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Daily1.WehavethelessongavebyNicolastoday.Talkingaboutinternationalbusiness.ofall,learnlocalbusiness,practices,businessandmodels.IfyouaredisruptiveyoucanintrandtobypasslocalIfyouarejustonemorecompetitor,youmustfollowlocalpractices.Knowinglocalpracticesmeanstounderstand.YouneedtospeaklocalYouneedtounderstandtheentirebusinessflows.Secondly,trustisonbothways.WemaytrusteachThecontractonlyuseforthingsgoIfyouwanttobuildarelationship,youdon'tneedthecontract.Businessgoesfast,decisionshavetobemadeinminutes.BusinessenvironmentandcompetitionaredifferentfromonemarkettoThirdly,thereisnosuccesswithoutaproperMostimportantistodimensioninlinewithcurrentposition,thenincreaseMarketsharecan'tgiveyoumoney,butgrossprofitwillgiveyoumoney.Scopeisailsoabouttheabjectiveofthestrategy.Tobesuccessfulyouhavetobringsomethingdifferent,aKSPthatmakecustomersattractedtoyou.Brandisthestrongers,butittakesyearstobuildandhugeSalesandmarketingsharingThescope/excutonanddifferentiationofstrategy.Threethingsimpressed:weneedtospeak“theirlanguage”,notonlythelanguagebutthelanguageofhowtheydobusiness.Whenwewantsb.totrustus,weneedprovidesth.toproveThereisnosuccesswithoutaproperFeeling:Teamisveryimportantforoverseasbusiness.MrNicolassharedustobuildteam/anizationinoverseasbusiness.Confused:Howbobanlancetheempowerandcontrolexactly?Self-examination:Wearenotreallylikeateamworkduringthesetrainingdays,weshouldtrustmoreeachother.TheMostuseful:businessgoesfast,dicisionshavetomadeinminutes,empowerisusefultosolveit.Moreturstandempowertomyteam10月22日課程感想學(xué)習(xí)到的知1 行業(yè)競(jìng)爭(zhēng)激烈的紅海市場(chǎng),須尋求突破,即2、TCL銷售主要是運(yùn)營(yíng)商,價(jià)格及利潤(rùn)率低,要重點(diǎn)發(fā)展TCL自主品3、TCL產(chǎn)品多而雜,要改做精品,沒有好的產(chǎn)品,一切都都站不住腳1 要有同理心,站在客戶的角度去思考問題,這樣才能開發(fā)出更改的產(chǎn)3 信念:今天所作的事就是未來,要堅(jiān)信能成功才能帶領(lǐng)團(tuán)隊(duì)取得勝利1、TCL在印象里,質(zhì)量不是很好,產(chǎn)品多而雜亂,這是為了適應(yīng)前期做運(yùn)營(yíng)產(chǎn)業(yè)目前的主要銷量還是運(yùn)營(yíng)商,做精品會(huì)不會(huì)對(duì)現(xiàn)有市場(chǎng)造成沖擊作為研發(fā),以前的工作或多或少?zèng)]有完全站在用戶的角度去思考問題,沒有面向戶后續(xù)的工作中應(yīng)該尋找用戶所需要的功能找到用戶的痛點(diǎn)開發(fā)出精品、爆品TodayaforeignteacherfromTCLcommunicationgivesusacourseaboutsellsandmarketing.welearnsomethingaboutsells anizationandteam.howtodolocalbusinessandempowermentsystemandwhatisrelationshipwithlocal andhowtojudgethe anizationoflocalbusinessintermofefficiency.butwhatmakemeadeeplyimpressionisthetrust.trustisnotjustyourself,it'sbothonyouandyourteamyourpartneroryourcompany.Weneedtotrustourteam.ofcoursebutalsothepartersweworkwith.differentbusinesspracticesgeneratedifferentcriterianoteasytounderstandwhattobringtrust.Butthecontractsbetweenthecooperationdon'tbringtrust.Cantheytrustourquality,oursupplychain,oursupportifthingsgowrongandWhatcanwedoandhowtodotogettheirtrust.sotrustyourpartner,trustyourcompanyandthemostimportantthingistotrustyourself.thenyouwillmakeaORIDonNicolas'sI:whatyouhaveinternatinalbusinessdevelopmentisabalanceamongsell-in,sellthrough,sellout--3impressiveweneedtospeake"customerweneedtofullyunderstandlocalbusinesslocalteamshouldhaveenoughempowermentbecausethebusinessgoesfastnowadays.II:weshouldhaveclearstrategybeforewetakeactions,strategiesisnorightorwrong,whatweshould stoputalleffortstoexecutethestrategy.Questions:ALCATLEissoldatverylowpriceinLatamAmerica,howcanmakeitsustainableforourcompany'sdevelopment?III:Interpretive:Ourdailyworkshouldhaveclearsotherwiseevenweworkhardwemaybeonthewrongdirection,weshoudbefullyawareofthethestatusofanization&strategy&resoucesbeforewemakeanyIIII:StudyAustraliamarket,tomakeamarketdevelopmentreportbasedonanization&strategy&resouces,deliverthepresentationonSat.InternationalbusinessdevelopmentisaIfwearejustonemorecompetitor,wemustfollowthelocalpractices.Thatmeansweneedtospeak"theirlanguage",sothatweknowthelanguageofhowtheydobusiness.Wehavetounderstandtheentirebusinessflows,likesell-in,sellthroughandsellout.Weshouldlearnmoreaboutourconsumerstoknowthekeydecisionmakingfactors.Afterwehavesoldoutthings,thekeyistomakesurethegoodsmoveofftheshelves.Whenwecoopratewithourpartners,wene
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