外貿(mào)函電-項(xiàng)目一

Module1UnderstandingBusinessLettersandE-mailsinInternationalTrade

Learningobjectives:FamiliarwiththebasicknowledgeofbusinessletterMasterthelayoutsandstructureofabusinessE-mailGraspenvelopaddressingPart1BusinessLetterTheStructureofbusinessletters標(biāo)準(zhǔn)部分

信頭Letterhead

日期Date

封內(nèi)名稱及地址Insidenameandaddress

稱呼Salutation

正文Body結(jié)束敬語

Complimentaryclose

簽名

Signature特別部分信函編號Reference主送Attentionline

標(biāo)題/事由

Subjectline/Caption續(xù)頁Multipleletterheading附件說明Enclosurenotation

抄送Carboncopynotation補(bǔ)述PostscriptBasicComponents1、Letterhead（信頭）Content:Writer’sname,address,faxnumber,emailaddressandsoonFunction:ToofferessentialinformationofwriterLocation:Attheheadofthelettere.g:ElectronicsLtd.56NanjingStreet,Dalian,ChinaTelax:63458

2、Date日期Location:BelowtheLetterhead英式與美式之分e.g：中文2014年10月20日美式Oct20,2014或Oct202014英式20thOct,2014或20Oct20143、Insidenameandaddress（封內(nèi)名稱及地址）Content:thenameoftherecipientjobtitleofthepersonthedepartrmentnamesuiteorroomnumberstreetaddresscity,stateandpostcode(ifnecessary)destinatincountryFunction:ToofferessentialinformationofthereceiverLocation:Belowthedatelinefor4-6rowse.g:Mrs.GeorgeAllenThePrincipalNewTeaCompany52FruitdaleStreetFife,Scotland4、Salutation稱呼英式DearSirs,美式DearSirs：

Gentlemen

:女性單數(shù)DearMadamorMadam復(fù)數(shù)DearMesdamesDearMr./Mrs.Smith也可用頭銜、職位、職稱、學(xué)位等加形式DearDr.White,DearProf.Zoe,商業(yè)函件常用DearSirs公事函件：DearSir適用對一般機(jī)關(guān)團(tuán)體負(fù)責(zé)人Sir適用對政府高級官員還可用Tothosewhomaybeconcerned5、Body正文行與行單倍行距段與段雙倍行距Structure:Theopeningsentences開頭Core中心部分Theclosingsentences結(jié)束語Theclosingsentences結(jié)束語例如：用分詞短語開始Awaitingyourgoodnews,weare.Lookingforwardtoyourearlyreply,weremain.用完整句子Weawaityourgoodnews.Wehoprtoreceiveyourearlyreply.6、Complimentaryclose結(jié)束敬語最正式的：Respectfully，Respectfullyyours,Veryrespectfully正式的：Yourstruly,Verytrulyyours,Yoursfaithfully,Faithfullyyours普通式：Yourssincerely,Sincerelyyours,Verysincerelyyours簡略式：Cordiallyyours,Cordially7、Signature簽名Usuallyprintedthesigner’snameandpositionaswellOptionalParts1、Reference信函編號YourReference:YL320OurReference:ZF/DB003信件口授者和秘書姓名首字母組成2、Attentionline：主送簡寫為：Attn發(fā)給特定的人或部門處理e.g：Attention：SalesManagerFortheattentionof：ProductionDepartmentAttn：MrLiu3、Subjectline/Caption：標(biāo)題/事由在正文前對信的主題有大致的介紹、了解。位于稱呼與正文之間，常在稱呼下方兩行處。為了突出，可下劃線或者全部大寫。e.gSubject:colourfulTVsetRe:EstabishimportandexportrelationshipTVPRICE4、Multipleletterheading：續(xù)頁應(yīng)在首頁最后一行的右邊寫上：tobecontinued續(xù)頁上應(yīng)注明收信人名稱或所在機(jī)構(gòu)、頁碼和日期e.gMrDaiPage4Oct14,20145、Enclosurenotation：附件說明一份：Enclosure或Encl.多份：e.gEnclosure2：1.OriginCertificate2.B/L6、Carboncopynotation：抄送在信末附件下方注明C.C.或c.c.若有兩人以上，則按姓名的字母順序排列bcc=blindcarboncopy暗送7、Postscript：補(bǔ)述僅僅為了引起對方的注意FormatsofabusinessletterFull-blockform齊頭式Semi-blockform半齊頭式Indentedform縮行式1、Full-blockform齊頭式要求將信頭、收信人的姓名、信內(nèi)地址等以及正文（包括每段起行）、結(jié)束語和簽名均靠左邊齊頭對齊格式：LetterHeadDateInsideAdd.ReferenceLineSalutation************************************************************************************************************************。*************************************************************************************************。ComplementaryCloseSignature2、Semi-blockform半齊頭式日期、結(jié)束敬語和簽名右邊對齊，其余部分以及正文（包括每段起行）均靠左邊齊頭對齊格式：LetterHeadDateInsideAdd.ReferenceLineSalutation************************************************************************************************************************。*************************************************************************************************。ComplementaryCloseSignature

3、Indentedform縮行式日期、結(jié)束敬語和簽名右邊對齊，其余部分以及正文均靠左邊齊頭對齊，但是正文的每段文字的首行向右縮進(jìn)4-5個空格。格式:LetterHeadDateInsideAdd.ReferenceLineSalutationXXXXXXXXXXXXXXXXXXXXXXXXXXXXXXXXXXXXXXXXXXXXXXXXXXXXXXXXXXXXXXXXXXXXXXXXXXXXXXXXXXXXXXXXXXXXXXXXXXXXXXXXXXXXXXXXX。XXXXXXXXXXXXXXXXXXXXXXXXXXXXXXXXXXXXXXXXXXXXXXXXXXXXXXXX