北京語言大學(xué)23春“英語”《英語商務(wù)通論》考試高頻考點(diǎn)參考題庫(kù)帶答案

長(zhǎng)風(fēng)破浪會(huì)有時(shí)，直掛云帆濟(jì)滄海。北京語言大學(xué)23春“英語”《英語商務(wù)通論》考試高頻考點(diǎn)參考題庫(kù)帶答案（圖片大小可自由調(diào)整）第I卷一.綜合考核(共15題)1.Acorporationisdefinedas“anassociationoftwoormorepersonstocarryonasco-ownersofabusinessforprofit.”()A.錯(cuò)誤B.正確2.Besidestariffs,othermeasuressuchasquotasarealsousedtocontrolimports.Assuchmeasurescollectnotariff,theyarecommonlyreferredtoasnon-tariffbarriers,orNTBs.()A.錯(cuò)誤B.正確3.Largeorganizations,ingeneral,haveseverallevelsofmanagement:___A.chiefexecutiveofficerB.pisionmanagersC.supervisors4.Awarrantycanbewrittenorimplied,bothrepresentingapromisebythemanufacturerorsellerthattheproductwillworkreasonablywell.()A.錯(cuò)誤B.正確5.Quickratioiscalculatedbypidingcurrentassetsbycurrentliabilities.()A.錯(cuò)誤B.正確6.Corporationsarethebackboneofmoderneconomies,althoughinnumbercorporationsaccountforonlyasmallpercentageofallbusinessfirms.()A.錯(cuò)誤B.正確7.Therearebasicallythreetypesofeconomicsystemsintheworld___.A.capitalismB.socialismC.feudalismD.communism8.Asoleproprietorhas,bylaw,unlimitedliability,whichmeansifhegoesbankrupt,hemay,inordertopayhisdebt,losenotonlyhisbusinessbutpartorallofhispersonalproperties.()A.錯(cuò)誤B.正確9.Afirmshouldgiveitsnewemployeesproperorientationandhelpthemadapttothenewenvironment.()A.錯(cuò)誤B.正確10.Currentratioandquickratioaretwoofthemostcommonratiosusedtoanalyzeafirmsshort-termorliquidityposition.()A.錯(cuò)誤B.正確11.Accordingtothewaytheyarecollected,theimportsurtaxesordutiesfallinto___.A.specificdutiesB.advaloremdutiesC.compounddutiesD.alternativeduties12.Thefunctionsofmoneyare___.A.mediumofexchangeB.storeofvalueC.unitofaccountD.economicindex13.Themostcommonchannelsofdistributionare___.A.wholesalersB.retailersC.agentD.brokers14.Short-termunsecuredloanstakeseveralforms:___A.one-time-onlyloansB.linesofcreditC.revolvingcreditagreementsD.non-interest-bearingaccount15.Whowillbuysecurities?A.speculatorsforquickgainsB.investorsforlongtermreturnC.thosewhoareacombinationofspeculatorsforquickgainsandinvestorsforlongtermreturnD.thosewhohavealotofmoney第II卷一.綜合考核(共15題)1.Publicrelationsisatoolwithwhichafirmbuildsgoodwillamongthepublicandmaintainsapositiveimageofitself.()A.錯(cuò)誤B.正確2.Acompletelyforeign-ownedenterpriseisindependentindecision-makingandcantakealltheprofitsitmakes.()A.錯(cuò)誤B.正確3.Beforeassumingrisks,afirmmusttaketwoimportantfactorsintoconsideration___.A.theamountofmoneyinvolvedB.theprobabilityofsuccessC.thetimeinvolvedD.thepeopleconcerned4.Ingeneral,thereareseveraltypesoflifeinsurance:___A.termlifeinsuranceB.wholelifeinsuranceC.limitedpaymentlifeinsuranceD.endowmentlifeinsurance5.___havelongbeenregardedbytheChineseasthemostimportantfactorsforsuccess.A.HumanunityB.AppropriatetimingC.FavorablelocalityD.Goodluck6.Whenidentifyingmarketsegments,marketerslookatsomevariables,themostcommonbeing:___A.GeographicB.DemographicC.PsychographicD.Product-use7.Consumerproductscanbefurtherclassifiedinto___.A.conveniencegoodsB.shoppinggoodsC.specialtygoodsD.industrialgoods8.Moneyactsasaunitofaccountbecausewecanuseittomeasuretherelativevalueofgoodsandservices.()A.錯(cuò)誤B.正確9.Iftheorganizationissoflatthatonesuperiorhastomanagetoomanysubordinates,efficiencymaysufferratherthanimprove.()A.錯(cuò)誤B.正確10.IntheUS,copyrightisissuedforthelifeoftheauthorplusfiftyyears.()A.錯(cuò)誤B.正確11.Beingasoleproprietordoesnotmeanyouarefreefromproblems.Therearesomeofthedisadvantagesas___.A.unlimitedliabilityB.limitedaccesstocapitalC.limitedmanagerialexpertiseD.easykeepoperationalandfinancialsecrecy12.Inorderforadocumenttobeanegotiableinstrument,itmustcontainseveralcharacteristics:___A.itmustbeinwritingandsignedbythemakerordrawerB.itmustcontainanunconditionalpromiseorordertopayaspecificsunofmoneyC.paymentmustbemadeondemandoratadefinitefuturedateD.itmustbepayabletoorderortobearer13.Ifafirmhasdoneagoodjobinhumanresourcesmanagement,thenumberofemployeeswhofailtomeetthefirmsexpectationwillbeverysmall.()A.錯(cuò)誤B.正確14.Speculatorsaremainlyinterestedinstockswhichgivehighpidendsand/orarelikelytoriseinpriceinthelongrun.()A.錯(cuò)誤B.正確15.Adsoverradioareinexpensiveintermsofpreparationandspotsandareparticularlyeffectiveforcertaintypesofaudiences.()A.錯(cuò)誤B.正確第I卷參考答案一.綜合考核1.參考答案：A2.參考答案：B3.參考答案：ABC4.參考答案：B5.參考答案：A6.參考