4050國開（電大）2020年7月《商務(wù)英語閱讀》期末試題及答案

1、試卷代號：4050國家開放大學(xué)2020年春季學(xué)期期末統(tǒng)一考試商務(wù)英語閱讀試題2020年7月考前須知一、將你的學(xué)號、姓名及分校（工作站）名稱填寫在答題紙的規(guī)定 欄內(nèi)。考試結(jié)束后，把試卷和答題紙放在桌子上。試卷和答題紙均不 得帶出考場。監(jiān)考人收完考卷和答題紙后才可離開考場。二、仔細(xì)讀懂題目的說明，并按題目要求和答題例如答題。答案一 定要寫在答題紙的指定位置上，寫在試卷上的答案無效。三、用藍(lán)、黑圓珠筆或鋼筆答題，使用鉛筆答題無效。Information for the examinees ：This examination consists of three sections. They are：S

2、ection One： Grammar and Word Practice (40 points)Section Two： Reading Comprehension (40 points)Section Three Translation (20 points)The total marks for this examination are 100 points. Time allowed for completing this examination is 90 minutes.Section One Grammar and Word Practice (40 points)Part 1

3、Question 110. (20 points)Each of the sentences below is followed by three choices marked A, B and C. Choose the one answer that best completes the sentence. (2 points each)How does my work fit with the overall objective of the company?A. inB. onC. outHow do you the companys alarmingly high staff tur

4、nover?A. meant forB. count forC. account forCorporate culture is the shared experiences, stories, beliefs, and normsA. which create a companyB. that characterize a companyC. that company has gotWe believe that business can be a powerful for social change.A. agentB. agencyC. agendaMass media promotio

5、n aims to influence public perception, not only target.A. competitorsB. consumersC. productsMarkets are as consumer and industrial markets.A. classifiedB. classifyingC. classifiesThe new offices are situated close to the motorway and the local railway station.A. convenientlyB. deeplyC. highlyThe Bel

6、t and Road Initiative abides market rules and international norms. A. inB. byC. on9. The Chinese governmentpeace and cooperation, openness andinclusiveness, mutuallearning and mutual benefit.A. advicesB. recommendsC. advocatesPeople can buy stocks fromA. securities marketsB. a state-owned bankC. fin

7、ancial marketsPart 2 Question 1120. (20 points)Choose the correct word or words from the box to complete the following sentences. (2 pointseach)modernizationdepict laissez-faire dismantlediscretionary profitupholdsbankruptcyholisticcomponentsTraditional Chinese medicine takes a view of the body, vie

8、wing it as an integrated system, whose different parts must be kept well-connected and in balance.The Belt and Road Initiative the five Principles of Peaceful Coexistence.China is now at the stage of development of building a well-off society and accelerating socialistlaws are designed to protect bo

9、th a person or firm that cannot pay its debts and the creditors involved.Automobiles made by competing firms all have the same basic, although the way they look and fit together may vary.Most business prepare organizational charts that the companys structure and how employee where they fit into the

10、firms operations.When a business pays all its costs and taxes, any money left isThe World Trade Organization (WTO) and various economic communities have been formed to trade barriers and provide an environment in which international business can grow even faster.Consumers use income to buy goods and

11、 services that best satisfy their needs.In the nineteenth and early twentieth centuries, the American government maintained an essentially attitudes towards business.Section Two Reading Comprehension (40 points)Question 2130Read the following passage and decide whether the following statements are t

12、rue or false. (4 points each)Financial ManagementFinancial management consists of those activities that are concerned with obtaining money and using it effectively. Short-term financing is money that will be used for one year or less. Although there are many short-term needs, cash flow and inventory

13、 are two problems that deserve special attention. Long-term financing is money that will be used for more than one year. Such financing may be required for starting a business, expansion, new- product development, or replacement of production facilities. Proper financial management can ensure that m

14、oney is available when it is needed and that it is used efficiently, in keeping with organizational goals.A financial plan begins with the organizations goals and objectives. Next these goals and objectives are 4 translatedinto budgets that detail expected income and expenses. From these budgets, wh

15、ich may be combined into an overall cash budget, the financial manager determines what funding will be needed and where it may be obtained. The four principal sources of financing are sales revenue, equity capital (derived from the sale of common and preferred stock) , debt capital, and proceeds fro

16、m the sale of assets. Once the needed funds have been obtained, the financial manager is responsible for ensuring that they are properly used. This is accomplished through a system of monitoring and evaluating the firms financial activities.Most short-term financing is unsecured. That is, no collate

17、ral is required. Sources of unsecured short-term financing include trade credit, promissory notes issued to suppliers, unsecured bank loans, commercial paper, and commercial drafts. Sources of secured shortterm financing include loans secured by inventory or accounts receivable. It is also possible

18、to sell receivables to factors. Trade credit is the least expensive source of short-term financing； there is no interest charge. The cost of financing through other sources generally depends on the source and on the credit rating of the firm that requires the financing. Factoring is generally the mo

19、st expensive approach.Based on the text, short-term financing and the long-term financing is the same.A financial plan begins with the organization plan.According to the text, there are three sources of financing, such as sales revenue, equity, debt capital.Financial management consists of those act

20、ivities that are concerned with obtaining money and using it effectively.Most short-term financing is unsecured.Read the following passage and choose the best statement (A, B, or C) for each questions. (4 points each)Online Cultural TrainingThe Internet can play an important role in preparing market

21、ing people for the international marketplace. While it cannot replace real-life interaction as an experiential tool, it does provide a number of benefits including comparisons between cultural ways of behaving and can provide an opportunity to develop the skills needed to interact successfully with

22、people from other cultures.Companies typically rely on the following elements in designing web-based training：Detailed Scenarios. Much of the training materials consists of a detailed, realistic story that is tied into elements of the learners background； i e. , the session becomes more than a brief

23、ing； it becomes a narrated experience full of learning moments for participants. This is made possible by the ability of the web to store and circulate a lot of information instantaneously around the world.Gradual Delivery. The ability to control the flow of information to the participant supports t

24、he learning process in a number of ways. Firstly, the participant is allowed to fit the training into his/her schedule. Secondly, the real-life flow of information is mimicked （模 仿）and a higher degree of realism is achieved.Support. A set of detailed materials is provided to the participants 24 hour

25、s a day. At any hour and at any location, participants can check their perceptions against the materials, reinforce learning from a dimly recalled lesson, or seek feedback on an important point or issue.Relevant Exercises. Participants can be provided with topical exercises and activities the level

26、of which can be adjusted depending upon how the participant has invested in the training.Online Discussions. Sessions can be simulcast （同時播放）to hundreds o participants around the world. The lack of face-to-face interaction can be remedied by having discussing groups where participants can share thei

27、r experiences with each other. The pooled （共享的） learning experience is stronger than one with a solitary （單個的）participant.The Internethelps develop skills for cross-cultural interactioncan replace real-life interaction as an important tooldoesnt help prepare people for the international marketplaceT

28、he Internet can.hold learners from everywhere in the worldbe the place for every kind of meetingsstore a lot of information happening in the worldParticipants in on-line cultural training can be provided with topical exercises and activities.only in their own time and their own placestotally accordi

29、ng to their different levelsdepending on their investment in the trainingThe training program can be simulcast to hundreds of around the world.A. participantsB. sessionsC. continentsOn-line programs with discussion groups can provide that is stronger thanone with a solitary participant.A. face-to-fa

30、ce interactionB. much feedbackC. shared learning experienceSection Three Translation (20 points) Translate the following passage into Chinese.Are all companies having trouble changing? For companies who have not had to change very often, the occasional change is especially difficult but they usually

31、 muddle through. For companies more experienced with organizational change, the change process goes better. But even the companies who do change best cannot do it as well as they can run their daily businesses. Of those companies best at change, few would be willing to adopt a change standard of on target, on time, and on budget. And therein lies the problem； companies are not changing well enough to avoid negative consequences, much less use change as a competitive weapon.試卷代號：4050國家開放大學(xué)2020年春季學(xué)期期末統(tǒng)一考試商務(wù)英語閱讀試題答案及評分標(biāo)準(zhǔn)(供參考)2020年7月Section One Grammar and Wo