企業(yè)之間的合作戰(zhàn)略

1、Transparency 9-1第九章合作戰(zhàn)略Michael A. HittR. Duane IrelandRobert E. Hoskisson1999 South-Western College PublishingTransparency 9-2Chapter 3內(nèi)部內(nèi)部環(huán)境環(huán)境Chapter 2外部外部環(huán)境環(huán)境戰(zhàn)略戰(zhàn)略 意向意向戰(zhàn)略戰(zhàn)略 宗旨宗旨戰(zhàn)略戰(zhàn)略競爭勢態(tài)競爭勢態(tài)超過平均水準的超過平均水準的回報回報反饋反饋戰(zhàn)略制訂戰(zhàn)略制訂Chapter 4經(jīng)營經(jīng)營-級別級別戰(zhàn)略戰(zhàn)略Chapter 5競爭競爭動態(tài)動態(tài)Chapter 6公司公司-級別級別戰(zhàn)略戰(zhàn)略Chapter 8國際化國際化戰(zhàn)略戰(zhàn)略

2、Chapter 9合作合作戰(zhàn)略戰(zhàn)略Chapter 7收購收購 &重組重組戰(zhàn)略實施戰(zhàn)略實施Chapter 10公司公司治理結(jié)構(gòu)治理結(jié)構(gòu)Chapter 11結(jié)構(gòu)結(jié)構(gòu)& 控制控制Chapter 12戰(zhàn)略戰(zhàn)略領(lǐng)導領(lǐng)導Chapter 13企業(yè)家精神企業(yè)家精神 & 創(chuàng)新創(chuàng)新戰(zhàn)略戰(zhàn)略投入投入戰(zhàn)略戰(zhàn)略行動行動戰(zhàn)略戰(zhàn)略產(chǎn)出產(chǎn)出Transparency 9-3企業(yè)企業(yè) A企業(yè)企業(yè) BTransparency 9-4企業(yè)企業(yè) A企業(yè)企業(yè) B核心能力核心能力能力能力資源資源Transparency 9-5企業(yè)企業(yè) A企業(yè)企業(yè) B核心核心 能力能力能力能力資源資源核心能力核心能力Transpar

3、ency 9-6Transparency 9-7Transparency 9-8Transparency 9-9Transparency 9-10Transparency 9-11Transparency 9-12Transparency 9-13Transparency 9-14Transparency 9-15供應(yīng)商的價值鏈供應(yīng)商的價值鏈客戶的價值鏈客戶的價值鏈Transparency 9-16供應(yīng)商的價值鏈供應(yīng)商的價值鏈客戶的價值鏈客戶的價值鏈Transparency 9-17供應(yīng)商的價值鏈供應(yīng)商的價值鏈客戶的價值鏈客戶的價值鏈Transparency 9-18供應(yīng)商的價值鏈供應(yīng)商的價值

4、鏈客戶的價值鏈客戶的價值鏈Transparency 9-19Transparency 9-20Transparency 9-21Transparency 9-22Transparency 9-23Transparency 9-24Transparency 9-25Transparency 9-26Transparency 9-27Transparency 9-28Transparency 9-29Transparency 9-30Transparency 9-31Transparency 9-32Transparency 9-33Transparency 9-34Transparency 9-35Transparency 9-36Transparency 9-37Transparency 9-38Tr