新職業(yè)英語 職業(yè)綜合英語1 Unit 1 Organization 教案

Unit1Organization

Unit1Organization

Warming-up1ReadingA2ReadingB3Listening&Speaking4精選pptUnit1OrganizationWriting5Mini-project6LanguageLab7Self-studyRoom8精選pptUnit1OrganizationWarming-up

Whatisalogo?Alogoisagraphicalelementthat,togetherwithitslogotype,formsatrademarkorcommercialbrand.Typically,alogo’sdesignisforacompany’scommercialbrand,oreconomicoracademicentity,anditsshapes,colors,fonts,andimagesusuallyaredifferentfromothers’inasimilarmarket.精選ppt

Unit1Organization

Task1Lookatthefollowinglogosandgivethenamesofthecountriesinwhichthecompaniesareheadquartered.精選ppt

CarCompanies

GermanyJapanUSA

SupermarketCompanies

GermanyUSAFrance

MobilePhoneCompanies

RepublicofKoreaChinaFinlandTask2Listatleasttwocompaniesforeachtypeofthefollowingproducts.SONYTCLPanasonicPhilipsSAMSUNGLenovoAppleIBMDELLHPLiningAdidasNikeAntaKappaTVSetSportswearComputer

Unit1Organization

精選pptGoogleAnyonewhohaseverusedtheInternethasseenGoogle,andmanypeoplewouldjust“googleit”whentheytrytofindinformationaboutsomethingontheInternet.Astheworld’smostpopularInternetsearchengine,Googleisoneofthegreatestexamplesofonlinesuccess.

ReadingA

谷歌

上過互聯(lián)網(wǎng)的人都見過谷歌,許多人要在互聯(lián)網(wǎng)上查找某方面的信息時，他們都會“谷歌”一下。作為全世界最有名的互聯(lián)網(wǎng)搜索引擎，谷歌是網(wǎng)絡(luò)業(yè)界功成名就的最好范例之一。ReadingA精選ppt

ItallbeganinJanuary1996asaresearchprojectatStanfordUniversitybyPh.D.studentLarryPage.Tryingtofindabetterwayforwebuserstosearchforrelevantpages,Pagehadanideathatthiscouldbeachieved

byexaminingtherelationshipsbetweenwebpages.Hethoughtthatwebpageswhichhadthemostlinkstothemfromotherwebpagesmustbethemostpopular.Thetechniqueappearedtobesuccessful.ReadingA精選ppt

谷歌始于1996年1月斯坦福大學(xué)博士生拉里?佩奇的一個研究項目。為了找到一種能幫助網(wǎng)絡(luò)用戶搜索到相關(guān)網(wǎng)頁的更好方法，佩奇設(shè)想可以通過檢索網(wǎng)頁之間的關(guān)系來實現(xiàn)。他認(rèn)為其他網(wǎng)頁鏈接最多的那些網(wǎng)頁一定是最受歡迎的，這項技術(shù)結(jié)果看起來是成功的。ReadingA精選ppt

PageandhispartnerSergeyBrinset

uptheircompanyonSeptember7,1998andregisteredthethefollowingweek.Thesearchenginequicklygrewinpopularityandin2000Googlebegantoselladvertisingontheirwebsite.Afterafewyearsofgrowthfueledbyeagerinvestors,Googlewentpublic.ManyGoogleemployeesbecameinstant

millionaires.ReadingA精選ppt

ReadingA精選ppt

佩奇和他的合作伙伴謝爾蓋?布林于1998年9月7日創(chuàng)建了自己的公司，并在之后的一周注冊了這一網(wǎng)址。這個搜索引擎很快聲名鵲起，2000年谷歌開始在自己的網(wǎng)站出售廣告。在投資者的熱情資助下，經(jīng)過幾年的發(fā)展，谷歌上市了，谷歌的很多雇員一夜之間成了百萬富翁。

ReadingA精選ppt

GooglehasrecentlyacquiredYouTwhichistheInternet’slargestvideo-sharingwebsiteandcontinuestoaddnewfeatureseverydayincludingtoolbars,email,andadvertising.Ofcourse,withgrowthandsuccesstherealsocomescompetition.MicrosofthasrecentlytriedtoacquireYahooinordertocompetewithGoogleintheInternetsearchenginearea.ReadingA精選ppt

谷歌最近收購了互聯(lián)網(wǎng)醉倒的視頻共享網(wǎng)站YouT,而且每天都在不斷增加一些新的功能，如工具欄、郵件和廣告。當(dāng)然，成長與成功也帶來了競爭。微軟最近就試圖收購雅虎以便能在互聯(lián)網(wǎng)搜索引擎領(lǐng)域與谷歌抗衡。ReadingA精選ppt

Inadditionto

itsgrowthandpopularity,GooglehasalsobeennamedthenumberonecompanytoworkforintheUnitedStates.Ittendstostayawayfromtypicalofficedesignsandtriestomaketheofficeaplacewhereemployeesarecomfortableandfreetoexcel

attheirwork.ReadingA精選ppt

隨著公司的壯大與知名度的提高，谷歌在美國公司業(yè)吸引力的排名也上升到第一。他們嘗試打破傳統(tǒng)的辦公室設(shè)計，努力把辦公室變成員工感覺舒適、并能充分發(fā)揮自己才華的地方。ReadingA精選ppt

Today,GoogleownsYouTube,Bloggerandotherhotwebsitesandhasbecometheleaderintermsofad-basedrevenueontheweb.Thebrainchildoftwostudentshasbecomeabillion-dollarcompanyandoneofthebest-knowntrademarksintheworld.Google’shistoryservesasaperfectmodelandinspirationforInternetentrepreneurstoday.ReadingA精選ppt

現(xiàn)在，谷歌已擁有YouTube，Blogger和其他一些熱門網(wǎng)站，并且成為網(wǎng)絡(luò)廣告收入方面的領(lǐng)頭羊。當(dāng)初兩個學(xué)生的一個小點子已發(fā)展成為一家擁有十億美元資產(chǎn)的大公司，谷歌也成為全球最著名的商標(biāo)之一。谷歌的發(fā)展史為當(dāng)今的網(wǎng)絡(luò)企業(yè)家樹立了一個完美的典范，也提供了靈感。ReadingA精選pptWordsandExpressionsonline

adj.

在線的，聯(lián)網(wǎng)的onlineshopping網(wǎng)上購物anonlineticketbookingsystem網(wǎng)上訂票系統(tǒng)relevant

adj.(緊密)相關(guān)的acloselyconnectedwiththesubjectyouarediscussingorthesituationyouarethinkingabout.e.g.Doyouhavetherelevantexperience?精選ppt

achieve

v.tosucceedinreachingaparticulargoalorstandardbymakinganeffortforalongtime.e.g.After10yearsofhardwork,hefinallyachievedsuccessinhisbusiness.

精選ppt

fuel

v.

toincreasesomething;tomakesomethingstronger;tosupplysomethingwithmaterialthatcanbeburnttoproduceheatorpowern.

燃料nuclearfuele.g.Hiswordsfueledherangerstillmore.Thearea'srichnaturalresourceshavelongfueledtheRussianeconomy.精選ppt

Instant

adj.

happeningimmediately;(offood)thatcanbemadequicklyandeasily

e.g.

1.Shetookaninstantdisliketome.2.instantcoffee/instantnoodles精選ppt

acquire

v.togainpossessionof;togainsomethingbyone’sownefforts,abilityorbehaviore.g.

1.Thecompanyhasjustacquiredsomenewproperties.2.ShehasacquiredagoodknowledgeofEnglish精選ppt

feature

n.

somethingimportant,interestingortypicalofaplaceorthinge.g.Eachroominthisbuildinghasitsownspecialfeatures.

v.toincludeaparticularpersonorthingasaspecialfeaturee.g.

Thenewcarfeatureshighspeedandsafety.精選ppt

Inadditionto:aswellas;besides

e.g.

Inadditiontotheapplesyouaskedfor,Iboughtyousomeorangesandbananas.

tendto

tobelikelytodosomethingortohappeninaparticularwaybecausethisiswhatoftenorusuallyhappens

e.g.1.Womentendtolivelongerthanmen.2.WhenI’mtired,Itendtomakemistakes.精選ppt

stayawayfromnottogonearaparticularpersonorplacee.g.Childrenhavebeentoldtostayawayfromthebeach.typical

adj.

a.havingtheusualqualitiesorfeaturesofaparticulargrouporthing

e.g.

Thisadvertisementisatypicalexampleoftheirmarketingstrategy.精選ppt

excel(at/in)

v.

v.tobeverygoodatdoingsomething

e.g.1.Theschoolexcelsinsports.

2.Shehasalwaysexcelledatforeignlanguages.

Intermsoffromthepointofviewof;withregardto;concerninge.g.

Intermsofenvironmentalprotection,thisprojectisexcellent.精選ppt

serveas

tobesuitableforaparticularusee.g.

Thesofawillserveasabedforanightortwo.精選pptReadingBInthispart,itwillgivestudentssomebriefintroductiontothecompany’sorganizationchart,includingalldepartmentsandtheirfunctions.(After-classonpage6)精選pptVisitorNo.FirstNameLastNameCompanyToSee1MariaSmithAGDConstructionJamieSaunders2CarolBlackLewisPrintersMichaelCornwall3___Ralph_______Sayers________JOD__TechnologiesRchardSapir...Listening&SpeakingTask1Listentotheconversationbetweenareceptonistandavisitor.Thenfillinthemissinginformaton.

VISITORS:12thSeptember精選pptListening&SpeakingTask2

Mr.WhiteismeetingwithMr.BrownfromtheHeadoffice.Listentotheconversatonandmatchthepeoplebelowwiththeirjobtitles.

Mr.BrownSalesManager

MarySecretary

Mr.WalkerProductionManager精選pptListening&SpeakingTask3Listentotheconversationanddecidewhetherthe

followingstatementsaretrueorfalse.Thenwritekey

wordstosupportyouranswers.1.Themanisgoingtohaveajobinterviewinthewoman’scompany.TrueFalse2.ThemanismeetingwiththemanageroftheHRDepartment.

TrueFalse3.TheHRDepartmentisonthe13thfloor.TrueFalse4.TheconversationtookplaceintheofficeoftheHRDepartment.TrueFalse精選pptListening&SpeakingTask4Listentotheconversationandchoosethebestanswertoeachquestionyouhear.

1.

Agovernmentoffice.

B.Ahotel.C.Aninsurancecompany.D.Atravelagency.2.A.Grey.B.Green.

C.Red.D.White.3.A.The3rdofficeontherightonthe5thfloor.B.The5thofficeontherightonthe5thfloor.C.The3rdofficeontheleftonthe3rdfloor. D.The5thofficeontheleftonthe3rdfloor.

精選pptListening&SpeakingTask5Listentothefollowingspeechtwiceandfillintheblankswithwhatyouhear.

Ladiesandgentleman:

MynameisDavidTrumanandIamthechairman_ofSimonsFacilitiesCorporation.Thankyouforinvitingmetospeakheretodayaboutfutureenergytechnologies._Firstofall_,letmeintroduceourcompany,SFC,toyou.

精選pptListening&Speaking

Simplyput,SFCisonecompanywithtwolinesof_business—powerandwater,andourhistorydatesbacktoover100yearsago.Todayweareoneofthe50largestcompaniesintheUK.Morethan20,000ofouremployeesbuildand_manage__powerandwaterfacilitiesinEngland,ScotlandandWales.Withthisinformationasbackground,nowIwouldliketocometothetopicofmyspeechtoday:Whatnewenergytechnologiesarethereandwherecantheytakeus?精選pptLanguageLabTask1Matchthewordsorphrasesontheleftwiththeirmeaningsontherightrelevantlink

entrepreneurfuelpopularityacquirefeature

excel

tendto

stayawayfroma.makesomethingincreaseb.closelyconnectedorappropriatetothematterinhandc.obtainsomethingd.keepone'sdistancefrome.dosomethingverywell,ormuchbetterthanmostpeoplef.apersonwhosetsupabusinessg.aconnectionbetweenonefileorsectionandanotherh.apartofsomethingthatisimportant,interestingortypicali.thequalityofbeinglikedorsupportedbyalotofpeoplej.belikelytodobgfaichejb精選ppt

Task2CompletethesentenceswiththewordsorphrasesfromTask1.Changetheformifnecessary.1.Tobecomeasuccessfulentrepreneur,oneshouldhaveaworkingknowledgeaboutthebusinessheplanstostart.2.Ifyouclickonthislink,ittakesyoutoourflightscheduled.3.ThebusinesswasacquiredfromOwenfouryearsago.精選ppt4.Summersinthenorthtendtobecooleranddrierthaninthesouth.5.Oncewehavetherelevantinformation,wecanmakeadecision.6.Swimmershavebeentoldtostatawayfromthebeachfollowingasharkattacklastweek.7.Studentswithgoodcommunicationskillswillhaveabetterchancetoexcelatwork.8.Eversincebasketballwasinvented,itspopularityhasbecomeincreasinglyhigher.精選ppt

9.Eachroominthisbuildinghasitsownspecialfeatures.10.Thearea'srichnaturalresourceshavelongfueledtheRussianeconomy.精選ppt

Task3Completethepassagewiththefollowingwordsorphrases.

searchengine

relevant

intowith

links

Sincetherearenowbillionsofwebpages,itisimportanttoknowhowtosearcheffectivelyforinformationontheweb.Fortunately,somepowerfulonlinetoolsaretheretohelpuswiththistask.Thesimplestwaytofindinformationonthewebistovisitaspecialsitecalledsearchengine.Itisquiteeasytouse--you精選ppt

simplygotothehomepageofthesearchengine,typeafewkeywordsintoaform,clickonaSearchbutton,andthenwaitafewsecondsforyourresults.Theresultsareprovidedonyourcomputerscreenasalonglistoflinkstowebpages.Thenyouwillhavetolookthroughthelisttoseeifthelinksarerelevanttoyoursearch.精選ppt

Task4Rewritethefollowingsentencesafteethemodels.Itappearedthatthetechniquewassuccessful.Thetechniqueappearedtobesuccessful.Model1精選ppt

1.Itappearsthatthewheelsaregoingbackwardswhenacarisspeeding.

Thewheelsappeartobegoingbackwardswhenacarisspeeding.2.ItappearsthateveryoneistalkingaboutGoogleEarththesedays.

EveryoneappearstobetalkingaboutGoogleEarththesedays.精選ppt

3.Itappearedthatnoonehadnoticedhissadness.

Nooneappearedtohavenoticedhissadness.Model2Pagehadanidea.Theideawasthatthiscouldbeachievedbyexaminingtherelationshipsbetweenwebpages.

Pagehadanideathatthiscouldbeachievedbyexaminingtherelationshipsbetweenwebpages.精選ppt

1.Anidearisthathumansmightbeclonedsomeday.Mostpeopledon'tliketheidea.

Mostpeopledon’tliketheideathathumansmightbeclonedsomeday.2.Thefactisthatwedon'thaveenoughmoney.Butyouaretryingtocoveritup.

Butyouaretryingtocoverupthefactthatwedon’thaveenoughmoney..精選ppt

3.Thefactisthatthegoodshavebeendamaged.Wehavetoacceptit.

Wehavetoacceptthefactthatthegoodshavebeendamaged.精選ppt

Task5TranslatethefollowingintoEnglishusingthegivenwordsorphrases.1.這一切不是一朝一夕可以實現(xiàn)的。（achieve）

Allthiscannotbeachievedovernight.2.下午六點鐘左右體育館通常很忙。(tendto)

Thegymtendstogetverybusyataround6o’clockintheafternoon.3.這個地區(qū)現(xiàn)在不安全，還是遠(yuǎn)離它為好。(stayawayfrom)

Thisareaisnotsafeatthemoment,soit’sbettertostayawayfromit.精選ppt

4.就銷售而言，他們是該地區(qū)五大超市之一。(intermsof)

Theyareoneofthetopfivesupermarketsintheareaintermsofsales.5.這間房既要做臥室又得做客廳。(serveas)

Thisroomhastoserveasbothbedroomandlivingroom.精選ppt

6.生產(chǎn)部負(fù)責(zé)監(jiān)督這個項目的進(jìn)展。（monitor）

Theproductiondepartmentisresponsibleformonitoringtheprogressofthisproject.7.上個月經(jīng)理忙于一項對營銷活動的研究工作。（beinvolvedin）

Themanagerwasinvolvedinaresearchonmarketingactivitieslastmonth.8.現(xiàn)在許多大公司都利用網(wǎng)站來推銷他們的產(chǎn)品和服務(wù)。（promote）

Manybigcompaniesnowusewebsitestopromotetheirproductsandservices.精選pptWritingHowtowriteanenvelope?WriteanenvelopeforyourlettertoTomJones,whoworksforGreenTechnologiesasSalesManager.ThecompanyisintheNewYork,atNo.135onWest20thStreet.Thezipcodeis10011.精選ppt

LiMei(thesender’sname)28RenminRd.(thesender’saddress)Beijing100035P.R.ChinaTomJones(therecipient’sname)SalesManagerGreenTechnologies135W20thSt.(therecipient’saddress)NewYork,10011U.S.A.精選pptMini-project

Workingroups.Setupacompanyanddesignthe“AboutUs”pageforyourcompany’swebsite.Thepageshouldincludeyourcompany’sname,logo,profile,managementandproducts.Grouping.Dividethecl