chapter 2-6-3 reports.ppt

1、應用英語寫作,作者：胡麗純,責任編輯：張琛 出版日期：2009年9月 IDPN：308-2009-132 課件章數(shù)：26,Part two :CHAPTER 6,Practical English Writing For Vocational Colleges,General Business Paperwork reports,Part 2:CHAPTER 6,Discussion Introduction of reports Samples Answers to the exercises,Discussion,What points should you pay attention t

2、o while writing reports?,Introduction of reports,Reports are usually submitted by the subordinate to the superior. More often, reports are the results of a survey or investigation on certain affair or topic. There are different kinds of reports, for example, Field report, Test report, Experiment Rep

3、ort, Progress Report, Market Report, Feasibility Report and Budget Report.,Samples,Sample 1: Field Report To: Mr. Huang Yi, President of ABC University From: Li Yang, Dean of Studies Date: May 15, 2007 Subject: Buying computers Upon the request of the Equipment Division of the University, we have in

4、spected the computer laboratory and found the present equipment unsatisfactory to students. In order to improve the effect of experiments, it is hereby recommended that 20 computers be bought and issued to the laboratory.,Samples,Sample 2: Market Report To: Harry Brown, Director From: Richard Smith

5、Date: 13 March, 2007 Subject: Report on Reasons for Poor Sales Performance Introduction Following your request on May 18 to look into the reasons that lead to the poor sales performance of our new dairy product, I have conducted a market survey, issued 600 questionnaires and got 586 copies back. Fin

6、dings The new product is unknown to many customers. 59% have never heard about it and have no idea at all. 26% happen to see this new product on shelves while shopping in the supermarket. And only 15% have a clear idea of this new product. Of those who have seen and tried our new product, 85% like i

7、t and think it tastes very good, but another 15% think it is very common and the price is a bit higher than the other brands. Conclusions The poor sales performance of our new dairy product mainly results from its low popularity and unattractive package. Recommendations 1. Advertise the new product

8、to make it known to the customers. 2. Redesign its package and make it eye-catching.,Samples,Sample 3: Confidential Report on Finance Director Zhou Wei To: Director of the Personnel Office From: The Secretary Date: January 20, 2003 Subject: Confidential Report on Finance Director Zhou Wei Introducti

9、on This report aims to assess the performance of Zhou Wei, Finance Director, during the year 2002. In particular, it aims to review his actions and decisions in the following areas: 1. General financial control 2. Budgetary control 3. Staff relations,Samples,Sample 4: Notice of donation DONATION TO

10、DISASTER AREA A recent strong earthquake hit Sichuan province and has reduced the people of the disaster area to shortage of food and houses. Whoever at this college wishes to donate money or food to the needy is requested to send his or her donation to the Presidents Office or to the Students Union

11、 within 3 days. Presidents Office,Samples,Sample 5: Notice of contributions CONTRIBUTIONS WANTED English Corner welcomes writings from readers on college life. College students, English learners, foreign students and foreign friends are all welcome. Contributions are expected to be within a 1,000-wo

12、rd limit. Letters can be sent to the editor by E-mail. Here is our E-mail: Englishcorner .,Samples,Findings Zhou Wei was appointed Financial Director in January 2002. He had previously been Chief Accountant in the company. For the first three months in his new position Mr. Zhou worked alongside Mr.

13、Zhao, hipredecessor. At this first General Management Meeting, he was asked how he saw his role in the company. He replied that he thought his primary responsibility was to exert tight financial control particularly on “running costs”. In April 2002, he submitted the first quarter financial report w

14、hich already showed a slight decrease in current costs. At this meeting, the Marketing Director commented that the spring advertising campaign had been delayed by the Finance Departments slowness in approving the expenditure. In May 2002, two junior members of the Finance Department resigned and wen

15、t to work for one of our competitors. The second quarter financial report showed costs running considerably forecast. The Marketing Director complained at the Management Meeting that his advertising budget had again been restricted. The problem was in getting funds from the Finance Department. In th

16、e following month, Mo Di, the Finance Directors assistant, asked to be moved to another department. He said he could not work any longer with Mr. Zhou. In October, Mr. Zhou presented his 2003 budget. This was based on pessimistic forecasts for sales, and a planned 20% reduction in running costs and

17、10% reduction in fixed costs. The third quarter financial report had shown a marked drop in income matched by an even sharper in costs. In November 2002, the Marketing Director resigned saying, “If he stays, I go.” It was understood that he was speaking about the Finance Director. Final figures for

18、the year showed a good level of profitability but an alarming downward trend in sales.,Answers to the exercises,Reports 1.) Tom Smith was required by James Murray, the manager, to compare wallpaper from local dealers to choose the best wallpaper for Project Planning Division. Please write a formal r

19、eport for Tom Smith, give the reasons for the choice and provide some suggestions: To: James Murray, Manager From: Tom Smith Date: 3 July, 2007 Subject: Report on Comparison of Wallpaper for Project Planning Division Introduction Following the request by Mr. Murray to compare wallpaper from several

20、local dealers to decide on the best wallpaper that matches the decoration of the Project Planning Office, I have made a comparison among three wallpaper dealersAndrews, Lotus, and Royal Wallpaper. Findings Royal Wallpaper is of the best quality among the three, but the price is too high to be reason

21、able. As for Andrews, both the quality and the price are acceptable, but the color and pattern design are too flowery for the office environment. Compared with the other two dealers, the samples of Lotus fit for the interior design and decoration of the office. Besides, the price of Lotus is the low

22、est of the three and its quality is acceptable. Recommendations Lotus wallpaper is the best choice concerning price and quality, and we can ask for a 5%-off discount for our large demand.,Answers to the exercises,2.) James Harris, Leader of the Survey Division, found that the students could not get broadcast programs from the college rediffusion station. Please write a report to the Vice