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AgendaIndustryChallengesEyeblasterAnalytics–KeyComponentsCampaignMonitorOne-clickReportingReportGeneratorCustomReportBuilderPlug-inforExcelDataFeedsService廣告數(shù)據(jù)分析公司eyeblaster的案例全文共29頁,當前為第1頁。PainPointsOverwhelmingamountandvarietyofdataHardtodrawqualityconclusionsMulti-channelcampaignsOfflinevsonlineDigitalchannels(search,display,mobile)AdservingplatformsDisparatereportingsystems廣告數(shù)據(jù)分析公司eyeblaster的案例全文共29頁,當前為第2頁。EyeblasterAnalyticsMakingdataactionableMetricsforrealbusinessobjectivesReliabilityTOP10Userinterfacesof2008廣告數(shù)據(jù)分析公司eyeblaster的案例全文共29頁,當前為第3頁。MakingDataActionableCampaignMonitorReportGeneratorPlug-inforExcelDataFeedsServiceOne-clickReportingCustomReportBuilder&Service廣告數(shù)據(jù)分析公司eyeblaster的案例全文共29頁,當前為第4頁。ROICostConversiontagsMetricsforBusinessObjectivesDeliveryImpressionsClicksUniqueSite/PublisheroverlapEngagementDwellInteractionExpansionVideoplayback廣告數(shù)據(jù)分析公司eyeblaster的案例全文共29頁,當前為第5頁。SiteOverlapAccuratelymeasureuniqueusersbyeachpublisherWhendopublishersoverlaptodelivermultipleimpressionstosameuserCheckyourmediabuy:whichpublisherisoverlappingwithwhichBacktoMetricsslide廣告數(shù)據(jù)分析公司eyeblaster的案例全文共29頁,當前為第6頁。DwellTimeGobeyondinteractionBuildbrandmomentsMeasurebrandengagement廣告數(shù)據(jù)分析公司eyeblaster的案例全文共29頁,當前為第7頁。Whatis

DwellTime?averagenumberofseconds

theuserengagedwiththeadincludingmouse-on-ad,

userinitiatedexpansion,

userinitiatedvideo&

timedcustominteraction廣告數(shù)據(jù)分析公司eyeblaster的案例全文共29頁,當前為第8頁。HowitWorksBacktoMetricsslide廣告數(shù)據(jù)分析公司eyeblaster的案例全文共29頁,當前為第9頁。Dayoftheweek*Weekdays(Mon–Fri):62Sec.Weekends:(Sat–Sun):52Sec.Onaverage,weekdayDwellTimeis10secondslongerthanweekends*1

min廣告數(shù)據(jù)分析公司eyeblaster的案例全文共29頁,當前為第10頁。HewlettPackard:20082

minAmazingexecution.Clearcallstoactionandlovethe3Deffects.Havenotseenanadunitlikethisbefore.HatsoffEyeblasterandkudostoGoodby,.

Isthereanythingyoucannotdo?DigitalDesignProfessional“”廣告數(shù)據(jù)分析公司eyeblaster的案例全文共29頁,當前為第11頁。MakingDataActionableCampaignMonitorReportGeneratorPlug-inforExcelDataFeedsServiceOne-clickReportingCustomReportBuilder&Service廣告數(shù)據(jù)分析公司eyeblaster的案例全文共29頁,當前為第12頁。CampaignMonitorCampaigninsightsinrealtimeAt-a-glancemonitoringofkeycampaigndataBacktoSolutionsslide廣告數(shù)據(jù)分析公司eyeblaster的案例全文共29頁,當前為第13頁。CampaignReady,Set,GoCampaignMonitoryourwindowtothecampaignInstantaccesstoKeyPerformanceIndicatorsViewallcampaignsataglanceDetectproblemsquicklyandeasilyGaincontrolwithreal-timedataPredefinedCustomBackCMCRBReportGenerator1-ClickPlug-inforExcelDataFeed廣告數(shù)據(jù)分析公司eyeblaster的案例全文共29頁,當前為第14頁。One-clickReportingActionableinsightsatyourfingertipsPreparetoimpressBacktoSolutionsslide廣告數(shù)據(jù)分析公司eyeblaster的案例全文共29頁,當前為第15頁。Attheclickofabutton

FullCampaignSummaryslidedeckinstandardPPTformatVisualrepresentationofcampaignperformancedataWe'vetakentheone-clickPowerPointsummaryandExceldataandmadeitourownfortheclient’smaincampaignsthisholidayseason.We'vereceivedgreatfeedbackontheseresults,andittakesusfarlesstimetopulleverythingtogether.AlexiaPaterson,MediaCom,MediaExecutive“”PredefinedCustomBackCMCRBReportGenerator1-ClickPlug-inforExcelDataFeed廣告數(shù)據(jù)分析公司eyeblaster的案例全文共29頁,當前為第16頁。ReportGeneratorAcompletecampaignanalysispackageWitnessyourdatacometolifeBacktoSolutionsslide廣告數(shù)據(jù)分析公司eyeblaster的案例全文共29頁,當前為第17頁。Madetomeasure23predefinedreports,groupedinto8simplecategoriesForagencies,publishersandcreativeshops+EmbeddedBenchmarks+GraphsPredefinedCustomBackCMCRBReportGenerator1-ClickPlug-inforExcelDataFeed廣告數(shù)據(jù)分析公司eyeblaster的案例全文共29頁,當前為第18頁。MadevisualVisualassistanceofgraphsembeddedinreportsSelectedEyeblasterbenchmarksembeddedforcomparisonPredefinedCustomBackCMCRBReportGenerator1-ClickPlug-inforExcelDataFeedEyeblasterbenchmarksample廣告數(shù)據(jù)分析公司eyeblaster的案例全文共29頁,當前為第19頁。CustomReportBuilder(CRB)Freedomtocreateanyreportyouwant,instantlyTherealsolutiontoflexibilityAsuperbnewuserexperienceBacktoSolutionsslide廣告數(shù)據(jù)分析公司eyeblaster的案例全文共29頁,當前為第20頁。Mix&MatchSelectthemetricsyouneedMixdelivery,engagementandconversiondatainonereportAlldeliveredinflatExcelCopyandpastethedatatoothersourcesPredefinedCustomBackCMCRBReportGenerator1-ClickPlug-inforExcelDataFeed廣告數(shù)據(jù)分析公司eyeblaster的案例全文共29頁,當前為第21頁。?2008Eyeblaster.AllrightsreservedStandsoutinthecrowdEaseofusecomplementsinnovationGetitadhocorscheduledSignificanttimesavedUsemetricsavailableonlyintheCRBAnalysismadeeasy!廣告數(shù)據(jù)分析公司eyeblaster的案例全文共29頁,當前為第22頁。CustomReportingServiceTailoredreportsbuiltforuniqueneedsDefinedatastructureDefinerequiredformatDefinefilteringoptionsYourlistofcustomreports

availableon-lineBacktoSolutionsslide廣告數(shù)據(jù)分析公司eyeblaster的案例全文共29頁,當前為第23頁。Plug-inforExcelAdvancedanalyticsforexperiencedusersBacktoSolutionsslide廣告數(shù)據(jù)分析公司eyeblaster的案例全文共29頁,當前為第24頁。SliceandDicePerformexploratory,advancedanalysisPlayaroundwiththedataPivottableswithalltheaccount’sdataActionableresultsareimmediatePredefinedCustomBackCMCRBReportGenerator1-ClickPlug-inforExcelDataFeed廣告數(shù)據(jù)分析公司eyeblaster的案例全文共29頁,當前為第25頁。DataFeedsServiceBespokecustomprojectsAllthedataavailableinoneplaceBacktoSolutionsslide廣告數(shù)據(jù)分析公司eyeblaster的案例全文共29頁,當前為第26頁。DataFeedsServiceSeethefullpictureinoneplaceTransferEyeblasterdatadirectlytoyourdatabaseIntegratedataautomaticallyintoany

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