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TheMostClassicalBrandsInTheWorldWaltDisney:ItAllStartedWithAMouse

ImagineaworldwithoutMickeyMouseorSleepingBeautyoreventheLionKing,aworldinwhichWaltDisneywasnotpartoflife.AworldwithouttheMagicKingdom,whimsycartoonsandsceneries.WaltDisneyhastransformedthelivesofmillionsofchildrenbypioneeringinnovativewaysofdeliveringanimation,entertainmentandtechnology.

Disneyisoneofthemostfamousnamesintheanimationindustry,knownforprovidingentertainmentdirectedtoadultsandchildrenalike;withinternationalthemeparksandaworld-classanimationstudioandbusinessfranchise,thecompanynearlydominatestheindustry.FamousnamessuchasMickeyMousebeganwithDisney,andwerethefoundationofacompanythathasnowbranchedoutintoseveralentertainmentstudios,themeparks,products,andothermediaproductions.Logo

Today,TheWaltDisneyCompanyisaworld-spanningmediaconglomerateCablestations,broadcastTVnetworks,moviestudios,andmagazinepublishersareonlypartofitsvastholdings.And,asthestorygoes,itallstartedwithamouse.Chanel:Theclassicwoman香奈兒:優(yōu)雅女性代名詞ThesymbolofChanel

BorninFrancein1883,GabrielleChanelsoonbecomeanorphanwithwhatseemedtobeadisappointing.Everypennyshemade,sheworkedhardfor.ItwasduringherearlytwentiesandherfouryearbriefgigasacaféandconcertsingerthatsheadoptedthenameCoco.GabrielleChanelCocoChanelgotintofashionbybecomingamillineropeningupherfirsthatshopin1920.In1922Chanelintroducedaperfume,ChanelNO.5,whichbecameandremainsaprofitableproductofChanel’scompanyeventoday.ChanelNO.5In1925,thesignatureChanelcardiganemerged.WecangiveallthanksMs.CocoChanelforthetwopiecesweatersetstonevergooutofstyleyetemergeindifferentformsbydifferentdesigners.In1926the“l(fā)ittleblackdress”wasinventedchangingthefashionworldforever.Likemanydesignerswhofollowedafterher,CocoChaneladoptedskincareandcosmeticproductsintoherlineofwork.

CocoChanelpassedawayin1971andKarlLagerfeldcarriesontheChanelnameandstyletodaywithafewminorchangestothefashionsociety.TheHouseofChanelisbestdescribedashavingthefiveessentials;Audacious,Perfectionist,Unique,PassionateandVisionary.starbucksType:publicTradedas:NASDAQ:SBUX,NASDAQ-100ComponentIndustry:Restaurants,Retailcoffeeandtea,Retailbeverages,EntertainmentFounded:PikePlaceMarketinSeattle,Washington(March30,1971)Founder(s):JerryBaldwin,GordonBowker,ZevSieglHeadquarters:Seattle,Washington,U.S.Numberoflocations:17,009(FY2010)Areaserved:50countriesKeypeople:HowardSchultz(Chairman,PresidentandCEO)Products:Wholebeancoffee,Boxedtea,made-to-orderbeverages,Bottledbeverages,bakedgoods,Merchandise,Frappuccinobeverages,SmoothiesServices:CoffeeRevenue:US$10.71billion(FY2010)Operatingincome:US$1.42billion(FY2010)Netincome:US$945.6million(FY2010)Totalassets:US$6.38billion(FY2010)Totalequity:US$3.68billion(FY2010)Employees:137,000(2010)Subsidiaries:StarbucksCoffeeCompany,TazoTeaCompany,Seattle'sBestCoffee,TorrefazioneItalia,HearMusic,EthosWaterWebsite:SStarbucksnamedforthefirstmateinMobyDickThefirstStarbuckswasopenedinpikeplaceMarkt,Seattle,Washington,onMarch30,1971

HowardSchultzlogoOriginalbrownlogoThelogousedbetween1992to2011

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