2025年汽車行業(yè)品牌榜

BrandFinance

AutomotiveIndustry

2025

TheannualreportonthemostvaluableandstrongestAutomobilesandAutoComponentsBrands

About

BrandFinance

BridgingthegapbetweenMarketingandFinance

BrandFinancewassetupin1996withtheaimof'bridgingthegapbetweenmarketingandfinance'.Formorethan25years,we

havehelpedcompaniesandorganisationsofalltypestoconnecttheirbrandstothebottomline.

Quantifyingthe

financialvalueofbrands

Weputthousandsoftheworld’sbiggestbrandstothetesteveryyear.Ranking

brandsacrossallsectorsandcountries,wepublishover100reportsannually.

Uniquecombinationofexpertise

Ourteamshaveexperience

acrossawiderangeofdisciplines

frommarketingandmarketresearch,tobrandstrategyandvisualidentity,totaxandaccounting.

Pridingourselves

ontechnicalcredibility

BrandFinance,acharteredaccountancy

firmregulatedbytheInstituteofCharteredAccountantsinEnglandandWales,isthefirstbrandvaluationconsultancytojointheInternationalValuationStandardsCouncil.Ourexpertscraftedstandards(ISO10668andISO20671)andourmethodology,

certifiedbyAustrianStandards,isofficiallyapprovedbytheMarketingAccountabilityStandardsBoard.

Theworld's

leadingbrandvaluation

consultancy

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Contents

Foreword7

DavidHaigh,Chairman&CEO,BrandFinance

SectorOverview

6

ValuationAnalysis

8

MostValuableBrand:Toyota

1

1

FastestGrowingBrandValue:Ferrari

1

2

BrandStrengthAnalysis1

3

SustainabilityAnalysis

16

BrandValueRanking(USDm)

18

Methodology

21

OurServices

27

?2025Allrightsreserved.BrandFinancePlc.

BrandFinanceAutomobilesandAutoComponentsBrands/URL3

Toyota

istheworld’s

mostvaluableautobrand,whileTeslacontinuesto

losebrandvalue

+Toyotaistheworld’smostvaluableautobrandonceagain,brandvalueup23%to$64.7bn

+Ferrariacceleratesasthefastest-growingbrandinthesector,brandvalueup36%

+Teslatumblestothird,losing$15.3bninbrandvalue

+Boschleadsautocomponentssectorwithabrandvalueof$7.3bn

+Industryfacessupplychainchallenges,slowingEVadoption,andChina’sgrowingdominanceinexports

BrandFinanceAutomobilesandAutoComponentsBrands/URL5

Foreword

DavidHaigh

Chairman&CEO,BrandFinance

Theglobalbusinesslandscapeisconstantlyevolving,shapedbyeconomicshifts,technologicaladvancements,andchangingcustomerexpectations.Inthisdynamicenvironment,strongbrandscontinuetostandaskeydriversofbusinesssuccess,enablingorganisationstodifferentiatethemselves,attractloyalcustomers,

andbuildresilienceinanincreasinglycompetitiveworld.

TheenduringimportanceofbrandstrengthissupportedbyBrandFinance’sextensiveresearch.Awell-managedbranddeliversmeasurablevaluebeyondcustomerattractionandretention–itenhancestalentacquisition,investorconfidence,andorganisationalagility.Intoday’smarketplace,astrongbrandisnotjustanassetbutastrategicimperative.

BrandFinancehasdeepeneditsinvestmentinunderstandingcustomer

perceptionslikeneverbefore.Thisyear,theBrandStrengthIndexhasevolved

toincludemetricsbasedonfamiliarityandperceptionsofbothfunctionalcredibilityandemotionalappealversuscompetitors.Thisupdatedmodelisdesignedtobe

predictiveofgrowth,capturingthedriversofvaluesuchasincreaseddemand,higher

willingnesstopay,andstrongercustomeradvocacy.Theinsightsgatheredfromover170,000respondentsacross41sectorsand31countriesinthisyear’sGlobal500reporthighlighttheimportanceofthesefactorsinshapingtheworld’s

strongestandmostvaluablebrands.

ApersistentchallengeistheassumptionthatChiefFinancialOfficers

(CFOs)areopposedtoinvestinginbrands,butwebelievethisisamisconception.

AmbitiousCFOsunderstandthatastrongbrandsupportsbusinesssuccessbutmanyarereluctanttoallocateresourcestowardlong-termbrand-buildingwithoutdata

supportingthisapproach,oftenresultinginaprioritisationofshort-termperformancemarketing.Thefindingsfromthisyear’sreportunderscoretheimportanceofdatainaligningtheprioritiesofcorporateleaders.BrandvaluationempowersCFOstoinvestinbrandwithconfidence,resultinginbusinessdecisionsfocusedongrowingand

enduringbrandvalueandstrength.

Whetheryouareaimingtostrengthenyourbrandorquantifyitscontribution

toyourbusiness’ssuccess,theBrandFinanceteamisheretosupportyouwithbrandvaluationsthatalignmarketingandfinancetoaccelerategrowth.Weinviteyoutoexploretheinsightswithinthisreportandcollaboratewithusinshapingamoreprofitableandsustainablefutureforyourbrand.

Sector

Overview

BrandFinanceAutomobilesandAutoComponentsBrands/URL7

SectorOverview

Theautomotiveindustryhasfacedachallenging

year,markedbyslowingproduction,supplychain

disruptions,andshiftingmarketdynamics.GlobalEVadoptioncontinuestorise-reachinganestimated

14millionsalesin2023,upfrom3millionin2020-

butgrowthhasslowedinkeymarketssuchastheUSandEuropeduetoeconomicandpoliticalheadwinds.IntheUS,policychanges,includingpotentialrollbacksofEVsubsidiesandnewimporttariffsunderTrump,aredisruptingmomentum.

Meanwhile,Chinahasbecometheworld’sleading

carexporter,assertingitsdominancethroughcost-

competitiveEVproduction,controloverbatterysupplychains,andaggressiveexpansionintodeveloping

markets.ItslithiumbatteryEVsaregainingtractiondespiteconcernsoverlifespan,quality,andinsurancecosts,whilegovernmentsupportandstrategic

pricingcontinuetostrengthenitsglobalposition.

Atthesametime,productionslowdownshave

putpressureontheautomotivecomponentsindustry,withoutputdecliningacrossNorthAmerica,Europe,

andChina.MajorsupplierssuchasBosch,Valeo,

andSchaefflerhaverespondedwithjobcutsas

weakerdemandandthetransitiontoEVsreshape

supplychains.WithEVsrequiringfewercomponents,

theindustryisshiftingitsfocustowardssoftwareintegration,wherefeatureslikeautopilotsystems

andin-cardigitalservicesarebecomingkey

differentiators.However,ongoingchipshortages

continuetodisruptsupplylines,particularlyfor

advancedvehiclemodels,addingfurthercomplexitytoproduction.Inresponse,Japanesecarmakers

areworkingtostandardisein-carsoftwareto

reducecosts,whileWesternbrandsprioritise

digitalinnovationtomaintainacompetitiveedge.

Beyondpassengervehicles,micromobility–

e-bikesande-scooters-israpidlyexpanding

asurbanconsumersseekcost-effectiveand

sustainablealternatives.Asautomakersnavigate

economicuncertainty,regulatoryshifts,andevolvingconsumerexpectations,thesectorremainsinastate

oftransition,balancingshort-termvolatilitywithlong-terminnovation.

ValuationAnalysis

MostValuable

AutomobileBrands2025

Top10MostValuable?BrandFinancePlc.2025

AutomobileBrands2025

#1Toyota

Thecollectivebrandvalueofthetop100

automotivebrandsstandsatUSD617.1billion,

markingaslight1%declinesincelastyear.Germanycontinuestodominatetheranking,withitsseven

#2

Mercedes-Benz

$53.0bn

-11%

#3

Tesla

$43.0bn

-26%

#4

BMW

$42.5bn

+4%

#5

Porsche

$41.2bn

-5%

#6

Volkswagen

$31.4bn

-7%

#7

Honda

$28.3bn

+9%

#8

Hyundai

$26.4bn

+15%

#9

Ford

$22.9bn

+10%

brandsaccountingfor30%ofthetotalbrandvalue.Japanfollowsclosely,with13brandscontributing23%ofthetotal,whiletheUSranksthird,with20brandsmakingup19%ofthetotalbrandvalue.

Thisyearseesashiftatthetop,asToyota

(brandvalueup23%toUSD64.7billion)reclaims

thetitleoftheworld’smostvaluableautomotive

brandforthefirsttimesince2022.Toyota’sstrong

salesperformance,strategicfocusonhybridmodels,andoperationalefficiencyhavepropelleditsgrowth,makingitthefastest-growingbrandinthetop10.

Meanwhile,Mercedes-Benz(down11%toUSD53.0billion)andTesla(down26%toUSD43.0billion)

havebothlostground,slippingfromtheirpreviouspositionsatthetop.

Mercedes-Benzhashadachallengingyear

markedbymissedrevenuetargetsandthe

implementationofcost-cuttingmeasures.Thebrandreviseditsprofitmargintargetstwicein2024,citingaslowdownintheChinesemarketasakeyfactor

impactingprofitability.Inresponse,Mercedes-Benzhasintensifieditsfocusonefficiencyimprovementsandcostreductions.Despitethisdipinbrandvalue,themarqueretainsanexceptionallystrongBrand

StrengthIndex(BSI)scoreof91.6outof100,

underscoringitsglobalreputationandresilience.

Teslahasdroppedtothirdplaceafterholding

thetopspotin2023.Thebrand’sdeclinehasbeen

drivenbymissedrevenueexpectationsandintensifyingcompetitionintheEVsector,forcingTeslatocutpricesacrosskeymarkets,particularlyinChina.Additionally,itslatestself-drivingsoftwareupdatefailedtogeneratetheanticipatedexcitement,withlimitedshort-term

revenuepotential.

Thepoliticallandscapehasalsoshifted

againstEVs,withTrump’selectionvictory

signallingtheremovalofkeysubsidiesand

favourablepolicies,makingTesla’smodels

lessattractivetoconsumers.Similarregulatory

$16.9bn

#10

Audi

pushbackinEuropehasaddedtothebrand’schallenges,contributingtoitsdecline

+17%

inbrandvalue.

BrandFinanceAutomobilesandAutoComponentsBrands/URL9

ValuationAnalysis

BMW(up4%toUSD42.5billion)hasclimbedone

spotto4thplace,supportedbyitscontinued

expansionintheelectricvehiclemarket.Strong

BEVsalesgrowthandanexpandedproductlineup

havehelpedthebrandmaintainitsupwardtrajectory,despitebroadermarketchallenges.BMWhasalso

managedtogrowdeliveriesacrossmostkeyregions,althougheconomicpressuresinChinaremaina

challenge.Porsche(down5%toUSD41.4billion)hasslippedto5thplace,withitsbrandvaluedeclinelargelydrivenbyweakeningdemandinChina.

WhilethebrandrecordedstrongsalesgrowthinEuropeandstableperformanceinNorthAmerica,thedownturninitslargestAsianmarkethasimpactedoverall

performance.Despitethis,Porscheremainsfocusedonavalue-drivensalesstrategy,prioritisinglong-term

brandequityoveraggressivevolumegrowth.

Thelowerhalfofthetop10remainsunchanged

thisyear,withallbrandspostingbrandvaluegrowthexceptforVolkswagen.Volkswagen(down7%to

USD31.4billion)holdsonto6thplacedespiteitsdecline,whileHonda(up9%toUSD28.3billion)followsin7th.

Hyundai(up15%toUSD26.4billion)in8thandFord(up10%toUSD22.9billion)in9thhavebothbenefitedfromstrongperformanceacrosskeymarkets.Audi

roundsoutthetop10,climbing17%inbrandvalue

toUSD16.9billion.Justoutsidethetop10,Ferrarihasdeliveredastandoutperformance,risingfrom14thto11thandrecordingthefastestbrandvaluegrowthintheautomotivesectorthisyear.Itsbrandvaluegrew36%toUSD14.4billion.

BrandFinanceAutomobilesandAutoComponentsBrands/URL10

MostValuableBrand

Toyota

Toyota(up23%toUSD64.7billion)reclaimsits

positionastheworld’smostvaluableautomotive

brandforthefirsttimesince2022,drivenbystrongsales,operationalefficiency,andapragmatic

approachtoelectrification.WhilethebroaderEV

markethasfacedheadwinds,Toyota’sstrategic

focusonhybridvehicleshasprovenhighlyeffective,cateringtoconsumersseekingimprovedfuel

efficiencywithouttheinfrastructurechallengesoffullyelectricmodels.

Thebrand’sabilitytooptimiseproductionand

maintainprofitabilitydespiterisingmaterialcosts

hasreinforceditsleadership.Toyota’sstreamlinedmanufacturingprocessesandAI-drivensupplychainmanagementhavehelpednavigateindustry

disruptionswhilesustaininggrowth.Meanwhile,targetedmarketingeffortsandastrongproductmixhavecontributedtoitsfinancialresilience.

Lookingahead,Toyotacontinuestobalance

investmentinbatteryelectricvehicleswithactualmarketdemand,ensuringlong-termsustainability.Itsstrategicfocusonadaptabilityandefficiencypositionsitasabenchmarkforsuccessinan

evolvingautomotivelandscape.

ToyotaBrandValueTrendLine|2007-2025(USDbn)?BrandFinancePlc.2025

80

60

40

20

0

2007200820092010201120122013201420152016201720182019202020212022202320242025

BrandFinanceAutomobilesandAutoComponentsBrands/URL11

BrandFinanceAutomobilesandAutoComponentsBrands/URL12

FastestGrowingBrandValue

Ferrari

Ferrari(up36%toUSD14.4billion)isthefastest-growingautomobilebrandin2025,maintainingitspositionthroughexclusivity,innovation,

andfinancialstrength.Unlikevolume-driven

competitors,Ferraricontinuestoprioritise

scarcityandhigh-marginmodels,reinforcingitsluxuryappealandstrongfinancialperformance.

Thebrand’sdisciplinedmarketpositioninghasdrivensuccessinkeyregions,includingtheUS,Japan,Germany,andItaly.Afocusonproductcustomisation,premiumpricing,andexpandinglifestylepartnershipshasstrengthened

brandequity.

Ferrariisalsoextendingitsracingpresencebeyondmotorsport.Followingitsreturnto

enduranceracingatLeMans,itisventuringintosailingwithVela,bringingitscompetitiveDNAtoanewdomain.

Innovationremainscentral,withthelaunch

ofthelimited-editionF80supercarreinforcingFerrari’sreputationforcutting-edgedesign.

Thebrandisalsoprogressingtowardscarbonneutralityby2030,includingatransitionto

renewableenergyatitsMaranellofacility.

InFormula1,Ferrarientersanewerawith

thearrivalofseven-timeworldchampionLewisHamilton,addingexcitementandmomentumtotheteamwhilecontinuingitslegacy

inhigh-performancemotorsport

FerrariDriversofChange?BrandFinancePlc.2025

2024BrandValue

BrandStrength

Financial

Macroeconomic

2025BrandValue

3000600090001200015000

BrandStrengthAnalysis

BrandStrengthAnalysis

However,itsrankingisbasedsolelyonitsperformanceinIndia,asTataMotors-alongwithHero(BSI91.0)-isonlyresearchedinitshomemarket.Bothbrands

achieveexceptionallyhighscoresforfamiliarityandconsideration,cementingtheirstatusaslocalleaderswithstrongconsumerloyaltyandnationalmarketleadership.

Toyota(BSI92.3)ranksasthesecondstrongest

automotivebrand.UnlikeTataMotorsandHero,Toyotaisresearchedacross24countriesanddemonstratesexceptionalstrengthbothinitshomemarketofJapanandinternationally.Thebrandleadsonkeymetrics,

includingfamiliarity,assurance,andconsideration,reflectingitswidespreadtrustandstrongconsumerappeal.Toyotaalsoperformswellonpricepremium

acceptance,indicatingthatconsumersarewillingtopaymoreforToyotavehiclesduetotheir

perceivedquality,reliability,andbrandprestige.

LOCALLEADERS:

BrandStrengthiscalculatedwithinbrands’

addressablemarkets.Somebrandsfocus

ontheirlocalmarketswhereassomeare

TataMotorshasemergedasthestrongestautomotivebrandin2025,achievingaBrandStrengthIndex(BSI)scoreof94.3outof100andanequivalentAAA+rating.

GlobalTop10?BrandFinancePlc.2025

StrongestAutomobilesBrands2025

#1

TataMotors

94.3

#2

Toyota

92.7

#3

Hero

92.5

#4

Audi

91.8

#5

Ferrari

90.7

#6

MarutiSuzuki

90.6

#7

BMW

90.4

#8

Porsche

90.2

international.Whenaveragingbrandstrength,internationalbrands’strengthwilloften

#9RoyalEnfield90.2

becomelowerthansinglemarketbrandsbecausemaintainingaleadershippositioncanbedifficultacrossmultiplemarkets.

#10Mercedes-Benz90.0

ToyotaBrandStrengthAttributesHeatMap?BrandFinancePlc.2025

WeakerperformanceoooooStrongerperformance

FactorChinaGermanyUS

Brand

Perceptions

Knowledge

Credibility

Appeal

Customer

Behaviours

ChoicePropensity

Advocacy

PriceAcceptance

BrandFinanceAutomobilesandAutoComponentsBrands/URL14

AutoComponents

BrandValueandBrandStrengthAnalysis

WithabrandvalueofUSD7.3billion,Boschremainsthemostvaluableautocomponentsbrand,driven

byinnovationandstrategicgrowth.PartneringwithPirelli,Boschisadvancingintelligenttyretechnology,integratingreal-timedatatoenhancesafety,comfort,andperformance.ItscollaborationwithTenstorrentaimstostandardiseautomotivechips,reducingcostsandacceleratinginnovation.

BoschisalsoexpandinginIndia,leveragingits

strongbrandstrengthtoestablisharegionalhub.

Tocombatsemiconductorsupplychainchallenges,

ithasinvestedinchipproductionsince2021.Amid

aslowingautomarket,however,Boschisrestructuring,with5,500jobcutsplannedby2027tooptimise

operations.

WithaBrandStrengthIndexscoreof91.64outof100,ToyotaIndustriesisthestrongestautocomponentsbrand.Its78%familiarityscoreinJapanunderscoresitsdeep-rootedreputation,builtoninnovation,trust,andacommitmenttoKaizen-aJapanesephilosophyofcontinuousimprovementthatdrivesefficiency,

quality,andinnovation.

AsakeyplayerinToyota’svehicleproduction,

thebrandbenefitsfromitsassociationwithoneoftheworld’smostrespectedautomakers.ToyotaIndustries’strengthisfurtherreinforcedbyits

focusonsustainabilityandreliability,solidifyingitsleadershipinthesectorandmaintaining

strongconsumerconfidenceworldwide.

Top10MostValuable?BrandFinancePlc.2025

AutoComponentsBrands2025

#1Bosch$7.3bn-

#2

HyundaiMobis

$6.3bn

+14%

#3

Denso

$5.9bn

+20%

#4

ToyotaIndustries

$3.9bn

+26%

#5

Magna

$3.1bn

+7%

#6

Weichai

$2.9bn

0%

#7

SumitomoElectricIndustries

$2.4bn

+32%

#8

Hasco

$2.2bn

+12%

#9

Aisin

$2.0bn

-4%

#10ZF$2.0bn+9%

GlobalTop10?BrandFinancePlc.2025

StrongestAutoComponentsBrands2025

#1ToyotaIndustries91.6

#2HyundaiMobis82.0

LOCALLEADERS:

BrandStrengthiscalculatedwithin

brands’addressablemarkets.Somebrandsfocusontheirlocalmarkets

whereassomeareinternational.Whenaveragingbrandstrength,internationalbrands’strengthwilloftenbecome

lowerthansinglemarketbrandsbecausemaintainingaleadershippositioncanbedifficultacross

multiplemarkets.

#3Bosch79.2

#4

NAPA

78.5

#5

Denso

77.8

#6

TOYOTABOSHOKU

65.7

#7

Motherson

64.5

#8

ContinentalAutomotive

64.5

#9

Hasco

64.5

#10Aisin64.2

BrandFinanceAutomobilesandAutoComponentsBrands/URL15

SustainabilityAnalysis

BrandFinanceAutomobilesandAutoComponentsBrands/URL17

SustainabilityAnalysis

Sustainabilityisakeydriverofcustomerchoice

andreputationintheautosector.Thisroleis

particularlypronouncedattheluxuryendof

themarket,wheresustainabilitydrives23.2%

ofconsideration.Thisislikelybecauseluxury

consumersarelesssensitivetothepricepremiumcommandedbybrandsinthesegment,creating

morespacetoembracesustainability.

Eveninnon-luxury,however,sustainability

determines11.9%ofchoice,makingautoasectorwheresustainabilityismostpotent.TeslaleadsenvironmentalsustainabilityperceptionsinChina,theUK,andtheUS,withPolestarnettingstrong

perceptionsintheUSandGermany.MercedesandAlpinealsoreceivedrecognitionfor

environmentalsustainability.

Amongstmass-marketbrands,Chevy,Subaru,andHondanetstrongperceptionsacrossESG

categoriesintheUSresearchmarket,withVolvo

leadingintheUK.EVchallengerbrandBYDisperceivedhighlyacrosscategoriesinitshomemarketofChina.

Theongoingshifttowardselectrificationhas

seenlowerEVpricesandgreatermarketadoption,whichhaveshiftedindustryexpectationsforproductofferingsandraisedexpectationsforenvironmentalaccountability.Thisbenefitsgeneralandluxury

consumersalike.Morerecently,however,thelandscapeforEVshassufferedonboththedemandandsupplysides.

Controlofessentialcomponentsforchips

andEVbatterieshasincreasedcompetition

betweenglobalautomakers,asChinesebrandshaveintroducedvehiclesatlowerpricepoints.

Whilegoodforconsumers,thecompetitionispricingoutUSandEuropeanbrands.

PoliticalvolatilityintheUSunderthenewpresidentialadministrationalsothreatenstheexistingEV

subsidiesschemesandoverallfederalsupport

forcontinuedscalingofEVinfrastructure,which

affectsconsumerappeal.Itremainstobeseen

whethersustainabilitywillcontinuebeasprominentinAutoagainstthesechallenges.

Automobiles

BrandValueRanking(USDm)

Top100mostvaluableAutomobilesbrands1-50

2025

Brand

2024

2025

2025

2024

Brand

Value

Brand

Brand

Rank

RankBrandCountry

Value

Change

Value

Rating

1

3

▲

Toyota

Japan

$64,738

-

$52,673

AAA+

2

1

▽

Mercedes-Benz

Germany

$53,021

-10.8%

$59,436

AAA

3

2

▽

Tesla

UnitedStates

$42,992

-26.2%

$58,272

AA-

4

5

▲

BMW

Germany

$42,500

+3.7%

$40,987

AAA

5

4

▽

Porsche

Germany

$41,145

-4.6%

$43,117

AAA

6

6

=

Volkswagen

Germany

$31,422

-7.0%

$33,791

AA+

7

7

=

Honda

Japan

$28,275

+9.0%

$25,947

AAA-

8

8

=

Hyundai

SouthKorea

$26,419

+15.2%

$22,942

AA+

9

9

=

Ford

UnitedStates

$22,917

+9.6%

$20,902

AA+

10

10

=

Audi

Germany

$16,913

+17.3%

$14,423

AAA+

11

14

▲

Ferrari

Italy

12

11

▽

BYD

China

13

15

▲

Chevrolet

UnitedStates

14

16

▲

Kia

SouthKorea

1513▽VolvoSweden

16

12

▽

Nissan

Japan

17

17

=

Lexus

Japan

18

19

▲

Renault

France

19

24

▲

Suzuki

Japan

20

22

▲

Jeep

UnitedStates

21

18

▽

Subaru

Japan

2220▽GMCUnitedStates

23

23

=

BUICK

UnitedStates

24

29

▲

Yamaha

Japan

2527▲RangeRoverUnitedKingdomaaaa

26

36

▲

Geely

China

27

33

▲

Peugeot

France

28

26

▽

Lamborghini

Italy

2921▽CadillacUnitedStates

30

32

▲

Acura

Japan

31

31

=

Mahindra

India

3242▲BajajAutoIndiaaaaa

33

34

▲

Isuzu

Japan

34

47

▲

LIAUTO

China

35

44

▲

Changan

China

36

41

▲

MarutiSuzuki

India

37

35

▽

Bentley

UnitedKingdom

38

30

▽

Haval

China

3928▽ScaniaSweden

40

43

▲

Skoda

CzechRepublic

41

38

▽

RAMTrucks

UnitedStates

4240▽Rolls-RoyceUnitedKingdomaaaa

43

50

▲

Kenworth

UnitedStates

44

51

▲

Han

China

45

39

▽

Lincoln

UnitedStates

46

61

▲

Mitsubishi

Japan

47

45

▽

Mazda

Japan

48

53

▲

Iveco

Italy

4937

▽Polaris

UnitedStates

BrandFinanceAutomobilesandAutoComponentsBrands/URL18

AutomobilesBrandValueRanking(USDm)

Top100mostvaluableAutomobilebrands51-100

2025

Brand

2024

2025

2025

2024

Brand

Value

Brand

Brand

Rank

RankBrandCountry

Value

Change

Value

Rating

5146▽NIOChina