會(huì)展英語(yǔ)復(fù)習(xí)題

一，問(wèn)答ThebenefitsofexhibitionExhibitionsprovideahighlyflexibleenvironmentinwhichawiderangeofsalesandmarketingobjectivescanbeachieved,fromgeneratingsalesleadsandlaunchingnewproducts,tobuildingbrandimage,maintainingcustomerrelationsandappointingnewagents.2,Atwo-waycommunicationBusinessisconductedfacetoface。Asanexhibition,supplierscanphysicallydemonstrateproductbenefitsandvisitorscansee,touch,taste,smell,hear,andjudgeforthemselves.3,Speedtomarket·Makesalesandcreateprofitableleads.·Shortenyoursalescycle·Launchnewproductstoareceptiveaudience·Increaseyourprospectdatabase·Positionyourselfagainstyourcompetition·Learnmoreaboutyourcustomers’needs,facetoface·Promoteyourproductsandservicestothishard-to–reachaudiences·EvaluateandcompareproductsandsuppliersHowtodecorateaboothsuccessfully?1,Thedisplayshouldsaywhoyouare,whattodo,andthebenefitsofyourproduct/serviceinjustafewsecond.2,Exhibitionstanddesignisaspecializedfieldandshouldbeundertakenbyaprofessionalorganizationwithexperienceinthisfield.3,Yourcorporateimageandidentityshouldbeprominentlyfeatured.4,Avoidunnecessaryphysicalbarrier---youwantvisitorstoaccessyourstandeasilytofeelcomfortable.5,Demonstrationsandpresentationscreatemovement----andmovementattractivevisitors6,Beawareofthephysiologicaleffectsofcolor.Whatmistakesweshouldnotmakebefore-show,at-showandafter-show?Before-show：1，failingtosetexhibitinggoals2,forgettingtoreadtheexhibitormanual3,leavinggraphicstothelastminute4,neglectingboothstaffpreparationAt-show:1,ignoringvisitors’needs2,handingoutliteratureandpremiums3,beingunfamiliarwithdemonstrations4,overcrowdingtheboothwithcompanyrepresentativesPost-show:1,ignoringleadfollow-up2,overlookingshowevaluation.二，翻譯句子1.Iwouldsuggestyoumakeareservationwithyourcreditcardnow,otherwisewecan’tguaranteeyourbooth.我建議您現(xiàn)在就用信用卡預(yù)訂，否則我們無(wú)法確保您的攤位。2.Letmeconfirmyourreservation.我再確認(rèn)一下您的預(yù)訂。3.Ineedyoutoanswersomequestionstomakethereservation.為了幫您預(yù)訂，我需要您回答我?guī)讉€(gè)問(wèn)題。4.We’llsendyoualetterofconfirmationbyemail/byfaxwithin5workingdays.我們?cè)?個(gè)工作日內(nèi)會(huì)給您電郵/傳真一份預(yù)訂確認(rèn)書(shū)。5.Letmecheckitforyou.我?guī)湍橐徊椤?.Doyouhaveanyrawspaceinthecenter?你們有（展區(qū)）中心的光地嗎？7.Anin-lineboothwillbefine.我要一種道邊攤位就行了。8.MayIknowthelocation?我能不能懂得（攤位的）位置？9.We’llsendyoualayoutoftheexhibitionhall,andmarktheavailableboothonit.我們能夠給您發(fā)一份展廳的布局圖，并且把可預(yù)訂的攤位標(biāo)出來(lái)。10.I’mafraidwe’refullybooked.恐怕我們已經(jīng)預(yù)訂滿了。11.Westillhavesomestandardboothsavailable.我們尚有某些原則攤位。12.Cancellationwillonlybeacceptedinwritingbeforethestipulateddeadline.取消展位必須于截至日期前以書(shū)面形式提出。13.Allcancelledorderswillbesubjecttoa30%cancellationcharge.所取消的申請(qǐng)需繳付30%作取消手續(xù)費(fèi)用。14.Awrittennotificationbytheexhibitorisdemandedforcancellationofexhibitionspace.參展公司若取消參展或削減展出面積，應(yīng)以出面形式告知（主辦單位）。15.Onlycancellationandrefundrequestsmadeinwritingwillbeaccepted.取消參展與申請(qǐng)退款必須以書(shū)面形式提出。16.Allrefundswillbeprocessedaftertheevent/exhibition.全部退款需在本次活動(dòng)/展覽結(jié)束之后方能辦理。17.Theutmost(best)wecandoistoreducethepriceby2%.我們最多能減價(jià)百分之二。18.Wecannottakeanythingofftheprice.我們不能再減價(jià)了。19.We'vealreadycutdownourpricestocostlevel.我們已經(jīng)將價(jià)格降到成本費(fèi)的水平了。20.Thereisnoroomforanyreductioninprice.價(jià)格毫無(wú)再減的余地了。21.I’llseetoitthatsuchthingsdonothappenagain.我確保這樣的事不會(huì)再發(fā)生。22.Ihopeyouwillacceptthetermsof"paymentbyinstallments”我但愿你們能接受分期付款的方式。23.ThebalanceshouldbepaidnotlaterthanSept.1st,.余款須于9月24.Ifyouhaveanycommentabouttheseclauses,donothesitatetomake.對(duì)這些條款有何意見(jiàn)，請(qǐng)盡管提，不必客氣。25.Ihopethiswillleadtofurtherbusinessbetweenus.我但愿這次交易將使我們之間的貿(mào)易得到進(jìn)一步發(fā)展。三，翻譯詞語(yǔ)產(chǎn)品公布會(huì)：productlaunch小冊(cè)子：pamphlet參展商：exhibitor實(shí)地考察工作：field-work參展商手冊(cè)：exhibitormanual贊助商：sponsor原則展臺(tái)區(qū)：turkeystandsarea總面積;grosssquarefeet角落展位：cornerbooth服務(wù)指南：serviceknit隔板：sidedivider信息展板;informationpanel半島型展位：peninsulabooth保修期：warrantyperiod目錄；catalog合同條款條件：contracttermsandconditions合同期滿:expirationofcontract毀約：breakthecontract撤銷(xiāo)合同：cancelthecontract合同雙方：contractparties定約人：contractor批發(fā)銷(xiāo)售：wholesale零售：retail潛在客戶：potentialcustomer陳列柜：displaycase展品闡明品：exhibitprospectus撤展：move-out租賃物品：rentalitems價(jià)格表：pricelist信譽(yù)可靠：solidreputation四，填詞goals，orthepurposeforexhibiting,areatheessenceofthewholetradeshowexperience,knowingwhatyouwanttoaccomplish.atashowwillhelpplaneveryotheraspect---yourtheme,theboothlayoutanddisplay,graphics,productdisplayspremiums,literature,etc,exhibitinggoalscomplementyourcorporatemarketingobjectivesandhelpinaccomplishingthem.Theexhibitormanuelisyourcompletereferenceguidetoeveryaspectoftheshowandyourkeytosavingmoney.admittedlysomeshowmanagementmakestheseeasiertoreadthanothers,everythingyouneedtoknowabouttheshowyouareparticipatingin,shouldbecontainedinthemanual-showschednles,suchascontractorinformation,registration,serviceorderforms.electricalservice,floorplansandexhibitspecifications,shippingandfreightservices,housinginformation,advertisingandpromotion,rememberthatthefloorpriceforshowservicesisnormally10-20%highersodigningupearlywillalwaysgiveyouasignificantsavings9,showleadsoftentakesecondplacetoothermanagementactivitiesthatoccurafterbeingoutoftheofficeforseveral