德國藍天使認證標簽使用指引

1、Advantagesofusingthelogo使用標識的優(yōu)點TheseguidelinesaredesignedtobeusedbyalllabelholdersandlabelusersoftheBLUEANGELenvironmentallabelwhoseproductscomplywiththerequirementsinParagraph2oftheBasicAwardCriteria.ThemostimportantadvantagesofusingtheBLUEANGELlogoareasfollows:這些指南旨在供所有標簽持有者和其產品符合基本獎勵標準第2段要求的BLUEA

2、NGEL環(huán)境標簽的使用者使用。使用BLUEANGEL標志的最重要的優(yōu)點如下：來源：臨安科達認證韋小姐，QQ:2956482524Aclearandunambiguousmessage清晰而明確的信息TheuseoftheBLUEANGELlogoonyourproductsactsasaclearandreliabledistinguishingfeaturethatprovidesconcreteinformationandmarketingvalue.ByusingtheBLUEANGELlogo,youindicatetoyourcustomers,employeeandotherpar

3、tiesthatyouusenaturalresourcesinaresponsiblewayandconsiderenvironmentalandhealthprotectionaparticularlyimportantfactor.在您的產品上使用BLUEANGEL標志是一項清晰可靠的區(qū)分功能，可提供具體的信息和營銷價值。通過使用BLUEANGEL標志，您可以向您的客戶，員工和其他方面表明您以負責任的方式使用自然資源，并將環(huán)境和健康保護視為一個特別重要的因素。Increasethelevelofawarenessandbrandvalue提高意識和品牌價值TheBLUEANGELisGe

4、rmanysbestknownandtheworldsfirstenvabementalYoucanthusbenefitfromtheclearcompetitiveadvantagesandaddedleveloftrustthatthisenvironmentallabelenjoysintheeconomyandamongstconsumers.Thelabelcredibilityandcompetence,itsobjectivecriteria,itsinstitutionalisedawardpro-cessandgovernmentallinksincreaseyourcor

5、porateandbrandvalue.藍天使是德國最知名的，也是世界上第一個環(huán)保標簽。因此，您可以從這個環(huán)保標簽在經濟和消費者中享有的明顯的競爭優(yōu)勢和更高的信任水平中受益。 標簽的可信度和競爭力， 客觀標準，制度化的獎勵流程和政府關系增加了您的企業(yè)和品牌價值。Guidancewhenmakingpurchasingdecisions做出購買決定時的指導Themarketforcertifiedproductsisgrowingbecauseconsumersplaceimportanceonresponsiblyproducedproductsandserviceswhenmakingthe

6、irpurchasingdecisions.TheBLUEANGEListhedependableguidethatprovidesreliableassistanceformakingecologicallysoundpurchasingdecisions.ThisisbecausetheBLUEANGELguaranteesthataproductorservicemeetshighstandardswhenitcomestoitsenvironmental,he-althandperformancecharacteristics.認證產品的市場正在增長，因為消費者在做出購買決定時會重視負

7、責任生產的產品和服務。BLUEANGEL是可靠的指南，為做出生態(tài)合理的購買決定提供可靠的幫助。這是因為BLUEANGEL確保產品或服務在環(huán)境，性能和特征方面符合高標準。Elementsofthelogodesign標識設計的元素TheBLUEANGELlogoconsistsofablueringwithalaurelwreath(A)andabluefigurewithoutstretchedarms(B)inthecentre,aswelltheBLUEANGEL(C)andTHEGERMANECOLABEL(D)letteringaroundtheoutside.藍天使標志由一個帶有月桂

8、花環(huán)的藍色戒指(A)和一個藍色的身影(中央帶有伸出的手臂(B)以及藍天使(C)和德語ECOLABEL(D)在外面的字母組成。Thecombinationofatraditionalsealwithamodernfontsymbolisesthatthisenvironmentallabelisfuture-orientedandfocussesonreliability.Thelabelconveystheenviron-mentalprogramoftheUnitedNations(UNEP)withinamoderndesignenvironment.傳統(tǒng)印章與現(xiàn)代字體的結合象征著這種環(huán)保

9、標簽面向未來，注重可靠性。該標簽在現(xiàn)代設計環(huán)境中傳達了聯(lián)合國(UNPE)的環(huán)境計劃。UseoftheBLUEANGELlogoonyourcertifiedproducts在您認證的產品上使用LUEANGELA志TheofficialdepictionoftheBLUEANGELlogoasdefinedinthecontractontheuseoftheenvironmentallabelmustbeusedanditisnotpermittedtomakeanychanges.必須使用BLUEANGEL標志的正式描述-如使用環(huán)境標志的合同中所定義的那樣-并且不允許進行任何更改。Itison

10、lypermittedtousetheBLUEANGELlogoincombinationwithashortlink,whichdisplaystheBLUEANGELwebsiteandthenumberoftheBasicAwardCriteria(UZnumber).只允許將BLUEANGEL標志與簡短鏈接結合使用，其中顯示了BLUEANGEL網站和基本獎勵標準（UZ編號）的編號。www.blauer-engel.de/uz5Shortlink（obligatory）usingUZ5asanexample以UZ5為例的短鏈接（強制性）Insteadoftheshortlink,anex

11、planatoryboxcanbeoptionallyusedthatdescribesthemostimportantadvantagesfortheenvironmentandhealthofferedbytherelevantBasicAwardCriteria.Thisadditionalinformationhighlightstheadvantagesofthecertifiedproductincomparisontootherproductsandthussupportsconsumersintheirpurchasingdecision.可以選擇使用說明框來描述相關基本獎勵標

12、準提供的環(huán)境和健康最重要的優(yōu)點， 而不是簡短的鏈接。這些附加信息突出了認證產品與其他產品相比的優(yōu)勢，從而支持消費者做出購買決定。Explanatorybox（optional）usingUZ5asanexample以UZ5為例說明框（可選）Theshortlinkandtheexplanatoryboxareprovidedtogetherwiththelogoinbotha.epsand.pdffilebyRALgGmbHaftertheconclusionofthecontract（seethefinalpageforcontactdetails）.在合同簽訂后（請參閱最后一頁的聯(lián)系方式）

13、，由RALgGmbH在.epsfD.pdf文件中提供短鏈接和說明框。RALgGmbHdevelopstheshortlinkandtheexplanatoryboxbasedonthefollowingspecificationsandthenmakesthemavailabletolabelholders.Itisnotpermittedtomakechangestothem.RALgGmbH根據(jù)以下規(guī)格開發(fā)了短鏈接和說明框，然后供標簽持有者使用。不允許對它們進行更改。Font:NeueHelveticaCondensedRegular字體：NeueHelveticaCondensedReg

14、ularWebaddresssectionNeueHelveticaCondensedBold網址部分：NeueHelveticaCondensedBoldExtensionsection,/uz.NeueHelveticaCondensedRegular擴展部分“/uz.NeueHelveticaCondensedRegularFontsizeforadvantages80%ofthewebaddresswww.blauer-engel.de/uz5www.blauer-engel.de/uz5l le ew wu us se eo of fs sn ne er rg g/ /a ai id

15、 dw wa a n nn nh he er rr ra an nu u d dc ct t j jn ni iq qp pr ro oc ce es ss sr rr ra at tt tp pr rn nn nI IO OD D% %曲笳I IF Fp pa ap pe er rp pa ar rt tc cu ua ar ry yI Is sw w底c cl lo of fh ha ar rm ml lj ji ii in ni il le er ra al l; ;www.bhuerwww.bhuer ngel.deUZ5ngel.deUZ5e ev vt tu us se ec cf

16、 fe en ne er rg gy ya an nd d . .M Mi ie er ri ir rf fr ri ie er rr ri ia an nu uf fa ac ct tu up pi in nq q3 3p po oc ce e5 5s sm ma ad dP Pf fr ro om m1 10 00 0% %w wa as si ie ep pa ap pe er rM Mf ft ti ic cu ui ia ar rl ly yl lo ow wl le ev ve el lo of fh ha ar rm mf fu ul lr rr r- -a at te er r

17、i ia al ls s4 4弓:I!FlflI!Flfl優(yōu)點字體大?。?0%的網址TheshortlinkandtheexplanatoryboxareprovidedinGermanforuseonpackagingandadvertisingmaterialsinGerman-speakingcountries.德語提供的短鏈接和說明盒用于德語國家的包裝和廣告材料。EnglishversionscanberequestedwhererequiredfromRALgGmbH.RALgGmbH可根據(jù)要求提供英文版本。Sizeofthelogo標識的尺寸Thelogo,theexplanato

18、ryboxandtheshortlinkmustbedepictedinfullinaclearlyvisibleandlegibleposition.標志，說明框和簡短鏈接必須以清晰可見和清晰的位置完整描述。Theminimumimagesizeofthelogois?10mm.標識的最小圖像尺寸為？10毫米。I I。011Theminimumimagesizeoftheshortlinkis30 x3.5mm.短鏈接的最小圖像尺寸為30 x3.5毫米。(font:7ptBold/Regular)(字體：7Pt-粗體/普通)( (w w/ /甯匕311311翟4 4一晨LXLX啟2 2號:(

19、呷曹地wn制而5JJ勺5鵬6t tSiSi* *H H3030mtnmtn- -3030mmmmTheminimumimagesizeoftheexplanatoryboxwithoutthelogois32mminlength.沒有標識的說明書盒的最小圖像尺寸為32毫米。Theminimumimagesizeoftheexplanatoryboxwiththelogois45.2mminlength.帶標識的說明書盒的最小圖像尺寸為45.24米。Theheighoftheexplanatoryboxesmayvarytotherangeoftext.Theboxesshallnotbedis

20、torted.說明框的高度可能會隨文本的范圍而變化。盒子不應扭曲。Colourofthelogo標識顏色Thelogomustbedepictedinthemonotonecolourofbluewithawhitefontanditshouldbesurroundedbyawhitecontour.ThecorporatecolouroftheBLUEANGELisasfollows:v vw wv vb bl ln ne er re ei it tm m切加_ _z z5 5l l| |h hu u. .t tE El l: :卡m m| |E EE EU UE E；b b* *l li

21、if ft tk kM Mi iI I M MI IP Pl ll l- -E EI IE E.上，E EE Er r P Pl l- -e eMWEIISK Km mn nv vv vw wb bh hi ie er r- -f fi it tg ge eL Ld d! !LZ5F FI IU UI IC Cl l5 51 14 4P P，l l1 1口r rt tt to oi if fe e? ?l li i e en nl ln ni i, , ,i ii is s訪二 EE w ww wJ Jh hi ie er r- -e ei ig gE El l. .d de e. .z z5

22、 5k kl ll lEI Il l道靠5 5 i in n：E Es ss s1 11 1M Ml ll li i，i im mw wi ir rp pi if ft tk ki il li ir ri i翼E Ei i: :l ld df fe ei iT TB Bt tl ln n E Er ri ii i： 標志必須用白色字體描繪成藍色的單色，并且應該用白色輪廓包圍。BLUEANGEL的企業(yè)色彩如下：CMYK:100Cyan/60Magenta/0Y/0KCMYK:100青/60紅/0Y/0KApproximationsinothercolourschemes:其他配色方案中的近似值：

23、Specialcolour:HKS44特殊顏色：HKS44RAL:5005SignalblueRAL:5005手勢藍色RGB:26-91-165RGB:26-91-165Webcolour:#1a5ba5網頁顏色：#1a5ba5InreasonableexceptionsdeviationsarepossibleafteragreementwithRALgGmbH.在合理的例外情況下， 可能會在與RALgGmbH達成一致之后出現(xiàn)偏差。Examplesoftheuseofthelogoandshortlinkondifferentbackgrounds在不同背景下使用標識和簡短鏈接的示例Blac

24、kversion黑色版本IfthelogoinspecialcasescannotberealizedinbluetheblackversioncomestouseafteragreementwithRALgGmbH.如果特殊情況下的標識不能用藍色實現(xiàn)，則在與RALgGmbH達成協(xié)議后才能使用黑色版本。Shortlinkandexplanatorybox短鏈接和說明框Theboxmustgenerallybewhiteincolourandenclosedbyaframewithroundededgesinthesamebluecolourusedforthelogo.Iftheblacklo

25、goisbeingused,theblackversionoftheshortlinkandtheexplanatoryboxmustalsogenerallybeused.盒子一般顏色是白色的，并且被一個帶有圓形邊緣的框架所包圍，標志使用相同的藍色。如果使用黑色標志，則通常也必須使用黑色版本的短鏈接和說明框。Exclusionofmodificationstothelogo排除修改標志Itisnotpermittedtomodifythelogo.Otherlogos,images,letteringorothercontentmaynotbeaddedaspartofthelogounde

26、ranycircumstances.不允許修改標識。 在任何情況下， 其他標志， 圖像， 文字或其他內容不得作為標識的部分添加。Thelogo,theshortlinkandtheexplanatoryboxmustbedepictedinfullontheproductorpackaging.Itisnotpermittedtouseacroppedversion.www神加力乃：wwwblmuexngelwww.blauer-engel.de/uz5a aw we eo ot te en ns sr r a an n: :仙制m mt t修m ma an nu uf fa ac ct tu

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28、 nf fu ul ln na ai ie eT Ti ia ai iwww.Wauer-engel.deUzS明瞭 e en ne er rg gy yh ht th he em ma an nu uT Ti ic ci iu uf fi in nj jp pr ro oc ct ts ss s，m ma ad de ef fr ro om m1 10 0) )f ft tw wa as st te ep pa ap ps sr r陽r rt ti ic ci ii ii ia a他t te ew w檔*題c cf fl l* *卻m mh hl lm ma at te er ri ia al ls swwwtbleuer-engeldeuz5 I IM Mu us se eo of fe er r r r a an nd dW Wd dt te er ri in nl lh he e喊叱住仃小時口。鵬消m ma ad de ef fr ro om m1 10 00 0% %w wa as st te ep pa ap pe er rp pa