Oracle商務(wù)智能精華介紹課件

1 1BusinessIntelligenceApplicationsBusinessIntelligenceApplicat

3 3Thefollowingisintendedtooutlineourgeneralproductdirection.Itisintendedforinformationpurposesonly,andmaynotbeincorporatedintoanycontract.Itisnotacommitmenttodeliveranymaterial,code,orfunctionality,andshouldnotberelieduponinmakingpurchasingdecisions.

Thedevelopment,release,andtimingofanyfeaturesorfunctionalitydescribedforOracle’sproductsremainsatthesolediscretionofOracle.ThefollowingisintendedtoBIandPerformanceManagement

ConsistentlytheTopITandBusinessPrioritiesWorldwide“…themostimportanttechnologyin2007isBusinessIntelligence”Finance’sTopAreaofImportanceSources:CIOInsight,“TheFutureofI.T.:What'sonTapfor2007andBeyond,”January16,2007;IBMBusinessConsultingServices,“TheGlobalCFOStudy2005”

5BIandPerformanceManagementBusinessIntelligenceDrivesIncreasedEffectivenessineveryBusinessFunctionSalesAnalyticsMarketingAnalyticsService&ContactCenterAnalyticsConvertservicecallsintosalesthroughenhancedcross-sellingImprovepipelinevisibilityandforecastaccuracyReal-timevisibilityintocampaignexecution,results,andROIFinancialAnalyticsHR/WorkforceAnalyticsSupplyChainAnalyticsOptimizesuppliersourcing,supplierperformance,andinventorylevelsReal-timeviewoffinancialconditionanddriversofcostandprofitabilityUnderstandwhatdrivesemployeeproductivityandorg.performance

6BusinessIntelligenceDrivesI<InsertPictureHere>OurMissionMakingoursoftwareasourceofcontinualcompetitiveadvantageforourcustomersBetterInformationBetterResults

7<InsertPictureHere>OurMissiOurApproachtoBIApplicationsPre-BuildApplicationstoreducecomplexityandTCOforourcustomersExtendApplicationswithBestinClassTechnologyIntegrateBIApplicationswithERPandCRM123

8OurApproachtoBIApplicationPre-BuiltBIApplicationsfromOracleReduceComplexityDELIVERBETTERINSIGHTTOCUSTOMERS’MULTI-APPLICATIONENVIRONMENTSDASHBOARDS“Visible”“PLUMBING”“UndertheSurface”Mappingstomultipleapplicationsanddatatransformationalltakeexpertiseandtime

9Pre-BuiltBIApplicationsfromOracle’sProductStrategyIntegratedBusinessIntelligenceDatabaseBusinessIntelligence&DataMiningFunctionsIntegratedinDatabaseIntegratedBusinessIntelligenceToolsBest-of-Breed,NextGenerationBusinessIntelligenceTechnologyPlatformIntegratedAnalyticApplicationsEnterpriseWide,IndustrySpecificAnalyticandCorporatePerformanceManagementApplicationsExploitsAnyInformationTechnologyEnvironment

10Oracle’sProductStrategyIntegTo:From:ProductStrategyDriversPervasiveuseAnalystsReal-time,predictivedataHistoricaldataUnifiedinfrastructureandprebuiltanalyticsolutionsAnalytictoolsInsight-drivenbusinessprocessoptimizationReportingresultsUnified,enterpriseviewFragmentedviewEnterprisePerformanceManagementSystemPlanningsiloswithlimitedBI

11To:From:ProductStrategyDriveAnalyticApplicationsFamilies

AllonCommonOracleBIEETechnologyOtherOperational

&AnalyticSourcesOracleBISuiteEEAd-hoc

AnalysisProactiveDetectionandAlertsMSOfficePlug-inReporting&PublishingInteractiveDashboardsDisconnectedAnalyticsWeb

ServicesFusionIntelligenceforEBSFusionIntelligenceforPeopleSoftEnterpriseOracleBIApplicationsEnhancement/ExtensionofDBIExtensionofEPM,ReplacementforBO,Cognos,MSTRSinglesource,Multi-sourceForEBS,PSFT,SEBL,SAP,OtherNewNewNew

Version

12AnalyticApplicationsFamiliesOracleBISuiteEnterpriseEdition

UnifiedBusinessIntelligenceInfrastructureAd-hoc

AnalysisProactiveDetectionandAlertsMSOfficePlug-inReporting&PublishingInteractiveDashboardsDisconnectedAnalyticsOracleBIServerOLTP&ODSSystemsDataWarehouseDataMartSAP,OraclePeopleSoft,Siebel,CustomAppsFilesExcelXMLBusinessProcessMultidimensionalCalculationandIntegrationEngineIntelligentCachingServicesEnterpriseBusinessModelandAbstractionLayerIntelligentRequestGenerationandOptimizedDataAccessServicesWeb

Services

13OracleBISuiteEnterpriseEdiOracleBIApplications

Single-andmulti-sourceAnalyticAppsBuiltonBISuiteEEOracleBISuiteEEAd-hoc

AnalysisProactiveDetectionandAlertsMSOfficePlug-inReporting&PublishingInteractiveDashboardsDisconnectedAnalyticsWeb

ServicesOracleBIApplicationsSalesService&

ContactCenterMarketingOrderManagement

&FulfillmentSupplyChainFinancialsHuman

ResourcesPackagedETLMapsUniversal

AdaptersIVR,ACD,CTIHyperionMSExcelOtherDataSourcesBAWSchema

14OracleBIApplications

Single-OracleBIApplications

Multi-SourceAnalyticswithSingleArchitectureTravel

&TransAutoComms

&MediaComplexMfgConsumer

SectorEnergyFinancial

ServicesHigh

TechInsurance&HealthLife

SciencesPublic

SectorOtherOperational

&AnalyticSourcesOracleBISuiteEnterpriseEditionPrebuiltadapters:SalesService&

ContactCenterMarketingOrderManagement

&FulfillmentSupplyChainFinancialsHuman

ResourcesPipeline

AnalysisTriangulated

ForecastingSalesTeam

EffectivenessUp-sell/

Cross-sellCycleTime

AnalysisLead

ConversionEmployee

ProductivityCompensation

AnalysisHRCompliance

ReportingWorkforce

ProfileTurnover

TrendsReturnon

HumanCapitalA/R&A/P

AnalysisGL/Balance

SheetAnalysis

Customer

&Product

ProfitabilityP&LAnalysis

Expense

ManagementCashFlow

AnalysisSupplier

PerformanceSpend

AnalysisProcurement

CycleTimesInventory

AvailabilityEmployee

ExpensesBOMAnalysisOrder

LinearityOrders

vs.Available

InventoryCycleTime

AnalysisBacklog

AnalysisFulfillment

StatusCustomer

ReceivablesCampaign

ScorecardResponse

RatesProduct

PropensityLoyaltyand

AttritionMarketBasket

AnalysisCampaignROIChurn

PropensityCustomer

SatisfactionResolution

RatesServiceRep

EffectivenessServiceCost

AnalysisService

Trends

15OracleBIApplications

Multi-SOracleBIApplications

Multi-SourceAnalyticswithSingleArchitectureTravel

&TransAutoComms

&MediaComplexMfgConsumer

SectorEnergyFinancial

ServicesHigh

TechInsurance&HealthLife

SciencesPublic

SectorOtherOperational

&AnalyticSourcesOracleBISuiteEnterpriseEditionPrebuiltadapters:SalesMarketingOrderManagement

&FulfillmentSupplyChainHuman

ResourcesPipeline

AnalysisTriangulated

ForecastingSalesTeam

EffectivenessUp-sell/

Cross-sellCycleTime

AnalysisLead

ConversionEmployee

ProductivityCompensation

AnalysisHRCompliance

ReportingWorkforce

ProfileTurnover

TrendsReturnon

HumanCapitalSupplier

PerformanceSpend

AnalysisProcurement

CycleTimesInventory

AvailabilityEmployee

ExpensesBOMAnalysisOrder

LinearityOrders

vs.Available

InventoryCycleTime

AnalysisBacklog

AnalysisFulfillment

StatusCustomer

ReceivablesCampaign

ScorecardResponse

RatesProduct

PropensityLoyaltyand

AttritionMarketBasket

AnalysisCampaignROIService&

ContactCenterChurn

PropensityCustomer

SatisfactionResolution

RatesServiceRep

EffectivenessServiceCost

AnalysisService

TrendsFinancialsA/R&A/P

AnalysisGL/Balance

SheetAnalysis

Customer

&Product

ProfitabilityP&LAnalysis

Expense

ManagementCashFlow

Analysis

16OracleBIApplications

Multi-SPre-mappedmetadata,includingembeddedbestpracticecalculationsandmetricsforFinancial,ExecutivesandotherBusinessUsers.PresentationLayerLogicalBusinessModelPhysicalSources3Pre-builtETLtoextractdatafromover3,000operationaltablesandloaditintotheDW,sourcedfromSAP,PSFT,OracleEBSandothersources.2A“bestpractice”libraryofover360pre-builtmetrics,30IntelligentDashboards,200+ReportsandseveralalertsforCFO,FinanceController,FinancialAnalyst,AR/APManagersandExecutives4Pre-builtwarehousewith16star-schemasdesignedforanalysisandreportingonFinancialAnalytics1OracleFinancialAnalyticsProductComponents

17Pre-mappedmetadata,includingRoleBasedDashboardsAnalyticWorkflowGuidedNavigationSecurity/VisibilityAlerts&ProactiveDeliveryLogicaltoPhysicalAbstractionLayerCalculationsandMetricsDefinitionVisibility&PersonalizationDynamicSQLGenerationHighlyParallelMultistageandCustomizableDeploymentModularityAbstractedDataModelConformedDimensionsHeterogeneousDatabasesupportDatabasespecificindexingOracleBIApplicationsArchitectureAdministrationMetadataOracleBIPresentationServicesDashboardsbyRoleReports,Analysis/AnalyticWorkflowsMetrics/KPIsLogicalModel/SubjectAreasPhysicalMapOracleBIServerDirectAccesstoSourceDataDataWarehouse/DataModelETLLoadProcessStagingAreaExtractionProcessDACFederatedDataSourcesSiebelOracleSAPR/3PSFTEDWOther

18RoleBasedDashboardsLogicaltOracleBIApps:SelectedKeyEntities

Unifiedmulti-sourcedatamodelConformedDimensionsCustomerProductsSuppliersCostCentersProfitCentersInternalOrganizationsCustomerLocationsCustomerContactsGLAccountsEmployeeSalesRepsServiceRepsPartnersCampaignOffersSalesOpportunitiesQuotesPipelineOrderManagementSalesOrderLinesSalesScheduleLinesBookingsPickLinesBillingsBacklogsMarketingCampaignsResponsesMarketingCostsSupplyChainPurchaseOrderLinesPurchaseRequisitionLinesPurchaseOrderReceiptsInventoryBalanceInventoryTransactionsFinanceReceivablesPayablesGeneralLedgerCOGSCallCenterACDEventsRepActivitiesContact-RepSnapshotTargetsandBenchmarkIVRNavigationHistoryServiceServiceRequestsActivitiesAgreementsWorkforceCompensationEmployeeProfileEmployeeEventsPharmaPrescriptionsSyndicatedMarketDataFinancialsFinancialAssetsInsuranceClaimsPublicSectorBenefitsCasesIncidentsLeadsModularDWDataModelincludes:~350FactTables~550DimensionTables~5,200prebuiltMetrics(2,500+arederivedmetrics)~15,000DataElements

19OracleBIApps:SelectedKeyExample:AnalyticWorkflowsBusinessObjectives/IssuesGainInsightsTakeActionTargetcollectioneffortstoreduceoverduebalancesDrilltoOverdueInvoiceDetailWhoaretheCustomersandCollectors?HowlongistheunderlyingOverdueBalancepending?IsOverdueBalancestrendingup?IsDSOontarget?MaximizeCashFlowDrilltoDueBalancesbyRegionWhatistheagingofDueBalances?ArePaymentTermsincompliance?IsDPOontarget?BusinessFunction:

ReceivablesRole:

Director,Credits&CollectionsObjectives:1)MaximizeCashFlow2)ControlRiskofReceivablesPortfolio

20Example:AnalyticWorkflowsBuExample:AnalyticWorkflowsBusinessObjectives/IssuesGainInsightsTakeActionTargetcollectioneffortstoreduceoverduebalancesDrilltoOverdueInvoiceDetailWhoaretheCustomers?HowlongistheunderlyingOverdueBalancepending?IsOverdueBalancestrendingup?IsDSOontarget?MaximizeCashFlowDrilltoDetail

21Example:AnalyticWorkflowsBuDEMONSTRATIONOracleBIApplicationsDEMONSTRVerifySupplierPayableStatusPCSComputing:AnalyticsinActionIdentifyProblemw/Revenue1LocateSubstituteProductSourceAdditionalParts43ExecuteMultichannelSalesCampaignProblemwithInvoice&Backlog210SalesFinanceMarketingContactCenterSupplyChain5IdentifyOverstockedLaptops6CreateCampaignforOverstock7EnsureCampaignReadiness8MonitorContactCenterPerformance11AddressAgentRetentionissue9Workforce

23VerifySupplierPayableStatusSeamlessAnalyticsAcrossMultipleDataSourcesSalesFinanceMarketingContactCenterSupplyChainWorkforce

24SeamlessAnalyticsAcrossMultBuildfromScratch

withTraditionalBIToolsOracleBIApplicationsPrebuiltBusinessAdaptersforOracle,PeopleSoft,Siebel,SAP,othersPrebuiltDWdesign,adaptstoyourEDWRole-baseddashboardsandthousandsofpre-definedmetricsEasytouse,easytoadaptWeeksorMonthsBack-endETLand

MappingDWDesignDefineMetrics

&DashboardsBack-endETLand

MappingDWDesignDefineMetrics

&DashboardsTraining/Roll-outTraining/RolloutMonthsorYearsOracleBIApplicationssolutionsapproach:FastertimetovalueLowerTCOAssuredbusinessvalueSource:PatriciaSeyboldResearch,Gartner,MerrillLynch,OracleAnalysisSpeedsTimeToValueandLowersTCO

25BuildfromScratch

withTraditDeployedto800usersinunder90daysAnalyticsforsales-orientedcontactcenterLivein120daysSalesAnalytics4monthsfromdecisiontolivefor1,200users

PharmaAnalyticsLivein100days,6,500users

SalesandMarketingAnalytics“Icanvouchthatitcanbedeployedasrapidlyastheyclaim...Itisaproductthatreallydelivers.”Deployedto3,000+usersin3monthsSalesAnalyticsWhatCustomersAreAchieving

WithOracleBIApplications

26Deployedto800usersinunderNewBIApplications7.9Release

27 277.9ReleaseThemesUnifiedmulti-sourcedatamodelEnhanceduserexperienceDataWarehouseAdministrationConsoleExpandeddeploymentoptionsSupportOracleEBSv11v11i9andv11i10SupportDB2V8onz/OSasbothsourceandtargetdatabaseSupportTeradataV2R6astargetdatabaseFulllocalizationTranslationto15languages

287.9ReleaseThemesUnifiedmultTightIntegrationwithApplications

SharedsecuritywithOracleEBSandSiebelCRMEBSSecurityIntegrationFND_UsersecuritySharedresponsibilitiesbetweenOracleEBSandOracleBIAppsOracleSSOSiebelCRMSecurityIntegrationSiebelnativesecuritySharedresponsibilitiesbetweenSiebelCRMandOracleBIAppsHot-PluggableSecurityPre-builtsecurityrolesinBIApplicationsUsers/rolessynchronizedwithselectedsecurityenvironment

29TightIntegrationwithApplicaTightIntegrationwithApplications

ActionLinksnavigatefromanalyticaltooperationalActionLinksDirectnavigationfromanalyticalreporttotransactionaldetailwhilemaintainingcontextTakeactionimmediatelywithoutnavigatingtoadifferentscreenOracleEBSIntegrationSiebelCRMIntegration

30TightIntegrationwithApplicaAnalyticWorkflows

Directedanalysishelpsinexpertusers GuidedNavigationEnablesuserstoquicklynavigateastandardpathofanalyticaldiscoveryspecifictotheirfunctionandroleEnhancesusabilityandlowerslearningcurvefornewusers ConditionalNavigationAppearsonlywhenconditionsaremetandalertsuserstopotentialoutofordinaryconditionsthatrequireattentionGuidesuserstonextlogicalstepofanalyticaldiscovery

31AnalyticWorkflows

DirectedanDataWarehouseAdministrationConsole(DAC)

StrongCompetitiveDifferentiatorForwarehousedevelopersandETLAdministrator“ETLorchestrationtool”ApplicationConfigurationExecution&RecoveryMonitoringAllows:Pin-pointdeploymentLoadbalancingReducedloadwindowsFine-grainedfailurerecovery

32DataWarehouseAdministrationPortfolioofAnalyticApplications

33 33AnalyticApplicationsFamilies

AllonCommonOracleBIEETechnologyOtherOperational

&AnalyticSourcesOracleBISuiteEEAd-hoc

AnalysisProactiveDetectionandAlertsMSOfficePlug-inReporting&PublishingInteractiveDashboardsDisconnectedAnalyticsWeb

ServicesFusionIntelligenceforEBSFusionIntelligenceforPeopleSoftEnterpriseOracleBIApplicationsEnhancement/ExtensionofDBIExtensionofEPM,ReplacementforBO,Cognos,MSTRSinglesource,Multi-sourceForEBS,PSFT,SEBL,SAP,OtherNewNewNew

Version

34AnalyticApplicationsFamiliesDailyBusinessIntelligence

FullyIntegratedBusinessIntelligencefortheE-BusinessSuiteSuiteofpre-built,role-basedBIApplicationsEasy-to-use,interactive,andextensibledashboardsSeamlessintegrationwithE-BusinessSuiteSinglesourceoftruth(nouploadtodatawarehouse)SeamlessdrilldowntotransactiontablesEasytodeployNoseparateETLtooltolearnandmaintainVerylowTCO

35DailyBusinessIntelligence 3OracleDailyBusinessIntelligence(DBI)

Easy-To-UseDashboardsWithinE-BusinessSuiteRoleBasedDashboardsLeveragesEBSInfrastructureandMaterializedViewsNoDataMovementRequiredDrillDirectlytoTransactionsfromSummariesImplementsinDaysFastestPathtoInformationfromEBSPartofEBS“RapidInstall”NoTrainingRequired

36OracleDailyBusinessIntelligDrillThrough:SummarytoActualTransactions

Summary&TrendsDetailInformationTransactions

37DrillThrough:SummarytoActu11i.9(DBIv6)

11i.10(DBIv7+)12(DBIv8)Intelligence

Reports332143775431382760362918DashboardsKPIs

EBSR12:ContinuedDeliveryofPre-builtApps

VPofHRLineManagementHRManagerLineManagerHRAnalystBenefitsManagerBenefitsAnalystLearningManagerHRSpecialistLearningCoordinatorHRHelpDeskManagerCompensationManagerCompensationAnalystBenefitsManagerBenefitsAnalystHRAnalystCFOControllerTreasurerAPmanagerARManagerAssetsManagerTaxManagerCostManagerProjectsManagerRevenueManagerCollectionsManagerPayrollManagerAccountantComplianceClerkAPClerkARClerkFinancialsAnalystSupplyChainVPServiceVPManufacturingVPMaterialManagementVPProductManagementVPPlanningVPPlantManagerProductionManagerProductionLineSupervisorProductionSchedulerProductionProcessEngineerInventoryManagerWarehouseManagerSalesContractsMgrCFOCPOVPCorporateProcurementVPBusinessUnitProcurementVPCentralProcurementProcurementManagerBuyerContractsManagerContractsAdministratorCommodityManagerSourcingStrategyAnalystContractsAnalystProcurementSupplyChainHumanResourcesFinance11i.9(DBIv6)11i.10(DBIv7+FusionIntelligenceEBSEdition

Pre-PackagedRepositoryScopeOrdertoRevenueOrderFulfillmentandShippingManufacturing(ProcessandDiscrete)Inventory(ProcessandDiscrete)FinancialsIntelligenceDBIWorkforceActivityandDeploymentDBICompensationSalarySummarizationDBILeaveandAbsencesHCMEULRecruitmentPipelineHCMEULRecruitmentVacanciesGeneralLedgerAPExpenses(GL)ARRevenue(GL)GLActivityBudgetAccountsPayableAPInvoicesAPInvoicesAging(Due&Past)APPaymentsScheduleAccountsReceivableARAdjustmentsARPaymentsScheduleARReceiptsARInvoicesARAgingReceivablesSalesCreditsComplianceSalesOpportunitySalesPipelineSalesForecastingServiceCRMIntelligenceSupplyChainIntelligenceHumanResourcesIntelligenceNotaCommitmenttoDeliver—SubjecttoChangeProcurementManagementSupplierManagementProcurementIntelligence

39FusionIntelligenceEBSEditioPre-PackagedSemanticObjectsPre-PackagedDashboardsPre-PackagedReportsPackagedIntegrationsIn-PlaceSchema(DBI)OracleBIApplications(formerSBA)FusionIntelligenceforPeopleSoftFusionIntelligenceforOracleComponentsofIntelligenceApplicationsSolutionArchitectureJDEdwardsMDW(EPM)RMW&CW(SBA)MapsModelsMetricsSolutionArchitecture

40Pre-PackagedSemanticObjectsPFusionIntelligenceforEBS“BestofBothWorlds!”"Thisinformationisnotacommitmenttodeliveranymaterial,code,orfunctionality.Thedevelopment,release,andtimingofanyfeaturesorfunctionalitydescribedremainsatthesolediscretionofOracle"

AfterValueProposition:Flexible,ExtensibleBIPlatformthatisopentomultipledatasources;lowTCOofDBI

41FusionIntelligenceforEBS"ThFusionIntelligenceforEBSFeatures"Thisinformationisnotacommitmenttodeliveranymaterial,code,orfunctionality.Thedevelopment,release,andtimingofanyfeaturesorfunctionalitydescribedremainsatthesolediscretionofOracle"

AfterFlexibleTimePeriodsMultipleCurrenciesKeyPerformanceIndicatorsMultipleDataWidgetsforpresentingdataSummaryResultsGuidedNavigation

42FusionIntelligenceforEBSFeFusionIntelligenceforEBSDetailsEnd-to-endOraclesolutionPre-packageddashboardtemplatesArepositorywithabusinessmodelbasedonunderlyingDBIdatamodel

43FusionIntelligenceforEBSDePre-IntegratedForEmbeddedBIEmbedded,In-context,reportsandgraphstopromoteactionwithintransactionalworkflows

44Pre-IntegratedForEmbeddedBIGuidedDrilldown

ActualTransactionsDetailInformationSummary&Trends

45GuidedDrilldownActualTransaAd-hocQueryCapabilityDBIBaseSummariesandMVsavailableforAd-hocanalysisNewCalculatedFieldsAvailablewithinMarketLeadingBIToolsetEasytouseChartingtoolFormattingWidgetsHighlightingMulti-language

46Ad-hocQueryCapabilityDBIBasAnalyticWorkflowsGuidedNavigationandConditionalNavigationlinksChecksforspecificconditionsanddisplays(ornot)adashboardsection,oranavigationallinktoeitherareportoradashboardActionLinksDirectnavigationfromrecordtotransactionalwhilemaintainingcontextGuidedNavigation&ActionLinks

47AnalyticWorkflowsGuidedNavigIntegratedSecurity

LaunchOracleDBIEEdashboardfromApplicationNavigatorSharedresponsibilitiesbetweenOracleEBSandOracleDBIEESigninonlyonceinEBS

48IntegratedSecurityLaunchOraThreeComponentsofFusionIntelligenceFusionIntelligenceforEBSandPeopleSoft*DBIorEPMApps(manycustomersalreadyhavethis)OracleBIEnterpriseEditionSuiteLicenseEBSPSFTOLTP123

49ThreeComponentsofFusionIntProductRoadmap

50 50OracleBIAppsRoadmap"Thisinformationisnotacommitmenttodeliveranymaterial,code,orfunctionality.Thedevelopment,release,andtimingofanyfeaturesorfunctionalitydescribedremainsatthesolediscretionofOracle"

OBIAppsUnifiedenterprisedatamodelLeveragesBIEE10gR3EnhancedDACOracleBIApplications7.9BITranslationto15languagesOracleBIApplicationsBIPSFT8.8HR,FinancialsadapterSEBL8.0adapterDataLineageConsoleOFSAAnalyticsOracleBIApplications7.9.1BIPSFT8.9,9.0HR,FinancialsadaptersSAP4.6c,4.7adaptersEBSR12adapterOracleBIApplications7.9.XBIOracleBIApplications8.0BINewapplicationcontentOracleBIAppsfor

FusionApplications

51OracleBIAppsRoadmap"ThisinOracleBIApplicationsETLAdapterSupportCRMFinancialsHuman

ResourcesSupplyChainOrder

ManagementProcurement

&SpendEBS127.9.x7.9.x7.9.x7.9.x7.9.x7.9.xEBS11.5.107.9.x7.97.97.97.97.9EBS11.5.97.97.97.97.97.9EBS11.5.87.97.97.97.97.9PSFT9.07.9.x7.9.xPSFT8.97.9.x7.9.xPSFT8.87.9.17.9.1SAP4.77.9.x7.9.x7.9.x7.9.xSAP4.6c7.97.97.97.9Universal7.97.97.97.97.9Siebel8.07.9.1NotApplicableSiebel7.87.9Siebel7.77.9Siebel7.57.9Siebel6.37.97.97.9.17.9.x"Thisinformationisnotacommitmenttodeliveranymaterial,code,orfunctionality.Thedevelopment,release,andtimingofanyfeaturesorfunctionalitydescribedremainsatthesolediscretionofOracle"

Strategy:ETLadapterstobedeliveredas7.9.xpatchesastheybecomeavailable.Tobeavailablesoon:SEBL8.0PSFT8.8PSFT8.9EBS12SAP4.6cSAP4.7

52OracleBIApplicationsETLAdaFusionIntelligenceSupportedIntegrationsCRMFinancialsHuman

ResourcesSupplyChainOrder

ManagementProcurement

&SpendEBS12FIR-0.1FIR-0.1FIR-0.1FIR-0.1FIR-0.1FIR-0.1EBS11.5.10FIR-0FIR-0FIR-0FIR-0FIR-0FIR-0EBS11.5.9DBIv6DBIv6DBIv6DBIv6DBIv6DBIv6PSFT9.0EPM9.0FIR-0EPM9.0FIR-0EPM9.0FIR-0EPM9.0FIR-0EPM9.0FIR-0EPM9.0PSFT8.9EPM9.0FIR-0EPM9.0FIR-0EPM9.0FIR-0EPM9.0FIR-0EPM9.0FIR-0EPM9.0PSFT8.8EPM9.0FIR-0EPM9.0FIR-0EPM9.0FIR-0EPM9.0FIR-0EPM9.0FIR-0EPM9.0PSFT8.4EPM9.0FIR-0EPM9.0FIR-0EPM9.0FIR-0EPM9.0FIR-0EPM9.0FIR-0EPM9.0SAP4.7SAP4.6cSiebel8.07.9.1NotApplicableSiebel7.87.9Siebel7.77.9Siebel7.57.9Siebel6.37.9FIR-0,DBIR-0FIR-0.1Noplannedrelease"Thisinformationisnotacommitmenttodeliveranymaterial,code,orfunctionality.Thedevelopment,release,andtimingofanyfeaturesorfunctionalitydescribedremainsatthesolediscretionofOracle"

FIR-0,DBIv6+:ReleasedFIR-0.1-Indev,targetendofApr.

53FusionIntelligenceSupportedOBIAETLStatementofDirectionInformaticaandOracleDataIntegratortobesupportedInformaticaPowerCenterOEMdistributionextendeduntilatleast2010,withoptionalextensionsAfterdistributionterminates,8additionalyearsfullsupportforexistingcustomer,includingnewInformaticaversionsInformaticause:anysources,anyextensionofBIApplications,mustbeusedtotargetBIApplicationsOracleDataIntegrator(ODI)PlantoofferasalternativetoInformaticaFullongoingsupportforbothInformaticaandODIDACtosupportbothInformaticaandODI"Thisinformationisnotacommitmenttodeliveranymaterial,code,orfunctionality.Thedevelopment,release,andtimingofanyfeaturesorfunctionalitydescribedremainsatthesolediscretionofOracle"

54OBIAETLStatementofDirectioForMoreInformationProductManagement:ErikLindquist,erik.lindquist@ProductMarketing:JoeThomas,joseph.h.thomas@

55ForMoreInformationProductMaAQ&

56AQ& 56WorkingwithOracleMarketingJoeThomasApril3rd,2007WorkingwithOracleMarketingJ“Intelligent”Partners……areeasytomarket!…knowhowtotellagoodstory!…aregoodpartners!123

58“Intelligent”Partners……areea…areeasytomarketDifferentiatedSkillsExpertise,Geography,Verticals,“OracleOnly”vs“Mixed”ReadytoEngageHavestories,spokespeopleandvenues,andwanttotakeadvantageofOracle’sAgileShort“windowsofopportunity”Avoidlengthyapprovalcycles

59…areeasytomarketDifferenti…knowhowtotellagoodstoryInterestingCharactersCan“namenames”,customerhookEngagingPlotDetails/Metrics/BenchmarksBusinessProblemHappyEndingsBusinessBenefitsCustomerquotes

60…knowhowtotellagoodstory…areGoodPartnersEngagedwiththeOracleNetworkBIPartnerTeam,ProductMarketing,FieldMarketing,BISalesTeam,ASMs,PR,OraclePress,AR,Executives.UnderstandtheOracleEco-systemUserGroupsMutualPartnersSharedValuePropositionPartnersnotvendorsWillingtoco-brandandco-sponsoreventsandcontent

61…areGoodPartnersEngagedwitSuggestionsWritemymarketingpitchonyouBriefHowdoesOraclefitinsideyourbusinessMutualCustomerReferenceInventoryHave3WritethemuporforwardalreadyexistingonesWorkwithustopackagePickaStoryCo-brandedcontentBi-linedarticles

62SuggestionsWritemymarketing

63 63

64 1BusinessIntelligenceApplicationsBusinessIntelligenceApplicat

66 3Thefollo