某汽車采購系統(tǒng)管理方案分析

PremierAutomotiveGroupNovember17th,2024Speaker:RichardChenVicePresidentofPurchasingFordLioHoMotorCompany1. OpeningRemarks -Exercise2. Ford’sGlobalPurchasingOverview

3. SupplyBaseManagement i.SupplierImprovementMetrics(SIM) ii.ProductDevelopment–AdvancedProductQualityPlanning iii.ProductionSystems–LeanManufacturing iv.MaterialandLogisticsManagement v.CostReduction (ii,iv,vwillnotbecoveredduetotimelimit)4. StrategicPurchasingToolsandProcesses -Exercise5. AnnualCommoditySourcingStrategyReviewPurchasingManagement&Applications2公司的成長演變模式跨國性公司多元化產(chǎn)品公司只重視CoreBusiness的公司 -Design設(shè)計 -Outsourcing:Development &MFGactivities外包開發(fā)及製造 -Marketing&Sales行銷 -Service售後服務(wù)

公司成長演變與採購組織職責的關(guān)聯(lián)公司的成長演變模式中小企業(yè) 單一產(chǎn)品公司 供應鏈完整的公司 -Design設(shè)計 -Development開發(fā) -Mfg.製造(MadeinPlant內(nèi)製) -Marketing&Sales行銷 -Service售後服務(wù)3單純採買行為原物料非生產(chǎn)物料生產(chǎn)性物料生產(chǎn)性零件生產(chǎn)性模組

多功能採購 -協(xié)力廠品質(zhì)系統(tǒng)輔導

-物流 -國外市場採購 -期貨市場採購 -統(tǒng)合採購 -衛(wèi)星式聯(lián)合工廠聯(lián)盟採購組織及職責4FAOPurchasingCOSTTABLESExerciseProblem: PurchasinghasbeenaskedtobuysweetsforaBoardMeeting.ThedessertwillbeusedincelebrationofFord’ssuperior market performance.WehavebeentoldthatakeyBoardMemberisconstantlyonthelookoutforinefficientspending…andourdessert purchasepricecouldbechallengedforitscompetitiveness.Therefore,ourchallengeistobuythemostdessertforthemoneyand bepreparedtoproveittotheBoardofDirectors.InstructionsThefacingpagedetailsdessert/icingquotationsummariesfromfivequalifiedsweetsmanufacturers.OurjobistofindthebestdessertbuyforFord.Thebestbuyisdefinedbyobtainingthemostdessertfortheleastamountofmoney.Calculatethe“priceperpound”foreachdessert.InputanswersinSection“A”ofthefacingpage.Plotthe“priceperpound”forachofthefivedessertsonthegraphmarked“B”.QuestionsWhichdessertSupplierhasthelowestpriceperpoundasindicatedbythegraph?Whatisthe“costgap”dollaramountbetweenthelowestandhighestpriceddessert?Ifthehighpricedessertwasadjustedtothemostcompetitive“priceperpound”,whatpercentsavingswouldyourequest?WhatcostdriverswouldyouaskthehighcostdessertSuppliertakealookattoimprovehis/herpricing?ExtraCreditChallengeWhatwouldbethelowestcostthree(3)pounddessertyourcouldcreatebasedonthebestinclasscoststructure?5FAOPurchasingCOSTTABLESExercise67如何培育採購人員來達成不同層次的採購職責(I)運用工業(yè)管理系,經(jīng)濟系,國際貿(mào)易系,電機系,機械系,化工系,會計系,電子商務(wù)系等所學之專長(II)良師益友培訓方式(III)教學是學習最有效的方法(IV)採購人員的LeadershipBehaviors(V)希望國內(nèi)大學大專院校有開此課程,目前福特六和都是自己訓練採購人員8Buyer’sLeadershipBehavior誠信實事求是正確行事力求多元化工作完美無瑕生意(業(yè)務(wù))敏銳度創(chuàng)新能力與專業(yè)水平品質(zhì)至上勇氣追求成效顧客滿意度關(guān)係培養(yǎng)人才與團隊精神與顧客溝通服務(wù)社區(qū)9GlobalPurchasingOverview全球採購概況10#4ontheFortune500

在財星500大排名第4#4ontheGlobal500

全球500大企業(yè)排名第412%ofGlobalMarketShare–2ndLargestManufacturerinWorld

擁有全球12%市場佔有率–全球排名第二的汽車製造商Over375,000employeesworldwide

全球共有超過37.5萬員工110assemblyandmanufacturingsitesworldwidein40countries

在40個國家擁有110個裝配和製造據(jù)點FORDFACTS福特概況Ford〔福特〕 Mazda〔馬自達〕Volvo〔富豪〕 Mercury〔水星〕Lincoln〔林肯〕 LandRover〔路華〕Jaguar〔積架〕AstonMartin〔阿斯頓?馬丁〕Total〔總計〕2001Production2001年生產(chǎn)情況(numberofunits)

(輛)5,627,000841,000411,000364,000186,000164,000128,0001,0007,722,000…ANDHOWDOESPURCHASINGFITIN?……採購扮演的角色?7.7MillionVehicles770萬輛汽車US$90BillionAnnualTurnover 900億美元的年營業(yè)額2000ProductionSupplierParentCompanies 2000家製造供應商母公司5000ProductionSupplierManufacturingSites 5000個供應商生產(chǎn)基地9000Non-ProductionSuppliers 9000家非生產(chǎn)供又商130,000ProductionParts 13萬種生產(chǎn)零配件110FordAssemblyandManufacturingSites 110個福特裝配和生產(chǎn)基地Suppliersin44Countries

供應商分佈於44個國家Buying（採購）Production Material

生產(chǎn)性物料

Non-Production Material

非生產(chǎn)性物料SupplierTechnicalAssistance供應商技術(shù)支援NorthAmericaPurchasing北美採購CBG(1)Leader業(yè)務(wù)小組負責人SouthAmericaPurchasing南美採購CBG(1)Leader業(yè)務(wù)小組負責人EuropePurchasing歐洲採購CBG(1)Leader業(yè)務(wù)小組負責人AsiaPurchasing亞洲採購CBG(1)Leader業(yè)務(wù)小組負責人TonyBrown,GlobalPurchasingVicePresident全球採購副總裁FORDGLOBALPURCHASING

ORGANIZATION全球福特採購組織CSO(2)

**EstablishChinaSourcingOffice建立中國採購小組**Identifyanddevelophighlycapablesuppliers尋找和開發(fā)能力強的供應商GlobalSourcingDevelopmentTeam（全球資源發(fā)展組)）CBGLeader=CustomerBusinessGroupLeader〔業(yè)務(wù)小組負責人)CSO=ChinaSourcingOffice〔中國採購小組〕14SUPPLIERRELATIONSHIPVALUES

與供應商關(guān)係的重要性ActLikeaPartnertobeaPartner

像真正的合伙人一樣合作TrustandbeTrustworthy

信任對方並且自身值得信任CommunicatewithConsistency

持續(xù)性的溝通BeFact-Based

以事實為基礎(chǔ)ThinkValuenotJustPrice

著重價值而不僅僅是價格

…..tobetheCustomerofChoice

……成為理想的客戶15QUALITYISOURTOPPRIORITY品質(zhì)是我們的首要目標16WEWORKTOBUILDQUALITYVEHICLESFOROURCUSTOMERSAROUNDTHEWORLD…

我們要為全球客戶製造高品質(zhì)的汽車…andoursuppliersarethefoundationofsuccessinvehiclequality供應商是我們確保汽車品質(zhì)的基礎(chǔ)17WHATDOWEEXPECTFROMSUPPLIERS?

我們對供應商的期待?EverysuppliertoFordisexpectedtoachieveandmaintainourQ1suppliercertification

每個供應商都需要獲得並保持我們的Q1供應商品質(zhì)認證Thefirststepisachieving:

獲得的第一步QS-9000ISO14001Q118OURSUPPLYQUALITYENGINEERSWORKWITHYOUONSITE

我們的品質(zhì)技術(shù)工程師參與並協(xié)助現(xiàn)場實務(wù)ThenextstepistoassignaSupplierTechnicalAssistantEngineer(STA)whowillvisityourmanufacturingsiteto:下一步是指派一位技術(shù)輔導工程師(STA)訪察供應商製造現(xiàn)場:Checkforhighqualitystandardsonparts

檢查零件部品是否符合高品質(zhì)標準Ensurerobustmanufacturingcapability

確保強勁的生產(chǎn)能力Identifyandmakeplansforareasofimprovement

對所需改進的領(lǐng)域做改善計劃SharelessonslearnedfromNorthAmerica

與供應商共享北美市場經(jīng)驗19STAENGINEERSLOOKFORMANUFACTURINGBASICSANDAPPROACHTOPLANNING…

技術(shù)輔導工程師致力於將製造的根本要點和步驟與供應商的規(guī)劃相結(jié)合 QualityProcedures 品質(zhì)程序 QS-9000 QualityOperatingSystems(QOS) 品質(zhì)操作體系 FailureModeandEffectsAnalysis(FMEAs) 失效模式和效果分析 ControlPlans 控制計劃 Pre-ProductionPartApprovalProcesses(PPAPs) 生產(chǎn)前零件部批準程序〔PPAPs〕 RunatRateReview “批量生產(chǎn)〞審核 EmployeeReadiness/TrainingReview 員工準備情況/培訓審核 ManagetheChangeinManufacturingandDesign 管理生產(chǎn)與設(shè)計所涉及的變化20…ANDALSOREQUIREONSITEDEMONSTRA-

TIONSOFMANUFACTURINGCAPABILITY

並且要求在製造現(xiàn)場的實作驗證能力

Sub-supplierQualityManagement

二階供應商品質(zhì)管理

ControlofIncomingQuality

進料品質(zhì)的控管

ControlPlans/OperatorInstructions

管控計劃/操作說明

ProcessVariabilityMonitoring

製程變異監(jiān)督

GageCalibrationandUse量具校正及運用

PartI.D.,NonconformingPartsHandling, Packaging,Shipping

零件標示,不良品處理,包裝和運輸

Testing,EngineeringSpecifications

測試,工程規(guī)格

PreventiveMaintenance(PM)/Housekeeping*

預防性維護/內(nèi)務(wù)管理

ManufacturingFlowandLeanManufacturing Metrics*

生產(chǎn)流程精益生產(chǎn)衡量

Problem-Solving,CorrectiveActions

問題的解決,更正措施21ACHIEVINGQ1REQUIRESPROVENRESULTS

Third-PartyCertificationofQS-9000andISO14001AcceptableOnsiteAssessmentbySTAEngineer6monthsofproductionshippinghistorywithnoproblemsEndorsementsfromYourFordCustomers(Fordmanufacturingplants,MaterialsPlanningandLogistics,SupplierQuality,etc.)YouhaveachievedQ1!22WHATDOWEEXPECTFROMSUPPLIERSONANONGOINGBASIS?

KeepyourQ1bymaintainingexcellencein:

QualityEfficiency/WasteEliminationDeliveryHaveresourcesavailabletosupportlaunchesofFordvehiclesAdvancedproductqualityplanningLaunchreadinessreviewsonsiteCollaboratecloselywithFordtoresolveanyissuesthatmightariseonpartqualityordesign

Weworkedtogetherwithsuppliers23Buying（採購）Production Material

生產(chǎn)性材料

Non-Production Material

非生產(chǎn)性材料SupplierTechnicalAssistance供應商技術(shù)支援NorthAmericaPurchasing北美採購CBG(1)Leader業(yè)務(wù)小組負責人SouthAmericaPurchasing南美採購CBG(1)Leader業(yè)務(wù)小組負責人EuropePurchasing歐洲採購CBG(1)Leader業(yè)務(wù)小組負責人AsiaPurchasing亞洲採購CBG(1)Leader業(yè)務(wù)小組負責人TonyBrown,GlobalPurchasingVicePresident全球採購副總裁FORDGLOBALPURCHASING

ORGANIZATION全球福特採購組織CSO(2)

**EstablishChinaSourcingOffice建立中國採購小組**Identifyanddevelophighlycapablesuppliers發(fā)現(xiàn)和發(fā)展高能力的供應商GlobalSourcingDevelopmentTeam（全球資源發(fā)展組）CBGLeader=CustomerBusinessGroupLeader〔業(yè)務(wù)小組負責人)CSO=ChinaSourcingOffice〔中國採購小組〕24WHATISFORDLOOKINGFORINCHINA?

WorldClassQuality

CostAdvantage,DeliveredtoAssemblyAllPartsStrongExportTrackRecordCommitmenttoCorporateResponsibility

25BENEFITSFORSUPPLIERSINCHINA

對中國供應商的益處Increasedexports

增加出口額Improvedscale

增加生產(chǎn)規(guī)模ExposuretomultiplepotentialcustomersinFord’sglobalautomotivebusinesses

通過福特全球汽車業(yè)務(wù)而增加與潛在客戶的接觸和瞭解Improvedsupplychaincapabilities

提高供應鍊生產(chǎn)能力Accesstolongertermtechnologicaladvancements

獲得長期的技術(shù)改進PotentialtoparticipateinfuturelocalizationopportunitieswithFordChina

今後與福特在中國進行更多地方性合作的機會Improvedglobalcompetitiveness

提高全球競爭能力26AIMTOREPLICATESUCCESSINEASTERNEUROPE目標:複製在東歐的成功經(jīng)驗19971998199920002001$1.4BILLION〔14億美元〕$0Qualitybetterthanprevioussources!!比原有供應商具有更好質(zhì)量!!CountryOffices在國內(nèi)的業(yè)務(wù)機構(gòu)DedicatedSourcingDevelopmentTeam專注的採購發(fā)展團隊CompanyWideSupportinFord 福特公司全體的支持

HighlyCapableSuppliers能力強的供應商

KeystoSuccess（成功的關(guān)鍵）：√√√

√InChina（在中國）？27EXAMPLESOFPOTENTIALCOMMODITIESSOURCEDTOSUPPLIERSINCHINA列舉可能向中國供應商採購的零組件SHORTTERM〔短期〕:Wheels〔輪胎〕Driveshafts〔轉(zhuǎn)動軸〕StabilizerBars〔平衡桿〕CoilSprings〔螺旋彈簧〕SideGlass〔側(cè)窗玻璃〕Speakers〔揚聲器〕DieCastings〔壓鑄〕Batteries〔電池〕LeafSprings〔鋼板彈簧〕LONGERTERM〔中長期〕:Radios/AudioSystem〔收音機/音響系統(tǒng)〕WiringHarness〔線束〕RearAxles〔後軸〕Halfshafts〔半軸〕Lighting〔車燈〕CylinderHeads/Blocks〔氣缸頭/體〕ExhaustManifolds〔排氣岐管〕Camshafts/Crankshafts〔凸轉(zhuǎn)軸/曲軸〕IntakeManifolds〔進氣岐管〕BalanceShafts〔平衡軸〕28OVERVIEW-FORDOPERATIONSINGREATERCHINA概述–福特在大中華地區(qū)的業(yè)務(wù)CAFNanchangJMC南昌江鈴汽車FordMotorChinaLtd.(HoldingCompany) 福特汽車中國有限公司〔控股公司〕FMCCRepresentativesOffice(Beijing) 福特信貸代表處〔北京〕TaiwanFordLioHo(70/30JV)臺灣福特六和汽車〔70/30合資企業(yè)〕ChongqingChangan-Ford重慶長安-福特Beijing北京TianjinFMITT福特汽車天津國際貿(mào)易有限公司29FORDOPERATIONSINGREATERCHINA

福特在大中華地區(qū)的業(yè)務(wù)HistoryofFordinGreaterChina

福特在大中華地區(qū)的歷史1913FirstModel-T’sSoldInChina第一輛福特汽車Model-T在中國銷售1972EstablishedFordLioHoTaiwan(70/30JV)福特六和在臺灣成立（70/30合資企業(yè)）1980LaunchedVisitingEngineeringProgram啟動工程技術(shù)人員訪問項目1995EstablishedFordMotor(China)Ltd.福特汽車中國有限公司成立1995EstablishedFiveComponentsJVs

建立了五家汽車零部件合資企業(yè)1995AcquiredEquityinJianglingMotors(JMC)收購江鈴汽車（JMC）的股權(quán)1996EstablishedFordCreditRepresentativesOffice福特信貸代表處成立2000LaunchedFordMotorConservation&EnvironmentalGrants

啟動節(jié)約與環(huán)境保護項目2000Spun-offComponentJVs(Visteon)零部件合資企業(yè)隨著傅世通獨立2001EstablishedChanganFordAutomobileCo.(50/50JV)長安福特汽車公司成立（50/50合資）2001EstablishedFordMotorInternationalTrading(Tianjin)福特汽車天津國際貿(mào)易有限公司成立30FORDOPERATIONSINGREATERCHINA

福特在大中華地區(qū)的業(yè)務(wù)FordMotor(China)Ltd.HoldingCompany(100%)福特汽車〔中國〕有限公司〔100%〕50/50Changan-FordJointVenture(PassengerCar) 50/50股權(quán)比例的長安–福特汽車股份有限公司〔轎車〕30%FordEquityInvestmentinJMC(Transit) 控制江鈴汽車30%的股份〔全順〕Marketing,SalesandServiceOperations 市場營銷、銷售以及服務(wù)業(yè)務(wù)FordMotorInternationalTradingTianjin(FMITT)100% 福特汽車天津國際貿(mào)易有限公司〔FMITT〕100%控股OtherKeyFunctions:GA,PA,HR,Legal,FinanceBusinessDevelopment&ProductPlanning 其它重要職能：政府事務(wù)，公共事務(wù)，人力資源，法律，融資業(yè)務(wù)發(fā)展以及產(chǎn)品計劃31FordLio-HoTaiwan臺灣福特六和汽車Establishedin1972

於1972年成立70/30JVOwnershipStructure

70/30的合資股權(quán)結(jié)構(gòu)

CKDOperations CKD業(yè)務(wù)LocatedintheCityofChung-Li

位於中壢MajorProducts:Tierra,Mondeo,Escape,Ixion,Pronto,andEconovan

主要產(chǎn)品：Tierra,Mondeo,Escape,Ixion,Pronto,andEconovanFORDOPERATIONSINGREATERCHINA

福特在大中華地區(qū)的業(yè)務(wù)32FiveFormerComponentsJVs(VisteonSpin-off)五家先前有合資的汽車零部件企業(yè)〔隨偉世通獨立〕ShanghaiFuHuaAutomotiveGlass(51/49JVWithYaoHua) 上海福華汽車玻璃〔與耀華玻璃51/49的合資企業(yè)〕ShanghaiYanFengAutomotiveTrim(50/50JVWithSAIC) 上海延鋒汽車內(nèi)飾件〔與上汽集團50/50的合資企業(yè)〕ShanghaiFudianAutomotiveElectronics(70/30JVWithShanghaiAutomationInstrument) 上海福電汽車電子〔與上海自動儀表70/30的合資企業(yè)〕UnitedAluminumRadiatorCompany(50/50JVWithFAW) 聯(lián)合鋁散熱器〔與一汽集團50/50的合資企業(yè)〕JiangXiFuchangClimateSystemLtd.(81/19JVWithJMC) 江西福昌汽車空調(diào)系統(tǒng)〔與江鈴汽車81/19的合資企業(yè)〕FORDOPERATIONSINGREATERCHINA

福特在大中華地區(qū)的業(yè)務(wù)33FordFinancialBeijingRepresentativeOffice福特財務(wù)北京代表處EstablishedDecember1996 於1996年12月成立BusinessDevelopment 業(yè)務(wù)拓展FordFinancialChina福特中國財務(wù)有限公司W(wǎng)orkin