA: Nice
11、to see you again, Mr. Wang. How have you been?B: 1 _, thanks. Hows everything with you?A: Fine, thank you. Please 2 _ a seat.B: Thanks. Now Id like to know 3 _ you have worked out the offers, Mr. Wang.A: Yes, we have. Here is our FOB quotation sheet 4 _ leather shoes.B: How 5 _ does your offer remai
12、n open?A: Following the international market practice, our offer will remain good 6 _ only three days.B: You mean there could be some possible 7 _ in your prices?A: I dont rule 8 _ that possibility. The prices of our products will vary in line with the international market. Back2 Make a conversation
13、 with your partner by filling in the blanks.outFinehave/takeiffor longforchangesBusiness CommunicationGraphic Presentation 3 The following graph is a survey result about the per capita (人均) consumption from 1994 to 2008 in City X. Look at the graph carefully and get ready to say something about it.S
14、entence Patterns1. The graph illustrates the growth of.2. From the graph we can see that.3. There was a general increase of/in.4. Although there were ups and downs, .5. This indicates an increase of.6. This proves that.Words and Expressions1. consuming capacity2. climb up to3. previous4. decrease/dr
15、op down to5. stable-growthKey: The graph illustrates the growth of City Xs per capita consumption from 1994 to 2008.From the graph we can tell that the average annual consumption didnt climb up to 500 yuan until 2008, even though there were ups and downs during those 14 years. In 2000, peoples avera
16、ge consumption capacity reached the highest point as compared with those of the previous years, about 400 yuan. But there was a gradual decrease after that till 2004 when peoples per capita consumption dropped to approximately 250 yuan. From that year on, the growth has never declined. This graph pr
17、oves that the citys economy has been developing well and it will continue to maintain a stable growth rate in the future.Business CommunicationBackListen and RespondListen and JudgeListen and ReadListen and TranslateListen and Judge1 Listen to a dialogue and decide whether the following statements a
18、re true (T) or false (F). Write T/F accordingly.1) The buyer wants to pay in US dollars.2) The deal will be done in terms of HK dollars.3) The seller doesnt agree to reduce the price.4) The product will be sold under the sellers brand name.5) The seller will take care of the insurance.6) The seller
19、quotes on a CIF basis.7) The buyer decides to sign the contract immediately.Customer: As far as the price is concerned, we want to complete the deal in US dollars.Salesman: But our policy has been to deal in terms of HK dollars. If you can pay us in HK dollars, well reduce the total amount by 1%.Cus
20、tomer: That sounds fair enough. Well do it on your terms, then.Salesman: Im happy to say that we have brought the price down to $405 per unit.Customer: And you want us to market it under your brand name, right?Salesman: That would be part of the agreement.Customer: What about insuring the shipment?S
21、alesman: Im afraid youll have to take care of the insurance. Thats our standard practice in this type of contract.Customer: What about the cost of delivery?Salesman: Wed like to do it in accordance with an FOB contract.Customer: Thats FOB Shanghai, right?Salesman: Yes. Thats how weve been handling a
22、ll our contracts recently.Customer: All right. Let me talk it over with my headquarters. Ill get back to you tomorrow with an answer.Salesman: Fine.BackListen and Respond2 Listen to the dialogue again and give short answers to the following questions.1) In what currency does the seller usually deal?
23、2) What does the seller agree to do if the customer pays in HK dollars?3) Whats the price they have finally agreed on?4) Why does the seller insist that the buyer take care of the insurance?5) Who will pay the cost of delivery according to their agreement?6) Has the buyer decided to sign the contrac
24、t for the deal?In HK dollars.The seller will reduce the total payment by 1%.$405 per unit.Because that is the standard practice on the FOB basis.The buyer.No, not yet.Customer: As far as the price is concerned, we want to complete the deal in US dollars.Salesman: But our policy has been to deal in t
25、erms of HK dollars. If you can pay us in HK dollars, well reduce the total amount by 1%.Customer: That sounds fair enough. Well do it on your terms, then.Salesman: Im happy to say that we have brought the price down to $405 per unit.Customer: And you want us to market it under your brand name, right
26、?Salesman: That would be part of the agreement.Customer: What about insuring the shipment?Salesman: Im afraid youll have to take care of the insurance. Thats our standard practice in this type of contract.Customer: What about the cost of delivery?Salesman: Wed like to do it in accordance with an FOB
27、 contract.Customer: Thats FOB Shanghai, right?Salesman: Yes. Thats how weve been handling all our contracts recently.Customer: All right. Let me talk it over with my headquarters. Ill get back to you tomorrow with an answer.Salesman: Fine.BackListen and Read3 Now listen to something more challenging
28、 a passage with some blanks for you to fill in. A glance beforehand at the word list provided below will be of some help to you.BackcarryNovemberdeliveryabletypedemand monthJanuarycustomersmodelsListen and Translate4 You are going to listen to a short passage and you should try to translate what you
29、 hear into Chinese orally.Key: 現(xiàn)在我想就支付方式與你商談一下。如你所知,信用證結(jié)算方式比較繁瑣,并且會(huì)增加我方的進(jìn)口成本。因此,我們希望貴方能夠就這筆交易接受付款交單。如果可行,我方即可與你方簽訂合同。Back Now Id like to discuss the payment terms with you. As you know, paying by letter of credit is somewhat troublesome and would increase the cost of our import. Therefore, we hope y
30、ou can accept documents against payment for this transaction. If so, we can sign the contract right now.BackRead and SimulateSimulate and Create Write Through Correcting MistakesWrite Through TranslationWrite Through Describing a PictureRead and Simulate1 Read the following sample of lrrevocable Let
31、ter of Credit carefully and learn to write your own.One More SampleBackSimulate and Create2 Fill in the blanks based on the above letter of credit.Longway Company, LondonDalian Electronic Appliances Company, ChinaFirst Bank of England, LondonNot mentionedUS$ 75 000150 Cartons of 34” Colour Televisio
32、n ReceiversDalian, ChinaLondon, Britain3 Complete the “Irrevocable Letter of Credit” with the information given below.June 26, 2011Bank of China, ShanghaiShanghai Zhongnan Import And Export Corporation, Shanghai, ChinaSmith and Sons Co., Ltd. Southampton, EnglandOne Hundred And Fifteen Thousand US D
33、ollars (US$ 115 000.00)August 26, 2011 ShanghaiBackat sightcommercial invoicefive (5)DEF101June 3, 2011Packing Listfive (5)Cotton Grade A, 100 Tons (CIF Southampton)clean “On Board”, “Freight Prepaid” Bill of LadingInsurance certificateShanghai, ChinaSouthampton, EnglandProhibitedPermitted When desc
34、ribing events, we usually arrange them in order of time and give the time when each event occurs. Pay attention to the italicized parts in the following passage.Back4 Correct the mistakes in the passage.Write Through Correcting MistakesKey: It was 1:00 in the morning and I was on a plane coming back
35、 to the United States from China. The sun was rising as we flew east over the Pacific Ocean. The flight attendant just made me pull down the shade because of the light coming into the cabin. It was three oclock in the morning, Beijing time. Last Thursday when we flew over to China the flight attenda
36、nts made the same request in broad daylight, to get the passengers accustomed to the time change. Fourteen hours later, we were there. Our trip went very smoothly, and we were able to leave two days earlier, due to Marys business obligations. Most people seem to stay ten days to four weeks. We, howe
37、ver, were there and back in eight days.BackWrite Through Translation5 Translate the following sentences into English.1) 自從我上次見(jiàn)到她已經(jīng)有6個(gè)月了。2) 我出了10天差,剛回來(lái)。3) 14個(gè)小時(shí)后我們就到了北京。4) 讀這本小說(shuō)大約花了我們兩天時(shí)間。 It has been six months since I saw her last. I just came back from a ten-day business trip. Fourteen hours later
38、 we were / arrived in Beijing. It took us about 2 days to read this book.Back5) 他在那里住了大約11年,然后就搬到了紐約。6) 他從上海的一所學(xué)校畢業(yè)后第3天就去了歐洲。7) 我的假期時(shí)間還很長(zhǎng),于是就提出和她一起去。8) 從市中心到機(jī)場(chǎng)大約需要50分鐘時(shí)間。He lived there for about 11 years and then moved to New York. Three days after he graduated from a school in Shanghai, he went to
39、Europe. I had plenty of vacation time available, so I offered to go with her. It takes around 50 minutes to cover the distance between the city centre and the airport.Write Through Describing a Picture6 Write short paragraphs to describe the pictures with the information given below in Chinese besid
40、ev the pictures.BackKey: I left Denver at 11:30 a.m. on November 9, 2010. I got through check-in and security in less than 30 minutes. The flight was on time. I arrived in Los Angeles around 12:45 p.m. My bags came through without delay. After getting out of the airport, I taxied for over 30 minutes
41、 to the hotel. I checked in by 2:30 p.m. Since the plane did not serve food, I had a salad at about 3:00 p.m. Mike Phillips drove up from La Jolla to join me for dinner. He arrived a little after 5:00p.m. It was a real pleasure seeing him. We had dinner in the hotel. It was a very pleasant evening.R
42、ead and CompleteRead and TranslateRead and SimulateRead and JudgeRead and TranslateRead and RewriteRead and ThinkSmartphone Smartphone is a cell phone of modern world where technology plays a vital role. One of the features that make this kind of phone smarter than the common cell phones is the basi
43、s of its working. It is based on an operating system which allows the installation of applications that can make your life “smart” and easy. The quality of the phone is better in accessing the Internet.Also, in this phone, the arrangement of buttons on the keypad is like that of a computer. Lastly,
44、while a normal phone cannot handle multi-instant messaging applications, a Smartphone can.NFC Near field communication, or NFC, allows for simplified transactions, data exchange, and wireless connections between two devices in close proximity to each other, usually by no more than a few centimetres.
45、 NFC has three uses: 1. Connecting electronic devices 2. Accessing digital content 3. Contactless transactions NFC can be used for mobile phone payments, in conjunction with an electronic wallet, which transmits signals over short distances to facilitate contactless payments and fund transfers and l
46、et shoppers ditch cash or plastic (or even gift cards and coupons) and check out by waving or tapping a smartphone against a register or reader at the checkout counter(收銀臺(tái)) to make payments.Back When you tap your smartphone on an electric reader to transfer money for milk at your local 7-Eleven, do
47、you ever wonder how secure it is? The good news is, using your phone as a “mobile wallet” is largely considered safe. In fact, some experts argue the security of mobile payments is similar to online banking, with the added layer of password protection. But that isnt a permit to throw caution to the
48、wind. A report by McAfee (which sells anti-virus software) found 20 million new pieces of “malware” in 2010, a trend expected to go up sharply in 2011 as cyber criminals catch up with the latest mobile technologies. And with the value of mobile transactions expected to grow to $245 billion globally
49、by 2014, plenty of money is at stake. Here are four security suggestions that should be taken into consideration:12Know what youre doing: With mobile payment, youre using a phone with Near Field Communication (NFC) technology, which allows you to swipe your phone at the point of sale to deduct the m
50、oney out of your bank account or charge your credit card. A common misunderstanding is that NFC sends all your personal information over the wireless network. Not so! Its simply an exchange of proof confirming that you are who you say you are and have the authority to make the transaction.Use a pass
51、word and make it a good one: A password is your first defence against hackers, so make sure all your mobile payment applications are protected by one. And steer clear of obvious passwords, such as your birth date or the word “password”. My favourite tip is to use a base password like “123”, preceded
52、 by another word spelled backwards for each site or application you visit. The key is to change it consistently: What happens is a site might get hacked, and if you use that same password for all your mobile payment systems, theyre all at risk.43Know your apps: Dont assume that every app is safe. Th
53、e easiest way criminals can target your phone is through a bad mobile app. The problem is malware, which is designed to access your account information without your permission. Before you download, confirm that the app is lawful through the companys website most financial institutions will link dire
54、ctly to their app from their web page. Or follow the Apple app store, where apps go through a fairly strict examining process before being offered to the public.Have a backup plan: Think about your plan of action should your phone go missing. Do you have the phone numbers of your financial instituti
55、ons on hand elsewhere? Youll need to report the phone as missing to your credit card issuer and financial institution as soon as possible. For all the talk about mobile wallets, the fact is that out of the 105 million mobile payment users in the world, only 3.5 million of them are in North America.
56、However, I am confident that mobile wallets will become more popular, especially with the younger generation: my 24-year-old son is always losing his wallet but he never loses his phone.5ExercisesBack61 Explanation of Difficult Sentences1. (Para. 1) When you tap your smartphone on an electric reader
57、 to transfer money for milk at your local 7-Eleven, do you ever wonder how secure it is?Analysis: This is a complex sentence with two clauses: When you tap is an adverbial clause of time; how secure it is serves as an object clause for wonder.Translation: 當(dāng)你在你那里的7-Eleven便利店用智能手機(jī)輕觸電子閱讀器來(lái)付款 買(mǎi)牛奶時(shí),你有沒(méi)有考
58、慮過(guò)這到底有安全?Example: When you use your debit card, you need to make sure how much money you can deduct from it.Back1 Explanation of Difficult Sentences2. (Para. 3) A report by McAfee (which sells anti-virus software) found 20 million new pieces of “malware” in 2010, a trend expected to go up sharply in
59、 2011 as cyber criminals catch up with the latest mobile technologies.Analysis: A trend expected to go up is a noun phrase used as an apposition, in which there is a past participle phrase expected to go up sharply in 2011 modifying a trend, and an adverbial clause of reason introduced by as.Transla
60、tion: McAfee公司(一個(gè)銷(xiāo)售殺毒軟件的公司)的一份報(bào)告表明,在2010年 共發(fā)現(xiàn)了兩千萬(wàn)種新的“惡意軟件”,隨著網(wǎng)絡(luò)罪犯不斷跟進(jìn)最新的手機(jī) 技術(shù),估計(jì)在2011年這種趨勢(shì)還會(huì)急劇上升。Example: More and more people are crazy about the iPhone, a trend sweeping across the globe.Back1 Explanation of Difficult Sentences3. (Para. 6) Its simply an exchange of proof confirming that you are wh
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