新視野大學(xué)英語Unit6第四冊市公開課一等獎百校聯(lián)賽特等獎?wù)n件

新視野大學(xué)英語

Unit6

第四冊第1頁

Pre-readingActivitiesLanguagePoints:BriberyandBusinessEthicsOccupation-Expansion

OralReportLead-inFastReading:TheBiggestThreattotheRoleofPoliceOfficersUnit6Book4TOPIC:BusinessEthics第2頁Lead-in

Ourtopictodayis“BriberyandBusinessEthics”.Likeitornot,almosteverydaywitnessesreportsaboutgovernmentofficialsaccusedoftakingbribes.Ineffect,briberyhasbecomeaninternationaldisease.Astheworldtradegrows,sodoesbribery.Todaylet’stakeacloser

lookintotheissue:Back幻燈片2第3頁Q1:

Inwhatformsdoesbriberycome?BackTipsTips1)Money;2)Goods;3)Services;4)Securitiesorstockshares;5)Extradiscounts;6)Nepotism;7)…Groupdiscussion第4頁Q2:

What'sthenegativeeffectofcommercialbribery?TipsTips1)Underminingthebasicprinciplesof

marketeconomyandmarketorder;2)Hinderingfaircompetition/affectingtheinvestmentenvironment;3)Damagingthelegitimaterightsandinterests/leadingtoalotofunexpectedpubliceventsandothersocialproblems;4)…BackGroupdiscussion第5頁Q3:

Whatcanwedotorestoreethicsinbusiness?TipsTipsPrimaryfocusshouldbeonseparationofbusinessfrompolitics;2)Uproottheregionalprotectionism;3)Cultivateastrongsenseoffairnessandhonesty;4)…BackGroupdiscussion第6頁P(yáng)re-readingActivitiesIfyouaskmewhatqualityismostimportantinregardtothesuccessofabusiness,__________mymanyyearsasabusinessowner,Iwouldsayit’s________.Withoutit,abusinessisusuallyshort-lived.Infact,businessintegrityisthe___________________________________anditmeansthedifferencebetweenacompanythatsucceedsandacompanythatfails.Integrityhasalwaysbeen______amongthebusinesscommunity,butinrecenttimes________________________.Thegreatimpactoftheinternetontheglobalmarketplacehasagain_______________________businessintegrity.Furthermore,theincreasinglyfierce_________________meansthatcustomerswillsimplynotconsideracompanythatlacksintegrity.SincetherearealargenumberofcompetitivecompaniesontheInternet,thereisnoneedto________________andacceptthelessreliableones.basedonintegrityheartandsoulofthecompany’sculturevalueditsimportancehasdeclinedarousedourattentiontoglobalcompetitionmakecompromise第7頁TextStudyNewWordsInteractiveAnalysisofTextTextStudyNHCE預(yù)習(xí)小結(jié)導(dǎo)入寫作第8頁NewWordsbriberyn.[U]行賄；受賄ethicn.[C]道德；倫理ethicsn(pl.)道德準(zhǔn)則；倫理標(biāo)準(zhǔn)quick-witteda.聰明；機(jī)敏PhrasesandExpressionsontheincrease在增加wayoflife生活方式payup付清欠款；還錢standby恪守；推行；支持；忠于inpractice實際上，實際上預(yù)習(xí)小結(jié)導(dǎo)入寫作Back單詞學(xué)習(xí)

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隨筆第9頁NewWordsaccusesb.ofsth.指控；指責(zé)inprivate私下里，秘密地afactoflife生活現(xiàn)實；殘酷事實throwout拋棄；驅(qū)除closeadeal完成交易；生意成交speedup（使···）加緊速度hitupon/on突然想出（主意等）amountto等于；相當(dāng)于behaveoneself表現(xiàn)得體becaughtin陷入；被卷入預(yù)習(xí)小結(jié)導(dǎo)入寫作Back單詞學(xué)習(xí)

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隨筆第10頁NewWordsbeonthetake受賄；貪贓枉法square...with…（使）與······一致（相符）ProperNamesSwitzerland瑞士（歐洲中部國家）ChryslerCorporation克萊斯勒汽車企業(yè)USSecuritiesandExchangeCommission美國證券交易委員會Chile智利（南美洲西南部國家）Iran伊朗（西南亞國家）InternationalChamberofCommerce(ICC)國際商會預(yù)習(xí)小結(jié)導(dǎo)入寫作Back單詞學(xué)習(xí)

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隨筆第11頁DetailedStudyofText預(yù)習(xí)小結(jié)導(dǎo)入寫作Back單詞學(xué)習(xí)

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隨筆BriberyandBusinessEthicsPara.1

Studentstakingbusinesscoursesaresometimesalittlesurprisedtofindthatclassesonbusinessethicshavebeenincludedintheirschedule.

Theyoftendonotrealizethatbriberyinvariousformsisontheincrease

inmanycountriesand,insome,hasbeenawayoflifeforcenturies.句型第12頁句型DetailedStudyofText預(yù)習(xí)小結(jié)導(dǎo)入寫作Back單詞學(xué)習(xí)

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隨筆Para.2

Supposethatduringanegotiationwithsomegovernmentofficials,theMinisterofTrademakesitcleartoyouthatifyouofferhimasubstantialbribe,youwillfinditmucheasiertogetanimportlicenseforyourgoods,andyouarealsolikelytoavoid“proceduraldelays”,asheputsit.

Now,thequestionis:Doyoupayuporstandbyyourprinciples?句型第13頁DetailedStudyofText預(yù)習(xí)小結(jié)導(dǎo)入寫作Back單詞學(xué)習(xí)

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隨筆Para.3a

Itiseasytotalkabouthavinghighmoralstandardsbut,inpractice,whatwouldonereallydoinsuchasituation?SometimeagoaBritishcarmanufacturerwasaccusedofoperatingafundtopaybribes,andofotherquestionablepracticessuchaspayingagentsandpurchasersanexaggeratedcommission,offeringadditionaldiscounts,andmakingpaymentstonumberedbankaccountsinSwitzerland.第14頁DetailedStudyofText預(yù)習(xí)小結(jié)導(dǎo)入寫作Back單詞學(xué)習(xí)

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隨筆Para.3b

Thecompanyrejectedthesechargesandtheywerelaterwithdrawn.Nevertheless,atthattime,therewerepeopleinthemotorindustryinBritainwhowerepreparedtosayinprivate:“Look,we’reinaverycompetitivebusiness.Everyyearwe’resellingmorethana￡1billionworthofcarsabroad.Ifwespendafewmillionpoundstokeepsomeofthebuyershappy,who’shurt?Ifwedidn’tdoit,someoneelsewould.”第15頁DetailedStudyofText預(yù)習(xí)小結(jié)導(dǎo)入寫作Back單詞學(xué)習(xí)

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隨筆Para.4a

Itisdifficulttoresisttheimpressionthatbriberyandotherquestionablepaymentsareontheincrease.

Indeed,theyseemtohavebecomeafactofcommerciallife.Totakejustoneexample,theChryslerCorporation,thethirdlargestoftheUScarmanufacturers,revealedthatitmadequestionablepaymentsofmorethan$2.5millionbetween1971and1976.

句型第16頁DetailedStudyofText預(yù)習(xí)小結(jié)導(dǎo)入寫作Back單詞學(xué)習(xí)

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隨筆Para.4b

Byannouncingthis,itjoinedmorethan300otherUScompaniesthathadadmittedtotheUSSecuritiesandExchangeCommissionthattheyhadmadepaymentsofonekindoranother—bribes,extradiscounts,etc.—inrecentyears.Fordiscussionpurposes,wecandividethesepaymentsintothreebroadcategories.第17頁DetailedStudyofText預(yù)習(xí)小結(jié)導(dǎo)入寫作Back單詞學(xué)習(xí)

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隨筆Para.5

Thefirstcategoryconsistsofsubstantialpaymentsmadeforpoliticalpurposesortosecuremajorcontracts.

Forexample,oneUScorporationofferedalargesumofmoneyinsupportofaUSpresidentialcandidateatatimewhenthecompanywasunderinvestigationforpossibleviolationsofUSbusinesslaws.Thissamecompany,itwasrevealed,wasreadytofinancesecretUSeffortstothrowout

thegovernmentofChile.句型第18頁DetailedStudyofText預(yù)習(xí)小結(jié)導(dǎo)入寫作Back單詞學(xué)習(xí)

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隨筆Para.6a

Inthiscategory,wemayalsoincludelargepaymentsmadetorulingfamiliesortheircloseadvisersinordertosecurearmssalesormajorpetroleumorconstructioncontracts.第19頁DetailedStudyofText預(yù)習(xí)小結(jié)導(dǎo)入寫作Back單詞學(xué)習(xí)

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隨筆Para.6b

InacourtcaseinvolvinganarmsdealwithIran,awitnessclaimedthat￡1millionhadbeenpaidbyaBritishcompanytoa“negotiator”whohelpedcloseadealforthesupplyoftanksandothermilitaryequipmenttothatcountry.Othercountrieshavealsobeenknowntoputpressureonforeigncompaniestomakedonationstopartybankaccounts.第20頁DetailedStudyofText預(yù)習(xí)小結(jié)導(dǎo)入寫作Back單詞學(xué)習(xí)

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隨筆Para.7a

Thesecondcategorycoverspaymentsmadetoobtainquickerofficialapprovalofsomeproject,tospeedupthewheelsof

government.AninterestingexampleofthiskindofpaymentisprovidedbythestoryofasalesmanagerwhohadbeentryingforsomemonthstosellroadmachinerytotheMinisterofWorksofaCaribbeancountry.

Finally,hehitupon

theanswer.

句型第21頁DetailedStudyofText預(yù)習(xí)小結(jié)導(dǎo)入寫作Back單詞學(xué)習(xí)

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隨筆Para.7b

Discoveringthattheministercollectedrarebooks,heboughtarareeditionofabook,slipped$20,000withinitspages,thenpresentedittotheminister.Thismanexamineditscontents,thensaid,“Iunderstandthereisatwo-volumeeditionofthiswork.”Thesalesmanager,whowasquick-witted,replied,“Mycompanycannotaffordatwo-volumeedition,sir,butwecouldofferyouacopywithapreface!”Ashorttimelater,thedealwasapproved.第22頁DetailedStudyofText預(yù)習(xí)小結(jié)導(dǎo)入寫作Back單詞學(xué)習(xí)

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隨筆Para.8

Thethirdcategoryinvolvespaymentsmadeincountrieswhereitistraditionaltopaypeopletohelpwiththepassageofabusinessdeal.SomeMiddleEastcountrieswouldbeincludedonthislist,aswellascertainAsiancountries.第23頁DetailedStudyofText預(yù)習(xí)小結(jié)導(dǎo)入寫作Back單詞學(xué)習(xí)

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隨筆Para.9

Isitpossibletodeviseacodeofrulesforcompaniesthatwould

prohibitbriberyinallitsforms?TheInternationalChamberofCommerce(ICC)favorsacodeofconduct

thatwouldbanthegivingandseekingofbribes.Thiscodewouldtrytodistinguishbetweencommissionspaidforrealservicesandexaggeratedfeesthatreallyamountto

bribes.Acouncilhasbeenproposedtomanagethecode.第24頁DetailedStudyofText預(yù)習(xí)小結(jié)導(dǎo)入寫作Back單詞學(xué)習(xí)

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隨筆Para.10

Unfortunately,opinionsdifferamongmembersoftheICCconcerninghowtoenforcethecode.TheBritishmemberswouldlikethesystemtohaveenoughlegalpowertomakecompaniesbehavethemselves.However,theFrenchdelegatesthinkitisthebusinessofgovernmentstomakeandimposelaw.ThejobofabusinesscommunityliketheICCistosaywhatisrightandwrong,butnottoimposeanything.句型第25頁DetailedStudyofText預(yù)習(xí)小結(jié)導(dǎo)入寫作Back單詞學(xué)習(xí)

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隨筆Para.11

Inawell-knownBritishnewspaper,awriterarguedrecentlythat“industryiscaughtinawebofbribery”andthateveryoneis“onthetake”.Thisisprobablyanexaggeration.However,today’sbusinessman,sellinginoverseasmarkets,willfrequentlymeetsituationswhereitisdifficulttosquarehisbusinessinterestswithhismoralconscience.第26頁漢英互譯短語活用句式應(yīng)用

隨筆Back預(yù)習(xí)課文導(dǎo)入寫作FurtherApplicationofTypicalPatterns用于記述“某人對某事反應(yīng)”。用于表示“人對某事感受”。用于表述“舉例說明”。Sb.bealittle(much/very)surprised(distressed/delighted/disappointed/excited/depressed)tofind/know/learnthat…Itisdifficult(forone)toresisttheimpression/notion/feeling/idea/opinion/conclusionthat…Aninteresting/striking/typicalexampleof…isprovidedbythestoryofsb.who…第27頁Back新視野－產(chǎn)生式應(yīng)用NHCE活用例句意群提示漢英互譯短語活用句式應(yīng)用

隨筆Back預(yù)習(xí)課文導(dǎo)入寫作這對夫婦欣慰地發(fā)覺兒子有一片孝心。

berelievedtofind/haveasenseoffilialdevotion

Thecoupleisveryrelievedtofindthattheirsonhasasenseoffilialdevotion.第28頁新視野－產(chǎn)生式應(yīng)用NHCE活用例句意群提示Back預(yù)習(xí)課文導(dǎo)入寫作三鹿奶粉事件后，人們很輕易產(chǎn)生這么印象：中國食品質(zhì)量總不讓人放心。intheaftermathofsomeincident/beaconstantworrytosb.IntheaftermathofSanLumilkpowderincident,itwasdifficultforcitizenstoresisttheimpressionthatthequalityofChinesefoodisaconstantworrytopeople.Back漢英互譯短語活用句式應(yīng)用

隨筆第29頁新視野－產(chǎn)生式應(yīng)用NHCE活用例句意群提示Back預(yù)習(xí)課文導(dǎo)入寫作有個故事是說明勤奮刻苦經(jīng)典例子：我們先人為了學(xué)習(xí)時不打瞌睡而頭懸梁、錐刺骨。one’sforefather/keeponeselfawakeinstudy/tieone’shaironthehousebeam/prickone’sthighwithanawlAtypicalexampleofdiligenceisprovidedbythestoryofourforefatherswhotiedtheirhaironthehousebeamandprickedtheirthighswithawlstokeepthemselvesawakeinstudy.

Back漢英互譯短語活用句式應(yīng)用

隨筆第30頁新視野－產(chǎn)生式提煉與應(yīng)用NHCE典型例句意群提示一個大學(xué)生該做是豐富知識、磨練意志，而非尋歡作樂。enrichone’sknowledge/temperone’swillpower/seekpleasureandmakemerryThebusinessofacollegestudentistoenrichhisknowledgeandtemperhiswillpower,nottoseekpleasureandmakemerry.Back第31頁ontheincrease

Back新視野－兼容性表示與應(yīng)用NHCE典型例句意群提示在增加:逆譯練習(xí)從生態(tài)平衡角度看，人類智慧并未伴隨財富積累而增加。

intermsofecologicalbalance/man’swisdom/alongwiththebuildupofsth.Intermsofecologicalbalance,man’swisdomhasnotbeenontheincreasealongwiththebuildupofwealth.第32頁tostandbyone’sprinciplesBackNHCE典型例句意群提示堅持標(biāo)準(zhǔn):逆譯練習(xí)在充滿誘惑時代，堅持行為準(zhǔn)則比貪財圖利更難能可貴。inatimefulloftemptation/one’sprinciplesofconduct／sellouttoconvenience/bemoredifficultofattainmentInatimefulloftemptation,itismoredifficultofattainmenttostandbyone’sprinciplesofconductthantosellouttoconvenience.新視野－兼容性表示與應(yīng)用第33頁inprivateBackNHCE典型例句意群提示私下里，秘密地:逆譯練習(xí)他最不愿意和口是心非人打交道。bereluctanttodosth./complyinpublicbutundermineinprivate/havedealingswithsb.Heismostreluctanttohavedealingswiththosewhocomplyinpublicbutundermineinprivate.新視野－兼容性表示與應(yīng)用第34頁tothrowoutBackNHCE典型例句意群提示拋棄；拒絕接收:逆譯練習(xí)人要脫胎換骨，首先要拋棄是思維定式。undergoacompletechange/thefirstthingtothrowout/one’sfixedpatternofthinkingForonetoundergoacompletechange,thefirstthingtothrowoutisone’sfixedpatternofthinking.新視野－兼容性表示與應(yīng)用第35頁tospeedupthewheels/progressof…BackNHCE典型例句意群提示（使······）加緊速度:逆譯練習(xí)對于任何想盡快適應(yīng)新環(huán)境人，首要任務(wù)是盡可能多地了解它。

one’sadaptabilitytoanewenvironment/themostimportanttask/knowasmuchaboutsth.aspossibleForanyonewhowantstospeedupthewheelsofhisadaptabilitytoanewenvironment,themostimportanttaskistoknowasmuchaboutitaspossible.新視野－兼容性表示與應(yīng)用第36頁tohitupon/onBackNHCE典型例句意群提示突然想出（主意等）:逆譯練習(xí)通常情況下，科學(xué)家們許多偶然發(fā)覺，實際上是其多年努力必定結(jié)果。generallyspeaking/ineffect/anaturalresultofsth./one’smanyyearsofeffortsGenerallyspeaking,manydiscoveries