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中級新編劍橋商務英語聽力部分LISTENINGSCRIPTSModule11.1Workingfromhome(page8)I=InterviewerM=MichelaIOK,Michela.Youworkfromhomenow.Canyoutellmeaboutatypicalday?MSure,IalwaysgetuparoundsevenandthefirstthingIdoisgetthekidsreadyforschool.ItakethemateightthirtyandthinIalwaysstartworkatnine.IDoyoueverhaveadaywhereyoudecidetohavethemorningoffandstartworklater?MNo,youcan’tdothat.It’simportantwithhome-workingtohaveatimetableandsticktoit.IfyouendupwatchingTVordoingthecleaningthenitisn’tforyou.SoIhavelunchattwelveandfinishworkattwothirtytogetthechildren.IWasthatwhyyougaveupyourofficejob?MYes,Iwantedtospendmoretimewiththechildren.Itgivesmemoreflexibility.SometimesIneedtoworkintheeveningbutusuallyitisn’taproblem.ISohowlonghaveyoubeendoingthiskindofwork?MForaboutfiveyears.I’vebeenwiththesamecompanysinceIleftschoolbutwiththeInternetandtechnologyit’seasynowtobeathome.ISoyouremployerdoesn’tmind.MNo.ItmeansthecompanysavesmoneyonofficespaceandaslongasIgettheworkdone,they’rehappy.SometimesIstillfointoworktomeetclientsandsoon.Forexample,I’mgoinginnearlyeverydaythisweekbecausewehavevisitorsfromanothercompanyandIcan’treallyinvitethemovertomyhouse.Besides,thegossipandthenewswithmycolleagues.Imissthatsideofgoingintoworkeveryday.IIsthereanythingelseyoumiss?MErmm.No,notreally.AndI’lltellyouwhatIreallydon’tmissandthat’shavingtospendtwohourscommutingonthebusandtraineveryday...1.2Startingaconversation(page11)Conversation1R=RichardW=WomanM=MarekRHello?WHello,Richard.I’dliketointroduceyoutoMarek.ROh,yes.Hello,Marek.Howdoyoudo?Nicetomeetyouatlast.MHello,Richard.Pleasedtomeetyoutoo.WOh,doyoutwoknoweachotheralready?MWell,we’vespokenonthephoneafewtimes.RButwe’veneveractuallymet.Anyway,takeaseat.Wouldyoubothlikeacoffee?Conversation2manysmallfarmssoagriculturealso.Zurich,whereIstudy,ismorefamousofcourseforbankingandfinancialservices.EHowisworkinglifechanginginyourcountry?CSorry,canyourepeatthequestion,please?EYes,howisworkinglifechanginginyourcountry?CIthinkthatmoreandmorepeoplearemovingtothecitiesortheyarecommutingineveryday.Inmyopinion,thebiggestchangehascomefromtechnology-butthenthat’sprobablytrueeverywhere,notjustinmycountry…Module22.1Benefitsandincentives(page16)Speaker1It’sgreatbecauseusuallyitmeansmywifecanusetheoneathomeandweeventakemineawayatweekends.Iworkforquitearelaxedcompanyandtheydon’tseemtomindhowIuseitforleisure.Speaker2Ithoughtitwouldn’tchangethewayIworkedafterthefirstsixmonthsbutastheygotolderitactuallybecamemorecomplicatedwithgettingthemtoschooloriftheywantedtodoactivitiesintheafternoon.ButmybosshasbeenreallygoodaboutitandsomedaysIcandoahalfadayifIwantandthenImightworklateronotherdays-orItakeworkhome,whichIdon’tlikedoing,butit’stheonlyway…Speaker3It’sactuallythelawnowsotheyhadtoletmehaveit. ItwasonlytwoweeksbutatleastIhadtimetohelpmywifeout.Mindyou,afterallthelatenightsandcryingIwasreallyhappytogetbacktoworkforawhileandhavearest!Speaker4I’vejustbeenpromotedfromAssistantITTechniciantoChiefOperationalNetworkAdministrator.ItmeansIgetabitofapayriseandnewbusinesscardswithmynameon.I’mnotsureifIgetmyownofficethough.Speaker5TheproblemformeisthatIwon’thaveenoughtoliveinwhenI’m60andIcan’taffordaprivateplan.SoI’llprobablytryandkeepworkingforafewmoreyears,andanyway,Iheardthegovernmentisplanningtoraisetheageofretirement…2.2Presentations(page20)Extract1Goodmorningandthanksforcoming.TodayI’dliketotellyouabouttheworld’slargestdocumentmanagementcompany.WithaturnoverofnearlysixteenbilliondollarstheXeroxCorporationdevelopsandmarketsinnovativetechnologieswithproductsandsolutionsthatcustomersdependupontogetthebestresultsfortheirbusiness.Inmybriefpresentationwe’llbeginbylookingatsomeofthekeyfiguresbehindthecompany’ssuccessandhowthecompanyisstructured.ThenI’llgiveanoverviewofXeroxaroundtheworldandfinallyI’dliketotalkaboutsomeofthetrendsaffectingourmarketanditsfuturegrowth.Ifyouhaveanyquestions,I’llbehappytoanswerthemattheend.So,hereyoucansee,theturnoverforlastyearwasnearlysixteenbilliondollars,withafinalincomeof978milliondollars.WeoperatedfromourvheadquartersinRochesterNewYorkStatein160countrieswith55,000employees,withoverhalfofthoseintheUSA.Thisnextchartshowsyouhowthecorporationissplitintofourdivisions.Firstofall,there’sXeroxGlobalServices…Extract2Andfinallythere’sXeroxInnovationwithfivecentresintheUnitedStates,CanadaandEurope.Notethatsixpercentofrevenuewasdedicatedtoresearchanddevelopmentlastyearasthekeypartofourmissionstatementis,andIquote,`tohelppeoplefindbetterwaystodogreatwork.`OK,let’smoveontolookatXeroxaroundtheworldinalittlemoredetail.Takealookatthischart,whichshowsrevenuebyregion.SoabouthalfourrevenueisfromtheUSmarket.ThenEuropewithovertwo.OnethingI’dliketopointoutis…Extract3Finally,howisthemarketforthedocumentindustrylooking?Well,itwouldbeunrecognisabletothepeoplewhofoundedtheoriginalcompanyin1906andevencomparedtothesecondhalfofthetwentiethcentury.Moreandmoreofficesaremovingfromblackandwhiteprintingtocolourandfrompaperdocumentstoelectronicdocuments.Theseareclearlythefutureopportunitiesandareasofgrowthinwhatisatotalmarketworthanestimated112billiondollars…Sothatbringsmetotheendofmypresentation.Thanksforlistening.Ihopeit’sbeenofinterest.Arethereanyquestions?2.3Pausing(page21)PresenterGoodmorning/andthanksforcoming./Today/I’dliketotellyouabout/theworld’s/largest/document/management/company./Withaturnoverofnearlysixteenbilliondollars/theXeroxCorporationdevelops/andmarkets/innovativetechnologies/withproductsandsolutions/thatcustomersdependupontogetthebestresults/fortheirbusiness./Inmybriefpresentation/we’llbeginbylookingat/someofthekeyfigures/behindthecompany’ssuccess/andhowthecompanyisstructured./Then/I’llgiveanoverviewofXeroxaroundtheworld/andfinally/I’dliketotalkaboutsomeofthetrends/affectingourmarket/anditsfuturegrowth./Ifyouhaveanyquestions,/I’llbehappytoanswerthemattheend./2.4Intonationandstress(page21)PresenterGoodmorning/andthanksforcoming./Today/I’dliketotellyouabout/theworld’s/largest/document/management/company./Withaturnoverofnearlysixteenbilliondollars/theXeroxCorporationdevelops/andmarkets/innovativetechnologies/withproductsandsolutions/thatcustomersdependupontogetthebestresults/fortheirbusiness./Inmybriefpresentation/we’llbeginbylookingat/someofthekeyfigures/behindthecompany’ssuccess/andhowthecompanyisstructured./Then/I’llgiveanoverviewofXeroxaroundtheworld/andfinally/I’dliketotalkaboutsomeofthetrends/affectingourmarket/anditsfuturegrowth./Ifyouhaveanyquestions,/I’llbehappytoanswerthemattheend.Module33.1adviceonfranchisesT=TrainerM=ManTSo.That’stheendofmytalk.Arethereanyquestion?Yes?MThanksforyourtalk.Itwasveryinteresting.I’vebeenthinkingofstartingmyownbusinessandIwonderedwhatyouthoughtoffranchises.TThat’sagoodquestion.Ingeneralit’simportantwhenyouarethinkingofbecomingafranchiseetosomeonewholikestofollowrulesandhavesupportfromothers.Entrepreneurstendtobepeoplewhodon’tlikefollowingtriedandtestedroutes,soifyoudon’tlikedoingwhatotherpeoplewant,thenfranchisingisn’tforyou.Secondly,I’dsaymakesurethatthebrandisstrongandthatit’ssomethingyouareinterestedin.Forexample,makingandsellingpizzasmightbeprofitablebutdoyouwanttobedoingitforthenextfiveyears?Ialsothinkyouneedtolikehardwork.Peopleshouldn’tthinkthatrunningafranchiseislessworkthatbeingasoletrader.Finally,there’sthemoney.Youstillneedstart-upcapital.Thiscanbeaslowasfivethousandpoundsandashighastwohundredandthirtythousandpoundsforawell-knownbrandlikeDomino’sPizza…3.2PlanningaseminarRecordedmessageThankyouforcallingBusinessCircleConferencing.Pleasestateyournameandaddress.Thengivethenameoftheeventyou’dlikeinformationonandwewillsendittoyouimmediately.Pleasespeakafterthetone.RayHello.ThisisMrRayNaunton.That’sN-A-U-N-T-O-N.I’mcomingtotheeventnextweekcalled‘Launchingyourbusinessonline’andsoyou’vealreadygotmydetails.Anyway,thereasonI’mcallingisthatIwon’tbeabletoarriveintimeforregistrationandthebuffetontheSundayevening.Mytraindoesn’tarriveuntilninefifteen,soI’mgoingtotakeataxistraighttothehotel.SoIprobablywon’tgettothetrainingcentreuntilMondaymorning.Ihopethat’sOK.Anywayit’sjusttoconfirmthatIwillbethereforthecourse.Oh,andcouldsomeonesendmethescheduleforthetwodays?Youcanemailittomeatrdotnauntonatworldsyouroysterdotcom.Worldsyouroysterisalloneword.That’sw-o-r-l-d-s-y-o-u-r-o-y-s-t-e-r.Andallinlowercase.Thankyou.3.3PlanningaseminarKirstenHello,KirstenspeakingVanessaHi,Kirsten.It’sVanessa.I’mjustcallingtocheckdetailsforthegrouponSundayevening.KirstenSure.Securityareopeningtheroomatthree.Isthatearlyenough?VanessaYes,thebuffetwon’tbesettingupuntilfourthirtysothat’splentyoftime.I’llgetthereatfourandIdon’tthinkanyonewillbearrivingbeforefive.Accordingtomyrecords,wehavetwelve.Isthatright?KirstenYes.Everyonehasconfirmed.Oh,thatremindsme.We’vehadamessagefromMrNauntontosayhewon’tbehereuntilafternine,sohe’scheckingstraightintothehotel.There’snopointininvitinghimtocomeafterthen,isthere?Imean,Iassumethatwe’llhavefinishedbynine.VanessaByseven,Ihope.Well,Ihopethey’llhavegonebythen!Iftheywanttogettoknoweachotheranylonger,theycanusethehotelbar.KirstenFine.Ithinkthat’severything,then.Doyouneedmetobethere?VanessaNo.There’snopointinbothofusinterruptingourweekend.Itdoesn’tneedtwoofus.KirstenGreat.SeeyouonMonday.Bye.VanessaBye.3.4LeavingmessageCall1Hi,Vanessa.It’sRalphagain.Sorry,Iforgottoaskearlierifyoucansendmedetailsofnextmonth’sseminars.I’vegottwopeoplewhoreallyneedsomehelpwithspreadsheetsandaccountingsoftware.Irememberyousaidthatyouhadsomecomputercoursesplanned.Anyway,sendmedetailsonthoseandanythingelseyouhavecomingup.Thanks.Oh.Youcanemailittomeifthat’seasier.It’sRforRalph.Dot.Hensher.AtHenckel.That’sH-E-N-C-K-E-LdotD-E.Thanks.Bye.Call2Hello.MynameisMariaMonblot.ThereasonI’mcallingisthatIhaveabookingfornextweek’sbusinessbreakfastmeeting.I’mafraidIwon’tbeabletoattendbutIwouldliketocometonextmonth’sinstead.IassumeitisonthelastWednesdayofthemonthasusual.Pleaseconfirmthis.You’vealreadygotmynumberbutjustincase,it’s7684556.Call3Hello.ThisisJochenAnderson.Iambookedintoruntheseminarondesignonthe25th.I’vejustreceivedthescheduleforthedayanditappearsthatIamspeakingatninethirty.Thatisn’twhatIagreedwithyou.WesaidIwouldbeatelevenandthatIwouldhaveninetyminutes,notonehour.You‘vealsodescribeditasatalkbutI’mgivingaworkshop.Pleasegetbacktomeaboutthisassoonaspossible.I’llbeinmyofficebetweentwoandfiveo’clock.Call4Hi,Vanessa.It’sKirsten.JusttoletyouknowthatJochenAndersonistryingtogetholdofyou.Heleftmessageonmyhomenumbertosayheisn’thappyaboutthescheduleforthe25th.Ihaven’tgotthedetailswithmesoIcan’thelpreally.I’msorry,butcanyoucallhimback?Heonlyneedsthetimechangingandsomethingabouttitle.I’msureoneoftheotherspeakerwon’tmindchanging.Youknowwhathe’slike.Seeyoutomorrow.Call5Hello.ThisisBryaninsecurity.I’mreturningyourcallabouthavingthebuildingopenonSunday.I’mjustcallingtosaythat’sfine.I’llbehereatmiddayanywaysoit’llbeOKforthreeo’clock.Ifthere’sanythingelseyoucancallmeanytimeonmymobile.It’s077866788890.3.5TakingnotesandmessagesVanessaHello,BusinessCircleConferencing.JochenHello.CanIspeaktoKirsten,please?VanessaI’msorry,she’snotheretoday.Myname’sVanessa.CanIhelpyou?JochenThisisJochenAnderson.VanessaOh,hello,MrAnderson.KirstensaidyouphonedandItriedcallingyouatyouroffice.JochenWell,I’monmymobile.Anyway,it’saboutthescheduleforthetrainingevent.Itisn’twhatweagreed.VanessaSorry,letmecheck.Sothat’stheeventonthe25th.JochenThat’sright.AnditsaysI’mspeakingatninethirty.VanessaAndyou’resupposedtobespeakingateleven.Yes,wellI’msurewecanchangeit.JochenYes,butactuallyIthinktheafternoonwouldbebetter.Afterlunch.CanIspeakattwopm?ThenIcanarriveinthemorning.VanessaIsee.Sothat’stwointheafternoon.I’llhavetocheckwithanotherpresenterandthencallyouback.Couldyougivemeyourmobilenumber?JochenCertainly.It’s07788908895.VanessaLetmereadthatbacktoyou.07788908895.JochenThat’sright.VanessaI’llcallyoubackinaboutanhour.JochenGood.Thankyou.3.6ExamspotlightN=NarratorM=ManW=WomanNPartone.Question1-12.Youwillhearthreetelephoneconversationsormessages.Writeoneortwowordsoranumberinthenumberedspacesonthenotesorformsbelow.Youwillheareachrecordingtwice.ConversationOne.Question1-4.Lookattheformbelow.Youwillhearawomantelephoningaboutaproblemwithhersubscriptiontoabusinessmagazine.Youhavefifteensecondstoreadthroughtheform.Nowlisten,andfillinthespaces.MThankyouforcallingBusinessMonthly.Pleasestateyourname,thenameofyourcompanyororganisationandyouraddress.Ifyoualreadyhaveasubscriptionwithuspleasegiveyoursubscriptionnumberandthereasonforyourcall.WHello.ThisisCynthiaPerkins–that’sP-E-R-K-I-N-S.I’mtheresearchmanageratRAVEsolution.That’sR-A-V-Esolutions.You’vegotouraddressonrecord.I’mcallingaboutourcurrentsubscription.ThenumberisIL0378JUL.Wepaidfortwelveissuesbutwe’veonlyreceivedeleven.PleasesendtheJuneeditionofthemagazine.Thankyouverymuch.NNowlistentotherecordingagain.3.7ExamspotlightN=NarratorT=TomM=MariNConversationTwo.Questions5-8.Lookattheformbelow.Youwillhearamantelephoningaproductcompanyaboutatrainingvideo.Youhavefifteensecondstoreadthroughtheform.Nowlisten,andfillinthespaces.THello,thisisTomYishanfromBrightStarpublishing.CouldIspeaktoMariJones-Lumley,please?MSpeaking.Hello,Tom.Howareyou?TFine,thanks.Look,Mari,it’saboutthistrainingvideoyou’remakingforus.MOhno,what’shappened?TNo,don’tworry.Everything’sfine.It’sjustthatyouknowyouwantedtofilmintheprintingfactory,ifyoucould.Well,Ispoketothemanagerandthat’sOKwiththemexpectthatthedatesweagreedaren’tconvenientforthem.Theywanttoknowifyoucanputitbackbytendays.MI’dnormallysayyes,Tom,butwe’vealreadypostponedthistwice.Ican’tgoontellingmyteamtocancel.Anyway,Ithinkwehaveanotherprojectthen.TI’mreallysorry,Mari,butit’soutofmycontrol.MOK.CanyoucheckwiththeprintingmanageriftwoweekslaterwouldbeOKandI’llhavetowithmypeople.TTwoweeks?Sothat’sthe25th.MRight.TNoproblem.I’lltryandcallhimnowandgetbacktoyoutoconfirm.NNowlistentotherecordingagain.3.8ExamspotlightN=NarratorP=PersonnelAssistantR=RachelNConversationthree.Question9-12Lookattheformbelow.Youwillhearawomantelephoninganotherdepartmentinhercompanyaboutajobapplicant.Youhavefifteensecondstoreadthroughthemessagepad.Nowlisten,andfillinthespaces.PHello.Personnel.RHello,thisisRachelinIT.It’sabouttheapplicationofthatnewgraduatewhichMichalesentover.CanIhaveawordwithhim?PSorryRachel,hewon’tbeintilltomorrow,butyoucanleavehimamessage.RThanks.I’mafraidI’vegotaproblemwiththeapplicationform.RufushasdonehisdiplomainITatthelocalcollegebuthehasn’tfilledinthesectiononreferences.Ireallyneedtospeaktohistutor.CanMichaelgetholdofthecontactdetailsforhim–histelephonenumberoremailwilldo.POK.Isthatallthen?RErr,IalsoneedtoknowwhenMichaelhasscheduledhimforinterview.IthinkitmightbetomorrowbutI’mnotsure.Ifitistomorrow,hassomebodyconfirmedthatwithRufusbecausewhenIspoketohimbrieflyyesterday,hedidn’tseemtoknowanythingaboutit.POh,dear.Well,I’llgiveMichaelyourmessageandletyouknow.RWell,I’llbeinameetingfortherestofthedaysoleavemeamessageabouttomorrow,andsomeonehadbetterringRufusandtellhimhehasaninterview.Andletmeknowlonghethinksitwilltake.I’mprettybusy.PRight.Willdo.NNowlistentotherecordingagain.Module44.1AdvertisingonthewebSpeakImagineyouhavenewproductornewserviceandyouwanttheworldtoknowaboutit.Onewaywouldbetowritetheadvertisementontotenorahundredorthousandpiecesofpaperanddropthemfromtheskyoveryourtownorcity.Someoneonthegroundmightpickoneupandreadit.Maybetwoorthreepeople.Ontheotherhandthewindmightblowthemaway.Nowimaginedoingthesamethingbutthistimethrowingthemintotheairwithadvertsforeveryotherproductorserviceintheworld.Youprobablywouldn’tdoit,wouldyou?Well,unfortunately,that’swhatit’sliketoadvertiseontheInternet.Tryingtomakeyourproduct,serviceorwebsiteknowntotherestofInternetcommunitycanbevery,veryfrustrating.Notonlymakingitknown,butgettingvisitorstoactuallyvisitthesitecanseemimpossible.ButtherearewaystoovercometheimpossiblewhenadvertisingontheInternet,aslongasyoufollowthreerules.So,rulenumberone.Thefirstistorememberthatpeopleusesearchengines.Sowheneversomeonetypesinakeywordlinkedtoyourbusiness,yoursiteneedstoappearinthetop50orsolistingsinallofthemajorsearchengines.Anylowerandnoonewilleverfindyou.Mysecondruleisthatit’sagoodideatospendsomeusefultimeandeffortongettingyourlinksonothersites.Thisisanexcellent,thoughverytime-consumingwaytoincreasevisitors.Youcandothisbysharinglinkswithothercompanies,sotheyhavealinkonyoursiteandyouputoneontheirs.Orperhapsthroughasitereviewwhichrecommendsyourproducts.Alsorememberthatthemorelinksyouhaveelsewhere,themorelikelypeoplearetofindyouthroughasearchengine.Mythirdtripisnevertopayforadvertisingontheweb.Ithinkthatunlessyouhaveaverygoodreason,it’sawasteofmoney.Withsomanywaystogetfreeadvertising,I’vefoundverylittlereasontopayforthingslikebannerstopromotemysite.Sothosearemythreestartingpointsforanyonethinkingofwebadvertising.Beforewefinishdon’tforgetthatamemorabledomainnamethatpeoplecaneasilytypewillhelp.Emailcampaignscanworkandareaneasywaytogettraffictothesite,thoughitdoesn’tlastlong.Whatmightbebetteristohaveamonthlynewsletter,whichpeoplesignupfor.I’vefoundthistobeveryeffectiveandmorepositivethansendingspam.Thentherearecontestwithprizesoranythingfree–maybesomesoftwareorcoolgraphics.Onceyou’vegotpeoplevisitingthesite,keepstatisticsonhowmaypeoplevisitperdayandhowoftenpeoplereturntothesite.Inotherwords,findoutwhotheyare.Howoldtheyare.Wheretheycomefrom.Whattheylikedoingintheirfreetime.Youcangetthiskindofinformationbyaskingthemtosubscribetoyournewsletter,forexample…4.2AbaddelegatorManagerHi,Harry.SorrytobotheryoubutI’msobusy.Couldyouhelpme?Iknowyou’rebusytoo,butIhaveameetingwiththemanagingdirectortomorrowandIdon’thavetimetodotheschedulesfornextweek.IknowyoudidthemlasttimeIwasoffsick,soIthoughtyoucoulddothemagain.Idon’twanttogiveyouanythingtoodifficult,doI?soifIgiveyouthis…sorry,Ihaven’thadtimetosortthroughitbutyou’llworkitout.Ok,great.Sorry,mustgo.Ifyouhaveanyquestions…err,askMary.IthinkshedidthescheduleslasttimeIwasonholidaysoshecanhelptoo.Fine.Bye!4.3SentencestressCanIborrowyourexpertiseinsomething?I’veaskedyoubecause…Letmeknowhowit’sgoingonceaweek,please.I’llneedareportonthiswithyourfindingsandyourrecommendations.So,let’sgothroughthisonemoretimetocheckit’sclear.Onethingyoumightwanttothinkaboutis…You’vedoneagreatjobonthis!
I’vegotajobherethatwillreallyinterestyou…I’dlikeyoutobeinchargeofallofit.Whatareyougoingtodo?Feelfreetocallmeifyouhaveanyquestions.Canyougivethisprioritybecausetheyneeditassoonaspossible?ThedeadlineforthisisnextThursday.Module55.1Aninterviewwithanartconsultant(1)II’dliketobeginbyaskingyoutoimaginethatI’vebeenaskedtofindsomeartformycompany’soffices.WherewouldIstarted?ACWell,thefirststageinselectingartisnormallyforoneofourartconsultantstovisityouonsitetoassessthelocation,thesizeoftheareaandthestyleofthebuilding,andsoon.IHowmuchdifferencedoesitmakewhereIactuallyputthepaintings?ACAgreatdeal.Artneedstobeplacedtakingintoaccountthefunctionofaspace.Differenttypesofartareappropriatefordifferentareas.Oncewehaveanideaaboutwhatkindofworkitisyoudoandhowthespaceisused,thenwebegintofindartworksandpresentaselectionofartforyourbusinessandbuilding.Wecandothison-siteoryoucanvisitourgalleries.Thewholethingisatwo-waycollaborativeprocess.ISoyoualreadyhavethepainting?ACYes,orwecanaskanartisttocreateworksforyourspecificspace.Inthiscase,theclienthassomeinputbutit’simportanttorememberwhenchoosingworkplaceartthatartisnotyourbrand.Ifyouasktheartisttoemphasiseyourcompanyimageinsomeway,you’lljustendupwithbadart.Eitherway,youhaveanartconsultantwhooverseesandprojectmanagestheproductionofanycommissionedartwork,andmakessureit’scompletedandinstalledontimeandwithinbudget.Andthatalsoincludesfittingappropriatelightingandanyothermaintenanceandfitting…\5.2Aninterviewwithanartconsultant(2)IOnethingIdon’tunderstandishowacompanyeverdecideswhattochoose.Imean,artissuchapersonalthing.Howdoesanyoneeveragree?ACWell,that’strue.Ithinkit’simportantthatyoudon’tsetupcommitteesoranything.Ifyouhaveaworkforceof300andyouaskeveryone,you’llget300differentanswers.No,youneedtokeepitsmall.Justoneortwopeople.Butchoosingartforyourofficesisn’tnecessarilyaboutchoosingwhattheindividuallikes.Therealbenefitsforabusinessarethattheartworkgivesapositiveimagetoclients.ISowhat’satypicaltypeofart?ACIt’ssovariedbutingeneralIsuggestsomethingstrongandbold.Ifit’sjustlightcoloursthatnoonecanreallysee,it’spointless.Youneedartwhichshowsyourclientsyouhavegoodtasteandthatyouaresuccessful.IIoftengointobuildingsandlookatmodernartandthink,’Whatisthat?Itisn’tofanything.Nopeople.Nothing.’Whydosomanycompanieschooseit?ACThereareanumberofreasons,otherthanthefactthatthemanagingdirectormightlikeit.Youdon’twantartthatwilloffendanyone.Soapaintingofamanandawomanwithnoclothesonisabadidea.Similiarly,alandscapeorapaintingofthecountrysideisthesortofthingyouhaveinyourlivingroomathomeanddoesn’tlookverycorporate.Alsotheartneedstosaywhatkindofcompanyyouare.Mostcompanieswanttogiveclientsthemessagethatsayswe’remodernandwe’replanningforthefuture.Aclassicalpaintingsayswe’reoldandtraditional.Apaintingbyayoung,modernpaintergivesamorepositiveimage.Andremember,itdoesn’thavetobeapainting.Asculptureinthereceptionareacanbeveryeffective,forexample.IFinally,allthismustbeveryexpensive.Howdoesacompanyjustifythousandsofpoundsonthiskindofthing?ACItcanbeexpensivebutofcoursemanypeoplerentworksfromus-aslittleastenpoundsaweek.Italsomeansthatifyouchangeyourmindafterayearorso,it’seasytochangethepiece.IThatsoundslikeagoodidea..5.3SomeopinionsonartSpeaker1Butwhatisit?Isthatahead?Orisitananimal?Ican’tseehowthatisart.Imean,itdoesn’tlooklikeanythingreal.Speaker2Iagreewithyouthatthisisnice.ItremindsmeofbeinginacaféinsomewherelikeParisbutifyouputitherenoonewillseeit.Itisn’tboldenoughforthisarea.No,weneedsomethingelse.Speaker3Thisisbeautifulbutperhapsitwouldlookbetterinsomeone’soffice.It’sthesortofpaintingtohelpyourelax.Speaker4Well,I’mnotreallytherightpersontoask.Inevergotoartgalleriesbutthislookslikewhatyouseeincathedrals.Itdoesn’ttellyouwhatourcompanyisabout.Whenpeoplecomeintoreception,they’llthinkit’saRomantemple,notahi-techbusiness.Let’shavesomethingup-to-date.Speaker5Thisisquitegoodforreceptionbecauseitshowsamanthinking,whichisquiteagoodimageforourcompany.Itsaystothevisitorthatthisisacompanywithideas.Thatwe’reconstantlyconsideratingthefuture…5.4ReportonameetingRSOK.Pointoneisabouttheconference,Itstartsonthe8thbutIthinksomeoneshouldgooutearlyonthe6th.Whatdoyouthink,Hugo?HSSorry,butIdidthatlastyearandsataroundforaday.Therewasareallynothingtodo.Ithin
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