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TestOneMatchthefollowingwordsinColumnAandtheirdefinitionsinColumnB.(10points)ColumnAColumnB1.compliancea.apersonorcompanythatsellssomething2.cost-effectiveb.afixed,limitedamountornumberthatisofficiallyallowed3.statisticsc.relatingtotheknowledge,machines,ormethodsusedinscienceandindustry4.promotionald.theactofobeyinganorder,rule,orrequest5.quotae.anofferbyapersonoracompanytopayaparticularamountofmoneyforsomething6.confusingf.theprocessofaskingaquestion7.supplierg.acollectionofinformationshowninnumbers8.technicalh.difficulttounderstand;notclear9.enquiryi.intendedtoadvertisesomething10.bidj.givingthebestpossibleprofitorbenefitsincomparisonwiththemoneythatisspentReadthestatementsbelowbasedonthetext,decidewhethertheyaretrueornot.Mark“T”fortrueand“F”forfalse.(10points)1.OneoftheobjectivesgiventoPublicisistodrivereturnoninvestment(ROI)performanceofbrandedkeywordsforkeyproductsandbundles.2.Everydetailiscrucialwhenitcomestocustomerexperience.3.AffordabilityistheonlytagofChinesecosmeticsbrands.4.Cross-borderdeliverieshavemorevariablesinvolvedtobringaparcelfromsuppliertothecustomer’sdoorstep.5.Identifyyourproductsfortheirrespectiveseason/yearwithintheSKU.6.AcosmeticsgiftboxdecoratedwithMiaoethnicgroupelementswasnotahotseller.7.SNSisanonlinevehicleforagroupofindividualswithsharedinterests/activitiesoradesiretoexploretheinterestsandactivitiesofothers.8.Thebusinesstypeshouldnotinfluencethecompany’ssocialmediamarketingstrategy.9.Peopleinadifferentagegroupwouldhavelittleinfluenceonpurchase.10.Ifyouwantyourproductorserviceintoaforeignmarket,itisnecessarytohaveaknowledgeoftheirculture,customs,needsandsomeunspokenrules.ReadingComprehension.(20points)PassageOneChina’swarehousestoragesectorreportedexpansionforthefifthconsecutivemonthinDecember,industrydatashowed.Theindextrackingthesector’sdevelopmentstoodat51.6%lastmonth,down2.5percentagepointsfromNovember,accordingtoasurveyjointlyreleasedbytheChinaFederationofLogisticsandPurchasingandCMSTDevelopmentCo.Areadingabove50%indicatesexpansion,whilebelow50%reflectscontraction.Businessvolumeincreasedlastmonth.Thebusinessvolumesub-indexstoodat51.7%,thedatashowed.Storagepricescontinuedtorise,withthesub-indexforfeesat52.9%inDecember,up1.8percentagepointsfromthepreviousmonth.WangYong,anexecutiveassistantatCMSTDevelopment,saidtheDecemberreadingshowedrisingdemandforstorageservices.Salesofconsumergoodsroseonholidaysentimentsande-commercepromotions,whilestorageforcommoditiesisalsosoughtafteroverwinter,Wangsaid.China’scouriersectorthisyearsetanewrecordbyhandlingmorethan100billionparcelsasofWednesday,rankingtopintheworldfortheeighthconsecutiveyear,theStatePostBureausaid.Thesectorcontributedtotherecord-settingsalesvolumeofonlineretail,farmproductsandcross-bordere-commerce,alongwithindustrialoutput.CourierserviceshavereachedalmostalltownshipsinChinaandarerapidlyextendingtovillages,addingover200,000jobseachyear.Deliveriestoandfromruralareasexpandedin2021,reflectingthesector’sgrowingroleinfacilitatingeconomiccirculationandruralvitalization.Everyday,around100millionparcelsaresenttoruralareas,asagriculturalproductsareshippedouttourbanhouseholds.1.Salesofconsumergoodswill______onholidaysentimentsande-commercepromotions.A.decreaseB.riseC.keepthesameD.bedramaticallyreduced2.Accordingtothepassage,anewrecordofChina’scouriersectorisreleasedby_____.A.theChinaFederationofLogisticsandPurchasingB.theMinistryofCommerceC.theCMSTDevelopmentCo.D.theStatePostBureau3.Thecouriersectorcontributedtotherecord-settingsalesvolumeofthefollowingpartEXCEPT_____.A.livestreamingB.farmproductsC.industrialoutputD.onlineretail4.WhichofthefollowingstatementsisNOTcorrectaccordingtothepassage?A.China’swarehousestoragesectorreportedexpansionforthefifthconsecutivemonthinDecember.B.China’scouriersectorthisyearsetanewrecordbyhandlingmorethan100billionparcels.C.Storagepricescontinuedtorise,withthesub-indexforfeesat51.6%inDecember,up1.8percentagepointsfromthepreviousmonth.D.Everyday,around100millionparcelsaresenttoruralareas,asagriculturalproductsareshippedouttourbanhouseholds.5.Ifthereneedsatitle,whatdoyouthinkitshouldbecalled?A.AgriculturalProducts.B.EconomicCirculationandRuralVitalization.C.StoragePrices.D.WarehouseStorageandCourierSector.PassageTwoThemarketforproductsdesignedspecificallyforolderadultscouldreach$30billionbynextyear,andstartupswantinontheaction.Whattheysometimeslackisfeedbackfromthepeoplewhotheyhopewillusetheirproducts.SoBrookdale,thecountry’slargestownerofretirementcommunities,hasbeeninvitingafewselectentrepreneursjusttomoveinforafewdays,showofftheirproductsandhearwhattheresidentshavetosay.That’swhatbroughtDayleRodriguez,28,allthewayfromEnglandtothediningroomofBrookdaleSouthBayinTorrance,California.RodriguezisthecommunityandmarketingmanagerforacompanycalledSentab.Thestartup’sproduct,SentabTV,enablesolderadultswhomaynotbecomfortablewithcomputerstoaccessemail,videochatandsocialmediausingjusttheirtelevisionsandaremotecontrol.“It’snothingnew,it’snothingtoocomplicatedandit’snaturalbecauselotsofpeoplehaveTVremotes,”saysRodriguez.ButnoneofthatisthetopicofconversationintheBrookdalediningroom.Instead,Rodriguezsolicitsresidents’adviceonwhatheshouldgetonhischeeseburgerandhowheshouldspendtheafternoon.Playingcardswasontheagenda,aswellaslearningtoplaymahjong.Rodriguezsaysit’simportantthatresidentsheredon’tfeellikehe’ssellingthemsomething.“I’vehadmorefeedbackinapassiveapproach,”hesays.“Playingpool,playingcards,havingdinner,havinglunch,”allworkbetter“thangoingthroughasurveyofquestion.Whentheygettoknowmeandtotrustme,knowingforsureI’mnotsellingthemsomething—there’llbemorehonestfeedbackfromthem.”RodriguezisjusttheseventhentrepreneurtomoveintooneofBrookdale’s1,100seniorlivingcommunities.Othernewproductsintheprogramhaveincludedakindoffull-blowdryerandspeciallydesignedclothingthatallowspeoplewithdisabilitiestodressandundressthemselves.MaryLouBusch,93,agreetotrytheSentabsystem.ShetellsRodriguezthatitmightbegoodforsomeone,butnotforher.“IhavethecomputerandFaceTime,whichItalkwithmyfamilyon,”sheexplains.ShealsohasaniPadandasmartphone.“SoIdoprettymucheverythingIneedtodo.”Tobefair,ifRodriguezhadwantedfeedbackfromsomemoretechnophobicseniors,hemighthaveendedupinthewrongBrookdalecommunity.ThisoneislocatedintheheartofSouthernCalifornia’saerospacecorridor.Manyresidentshavebackgroundsinengineering,businessandacademiccircles.ButRodriguezsayshe’sstilllearningsomethingimportantbymovingintothisBrookdalecommunity:“Peoplearemoretech-proficientthanwethought.”6.Whatdoesthepassagesayaboutthestartups?A.Theyneverlosetimeinupgradingproductsforseniors.B.Theywanttohaveashareoftheseniors’goodsmarket.C.Theyinviteseniorstotheircompaniestotrytheirproducts.D.Theytrytoprofitfrompromotingdigitalproductstoseniors.7.SomeentrepreneurshavebeeninvitedtoBrookdaleto______.A.haveaninterviewwithpotentialcustomersB.conductasurveyofretirementcommunitiesC.collectresidents’feedbackontheirproductsD.showseniorresidentshowtouseITproducts8.WhatdoweknowaboutSentabTV?A.ItisaTVprogramcateringtotheinterestoftheelderly.B.ItisadigitalTVwhichenjoyspopularityamongseniors.C.ItisaTVspeciallydesignedforseniorstoviewprograms.D.ItisacommunicationsystemviaTVinsteadofacomputer.9.WhatdoesRodriguezsayisimportantinpromotingproducts?A.Winningtrustfromprospectivecustomers.B.Knowingthelikesanddislikesofcustomers.C.Demonstratingtheirsuperiorityonthespot.D.Respondingpromptlytocustomerfeedback.10.WhatdowelearnabouttheseniorsintheBrookdalecommunity?A.MostofthemareinterestedinusingtheSentab.B.Theyarequiteateasewithhigh-techproducts.C.Theyhavemuchincommonwithseniorselsewhere.D.Mostofthemenjoyalongerlifethanaveragepeople.IV.Fillintheblankswiththerightformsofwordsandexpressionsinthebox.(10points)A.restrictionB.sponsorC.campaignD.inventoryE.utilizeF.overwhelmingG.containerH.complementI.sourceJ.allocate1.Theteamis_______byJVC,sotheplayerswearthelettersJVContheirshirts.2.VitaminChelpsthebody_______theironpresentinyourbody.3.Theexcellentmenuis________byagoodwinelist.4.Thesewomencarryheavy_______ofwateroverlongdistances.5.Wewalkeduptherivertoits________inthehills.6.Theprotestswerepartoftheir________againsttheproposedbuildingdevelopmentinthearea.7.Therewas________supportforourpolicies.8.Thegovernmentis________£10millionforhealtheducation.9.Thepresidenturgedothercountriestoliftthetrade________.10.Our_________ofusedcarsisthebestintown.V.TranslatethefollowingparagraphfromEnglishtoChinese.(20points)1.NoteveryoldpersoncanbepopularontheInternet.Itdependsontheirmediasense,theirfeelinfrontofthecameraandtheiractingskills.2.Beawareofthespilling-overofwaterwhenitboilssoastoavoidleakageofelectricity.3.With125yearsofhistoryandheritage,?KODAAUTOisknownforproducingcarswithaluxuriousaestheticandstate-of-the-arttechnology.4.Sinceitsinceptionin1971,theNASDAQStockMarkethasbeentheinnovator.5.Chinesebrandsshouldpayattentiontointernationalcommunicationandbuildglobalbrandpower.VI.TranslatethefollowingparagraphfromChinesetoEnglish.(20points)1.要講好故事,關(guān)鍵是在數(shù)字平臺(tái)上創(chuàng)建本地化的通信內(nèi)容,例如視頻和直播。2.既有年輕人,同時(shí)也有年輕人的父輩或祖輩出鏡的視頻往往會(huì)獲得更多點(diǎn)贊和評(píng)論。3.中國最大的兩個(gè)短視頻應(yīng)用程序抖音和快手每月都有4億多活躍用戶。4.嚴(yán)禁在少水或無水的情況下使用,以免損壞電熱管。5.自2001年以來,斯柯達(dá)汽車印度子公司正式投入運(yùn)作。VII.Questionstodiscussion.(10points)1.Whatarethecompetitiveadvantagesof“cross-bordere-commerce”comparedwithgeneraltrade?2.Whydotheconsumerspreferwatchinglive-streamingvideostopictorialrepresentationsviasomecross-bordere-commerceplatforms?KeystoTestOneI.MatchthefollowingwordsinColumnAandtheirdefinitionsinColumnB.(10points)d2.j3.g4.i5.b6.h7.a8.c9.f10.eII.Readthestatementsbelowbasedonthetext,decidewhethertheyaretrueornot.Mark“T”fortrueand“F”forfalse.(10points)1.F2.T3.F4.T5.T6.F7.T8.F9.F10.TIII.ReadingComprehension.(20points)1.B2.D3.A4.C5.D6.B7.C8.D9.A10.BFillintheblankswiththerightformsofwordsandexpressionsinthebox.(10points)1.Bsponsored2.Eutilize3.Hcomplemented4.Gcontainers5.Isource6.Ccampaign7.Foverwhelming8.Jallocating9.Arestrictions10.DinventoryV.TranslatethefollowingparagraphfromEnglishtoChinese.(20points)1.NoteveryoldpersoncanbepopularontheInternet.Itdependsontheirmediasense,theirfeelinfrontofthecameraandtheiractingskills.當(dāng)然,不是每一位老年人都能在網(wǎng)上走紅,這取決于他們的媒體意識(shí)、鏡頭感和表演技巧。2.Beawareofthespilling-overofwaterwhenitboilssoastoavoidleakageofelectricity.水沸時(shí)注意外溢,防止漏電。3.With125yearsofhistoryandheritage,?KODAAUTOisknownforproducingcarswithaluxuriousaestheticandstate-of-the-arttechnology.斯柯達(dá)汽車擁有125年的歷史和傳統(tǒng),以生產(chǎn)豪華美觀和技術(shù)先進(jìn)的汽車而聞名。4.Sinceitsinceptionin1971,theNASDAQStockMarkethasbeentheinnovator.自1971年誕生之日起,納斯達(dá)克股票市場一直是創(chuàng)新者。5.Chinesebrandsshouldpayattentiontointernationalcommunicationandbuildglobalbrandpower.中國品牌要重視國際傳播,打造全球品牌力。VI.TranslatethefollowingparagraphfromChinesetoEnglish.(20points)1.要講好故事,關(guān)鍵是在數(shù)字平臺(tái)上創(chuàng)建本地化的通信內(nèi)容,例如視頻和直播。Totellagoodstory,itiskeytocreatelocalizedcommunicationcontentondigitalplatforms,suchasvideosandlivestreaming.2.既有年輕人,同時(shí)也有年輕人的父輩或祖輩出鏡的視頻往往會(huì)獲得更多點(diǎn)贊和評(píng)論。Videoswithcharactersofyoungpeople’sparentsorgrandparents’generationtendtoreceivemultiplelikesandcomments.3.中國最大的兩個(gè)短視頻應(yīng)用程序抖音和快手每月都有4億多活躍用戶。Thecountry’stoptwoshortvideoappsDouyinandKuaishoueachhavemorethan400millionmonthlyactiveusers.4.嚴(yán)禁在少水或無水的情況下使用,以免損壞電熱管。Neverusethekettlewithlittleornowaterinit,ortheelectricheatermaybedamaged.5.自2001年以來,斯柯達(dá)汽車印度子公司正式投入運(yùn)作。Since2001,they’vebeenoperating?KODAAUTOIndiaPvt.Ltd.,asubsidiaryinIndia.VII.Questionstodiscussion.(10points)1.Thecompetitiveadvantagesof“cross-bordere-commerce”includeamorelightly-regulatedandlightly-taxedchannelforimportstoChina.(1)unlikegeneraltradechannels,goodsimportedintoChinathroughcross-bordere-commercearen’tleviedimportdutiesbyChinesecustoms.Rather,theypayataxofjust70%ofvalue-addedtaxapplicableinChina.(2)Goodsimportedthroughcross-bordere-commercealsofallintothe“personalgoods”category,ratherthanbulkgoods.ThismeansfoodanddrinksellersarenotrequiredtoregisterwithChina’sFoodandDrugAdministration.Inthisway,itcouldsaveonadministrativecostsandleadtimes.NeitherdosellersneedtodealwithabusinessregisteredinChina,asdothosewhoworkwithtraditionalimporters.Throughpictorialrepresentations,consumershadsomeproblemsastheproductsdidnotmatchuptotheexpectationspromisedontheonlineplatformadvertisements.Butforthelive-streamerswhohaveprofessionalknowledgeandthehistoryofthebrands,detailedinformationofoverseasproductscanbedemonstratedclearlyinaccordancewithwhatthebuyerwantsthroughthelive-streamingmethod.Thisnewformatcoulddisplaythecommoditiesinmoredimensionsandincreaseusers’trust,sotheycantakeagoodlookatthedesign,material,color,sizeandeveneveryangleoftheproductinthestudio.TestThreeMatchthefollowingwordsinColumnAandtheirdefinitionsinColumnB.(10points)ColumnAColumnBcustomerloyaltya.theactualpriceyoupayforeachclickinyourpay-per-clickmarketingcampaigns2.e-maildirectmarketingb.todescribethebehaviorofrepeatcustomers,aswellasthosewhooffergoodratings,reviews,ortestimonials3.targetaudiencec.Givethenewproducttoothersforfree,thenaskthemtogiveyoutheiropinionsandattachproductpicturesandvideos,whichcanhelptoimprovetherankingandrecognitionoftheproduct.4.letterofcreditd.Divideyourpotentialcustomerbasebytheirpermanentorrecentlocation.5.socialmediamarketinge.theparticulargroupofpeopletowhichanadvertisement,aproduct,awebsiteoratelevisionorradioprogrammeisdirected6.searchenginemarketingf.akindofmarketingmeansthatenterprisessende-mailstotargetcustomers,establishcommunicationchannelswithtargetcustomers,anddirectlyconveyrelevantinformationtothemtopromotesales7.productevaluationg.aletterfromabankallowingthepersonwhohasittotakeaparticularamountofmoneyfromabankinanothercountry8.collectivismh.aformofInternetmarketinginvolvingthepromotionofawebsitebyincreasingawebsite’soverallvisibilitywithinsearchengineresultspages9.costperclicki.emphasisoncollectiveratherthanindividualactionoridentity10.geographicsegmentationj.techniquesthattargetsocialnetworksandapplicationstospreadbrandawarenessorpromoteparticularproductsReadthestatementsbelowbasedonthetext,decidewhethertheyaretrueornot.Mark“T”fortrueand“F”forfalse.(10points)Germanspreferaveryacasualcommunicationtone,whichcontrastswithAmericanswhogravitatetowardsamoreformalapproach.Culturaldifferencesareabsentwhencustomersspeakthesamelanguage.Nomarketingcategoryhasthelongevityofemailmarketing.Whilesomemarketingtrendscomeandgo,emailremainsthemostpowerfulchannelavailabletothemodernmarketer.Amazon’swebstorefocusesoncomplexityofexperience,process,andfunctionality.Amazon’svisualdesignmightnotbestreamlined,minimal,beautiful,orengagepeopleonanemotionallevel,butitisimmenselyuseful.Onlywritinggreatblogpostswillbegoodenoughforproductpromotion.Workingwithathird-partyfulfillmentcompanycanhelpyousimplifysalesprocess.Amarketplacemodelisaplatformwheremanycompaniesselltheirproductsalongsidetheircompetitors.Thebusinesstypeshouldnotinfluencethecompany’ssocialmediamarketingstrategy.Socialmediamarketingcanhelpincreasewebsitetrafficandraisebrandawareness.ReadingComprehension.(20points)PassageOneHowwelookandhowweappeartoothersprobablyworriesusmorethanwhenweareinourteensorearlytwentiesthanatanyothertimeinourlife.Fewofusarecontenttoacceptourselvesasweare,andfewarebraveenoughtoignorethetrendsoffashion.MostfashionmagazinesorTVadvertisementstrytopersuadeusthatweshoulddressinacertainwayorbehaveinacertainmanner.Ifwedo,theytellus,wewillbeabletomeetnewpeoplewithconfidenceanddealwitheverysituationconfidentlyandwithoutembarrassment.Changingfashion,ofcourse,doesnotapplyjusttodress.Abarbertodaydoesnotcutaboy’shairinthesamewayasheusedto,andgirlsdon’tmakeupinthesamewayastheirmothersandgrandmothersdid.Theadvertisersshowusthelatestfashionablestylesandweareconstantlyunderpressuretofollowthefashionincaseourfriendsthinkweareoddordull.Whatcausesfashiontochange?Sometimesconvenienceorpracticalnecessityorjustthefancyofaninfluentialpersoncanestablishafashion.Takehatsforexample.Incoldclimate,earlybuildingswerecoldinside,sopeopleworehatsindoorsaswellasoutside.Inrecenttimes,thelatePresidentKennedycausedadepressionintheAmericanhatindustrybynotwearinghats.MoreAmericanmenhavefollowedhisexample.Thereisalsoacyclicalpatterninfashion.Inthe1920sinEuropeandAmerica,shortskirtsbecamefashionable.AfterWorldWarTwo,theydroppedtoanklelength.Thentheygotshorterandshorteruntiltheminiskirtwasinfashion.Afterafewmoreyears,skirtsbecamelongeragain.Today,societyismuchfreerandeasierthanitusedtobe.Itisnolongernecessarytodresslikeeveryoneelse.Withinreason,youcandressasyoulikeordoyourhairthewayyoulikeinsteadofthewayyoushouldbecauseitisthefashion.Thepopularityofjeansandthe“untidy”lookseemstobeareactionagainsttheincreasinglyexpensivefashionsofthetopfashionhouses.Atthesametime,appearanceisstillimportantincertaincircumstancesandthenwemustchooseourclothescarefully.Itwouldbefoolishtogotoaninterviewforajobinalawfirmwearingjeansandasweater,anditwouldbediscourteoustovisitsomedistinguishedscholarlookingasifweweregoingtothebeachoranightclub.However,youneedneverfelldepressedifyoudon’tlooklikethelatestfashionphoto.Lookaroundyouandyou’llseethatnooneelsedoeseither.1.FashionmagazinesandTVadvertisementsseemtolinkfashionto______.A.confidenceinlifeB.socialrelationshipC.successincareerD.personalfuture2.Kennedy’sexampleisusedtoillustrate_________________.A.thechangeinfashionB.acauseoffashionchangeC.thecelebrities’influenceoneconomyD.theapplicationoffashiontomorethandressPresent-daysocietyismuchfreerandeasierbecauseitemphasizes___________.A.practicallyB.efficiencyC.informalityD.individuality4.Thepopularityofjeansand“untidy”lookispossiblyduetothatthey____________.A.highlightone’spersonalityB.aresuitableforvarioussocialsituationC.havetheadvantagesofbeingconvenientandpracticalD.arenotasexpensiveasclothingproducedbytopfashionhouses5.Whatdoestheauthormostprobablydowiththelatestfashion?A.Theauthormaybebraveenoughtoignorethelatestfashion.B.Theauthormayfollowthelatestfashionmostfaithfully.C.theauthormaytakejeansand“untidy”lookasthelatestfashion.D.Theauthormayfindthelatestfashionincreasinglyexpensive.PassageTwoLogisticscomesfromtheFrench“l(fā)ogistique,”whichis______(6)from“l(fā)odge”meaningquarters(asinquarteringtroops).Itisrelatedtotheword“l(fā)odge”(WhichisamucholderwordinEnglish,butfromthesameLatinroot).ItenteredEnglishinthe19thcentury.Interestingly,theword“l(fā)ogistics”isunrelatedtothemathematical“l(fā)ogistic”whichderivesfromtheGreek“l(fā)ogistikos,”andfirstappearedinEnglishinthe17thcentury.Logisticsasadisciplinebeganwithinthe_____(7).Infact,theword“l(fā)ogistics”comesfrom“l(fā)oger,”theancientFrenchtermforasoldier’sbarracks(軍營)buildingorquarters.LogisticsbecameatopicfordiscussionintheBusinessWorldinthe1960’sand1970’sandrosetoprominenceinthe1980’s.Itwastrulyinthe1990’s,however,thatLogisticsbegantogarner(獲得)theappreciationitdeserved.Inthetwenty-firstcenturyandbeyond,thecreationofasleek,flexibleandeffectivesupplyandvaluechainswill______(8)definethesuccessorfailureoforganizationsandperhapsevenentirebusinesstypes.MilitaryLogisticsisafieldinitsownright,andmanyofthetechnologiesandLogisticsSystemswenowtakeforgrantedwouldneverbecomecommercially_______(9)hadthemilitarynotfundedtheirinitialdevelopment.ThistrendcontinueswithnewinitiativesstillcomingforwardsuchasTotalAssetVisibility(TAV).However,thelogisticianmaybeasunderappreciatedahuman_______(10)inthemilitaryworldassomeareinthebusinessworldtoday.6.A.derivedB.acquiredC.borrowedD.secured7.A.industryB.agricultureC.militaryD.business8.A.nomorethanB.nolessthanC.nootherthanD.nobetterthan9.A.adoptableB.adaptableC.workableD.available10.A.assessB.assetC.accessD.absenceIV.Fillintheblankswiththerightformsofwordsandexpressionsinthebox.(10points)A.differentiateB.assetC.prospectD.procurementE.privilegesF.signupG.transformH.compensateI.sparkJ.fluctuate1.Addingthissoftwaretoyourcommunitysitecanimprove__________ratesimmediately.2.Hevowstocut________costsby10%byhalvingthenumberofglobalsuppliers.3.Vegetableprices_________accordingtotheseason.4.Welookforfeaturesthat_________theproducts.5.Knowledgeoflanguagesisareal_________inthissortofwork.6.Itookherswimmingto_________forhavingmissedoutonthecinema.7.There’snotmuch_________thatthiswarwillbeoversoon.8.Seniormanagementenjoycertain_________,suchascompanycarsandhealthinsurance.9.Thereorganizationwill_________theentertainmentindustry.10.Thisproposalwillalmostcertainly_______anothercountrywidedebateaboutimmigration.V.TranslatethefollowingparagraphfromEnglishtoChinese.(20points)Asfarasexporttradeisconcerned,exportdocumentistheproofofpresumeddeliveryofexportgoods,anditisalsothetoolofforeignexchangesettlement.Lastweek,Amazonbeganpilotingthenewfunctionof“managingyourcustomerengagement,”thatis,marketingnewproductsandpromotionstocustomersthroughe-mail.Measurethebrandloyaltyofexistingconsumersincludingtherelationshipbetweenconsumersandcorporatebrands.FulfillmentbyAmazon(亞馬遜物流)isaserviceofferedbyAmazon,asameansforthird-partysellerstoautomatetheirorderfulfillmentandshippingservices.AsChina’sfirstB2Be-commerceplatform,itconductsafullreviewonpaid-upsuppliers,providingproductinformationof27categoriesand3,600sub-categories,anddisplayingwebsiteinformationin11languages.VI.TranslatethefollowingparagraphfromChinesetoEnglish.(20points)中國制造網(wǎng)(Made-in-C)創(chuàng)建于1998年,是中國領(lǐng)先的綜合性第三方B2B電子商務(wù)平臺(tái)。任何注冊(cè)加入亞馬遜物流(FBA)的人都可以委托亞馬遜運(yùn)輸所有的貨物,包括退貨和退款。發(fā)展企業(yè)自身的消費(fèi)者文化,以此來服務(wù)消費(fèi)者,并讓他們感到滿意。亞馬遜的視覺設(shè)計(jì)可能不是最流暢、最簡約美觀,或是最能引起共鳴的,但是卻非常實(shí)用。這在一定程度上擴(kuò)大了賣家和顧客的溝通渠道,但是在后臺(tái)依然看不到買家的聯(lián)系信息。VII.Questionstodiscussion.(10points)Whichareasine-commercewillbeaffectedbyculturaldifferences?Pleasebrieflydescribethemainworkcontentofcross-bordercustomerservice.KeystoTestThreeI.MatchthefollowingwordsinColumnAandtheirdefinitionsinColumnB.(10points)b2.f3.e4.g5.j6.h7.c8.i9.a10.dII.Readthestatementsbelowbasedonthetext,decidewhethertheyaretrueornot.
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