職通商務(wù)英語第1冊課件Unit-1-Business-Kalaidoscope

1、Unit 1 Business KaleidoscopeObjectives:To gain a basic knowledge about businessTo be familiar with the format of an English leerTo review present simple tenseTo learn to express ideas about online shoppingTasks for Today:Lead-in (activity 2,3)Comprehensive Analysis of the TextText Analysis (para.1-4

2、)Lead-inActivity 2involve, sb/sth in (doing) sth cause sb/sth to take part in (an activity or a situation) 使某人某事物參與某活動或陷入某情況: Dont involve me in solving your problems!interact, (with sb) (of people) act together or co-operatively, esp so as to communicate with each other （指人）一起活動或互相合作（尤指為互相聯(lián)系）:a soc

3、iologist studying the complex way in which people interact (with each other) at parties interaction KeysA. Goods-producing business bakery, shoe factory, oil plant, vegetable farm, coal mine,B. Service-providing business travel agency, grocery shop, bank, hotel, movie theater, hospital, public trans

4、portActivity 3engage, engage (sb) in sth (cause sb to) take part in or be occupied in sth : I have no time to engage in gossip. be engaged in politics, business 從政 做生意 I engaged him in conversation. Introductory Remarks1. What is your understanding of business?an activity, or a set of activitiesa na

5、me we give to a special type of organizationa set of sth, group of similar things that belong together in some way : a set of tools a set of chairs a set of false teeth. C commercial establishment; firm; shop have/own ones own business She runs a thriving grocery business. Many small businesses have

6、 gone bankrupt recently. a range of , a number of different things of the same general kind.A wide range of colors and patterns are available.The two men discussed a range of issues.consumer, person who buys goods or uses services : Consumers are encouraged to complain about faulty goods. 要鼓勵消費者對劣質(zhì)商

7、品投訴. electricity consumers consumer rights, protection, etc consume, use (sth) up 用盡, 消耗, 花費（某事物）: consume resources, time, stores, etc break down into=split into=fall intogroupstertiary, adj third in order, rank, importance, etc; next after secondary tertiary-industry tertiary burns 三度燒傷（極嚴(yán)重的）indus

8、try, commercial undertaking that provides services : the hotel, tourist, entertainment, etc industryComprehensive Questions:1. What does the term “business” mean when we talk of “doing business”?2. Explain the flow of money and goods shown in the text.3. In what sense can non-profit organizations an

9、d charities be regarded as business?the purchase and sale of goods or services in an attempt to make a profit2. A retail business might buy products from a wholesaler which in turn acquires them from a manufacturer. At each stage of this process, value is added and money exchanged. The retailer in t

10、urn sells these products to customers who may be individuals or firms.3. A business means any organization concerned with the exchange of economic values; non-profit organizations and charities can be regarded as businesses.P 1Business is an important part of our society. What are the evidences?In m

11、odern society we are heavily dependent upon organized business activity. What are the evidences?Do you think the subject of business sound complicated? Why?hear about sth be given information about sth 聽到關(guān)於某事物的消息: Ive only just heard about his death. read about,talk about,parallelorganized, -ised ad

12、j 1 ordered; orderly; efficient 有組織的; 有秩序的; 效率高的: a highly organized person 很有條理的人 * a well-organized office 工作效率高的辦事處. 2 arranged or prepared 有組織的; 安排的; 有準(zhǔn)備的: a badly organized event 組織得不好的事情 * organized crime 有組織的犯罪活動. wagesalaryearningincomecomplicated, difficult to understand or explain because

13、there are many different parts a complicated situation, process, relationship, plot Complicate, make (sth) more difficult to do, understand or deal with Her refusal to help complicates this event. P 2Do you think the idea of “business” is always clear? Why?Reality, all that is real; the real world,

14、as contrasted with ideals and illusions : bring sb back to reality, ie make him give up his illusions escape from the realityin reality in actual fact; really : The house looks very old, but in reality its quite new. issue, important topic for discussion; point in question : a vital, political, topi

15、cal, etc issue debate an issueenterprise, business company or firm : one of the most successful enterprises of its kindP 3Apply to sb/sth, be relevant (to sb/sth); have an effect : These rules dont always apply. What I have said applies only to some of you. define, state precisely the meaning of (eg

16、 words). profit, C amount of money gained in business, esp the difference between the amount earned and the amount spent : They make a profit of ten pence on every copy they sell. sell at a profit 銷售獲利 operate at a profit, ie be profitable 經(jīng)營獲利 *retail, selling of goods, which are usu not for resale

17、, in small quantities to the general public : the retail of leather goods attrib 作定語 retail businesses, traderswholesale, selling of goods (esp in large quantities) to shopkeepers for resale to the public 批發(fā); 躉批出賣: the wholesale trade 批發(fā)業(yè) wholesale prices 批發(fā)價格. manufacture, make (goods) on a large s

18、cale using machinery : manufacture shoes, cement, cookers manufacturing industry, 制造業(yè). stage, point, period or step in the development, growth or progress of sth/sb : at an early stage in our history At this stage its impossible to know whether our plan will succeed. The baby has reached the talking

19、 stage, ie is beginning to talk. 這嬰兒已經(jīng)會說話了. in turn one after the other; in succession 依次; 逐個地: The girls called out their names in turn. P 4formal, following accepted rules of behaviour; showing or expecting careful, serious behaviour, as eg on official occasions or in distant, not close, relations

20、hips : She has a very formal manner. 她舉止端莊. a formal dinner, luncheon, dance, etc 正式的晚餐 午餐 舞會等in this sense 從這個意義上講,in a sense 在某種意義上 framework, social order or system : civil unrest which shook the framework of the old system 動搖了舊制度的內(nèi)亂. AssignmentsEx. 3 (p. 6)Ex. 2,4 (p.7)Remember all the new words

21、 in the text that we have analyzed. The dictation will be given in next class.P. 5tend, be likely to behave in a certain way or to have a certain characteristic or influence : I tend to go to bed earlier during the winter. Women tend to live longer than men. sense, way in which a word, sentence, etc

22、 is to be understood:in the strict/literal/figurative sense of the expression I am a worker only in the sense that I work; I dont get paid for what I do. be concerned with, be about sth : Her latest documentary(紀(jì)錄片)is concerned with youth unemployment. charity, C society or organization for helping the needy: Many charities sent money to help the victims of the famine.charity begins at home , a persons first duty is to help and care for his own familypublic sector,the industri