新視野大學(xué)英語(yǔ)Unit6第四冊(cè)市公開(kāi)課一等獎(jiǎng)百校聯(lián)賽特等獎(jiǎng)?wù)n件

新視野大學(xué)英語(yǔ)

Unit6

第四冊(cè)第1頁(yè)

Pre-readingActivitiesLanguagePoints:BriberyandBusinessEthicsOccupation-Expansion

OralReportLead-inFastReading:TheBiggestThreattotheRoleofPoliceOfficersUnit6Book4TOPIC:BusinessEthics第2頁(yè)Lead-in

Ourtopictodayis“BriberyandBusinessEthics”.Likeitornot,almosteverydaywitnessesreportsaboutgovernmentofficialsaccusedoftakingbribes.Ineffect,briberyhasbecomeaninternationaldisease.Astheworldtradegrows,sodoesbribery.Todaylet’stakeacloser

lookintotheissue:Back幻燈片2第3頁(yè)Q1:

Inwhatformsdoesbriberycome?BackTipsTips1)Money;2)Goods;3)Services;4)Securitiesorstockshares;5)Extradiscounts;6)Nepotism;7)…Groupdiscussion第4頁(yè)Q2:

What'sthenegativeeffectofcommercialbribery?TipsTips1)Underminingthebasicprinciplesof

marketeconomyandmarketorder;2)Hinderingfaircompetition/affectingtheinvestmentenvironment;3)Damagingthelegitimaterightsandinterests/leadingtoalotofunexpectedpubliceventsandothersocialproblems;4)…BackGroupdiscussion第5頁(yè)Q3:

Whatcanwedotorestoreethicsinbusiness?TipsTipsPrimaryfocusshouldbeonseparationofbusinessfrompolitics;2)Uproottheregionalprotectionism;3)Cultivateastrongsenseoffairnessandhonesty;4)…BackGroupdiscussion第6頁(yè)P(yáng)re-readingActivitiesIfyouaskmewhatqualityismostimportantinregardtothesuccessofabusiness,__________mymanyyearsasabusinessowner,Iwouldsayit’s________.Withoutit,abusinessisusuallyshort-lived.Infact,businessintegrityisthe___________________________________anditmeansthedifferencebetweenacompanythatsucceedsandacompanythatfails.Integrityhasalwaysbeen______amongthebusinesscommunity,butinrecenttimes________________________.Thegreatimpactoftheinternetontheglobalmarketplacehasagain_______________________businessintegrity.Furthermore,theincreasinglyfierce_________________meansthatcustomerswillsimplynotconsideracompanythatlacksintegrity.SincetherearealargenumberofcompetitivecompaniesontheInternet,thereisnoneedto________________andacceptthelessreliableones.basedonintegrityheartandsoulofthecompany’sculturevalueditsimportancehasdeclinedarousedourattentiontoglobalcompetitionmakecompromise第7頁(yè)TextStudyNewWordsInteractiveAnalysisofTextTextStudyNHCE預(yù)習(xí)小結(jié)導(dǎo)入寫(xiě)作第8頁(yè)NewWordsbriberyn.[U]行賄；受賄ethicn.[C]道德；倫理ethicsn(pl.)道德準(zhǔn)則；倫理標(biāo)準(zhǔn)quick-witteda.聰明；機(jī)敏PhrasesandExpressionsontheincrease在增加wayoflife生活方式payup付清欠款；還錢(qián)standby恪守；推行；支持；忠于inpractice實(shí)際上，實(shí)際上預(yù)習(xí)小結(jié)導(dǎo)入寫(xiě)作Back單詞學(xué)習(xí)

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隨筆第9頁(yè)NewWordsaccusesb.ofsth.指控；指責(zé)inprivate私下里，秘密地afactoflife生活現(xiàn)實(shí)；殘酷事實(shí)throwout拋棄；驅(qū)除closeadeal完成交易；生意成交speedup（使···）加緊速度hitupon/on突然想出（主意等）amountto等于；相當(dāng)于behaveoneself表現(xiàn)得體becaughtin陷入；被卷入預(yù)習(xí)小結(jié)導(dǎo)入寫(xiě)作Back單詞學(xué)習(xí)

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隨筆第10頁(yè)NewWordsbeonthetake受賄；貪贓枉法square...with…（使）與······一致（相符）ProperNamesSwitzerland瑞士（歐洲中部國(guó)家）ChryslerCorporation克萊斯勒汽車(chē)企業(yè)USSecuritiesandExchangeCommission美國(guó)證券交易委員會(huì)Chile智利（南美洲西南部國(guó)家）Iran伊朗（西南亞國(guó)家）InternationalChamberofCommerce(ICC)國(guó)際商會(huì)預(yù)習(xí)小結(jié)導(dǎo)入寫(xiě)作Back單詞學(xué)習(xí)

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隨筆第11頁(yè)DetailedStudyofText預(yù)習(xí)小結(jié)導(dǎo)入寫(xiě)作Back單詞學(xué)習(xí)

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隨筆BriberyandBusinessEthicsPara.1

Studentstakingbusinesscoursesaresometimesalittlesurprisedtofindthatclassesonbusinessethicshavebeenincludedintheirschedule.

Theyoftendonotrealizethatbriberyinvariousformsisontheincrease

inmanycountriesand,insome,hasbeenawayoflifeforcenturies.句型第12頁(yè)句型DetailedStudyofText預(yù)習(xí)小結(jié)導(dǎo)入寫(xiě)作Back單詞學(xué)習(xí)

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隨筆Para.2

Supposethatduringanegotiationwithsomegovernmentofficials,theMinisterofTrademakesitcleartoyouthatifyouofferhimasubstantialbribe,youwillfinditmucheasiertogetanimportlicenseforyourgoods,andyouarealsolikelytoavoid“proceduraldelays”,asheputsit.

Now,thequestionis:Doyoupayuporstandbyyourprinciples?句型第13頁(yè)DetailedStudyofText預(yù)習(xí)小結(jié)導(dǎo)入寫(xiě)作Back單詞學(xué)習(xí)

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隨筆Para.3a

Itiseasytotalkabouthavinghighmoralstandardsbut,inpractice,whatwouldonereallydoinsuchasituation?SometimeagoaBritishcarmanufacturerwasaccusedofoperatingafundtopaybribes,andofotherquestionablepracticessuchaspayingagentsandpurchasersanexaggeratedcommission,offeringadditionaldiscounts,andmakingpaymentstonumberedbankaccountsinSwitzerland.第14頁(yè)DetailedStudyofText預(yù)習(xí)小結(jié)導(dǎo)入寫(xiě)作Back單詞學(xué)習(xí)

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隨筆Para.3b

Thecompanyrejectedthesechargesandtheywerelaterwithdrawn.Nevertheless,atthattime,therewerepeopleinthemotorindustryinBritainwhowerepreparedtosayinprivate:“Look,we’reinaverycompetitivebusiness.Everyyearwe’resellingmorethana￡1billionworthofcarsabroad.Ifwespendafewmillionpoundstokeepsomeofthebuyershappy,who’shurt?Ifwedidn’tdoit,someoneelsewould.”第15頁(yè)DetailedStudyofText預(yù)習(xí)小結(jié)導(dǎo)入寫(xiě)作Back單詞學(xué)習(xí)

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隨筆Para.4a

Itisdifficulttoresisttheimpressionthatbriberyandotherquestionablepaymentsareontheincrease.

Indeed,theyseemtohavebecomeafactofcommerciallife.Totakejustoneexample,theChryslerCorporation,thethirdlargestoftheUScarmanufacturers,revealedthatitmadequestionablepaymentsofmorethan$2.5millionbetween1971and1976.

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隨筆Para.4b

Byannouncingthis,itjoinedmorethan300otherUScompaniesthathadadmittedtotheUSSecuritiesandExchangeCommissionthattheyhadmadepaymentsofonekindoranother—bribes,extradiscounts,etc.—inrecentyears.Fordiscussionpurposes,wecandividethesepaymentsintothreebroadcategories.第17頁(yè)DetailedStudyofText預(yù)習(xí)小結(jié)導(dǎo)入寫(xiě)作Back單詞學(xué)習(xí)

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隨筆Para.5

Thefirstcategoryconsistsofsubstantialpaymentsmadeforpoliticalpurposesortosecuremajorcontracts.

Forexample,oneUScorporationofferedalargesumofmoneyinsupportofaUSpresidentialcandidateatatimewhenthecompanywasunderinvestigationforpossibleviolationsofUSbusinesslaws.Thissamecompany,itwasrevealed,wasreadytofinancesecretUSeffortstothrowout

thegovernmentofChile.句型第18頁(yè)DetailedStudyofText預(yù)習(xí)小結(jié)導(dǎo)入寫(xiě)作Back單詞學(xué)習(xí)

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隨筆Para.6a

Inthiscategory,wemayalsoincludelargepaymentsmadetorulingfamiliesortheircloseadvisersinordertosecurearmssalesormajorpetroleumorconstructioncontracts.第19頁(yè)DetailedStudyofText預(yù)習(xí)小結(jié)導(dǎo)入寫(xiě)作Back單詞學(xué)習(xí)

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隨筆Para.6b

InacourtcaseinvolvinganarmsdealwithIran,awitnessclaimedthat￡1millionhadbeenpaidbyaBritishcompanytoa“negotiator”whohelpedcloseadealforthesupplyoftanksandothermilitaryequipmenttothatcountry.Othercountrieshavealsobeenknowntoputpressureonforeigncompaniestomakedonationstopartybankaccounts.第20頁(yè)DetailedStudyofText預(yù)習(xí)小結(jié)導(dǎo)入寫(xiě)作Back單詞學(xué)習(xí)

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隨筆Para.7a

Thesecondcategorycoverspaymentsmadetoobtainquickerofficialapprovalofsomeproject,tospeedupthewheelsof

government.AninterestingexampleofthiskindofpaymentisprovidedbythestoryofasalesmanagerwhohadbeentryingforsomemonthstosellroadmachinerytotheMinisterofWorksofaCaribbeancountry.

Finally,hehitupon

theanswer.

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隨筆Para.7b

Discoveringthattheministercollectedrarebooks,heboughtarareeditionofabook,slipped$20,000withinitspages,thenpresentedittotheminister.Thismanexamineditscontents,thensaid,“Iunderstandthereisatwo-volumeeditionofthiswork.”Thesalesmanager,whowasquick-witted,replied,“Mycompanycannotaffordatwo-volumeedition,sir,butwecouldofferyouacopywithapreface!”Ashorttimelater,thedealwasapproved.第22頁(yè)DetailedStudyofText預(yù)習(xí)小結(jié)導(dǎo)入寫(xiě)作Back單詞學(xué)習(xí)

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隨筆Para.8

Thethirdcategoryinvolvespaymentsmadeincountrieswhereitistraditionaltopaypeopletohelpwiththepassageofabusinessdeal.SomeMiddleEastcountrieswouldbeincludedonthislist,aswellascertainAsiancountries.第23頁(yè)DetailedStudyofText預(yù)習(xí)小結(jié)導(dǎo)入寫(xiě)作Back單詞學(xué)習(xí)

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隨筆Para.9

Isitpossibletodeviseacodeofrulesforcompaniesthatwould

prohibitbriberyinallitsforms?TheInternationalChamberofCommerce(ICC)favorsacodeofconduct

thatwouldbanthegivingandseekingofbribes.Thiscodewouldtrytodistinguishbetweencommissionspaidforrealservicesandexaggeratedfeesthatreallyamountto

bribes.Acouncilhasbeenproposedtomanagethecode.第24頁(yè)DetailedStudyofText預(yù)習(xí)小結(jié)導(dǎo)入寫(xiě)作Back單詞學(xué)習(xí)

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隨筆Para.10

Unfortunately,opinionsdifferamongmembersoftheICCconcerninghowtoenforcethecode.TheBritishmemberswouldlikethesystemtohaveenoughlegalpowertomakecompaniesbehavethemselves.However,theFrenchdelegatesthinkitisthebusinessofgovernmentstomakeandimposelaw.ThejobofabusinesscommunityliketheICCistosaywhatisrightandwrong,butnottoimposeanything.句型第25頁(yè)DetailedStudyofText預(yù)習(xí)小結(jié)導(dǎo)入寫(xiě)作Back單詞學(xué)習(xí)

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隨筆Para.11

Inawell-knownBritishnewspaper,awriterarguedrecentlythat“industryiscaughtinawebofbribery”andthateveryoneis“onthetake”.Thisisprobablyanexaggeration.However,today’sbusinessman,sellinginoverseasmarkets,willfrequentlymeetsituationswhereitisdifficulttosquarehisbusinessinterestswithhismoralconscience.第26頁(yè)漢英互譯短語(yǔ)活用句式應(yīng)用

隨筆Back預(yù)習(xí)課文導(dǎo)入寫(xiě)作FurtherApplicationofTypicalPatterns用于記述“某人對(duì)某事反應(yīng)”。用于表示“人對(duì)某事感受”。用于表述“舉例說(shuō)明”。Sb.bealittle(much/very)surprised(distressed/delighted/disappointed/excited/depressed)tofind/know/learnthat…Itisdifficult(forone)toresisttheimpression/notion/feeling/idea/opinion/conclusionthat…Aninteresting/striking/typicalexampleof…isprovidedbythestoryofsb.who…第27頁(yè)Back新視野－產(chǎn)生式應(yīng)用NHCE活用例句意群提示漢英互譯短語(yǔ)活用句式應(yīng)用

隨筆Back預(yù)習(xí)課文導(dǎo)入寫(xiě)作這對(duì)夫婦欣慰地發(fā)覺(jué)兒子有一片孝心。

berelievedtofind/haveasenseoffilialdevotion

Thecoupleisveryrelievedtofindthattheirsonhasasenseoffilialdevotion.第28頁(yè)新視野－產(chǎn)生式應(yīng)用NHCE活用例句意群提示Back預(yù)習(xí)課文導(dǎo)入寫(xiě)作三鹿奶粉事件后，人們很輕易產(chǎn)生這么印象：中國(guó)食品質(zhì)量總不讓人放心。intheaftermathofsomeincident/beaconstantworrytosb.IntheaftermathofSanLumilkpowderincident,itwasdifficultforcitizenstoresisttheimpressionthatthequalityofChinesefoodisaconstantworrytopeople.Back漢英互譯短語(yǔ)活用句式應(yīng)用

隨筆第29頁(yè)新視野－產(chǎn)生式應(yīng)用NHCE活用例句意群提示Back預(yù)習(xí)課文導(dǎo)入寫(xiě)作有個(gè)故事是說(shuō)明勤奮刻苦經(jīng)典例子：我們先人為了學(xué)習(xí)時(shí)不打瞌睡而頭懸梁、錐刺骨。one’sforefather/keeponeselfawakeinstudy/tieone’shaironthehousebeam/prickone’sthighwithanawlAtypicalexampleofdiligenceisprovidedbythestoryofourforefatherswhotiedtheirhaironthehousebeamandprickedtheirthighswithawlstokeepthemselvesawakeinstudy.

Back漢英互譯短語(yǔ)活用句式應(yīng)用

隨筆第30頁(yè)新視野－產(chǎn)生式提煉與應(yīng)用NHCE典型例句意群提示一個(gè)大學(xué)生該做是豐富知識(shí)、磨練意志，而非尋歡作樂(lè)。enrichone’sknowledge/temperone’swillpower/seekpleasureandmakemerryThebusinessofacollegestudentistoenrichhisknowledgeandtemperhiswillpower,nottoseekpleasureandmakemerry.Back第31頁(yè)ontheincrease

Back新視野－兼容性表示與應(yīng)用NHCE典型例句意群提示在增加:逆譯練習(xí)從生態(tài)平衡角度看，人類智慧并未伴隨財(cái)富積累而增加。

intermsofecologicalbalance/man’swisdom/alongwiththebuildupofsth.Intermsofecologicalbalance,man’swisdomhasnotbeenontheincreasealongwiththebuildupofwealth.第32頁(yè)tostandbyone’sprinciplesBackNHCE典型例句意群提示堅(jiān)持標(biāo)準(zhǔn):逆譯練習(xí)在充滿誘惑時(shí)代，堅(jiān)持行為準(zhǔn)則比貪財(cái)圖利更難能可貴。inatimefulloftemptation/one’sprinciplesofconduct／sellouttoconvenience/bemoredifficultofattainmentInatimefulloftemptation,itismoredifficultofattainmenttostandbyone’sprinciplesofconductthantosellouttoconvenience.新視野－兼容性表示與應(yīng)用第33頁(yè)inprivateBackNHCE典型例句意群提示私下里，秘密地:逆譯練習(xí)他最不愿意和口是心非人打交道。bereluctanttodosth./complyinpublicbutundermineinprivate/havedealingswithsb.Heismostreluctanttohavedealingswiththosewhocomplyinpublicbutundermineinprivate.新視野－兼容性表示與應(yīng)用第34頁(yè)tothrowoutBackNHCE典型例句意群提示拋棄；拒絕接收:逆譯練習(xí)人要脫胎換骨，首先要拋棄是思維定式。undergoacompletechange/thefirstthingtothrowout/one’sfixedpatternofthinkingForonetoundergoacompletechange,thefirstthingtothrowoutisone’sfixedpatternofthinking.新視野－兼容性表示與應(yīng)用第35頁(yè)tospeedupthewheels/progressof…BackNHCE典型例句意群提示（使······）加緊速度:逆譯練習(xí)對(duì)于任何想盡快適應(yīng)新環(huán)境人，首要任務(wù)是盡可能多地了解它。

one’sadaptabilitytoanewenvironment/themostimportanttask/knowasmuchaboutsth.aspossibleForanyonewhowantstospeedupthewheelsofhisadaptabilitytoanewenvironment,themostimportanttaskistoknowasmuchaboutitaspossible.新視野－兼容性表示與應(yīng)用第36頁(yè)tohitupon/onBackNHCE典型例句意群提示突然想出（主意等）:逆譯練習(xí)通常情況下，科學(xué)家們?cè)S多偶然發(fā)覺(jué)，實(shí)際上是其多年努力必定結(jié)果。generallyspeaking/ineffect/anaturalresultofsth./one’smanyyearsofeffortsGenerallyspeaking,manydiscoveries