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InternaltrainingmaterialsforUnilever目錄CONTENTSCompanyIntroductionEmployeetraininganddevelopmentJobtrainingmaterialsEnglishtrainingmaterialsSafetytrainingmaterials01CompanyIntroductionEstablishedin1930UnileverwasestablishedintheUKandtheNetherlandsin1930,withtheaimofcreatingamoresustainablebusinessmodelExpansionandGrowthOvertheyears,Unileverhasexpandeditsoperationsglobally,enteringnewmarketsandacquiringothercompaniestostrengthenitspositionintheindustryLatestDevelopmentsInrecentyears,Unileverhasbeenfocusingonsustainabledevelopment,digitization,andinnovation,stringingtobecomealeadingcompanyintheconsumergoodsindustryCompanyHistoryandDevelopment03HouseholdProductsInaddition,Unileveroffersavarietyofhouseholdproducts,includingcleaningagentsandhomecareproducts01PersonalCareProductsUnileverisaleadingmanufacturerofpersonalcareproducts,includingsoap,agents,andcosmetics02FoodandBeverageProductsThecompanyalsoproducesarangeoffoodandBeverageproducts,suchasspreads,frozenfoods,andbeveragesCompanyBusinessandProductsCoreValues01Unilever'scorevaluesincludehonesty,integrity,fairness,respect,andresponsibilityThesevaluesguidethecompany'sbusinessdecisionsandemployeebehaviorDiversityandinclusion02Thecompanyiscommittedtopromotingdiversityandinclusionamongitsemployees,empoweringacultureofrespectandequalityCommunityEngagement03UnileverisalsoinvolvedinvariouscommunityengagementprogramstopromotesustainabledevelopmentandsocialresponsibilityCorporatecultureandvalues02Employeetraininganddevelopment要點(diǎn)三TrainingobjectiveTohelpnewemployeesquicklyintegrateintothecompanyculture,familiarizethemselveswithworkprocessesandjobresponsibilities,andimprovetheirworkskillsandefficiency.要點(diǎn)一要點(diǎn)二Trainingcontentincludingcompanyculture,productknowledge,salesskills,teamcollaboration,andotheraspects,usingacombinationofonlineandofflinemethodsfortraining.TrainingperiodOnemonth,dividedintotwostages:theoreticallearningandpracticaloperation.要點(diǎn)三NewEmployeeTrainingProgramTrainingobjectiveToenhancetheprofessionalskillsandcomprehensivequalitiesofemployees,enhancetheirself-managementandteamworkabilities.Trainingcontentincludingleadershiptraining,communicationskillstraining,timemanagementtraining,andotheraspects,customizedaccordingtotheneedsandcareerdevelopmentdirectionofemployees.TrainingperiodSixmonths,dividedintofourstages,eachwithdifferenttrainingthemesandcourses.EmployeeEnhancementPlanTrainingobjectiveToenhancethestrategicvision,leadership,andteamworkabilitiesofseniormanagementpersonnel,andprovidestrongtalentsupportforthedevelopmentofthecompany.Trainingcontentincludingmacroeconomicanalysis,industrytrendresearch,corporatestrategicplanning,andotheraspects,usingvariousteachingmethodssuchascaseanalysisandrole-playingfortraining.TrainingcycleOneyear,dividedintoeightstages,eachwithdifferenttrainingthemesandcourses.Trainingplanforseniormanagementpersonnel03JobtrainingmaterialsThematerialsshouldcovereffectivesalestechniques,includingcoldcalling,handlingobjects,closingthesale,andupsellingSalespersonnelshouldhavedetailedknowledgeoftheproductstheyareselling,includingtheirfeatures,uses,andbenefitsThetrainingmaterialsshouldprovidecomprehensiveinformationonthecompany'sproductsSalespersonnelshouldbetrainedineffectivecustomerservicetechniques,suchasactivelistening,handlingcomplaints,andbuildingrelationshipswithcustomersSalestechniquesProductknowledgeCustomerserviceskillsSalespositiontrainingmaterialsTrainingmaterialsforproductionpositionsProcessesandprocedures:Trainingmaterialsforproductionpositionsshouldexplainthemanufacturingprocesses,standardoperatingprocedures,andqualitycontrolmeasuresusedinthecompany'soperationsSafetyregulations:ProductionpersonnelshouldbetrainedinsafetyregulationsandprocedurestoensurethattheyoperateinasafetyandcompliancemanualThetrainingmaterialsshouldcoversafetyequipmentusage,emergencyresponseprocedures,andaccidentpreventionmeasuresMachineoperation:ProductionpersonnelshouldbetrainedintheoperationofmachineryandequipmentusedinthemanufacturingprocessThetrainingmaterialsshouldprovidedetailedinstructionsontheproperoperationandmaintenanceofthesemachinesTrainingmaterialsforcustomerservicepositionsCustomerserviceskills:Trainingmaterialsforcustomerservicepositionsshouldcovereffectivecommunicationtechniques,activelistening,handlingissues,andproblem-solvingskillsProductknowledge:Customerservicepersonnelshouldhavedetailedknowledgeoftheproductstheyareassistingcustomerswith,includingtheirfeatures,uses,andbenefitsThetrainingmaterialsshouldprovidecomprehensiveinformationonthecompany'sproductsCallhandling:Customerservicepersonnelshouldbetrainedineffectivecallhandlingtechniques,suchasmeetingcustomersprofessionally,identifyingcustomerneeds,andprovidingsolutionstotheirproblemsThetrainingmaterialsshouldprovidestepbystepinstructionsonhandlingcustomercallseffectively04EnglishtrainingmaterialsBasiccommunicationskillsTeachingemployeestheskillsofeffectivecommunication,includingmeetings,introductions,andsmalltalkConversationalEnglishEncouragingemployeestopracticespeakingincasesettings,focusingonfluencyandnaturallanguageusageEnglishforspecificpurposesTailoringlanguagelessonstospecificworkcontexts,suchasproductpresentationsorteammeetings010203DailyEnglishspeakingtrainingBusinessEnglishWritingTrainingIntroducingtheformallanguageandstructureusedinbusinessletters,memories,andotherofficialcorrespondenceBusinessletterwritingCoveringthedosanddon't'sofprofessionalemailcommunication,includingformat,tone,andcontentEmailetiquetteTeachingemployeeshowtostructureandformatreportsandproposalsinaclearanddecisionmanagerWritingreportsandproposals010203TerminologyindifferentdepartmentsProvidingspecificvocabularyandphrasesrelatedtodifferentareasofthecompany,suchasmarketing,finance,orHRTechnicaltermsTeachingemployeesthetechnicallanguageusedintheirrespectivefields,ensuringtheirunderstandingofindustryspecificjargonAcronymsandadmissionsFamiliarizingemployeeswithcommonacronymsandadmissionsusedwithinthecompanyandindustryProfessionalEnglishterminologytraining05SafetytrainingmaterialsIntroducethecompany'ssafetyproductionrulesandregulations,includingoperatingprocedures,safetytechnicalstandards,etc.,toensurethatemployeesunderstandandcomplywithrelevantregulations.TrainingcontentToenhancethesafetyawarenessandoperationalskillsofemployees,preventaccidents,andensurethesafetyofemployeelivesandcompanyproperty.TrainingobjectiveTrainingonsafetyproductionrulesandregulationsTrainingcontentTeachemployeeshowtodealwithemergenciesandemergencysituations,includingemergencyplansandrescuemeasuresforcommonaccidentssuchasfires,earthquakes,andpoisoning.TrainingobjectiveToimprovetheeme

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